Purple Innovation, Inc.
PRPL- Exchange
- Nasdaq
- Industry
- Household Furniture
- SEC CIK
- 0001643953
No open-market purchases or sales by Purple Innovation, Inc. insiders were filed in the last 90 days; 62 institutions reported holding it in 13F filings for Q2 2026, worth $22.1M in total; no superinvestor holds it.
13F holders, Q2 2025
Institutional positions in Purple Innovation, Inc. as of Jun 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 79
- −3 vs. Q1 2025
- Shares held
- 70.4M
- −4.97M (−6.6%) vs. Q1 2025
- Total value
- $51.3M
- −$5.89M (−10.3%) vs. Q1 2025
- New holders
- 23
- 11 more added
- Sold out
- 26
- 26 more reduced
2 institutions that held it in Q1 2025 haven't filed for Q2 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q1 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PRPL on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 62 | $22.1M |
| Q1 2026 | 70 | $41.9M |
| Q4 2025 | 76 | $44.5M |
| Q3 2025 | 85 | $63.3M |
| Q2 2025 | 79 | $51.3M |
| Q1 2025 | 84 | $57.3M |
| Q4 2024 | 85 | $59.5M |
| Q3 2024 | 86 | $78.9M |
| Q2 2024 | 85 | $84.2M |
| Q1 2024 | 76 | $141.5M |
| Q4 2023 | 88 | $84.8M |
| Q3 2023 | 99 | $161.5M |
| Q2 2023 | 110 | $272.1M |
| Q1 2023 | 110 | $256.5M |
| Q4 2022 | 120 | $396.3M |
| Q3 2022 | 114 | $342.8M |
| Q2 2022 | 115 | $288.6M |
| Q1 2022 | 144 | $535.5M |
| Q4 2021 | 141 | $994.6M |
| Q3 2021 | 133 | $1.49B |
| Q2 2021 | 162 | $1.74B |
| Q1 2021 | 156 | $2.08B |
Institutions, Q2 2025
Shares, value and share of portfolio for each institution holding Purple Innovation, Inc.; share changes are against Q1 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Ameritas Investment Partners, Inc. | 0 | $0 | 0.00% | −4,415−100.0% | Sold out |
| California State Teachers Retirement System | 0 | $0 | 0.00% | −4,120−100.0% | Sold out |
| PSI Advisors, LLC | 0 | $0 | 0.00% | −3,400−100.0% | Sold out |
| Amalgamated Bank | 0 | $0 | 0.00% | −2,005−100.0% | Sold out |
| Sterling Capital Management LLC | 0 | $0 | 0.00% | −981−100.0% | Sold out |
| CAPROCK Group, Inc. | – | – | – | – | Not filed |
| Credit Agricole S A | – | – | – | – | Not filed |