Purple Innovation, Inc.
PRPL- Exchange
- Nasdaq
- Industry
- Household Furniture
- SEC CIK
- 0001643953
No open-market purchases or sales by Purple Innovation, Inc. insiders were filed in the last 90 days; 62 institutions reported holding it in 13F filings for Q2 2026, worth $22.1M in total; no superinvestor holds it.
13F holders, Q4 2023
Institutional positions in Purple Innovation, Inc. as of Dec 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 88
- −9 vs. Q3 2023
- Shares held
- 82.4M
- −11.7M (−12.4%) vs. Q3 2023
- Total value
- $84.8M
- −$76.1M (−47.3%) vs. Q3 2023
- New holders
- 15
- 19 more added
- Sold out
- 24
- 28 more reduced
2 institutions that held it in Q3 2023 haven't filed for Q4 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PRPL on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 62 | $22.1M |
| Q1 2026 | 70 | $41.9M |
| Q4 2025 | 76 | $44.5M |
| Q3 2025 | 85 | $63.3M |
| Q2 2025 | 79 | $51.3M |
| Q1 2025 | 84 | $57.3M |
| Q4 2024 | 85 | $59.5M |
| Q3 2024 | 86 | $78.9M |
| Q2 2024 | 85 | $84.2M |
| Q1 2024 | 76 | $141.5M |
| Q4 2023 | 88 | $84.8M |
| Q3 2023 | 99 | $161.5M |
| Q2 2023 | 110 | $272.1M |
| Q1 2023 | 110 | $256.5M |
| Q4 2022 | 120 | $396.3M |
| Q3 2022 | 114 | $342.8M |
| Q2 2022 | 115 | $288.6M |
| Q1 2022 | 144 | $535.5M |
| Q4 2021 | 141 | $994.6M |
| Q3 2021 | 133 | $1.49B |
| Q2 2021 | 162 | $1.74B |
| Q1 2021 | 156 | $2.08B |
Institutions, Q4 2023
Shares, value and share of portfolio for each institution holding Purple Innovation, Inc.; share changes are against Q3 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Cutler Group LP | 46 | $0 | 0.00% | −9,144−99.5% | Reduced |
| CWM, LLC | 17 | $0 | 0.00% | 00.0% | Unchanged |
| Level Financial Advisors, Inc. | 1 | $1 | 0.00% | 00.0% | Unchanged |
| Farther Finance Advisors, LLC | 54 | $56 | 0.00% | +54 | New |
| Larson Financial Group LLC | 293 | $302 | 0.00% | 00.0% | Unchanged |
| Federation des caisses Desjardins du Quebec | 500 | $515 | 0.00% | 00.0% | Unchanged |
| Credit Agricole S A | 1,500 | $1.54K | 0.00% | 00.0% | Unchanged |
| Insight Financial Services | 1,921 | $1.98K | 0.00% | 00.0% | Unchanged |
| PSI Advisors, LLC | 3,400 | $3.50K | 0.00% | +3,400 | New |
| Ameritas Investment Partners, Inc. | 4,415 | $4.55K | 0.00% | 00.0% | Unchanged |
| Legal & General Group Plc | 5,053 | $5.21K | 0.00% | 00.0% | Unchanged |
| Amalgamated Bank | 5,452 | $6.00K | 0.00% | −597−9.9% | Reduced |
| Federated Hermes, Inc. | 6,886 | $7.09K | 0.00% | +6,886 | New |
| California State Teachers Retirement System | 9,024 | $9.29K | 0.00% | −3,074−25.4% | Reduced |
| Schwartz Investment Counsel Inc | 10,000 | $10.3K | 0.00% | −50,000−83.3% | Reduced |
| Tower Research Capital LLC (TRC) | 10,008 | $10.3K | 0.00% | +5,415+117.9% | Added |
| Kesler, Norman & Wride, LLC | 10,027 | $10.3K | 0.00% | 00.0% | Unchanged |
| Simplex Trading, LLC | 11,522 | $11.0K | 0.00% | −2,979−20.5% | Reduced |
| Advisor Group Holdings, Inc. | 14,130 | $14.5K | 0.00% | +2,874+25.5% | Added |
| State Board of Administration of Florida Retirement System | 14,243 | $14.7K | 0.00% | +14,243 | New |
| BNP Paribas Arbitrage, SA | 15,474 | $15.9K | 0.00% | +7,325+89.9% | Added |
| Manufacturers Life Insurance Company, The | 16,008 | $16.5K | 0.00% | −11,823−42.5% | Reduced |
| Royal Bank of Canada | 16,624 | $17.0K | 0.00% | +5,857+54.4% | Added |
| First Manhattan Co | 16,760 | $17.3K | 0.00% | +7,760+86.2% | Added |
| HRT Financial LP | 19,410 | $19.0K | 0.00% | −103,432−84.2% | Reduced |
| Wells Fargo & Company | 18,522 | $19.1K | 0.00% | +3,333+21.9% | Added |
| Wexford Capital LP | 19,320 | $19.9K | 0.00% | +19,320 | New |
| STRS Ohio | 20,100 | $20.0K | 0.00% | 00.0% | Unchanged |
| Cambridge Investment Research Advisors, Inc. | 19,926 | $21.0K | 0.00% | −339−1.7% | Reduced |
| CAPROCK Group, Inc. | 21,525 | $22.2K | 0.00% | 00.0% | Unchanged |
| Caliber Wealth Management, LLC | 25,000 | $25.8K | 0.02% | 00.0% | Unchanged |
| New York State Common Retirement Fund | 25,025 | $25.8K | 0.00% | +108+0.4% | Added |
| Voya Investment Management LLC | 25,597 | $26.4K | 0.00% | 00.0% | Unchanged |
| Jane Street Group, LLC | 27,019 | $27.8K | 0.00% | −27,646−50.6% | Reduced |
| American International Group, Inc. | 27,253 | $28.1K | 0.00% | −110−0.4% | Reduced |
| Quadrant Capital Group LLC | 31,250 | $32.2K | 0.00% | +31,250 | New |
| Two Sigma Investments, LP | 33,591 | $34.6K | 0.00% | +33,591 | New |
| Citadel Advisors LLC | 34,345 | $35.4K | 0.00% | −7,589−18.1% | Reduced |
| UBS Group AG | 36,759 | $37.9K | 0.00% | +7,712+26.6% | Added |
| JPMorgan Chase & Co | 37,047 | $38.2K | 0.00% | 00.0% | Unchanged |
| Price T Rowe Associates Inc | 39,609 | $41.0K | 0.00% | 00.0% | Unchanged |
| Front Street Capital Management, Inc. | 39,427 | $41.0K | 0.01% | 00.0% | Unchanged |
| Captrust Financial Advisors | 41,633 | $42.9K | 0.00% | −10.0% | Reduced |
| Platform Technology Partners | 30,000 | $43.2K | 0.02% | +30,000 | New |
| Alliancebernstein L.P. | 46,400 | $47.8K | 0.00% | −8,040−14.8% | Reduced |
| Focused Wealth Management, Inc | 48,000 | $49.4K | 0.01% | +48,000 | New |
| Keybank National Association | 48,687 | $50.1K | 0.00% | 00.0% | Unchanged |
| Crumly & Associates Inc. | 49,263 | $50.7K | 0.01% | 00.0% | Unchanged |
| SG Americas Securities, LLC | 51,847 | $53.0K | 0.00% | +13,905+36.6% | Added |
| Group One Trading, L.P. | 55,832 | $57.5K | 0.00% | −5,161−8.5% | Reduced |
| Squarepoint Ops LLC | 64,075 | $66.0K | 0.00% | +64,075 | New |
| Citigroup Inc | 70,591 | $72.7K | 0.00% | +70,559+220,496.9% | Added |
| Barclays PLC | 75,074 | $77.3K | 0.00% | +65,351+672.1% | Added |
| Sterling Investment Counsel, LLC | 80,682 | $83.1K | 0.04% | 00.0% | Unchanged |
| Bank of America Corp | 90,113 | $92.8K | 0.00% | +1,462+1.6% | Added |
| XTX Topco Ltd | 91,351 | $94.1K | 0.02% | +91,351 | New |
| Rhumbline Advisers | 94,432 | $97.3K | 0.00% | −111−0.1% | Reduced |
| Invesco Ltd. | 96,579 | $99.5K | 0.00% | −8,473−8.1% | Reduced |
| B.O.S.S. Retirement Advisors, LLC | 100,000 | $103.0K | 0.02% | 00.0% | Unchanged |
| AE Wealth Management LLC | 100,000 | $105.0K | 0.00% | 00.0% | Unchanged |
| CI Private Wealth, LLC | 103,500 | $106.6K | 0.00% | 00.0% | Unchanged |
| Full Sail Capital, LLC | 116,030 | $119.5K | 0.01% | 00.0% | Unchanged |
| Susquehanna International Group, LLP | 129,942 | $133.8K | 0.00% | −138,892−51.7% | Reduced |
| Tudor Investment Corp Et Al | 155,638 | $160.3K | 0.00% | 00.0% | Unchanged |
| Bank of New York Mellon Corp | 160,057 | $164.9K | 0.00% | −38,252−19.3% | Reduced |
| Goldman Sachs Group Inc | 220,824 | $227.4K | 0.00% | +134,812+156.7% | Added |
| AQR Capital Management LLC | 224,696 | $231.4K | 0.00% | +224,696 | New |
| Nuveen Asset Management, LLC | 228,831 | $235.7K | 0.00% | −9,712−4.1% | Reduced |
| Morgan Stanley | 309,099 | $318.4K | 0.00% | +251,939+440.8% | Added |
| Bridgeway Capital Management, LLC | 320,000 | $329.6K | 0.01% | +320,000 | New |
| Dimensional Fund Advisors LP | 346,894 | $357.5K | 0.00% | −259,556−42.8% | Reduced |
| Millennium Management LLC | 372,746 | $383.9K | 0.00% | −539,679−59.1% | Reduced |
| Charles Schwab Investment Management Inc | 400,891 | $412.9K | 0.00% | −28,194−6.6% | Reduced |
| Northern Trust Corp | 422,953 | $435.6K | 0.00% | −24,061−5.4% | Reduced |
| Connective Capital Management, LLC | 473,751 | $488.0K | 0.41% | +473,751 | New |
| Dynamic Advisor Solutions LLC | 685,522 | $629.3K | 0.02% | +2,372+0.3% | Added |
| Fund 1 Investments, LLC | 624,626 | $643.4K | 0.14% | −890,445−58.8% | Reduced |
| Truist Financial Corp | 813,200 | $837.6K | 0.00% | −150,000−15.6% | Reduced |
| Sierra Summit Advisors LLC | 970,772 | $999.9K | 0.29% | +970,772 | New |
| State Street Corp | 1,208,816 | $1.25M | 0.00% | +79,102+7.0% | Added |
| Geode Capital Management, LLC | 1,234,507 | $1.27M | 0.00% | +19,261+1.6% | Added |
| Wasatch Advisors Inc | 2,206,820 | $2.27M | 0.01% | +561,491+34.1% | Added |
| Stratos Wealth Partners, LTD. | 2,789,714 | $2.87M | 0.05% | 00.0% | Unchanged |
| Vanguard Group Inc | 2,883,610 | $2.97M | 0.00% | −264,110−8.4% | Reduced |
| BlackRock Inc. | 4,233,311 | $4.36M | 0.00% | +291,897+7.4% | Added |
| No Street GP LP | 5,000,000 | $5.15M | 0.51% | −1,100,000−18.0% | Reduced |
| FMR LLC | 6,952,712 | $7.16M | 0.00% | −4,749,597−40.6% | Reduced |
| Coliseum Capital Management, LLC | 46,855,291 | $48.3M | 3.87% | 00.0% | Unchanged |
| Freshford Capital Management, LLC | 0 | $0 | 0.00% | −2,989,340−100.0% | Sold out |
| Hood River Capital Management LLC | 0 | $0 | 0.00% | −1,387,914−100.0% | Sold out |
| Brandywine Global Investment Management, LLC | 0 | $0 | 0.00% | −1,174,806−100.0% | Sold out |
| AWH Capital, L.P. | 0 | $0 | 0.00% | −577,500−100.0% | Sold out |
| Fuller & Thaler Asset Management, Inc. | 0 | $0 | 0.00% | −332,453−100.0% | Sold out |
| AWM Investment Company, Inc. | 0 | $0 | 0.00% | −230,000−100.0% | Sold out |
| Quent Capital, LLC | 0 | $0 | 0.00% | −80,000−100.0% | Sold out |
| Graham Capital Management, L.P. | 0 | $0 | 0.00% | −79,466−100.0% | Sold out |
| MetLife Investment Management | 0 | $0 | 0.00% | −32,316−100.0% | Sold out |
| Marshall Wace, LLP | 0 | $0 | 0.00% | −31,210−100.0% | Sold out |
| American Century Companies Inc | 0 | $0 | 0.00% | −30,205−100.0% | Sold out |
| Deutsche Bank AG | 0 | $0 | 0.00% | −29,541−100.0% | Sold out |