Purple Innovation, Inc.
PRPL- Exchange
- Nasdaq
- Industry
- Household Furniture
- SEC CIK
- 0001643953
No open-market purchases or sales by Purple Innovation, Inc. insiders were filed in the last 90 days; 62 institutions reported holding it in 13F filings for Q2 2026, worth $22.1M in total; no superinvestor holds it.
13F holders, Q1 2024
Institutional positions in Purple Innovation, Inc. as of Mar 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 76
- −11 vs. Q4 2023
- Shares held
- 81.8M
- −870.4K (−1.1%) vs. Q4 2023
- Total value
- $142.3M
- +$57.3M (+67.3%) vs. Q4 2023
- New holders
- 8
- 26 more added
- Sold out
- 19
- 24 more reduced
1 institution that held it in Q4 2023 haven't filed for Q1 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PRPL on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 62 | $22.1M |
| Q1 2026 | 70 | $42.1M |
| Q4 2025 | 76 | $44.6M |
| Q3 2025 | 85 | $63.6M |
| Q2 2025 | 79 | $51.4M |
| Q1 2025 | 84 | $57.3M |
| Q4 2024 | 85 | $59.5M |
| Q3 2024 | 87 | $87.4M |
| Q2 2024 | 85 | $84.2M |
| Q1 2024 | 76 | $142.3M |
| Q4 2023 | 88 | $85.1M |
| Q3 2023 | 99 | $161.5M |
| Q2 2023 | 110 | $272.1M |
| Q1 2023 | 110 | $294.0M |
| Q4 2022 | 120 | $397.3M |
| Q3 2022 | 114 | $343.3M |
| Q2 2022 | 115 | $289.1M |
| Q1 2022 | 144 | $535.9M |
| Q4 2021 | 141 | $998.8M |
| Q3 2021 | 133 | $1.49B |
| Q2 2021 | 162 | $1.74B |
| Q1 2021 | 156 | $2.08B |
Institutions, Q1 2024
Shares, value and share of portfolio for each institution holding Purple Innovation, Inc.; share changes are against Q4 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Coliseum Capital Management, LLC | 46,855,291 | $81.5M | 7.51% | 00.0% | Unchanged |
| No Street GP LP | 8,000,000 | $13.9M | 1.22% | +3,000,000+60.0% | Added |
| FMR LLC | 5,925,490 | $10.3M | 0.00% | −1,027,222−14.8% | Reduced |
| BlackRock Inc. | 3,986,152 | $6.94M | 0.00% | −247,159−5.8% | Reduced |
| Vanguard Group Inc | 2,903,799 | $5.05M | 0.00% | +20,189+0.7% | Added |
| Stratos Wealth Partners, LTD. | 2,821,644 | $4.91M | 0.08% | +31,930+1.1% | Added |
| Wasatch Advisors Inc | 2,251,234 | $3.92M | 0.02% | +44,414+2.0% | Added |
| Geode Capital Management, LLC | 1,252,706 | $2.18M | 0.00% | +18,199+1.5% | Added |
| State Street Corp | 1,221,173 | $2.12M | 0.00% | +12,357+1.0% | Added |
| Dynamic Advisor Solutions LLC | 751,778 | $1.31M | 0.04% | +66,256+9.7% | Added |
| Truist Financial Corp | 720,603 | $1.25M | 0.00% | −92,597−11.4% | Reduced |
| Morgan Stanley | 646,509 | $1.12M | 0.00% | +28,311+4.6% | Added |
| Northern Trust Corp | 446,784 | $777.4K | 0.00% | +23,831+5.6% | Added |
| Charles Schwab Investment Management Inc | 439,444 | $764.6K | 0.00% | +38,553+9.6% | Added |
| Bridgeway Capital Management, LLC | 295,000 | $513.3K | 0.01% | −25,000−7.8% | Reduced |
| Invesco Ltd. | 257,831 | $448.6K | 0.00% | +161,252+167.0% | Added |
| Nuveen Asset Management, LLC | 228,831 | $398.2K | 0.00% | 00.0% | Unchanged |
| XTX Topco Ltd | 224,591 | $390.8K | 0.05% | +133,240+145.9% | Added |
| Dimensional Fund Advisors LP | 194,128 | $337.8K | 0.00% | −152,766−44.0% | Reduced |
| Group One Trading, L.P. | 173,671 | $302.2K | 0.01% | +117,839+211.1% | Added |
| Bank of New York Mellon Corp | 168,107 | $292.5K | 0.00% | +8,050+5.0% | Added |
| Tudor Investment Corp Et Al | 154,078 | $268.1K | 0.00% | −1,560−1.0% | Reduced |
| Citadel Advisors LLC | 145,809 | $253.7K | 0.00% | +111,464+324.5% | Added |
| Millennium Management LLC | 132,594 | $230.7K | 0.00% | −240,152−64.4% | Reduced |
| Full Sail Capital, LLC | 116,030 | $201.9K | 0.01% | 00.0% | Unchanged |
| CI Private Wealth, LLC | 103,500 | $180.1K | 0.00% | 00.0% | Unchanged |
| Rhumbline Advisers | 97,342 | $169.4K | 0.00% | +2,910+3.1% | Added |
| Susquehanna International Group, LLP | 86,953 | $151.3K | 0.00% | −42,989−33.1% | Reduced |
| Commonwealth Equity Services, LLC | 83,222 | $145.0K | 0.00% | +83,222 | New |
| Sterling Investment Counsel, LLC | 80,682 | $140.4K | 0.06% | 00.0% | Unchanged |
| Goldman Sachs Group Inc | 64,517 | $112.3K | 0.00% | −156,307−70.8% | Reduced |
| Virtu Financial LLC | 64,148 | $112.0K | 0.01% | +64,148 | New |
| Price T Rowe Associates Inc | 60,009 | $105.0K | 0.00% | +20,400+51.5% | Added |
| UBS Group AG | 60,248 | $104.8K | 0.00% | +23,489+63.9% | Added |
| Crumly & Associates Inc. | 49,263 | $85.7K | 0.02% | 00.0% | Unchanged |
| JPMorgan Chase & Co | 48,656 | $84.7K | 0.00% | −25,438−34.3% | Reduced |
| Advisor Group Holdings, Inc. | 45,617 | $79.4K | 0.00% | +31,487+222.8% | Added |
| Alliancebernstein L.P. | 42,100 | $73.3K | 0.00% | −4,300−9.3% | Reduced |
| Bank of America Corp | 41,932 | $73.0K | 0.00% | −48,181−53.5% | Reduced |
| Jane Street Group, LLC | 41,745 | $72.6K | 0.00% | +14,726+54.5% | Added |
| Front Street Capital Management, Inc. | 39,427 | $69.0K | 0.01% | 00.0% | Unchanged |
| Barclays PLC | 38,073 | $66.2K | 0.00% | −37,001−49.3% | Reduced |
| Caliber Wealth Management, LLC | 33,082 | $57.6K | 0.03% | +8,082+32.3% | Added |
| Quadrant Capital Group LLC | 31,250 | $54.4K | 0.00% | 00.0% | Unchanged |
| Focused Wealth Management, Inc | 30,000 | $52.2K | 0.01% | −18,000−37.5% | Reduced |
| American International Group, Inc. | 27,021 | $47.0K | 0.00% | −232−0.9% | Reduced |
| BNP Paribas Arbitrage, SA | 26,879 | $46.8K | 0.00% | +11,405+73.7% | Added |
| New York State Common Retirement Fund | 25,025 | $43.5K | 0.00% | 00.0% | Unchanged |
| Cambridge Investment Research Advisors, Inc. | 23,926 | $42.0K | 0.00% | +4,000+20.1% | Added |
| Deutsche Bank AG | 22,910 | $39.9K | 0.00% | +22,910 | New |
| CAPROCK Group, Inc. | 21,525 | $37.5K | 0.00% | 00.0% | Unchanged |
| Wells Fargo & Company | 21,008 | $36.6K | 0.00% | +2,486+13.4% | Added |
| SG Americas Securities, LLC | 19,179 | $33.0K | 0.00% | −32,668−63.0% | Reduced |
| STRS Ohio | 18,900 | $32.0K | 0.00% | −1,200−6.0% | Reduced |
| Voya Investment Management LLC | 17,476 | $30.4K | 0.00% | −8,121−31.7% | Reduced |
| Renaissance Technologies LLC | 17,110 | $30.0K | 0.00% | +17,110 | New |
| First Manhattan Co | 16,760 | $29.2K | 0.00% | 00.0% | Unchanged |
| Manufacturers Life Insurance Company, The | 16,348 | $28.4K | 0.00% | +340+2.1% | Added |
| LPL Financial LLC | 14,606 | $25.4K | 0.00% | +14,606 | New |
| Citigroup Inc | 10,756 | $18.7K | 0.00% | −59,835−84.8% | Reduced |
| Kesler, Norman & Wride, LLC | 10,027 | $17.4K | 0.00% | 00.0% | Unchanged |
| Qube Research & Technologies Ltd | 5,615 | $9.77K | 0.00% | +5,615 | New |
| California State Teachers Retirement System | 5,512 | $9.59K | 0.00% | −3,512−38.9% | Reduced |
| Legal & General Group Plc | 5,053 | $8.77K | 0.00% | 00.0% | Unchanged |
| Ameritas Investment Partners, Inc. | 4,415 | $7.68K | 0.00% | 00.0% | Unchanged |
| PSI Advisors, LLC | 3,400 | $5.92K | 0.00% | 00.0% | Unchanged |
| Tower Research Capital LLC (TRC) | 3,242 | $5.64K | 0.00% | −6,766−67.6% | Reduced |
| Insight Financial Services | 1,921 | $3.34K | 0.00% | 00.0% | Unchanged |
| Amalgamated Bank | 2,005 | $3.00K | 0.00% | −3,447−63.2% | Reduced |
| Credit Agricole S A | 1,500 | $2.29K | 0.00% | 00.0% | Unchanged |
| Royal Bank of Canada | 1,254 | $2.00K | 0.00% | −15,370−92.5% | Reduced |
| IFP Advisors, Inc | 344 | $599 | 0.00% | +344 | New |
| Larson Financial Group LLC | 293 | $510 | 0.00% | 00.0% | Unchanged |
| Farther Finance Advisors, LLC | 50 | $92 | 0.00% | −4−7.4% | Reduced |
| Nelson, Van Denburg & Campbell Wealth Management Group, LLC | 14 | $24 | 0.00% | +14 | New |
| CWM, LLC | 20 | $0 | 0.00% | +3+17.6% | Added |
| Federation des caisses Desjardins du Quebec | 0 | $0 | 0.00% | −500−100.0% | Sold out |
| Sierra Summit Advisors LLC | 0 | $0 | 0.00% | −970,772−100.0% | Sold out |
| Fund 1 Investments, LLC | 0 | $0 | 0.00% | −624,626−100.0% | Sold out |
| Connective Capital Management, LLC | 0 | $0 | 0.00% | −473,751−100.0% | Sold out |
| AQR Capital Management LLC | 0 | $0 | 0.00% | −224,696−100.0% | Sold out |
| AE Wealth Management LLC | 0 | $0 | 0.00% | −100,000−100.0% | Sold out |
| B.O.S.S. Retirement Advisors, LLC | 0 | $0 | 0.00% | −100,000−100.0% | Sold out |
| Squarepoint Ops LLC | 0 | $0 | 0.00% | −64,075−100.0% | Sold out |
| Keybank National Association | 0 | $0 | 0.00% | −48,687−100.0% | Sold out |
| Captrust Financial Advisors | 0 | $0 | 0.00% | −41,633−100.0% | Sold out |
| Two Sigma Investments, LP | 0 | $0 | 0.00% | −33,591−100.0% | Sold out |
| Wexford Capital LP | 0 | $0 | 0.00% | −19,320−100.0% | Sold out |
| HRT Financial LP | 0 | $0 | 0.00% | −19,410−100.0% | Sold out |
| State Board of Administration of Florida Retirement System | 0 | $0 | 0.00% | −14,243−100.0% | Sold out |
| Simplex Trading, LLC | 0 | $0 | 0.00% | −11,522−100.0% | Sold out |
| Schwartz Investment Counsel Inc | 0 | $0 | 0.00% | −10,000−100.0% | Sold out |
| Federated Hermes, Inc. | 0 | $0 | 0.00% | −6,886−100.0% | Sold out |
| Level Financial Advisors, Inc. | 0 | $0 | 0.00% | −1−100.0% | Sold out |
| Cutler Group LP | 0 | $0 | 0.00% | −46−100.0% | Sold out |
| Platform Technology Partners | – | – | – | – | Not filed |