Purple Innovation, Inc.
PRPL- Exchange
- Nasdaq
- Industry
- Household Furniture
- SEC CIK
- 0001643953
No open-market purchases or sales by Purple Innovation, Inc. insiders were filed in the last 90 days; 62 institutions reported holding it in 13F filings for Q2 2026, worth $22.1M in total; no superinvestor holds it.
13F holders, Q4 2023
Institutional positions in Purple Innovation, Inc. as of Dec 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 88
- −9 vs. Q3 2023
- Shares held
- 82.7M
- −11.4M (−12.1%) vs. Q3 2023
- Total value
- $85.1M
- −$75.7M (−47.1%) vs. Q3 2023
- New holders
- 15
- 20 more added
- Sold out
- 24
- 28 more reduced
2 institutions that held it in Q3 2023 haven't filed for Q4 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PRPL on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 62 | $22.1M |
| Q1 2026 | 70 | $42.1M |
| Q4 2025 | 76 | $44.6M |
| Q3 2025 | 85 | $63.6M |
| Q2 2025 | 79 | $51.4M |
| Q1 2025 | 84 | $57.3M |
| Q4 2024 | 85 | $59.5M |
| Q3 2024 | 87 | $87.4M |
| Q2 2024 | 85 | $84.2M |
| Q1 2024 | 76 | $142.3M |
| Q4 2023 | 88 | $85.1M |
| Q3 2023 | 99 | $161.5M |
| Q2 2023 | 110 | $272.1M |
| Q1 2023 | 110 | $294.0M |
| Q4 2022 | 120 | $397.3M |
| Q3 2022 | 114 | $343.3M |
| Q2 2022 | 115 | $289.1M |
| Q1 2022 | 144 | $535.9M |
| Q4 2021 | 141 | $998.8M |
| Q3 2021 | 133 | $1.49B |
| Q2 2021 | 162 | $1.74B |
| Q1 2021 | 156 | $2.08B |
Institutions, Q4 2023
Shares, value and share of portfolio for each institution holding Purple Innovation, Inc.; share changes are against Q3 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Coliseum Capital Management, LLC | 46,855,291 | $48.3M | 3.87% | 00.0% | Unchanged |
| FMR LLC | 6,952,712 | $7.16M | 0.00% | −4,749,597−40.6% | Reduced |
| No Street GP LP | 5,000,000 | $5.15M | 0.51% | −1,100,000−18.0% | Reduced |
| BlackRock Inc. | 4,233,311 | $4.36M | 0.00% | +291,897+7.4% | Added |
| Vanguard Group Inc | 2,883,610 | $2.97M | 0.00% | −264,110−8.4% | Reduced |
| Stratos Wealth Partners, LTD. | 2,789,714 | $2.87M | 0.05% | 00.0% | Unchanged |
| Wasatch Advisors Inc | 2,206,820 | $2.27M | 0.01% | +561,491+34.1% | Added |
| Geode Capital Management, LLC | 1,234,507 | $1.27M | 0.00% | +19,261+1.6% | Added |
| State Street Corp | 1,208,816 | $1.25M | 0.00% | +79,102+7.0% | Added |
| Sierra Summit Advisors LLC | 970,772 | $999.9K | 0.29% | +970,772 | New |
| Truist Financial Corp | 813,200 | $837.6K | 0.00% | −150,000−15.6% | Reduced |
| Fund 1 Investments, LLC | 624,626 | $643.4K | 0.14% | −890,445−58.8% | Reduced |
| Morgan Stanley | 618,198 | $636.7K | 0.00% | +561,038+981.5% | Added |
| Dynamic Advisor Solutions LLC | 685,522 | $629.3K | 0.02% | +2,372+0.3% | Added |
| Connective Capital Management, LLC | 473,751 | $488.0K | 0.41% | +473,751 | New |
| Northern Trust Corp | 422,953 | $435.6K | 0.00% | −24,061−5.4% | Reduced |
| Charles Schwab Investment Management Inc | 400,891 | $412.9K | 0.00% | −28,194−6.6% | Reduced |
| Millennium Management LLC | 372,746 | $383.9K | 0.00% | −539,679−59.1% | Reduced |
| Dimensional Fund Advisors LP | 346,894 | $357.5K | 0.00% | −259,556−42.8% | Reduced |
| Bridgeway Capital Management, LLC | 320,000 | $329.6K | 0.01% | +320,000 | New |
| Nuveen Asset Management, LLC | 228,831 | $235.7K | 0.00% | −9,712−4.1% | Reduced |
| AQR Capital Management LLC | 224,696 | $231.4K | 0.00% | +224,696 | New |
| Goldman Sachs Group Inc | 220,824 | $227.4K | 0.00% | +134,812+156.7% | Added |
| Bank of New York Mellon Corp | 160,057 | $164.9K | 0.00% | −38,252−19.3% | Reduced |
| Tudor Investment Corp Et Al | 155,638 | $160.3K | 0.00% | 00.0% | Unchanged |
| Susquehanna International Group, LLP | 129,942 | $133.8K | 0.00% | −138,892−51.7% | Reduced |
| Full Sail Capital, LLC | 116,030 | $119.5K | 0.01% | 00.0% | Unchanged |
| CI Private Wealth, LLC | 103,500 | $106.6K | 0.00% | 00.0% | Unchanged |
| AE Wealth Management LLC | 100,000 | $105.0K | 0.00% | 00.0% | Unchanged |
| B.O.S.S. Retirement Advisors, LLC | 100,000 | $103.0K | 0.02% | 00.0% | Unchanged |
| Invesco Ltd. | 96,579 | $99.5K | 0.00% | −8,473−8.1% | Reduced |
| Rhumbline Advisers | 94,432 | $97.3K | 0.00% | −111−0.1% | Reduced |
| XTX Topco Ltd | 91,351 | $94.1K | 0.02% | +91,351 | New |
| Bank of America Corp | 90,113 | $92.8K | 0.00% | +1,462+1.6% | Added |
| Sterling Investment Counsel, LLC | 80,682 | $83.1K | 0.04% | 00.0% | Unchanged |
| Barclays PLC | 75,074 | $77.3K | 0.00% | +65,351+672.1% | Added |
| JPMorgan Chase & Co | 74,094 | $76.3K | 0.00% | +37,047+100.0% | Added |
| Citigroup Inc | 70,591 | $72.7K | 0.00% | +70,559+220,496.9% | Added |
| Squarepoint Ops LLC | 64,075 | $66.0K | 0.00% | +64,075 | New |
| Group One Trading, L.P. | 55,832 | $57.5K | 0.00% | −5,161−8.5% | Reduced |
| SG Americas Securities, LLC | 51,847 | $53.0K | 0.00% | +13,905+36.6% | Added |
| Crumly & Associates Inc. | 49,263 | $50.7K | 0.01% | 00.0% | Unchanged |
| Keybank National Association | 48,687 | $50.1K | 0.00% | 00.0% | Unchanged |
| Focused Wealth Management, Inc | 48,000 | $49.4K | 0.01% | +48,000 | New |
| Alliancebernstein L.P. | 46,400 | $47.8K | 0.00% | −8,040−14.8% | Reduced |
| Platform Technology Partners | 30,000 | $43.2K | 0.02% | +30,000 | New |
| Captrust Financial Advisors | 41,633 | $42.9K | 0.00% | −10.0% | Reduced |
| Price T Rowe Associates Inc | 39,609 | $41.0K | 0.00% | 00.0% | Unchanged |
| Front Street Capital Management, Inc. | 39,427 | $41.0K | 0.01% | 00.0% | Unchanged |
| UBS Group AG | 36,759 | $37.9K | 0.00% | +7,712+26.6% | Added |
| Citadel Advisors LLC | 34,345 | $35.4K | 0.00% | −7,589−18.1% | Reduced |
| Two Sigma Investments, LP | 33,591 | $34.6K | 0.00% | +33,591 | New |
| Quadrant Capital Group LLC | 31,250 | $32.2K | 0.00% | +31,250 | New |
| American International Group, Inc. | 27,253 | $28.1K | 0.00% | −110−0.4% | Reduced |
| Jane Street Group, LLC | 27,019 | $27.8K | 0.00% | −27,646−50.6% | Reduced |
| Voya Investment Management LLC | 25,597 | $26.4K | 0.00% | 00.0% | Unchanged |
| New York State Common Retirement Fund | 25,025 | $25.8K | 0.00% | +108+0.4% | Added |
| Caliber Wealth Management, LLC | 25,000 | $25.8K | 0.02% | 00.0% | Unchanged |
| CAPROCK Group, Inc. | 21,525 | $22.2K | 0.00% | 00.0% | Unchanged |
| Cambridge Investment Research Advisors, Inc. | 19,926 | $21.0K | 0.00% | −339−1.7% | Reduced |
| STRS Ohio | 20,100 | $20.0K | 0.00% | 00.0% | Unchanged |
| Wexford Capital LP | 19,320 | $19.9K | 0.00% | +19,320 | New |
| Wells Fargo & Company | 18,522 | $19.1K | 0.00% | +3,333+21.9% | Added |
| HRT Financial LP | 19,410 | $19.0K | 0.00% | −103,432−84.2% | Reduced |
| First Manhattan Co | 16,760 | $17.3K | 0.00% | +7,760+86.2% | Added |
| Royal Bank of Canada | 16,624 | $17.0K | 0.00% | +5,857+54.4% | Added |
| Manufacturers Life Insurance Company, The | 16,008 | $16.5K | 0.00% | −11,823−42.5% | Reduced |
| BNP Paribas Arbitrage, SA | 15,474 | $15.9K | 0.00% | +7,325+89.9% | Added |
| State Board of Administration of Florida Retirement System | 14,243 | $14.7K | 0.00% | +14,243 | New |
| Advisor Group Holdings, Inc. | 14,130 | $14.5K | 0.00% | +2,874+25.5% | Added |
| Simplex Trading, LLC | 11,522 | $11.0K | 0.00% | −2,979−20.5% | Reduced |
| Kesler, Norman & Wride, LLC | 10,027 | $10.3K | 0.00% | 00.0% | Unchanged |
| Tower Research Capital LLC (TRC) | 10,008 | $10.3K | 0.00% | +5,415+117.9% | Added |
| Schwartz Investment Counsel Inc | 10,000 | $10.3K | 0.00% | −50,000−83.3% | Reduced |
| California State Teachers Retirement System | 9,024 | $9.29K | 0.00% | −3,074−25.4% | Reduced |
| Federated Hermes, Inc. | 6,886 | $7.09K | 0.00% | +6,886 | New |
| Amalgamated Bank | 5,452 | $6.00K | 0.00% | −597−9.9% | Reduced |
| Legal & General Group Plc | 5,053 | $5.21K | 0.00% | 00.0% | Unchanged |
| Ameritas Investment Partners, Inc. | 4,415 | $4.55K | 0.00% | 00.0% | Unchanged |
| PSI Advisors, LLC | 3,400 | $3.50K | 0.00% | +3,400 | New |
| Insight Financial Services | 1,921 | $1.98K | 0.00% | 00.0% | Unchanged |
| Credit Agricole S A | 1,500 | $1.54K | 0.00% | 00.0% | Unchanged |
| Federation des caisses Desjardins du Quebec | 500 | $515 | 0.00% | 00.0% | Unchanged |
| Larson Financial Group LLC | 293 | $302 | 0.00% | 00.0% | Unchanged |
| Farther Finance Advisors, LLC | 54 | $56 | 0.00% | +54 | New |
| Level Financial Advisors, Inc. | 1 | $1 | 0.00% | 00.0% | Unchanged |
| Cutler Group LP | 46 | $0 | 0.00% | −9,144−99.5% | Reduced |
| CWM, LLC | 17 | $0 | 0.00% | 00.0% | Unchanged |
| Freshford Capital Management, LLC | 0 | $0 | 0.00% | −2,989,340−100.0% | Sold out |
| Hood River Capital Management LLC | 0 | $0 | 0.00% | −1,387,914−100.0% | Sold out |
| Brandywine Global Investment Management, LLC | 0 | $0 | 0.00% | −1,174,806−100.0% | Sold out |
| AWH Capital, L.P. | 0 | $0 | 0.00% | −577,500−100.0% | Sold out |
| Fuller & Thaler Asset Management, Inc. | 0 | $0 | 0.00% | −332,453−100.0% | Sold out |
| AWM Investment Company, Inc. | 0 | $0 | 0.00% | −230,000−100.0% | Sold out |
| Quent Capital, LLC | 0 | $0 | 0.00% | −80,000−100.0% | Sold out |
| Graham Capital Management, L.P. | 0 | $0 | 0.00% | −79,466−100.0% | Sold out |
| MetLife Investment Management | 0 | $0 | 0.00% | −32,316−100.0% | Sold out |
| Marshall Wace, LLP | 0 | $0 | 0.00% | −31,210−100.0% | Sold out |
| American Century Companies Inc | 0 | $0 | 0.00% | −30,205−100.0% | Sold out |
| Deutsche Bank AG | 0 | $0 | 0.00% | −29,541−100.0% | Sold out |