Purple Innovation, Inc.
PRPL- Exchange
- Nasdaq
- Industry
- Household Furniture
- SEC CIK
- 0001643953
No open-market purchases or sales by Purple Innovation, Inc. insiders were filed in the last 90 days; 62 institutions reported holding it in 13F filings for Q2 2026, worth $22.1M in total; no superinvestor holds it.
13F holders, Q1 2024
Institutional positions in Purple Innovation, Inc. as of Mar 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 76
- −11 vs. Q4 2023
- Shares held
- 81.3M
- −979.6K (−1.2%) vs. Q4 2023
- Total value
- $141.5M
- +$56.8M (+67.1%) vs. Q4 2023
- New holders
- 8
- 25 more added
- Sold out
- 19
- 25 more reduced
1 institution that held it in Q4 2023 haven't filed for Q1 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PRPL on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 62 | $22.1M |
| Q1 2026 | 70 | $41.9M |
| Q4 2025 | 76 | $44.5M |
| Q3 2025 | 85 | $63.3M |
| Q2 2025 | 79 | $51.3M |
| Q1 2025 | 84 | $57.3M |
| Q4 2024 | 85 | $59.5M |
| Q3 2024 | 86 | $78.9M |
| Q2 2024 | 85 | $84.2M |
| Q1 2024 | 76 | $141.5M |
| Q4 2023 | 88 | $84.8M |
| Q3 2023 | 99 | $161.5M |
| Q2 2023 | 110 | $272.1M |
| Q1 2023 | 110 | $256.5M |
| Q4 2022 | 120 | $396.3M |
| Q3 2022 | 114 | $342.8M |
| Q2 2022 | 115 | $288.6M |
| Q1 2022 | 144 | $535.5M |
| Q4 2021 | 141 | $994.6M |
| Q3 2021 | 133 | $1.49B |
| Q2 2021 | 162 | $1.74B |
| Q1 2021 | 156 | $2.08B |
Institutions, Q1 2024
Shares, value and share of portfolio for each institution holding Purple Innovation, Inc.; share changes are against Q4 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| CWM, LLC | 20 | $0 | 0.00% | +3+17.6% | Added |
| Nelson, Van Denburg & Campbell Wealth Management Group, LLC | 14 | $24 | 0.00% | +14 | New |
| Farther Finance Advisors, LLC | 50 | $92 | 0.00% | −4−7.4% | Reduced |
| Larson Financial Group LLC | 293 | $510 | 0.00% | 00.0% | Unchanged |
| IFP Advisors, Inc | 344 | $599 | 0.00% | +344 | New |
| Royal Bank of Canada | 1,254 | $2.00K | 0.00% | −15,370−92.5% | Reduced |
| Credit Agricole S A | 1,500 | $2.29K | 0.00% | 00.0% | Unchanged |
| Amalgamated Bank | 2,005 | $3.00K | 0.00% | −3,447−63.2% | Reduced |
| Insight Financial Services | 1,921 | $3.34K | 0.00% | 00.0% | Unchanged |
| Tower Research Capital LLC (TRC) | 3,242 | $5.64K | 0.00% | −6,766−67.6% | Reduced |
| PSI Advisors, LLC | 3,400 | $5.92K | 0.00% | 00.0% | Unchanged |
| Ameritas Investment Partners, Inc. | 4,415 | $7.68K | 0.00% | 00.0% | Unchanged |
| Legal & General Group Plc | 5,053 | $8.77K | 0.00% | 00.0% | Unchanged |
| California State Teachers Retirement System | 5,512 | $9.59K | 0.00% | −3,512−38.9% | Reduced |
| Qube Research & Technologies Ltd | 5,615 | $9.77K | 0.00% | +5,615 | New |
| Kesler, Norman & Wride, LLC | 10,027 | $17.4K | 0.00% | 00.0% | Unchanged |
| Citigroup Inc | 10,756 | $18.7K | 0.00% | −59,835−84.8% | Reduced |
| LPL Financial LLC | 14,606 | $25.4K | 0.00% | +14,606 | New |
| Manufacturers Life Insurance Company, The | 16,348 | $28.4K | 0.00% | +340+2.1% | Added |
| First Manhattan Co | 16,760 | $29.2K | 0.00% | 00.0% | Unchanged |
| Renaissance Technologies LLC | 17,110 | $30.0K | 0.00% | +17,110 | New |
| Voya Investment Management LLC | 17,476 | $30.4K | 0.00% | −8,121−31.7% | Reduced |
| STRS Ohio | 18,900 | $32.0K | 0.00% | −1,200−6.0% | Reduced |
| SG Americas Securities, LLC | 19,179 | $33.0K | 0.00% | −32,668−63.0% | Reduced |
| Wells Fargo & Company | 21,008 | $36.6K | 0.00% | +2,486+13.4% | Added |
| CAPROCK Group, Inc. | 21,525 | $37.5K | 0.00% | 00.0% | Unchanged |
| Deutsche Bank AG | 22,910 | $39.9K | 0.00% | +22,910 | New |
| Cambridge Investment Research Advisors, Inc. | 23,926 | $42.0K | 0.00% | +4,000+20.1% | Added |
| JPMorgan Chase & Co | 24,328 | $42.3K | 0.00% | −12,719−34.3% | Reduced |
| New York State Common Retirement Fund | 25,025 | $43.5K | 0.00% | 00.0% | Unchanged |
| BNP Paribas Arbitrage, SA | 26,879 | $46.8K | 0.00% | +11,405+73.7% | Added |
| American International Group, Inc. | 27,021 | $47.0K | 0.00% | −232−0.9% | Reduced |
| Focused Wealth Management, Inc | 30,000 | $52.2K | 0.01% | −18,000−37.5% | Reduced |
| Quadrant Capital Group LLC | 31,250 | $54.4K | 0.00% | 00.0% | Unchanged |
| Caliber Wealth Management, LLC | 33,082 | $57.6K | 0.03% | +8,082+32.3% | Added |
| Barclays PLC | 38,073 | $66.2K | 0.00% | −37,001−49.3% | Reduced |
| Front Street Capital Management, Inc. | 39,427 | $69.0K | 0.01% | 00.0% | Unchanged |
| Jane Street Group, LLC | 41,745 | $72.6K | 0.00% | +14,726+54.5% | Added |
| Bank of America Corp | 41,932 | $73.0K | 0.00% | −48,181−53.5% | Reduced |
| Alliancebernstein L.P. | 42,100 | $73.3K | 0.00% | −4,300−9.3% | Reduced |
| Advisor Group Holdings, Inc. | 45,617 | $79.4K | 0.00% | +31,487+222.8% | Added |
| Crumly & Associates Inc. | 49,263 | $85.7K | 0.02% | 00.0% | Unchanged |
| UBS Group AG | 60,248 | $104.8K | 0.00% | +23,489+63.9% | Added |
| Price T Rowe Associates Inc | 60,009 | $105.0K | 0.00% | +20,400+51.5% | Added |
| Virtu Financial LLC | 64,148 | $112.0K | 0.01% | +64,148 | New |
| Goldman Sachs Group Inc | 64,517 | $112.3K | 0.00% | −156,307−70.8% | Reduced |
| Sterling Investment Counsel, LLC | 80,682 | $140.4K | 0.06% | 00.0% | Unchanged |
| Commonwealth Equity Services, LLC | 83,222 | $145.0K | 0.00% | +83,222 | New |
| Susquehanna International Group, LLP | 86,953 | $151.3K | 0.00% | −42,989−33.1% | Reduced |
| Rhumbline Advisers | 97,342 | $169.4K | 0.00% | +2,910+3.1% | Added |
| CI Private Wealth, LLC | 103,500 | $180.1K | 0.00% | 00.0% | Unchanged |
| Full Sail Capital, LLC | 116,030 | $201.9K | 0.01% | 00.0% | Unchanged |
| Millennium Management LLC | 132,594 | $230.7K | 0.00% | −240,152−64.4% | Reduced |
| Citadel Advisors LLC | 145,809 | $253.7K | 0.00% | +111,464+324.5% | Added |
| Tudor Investment Corp Et Al | 154,078 | $268.1K | 0.00% | −1,560−1.0% | Reduced |
| Bank of New York Mellon Corp | 168,107 | $292.5K | 0.00% | +8,050+5.0% | Added |
| Group One Trading, L.P. | 173,671 | $302.2K | 0.01% | +117,839+211.1% | Added |
| Dimensional Fund Advisors LP | 194,128 | $337.8K | 0.00% | −152,766−44.0% | Reduced |
| Morgan Stanley | 215,503 | $375.0K | 0.00% | −93,596−30.3% | Reduced |
| XTX Topco Ltd | 224,591 | $390.8K | 0.05% | +133,240+145.9% | Added |
| Nuveen Asset Management, LLC | 228,831 | $398.2K | 0.00% | 00.0% | Unchanged |
| Invesco Ltd. | 257,831 | $448.6K | 0.00% | +161,252+167.0% | Added |
| Bridgeway Capital Management, LLC | 295,000 | $513.3K | 0.01% | −25,000−7.8% | Reduced |
| Charles Schwab Investment Management Inc | 439,444 | $764.6K | 0.00% | +38,553+9.6% | Added |
| Northern Trust Corp | 446,784 | $777.4K | 0.00% | +23,831+5.6% | Added |
| Truist Financial Corp | 720,603 | $1.25M | 0.00% | −92,597−11.4% | Reduced |
| Dynamic Advisor Solutions LLC | 751,778 | $1.31M | 0.04% | +66,256+9.7% | Added |
| State Street Corp | 1,221,173 | $2.12M | 0.00% | +12,357+1.0% | Added |
| Geode Capital Management, LLC | 1,252,706 | $2.18M | 0.00% | +18,199+1.5% | Added |
| Wasatch Advisors Inc | 2,251,234 | $3.92M | 0.02% | +44,414+2.0% | Added |
| Stratos Wealth Partners, LTD. | 2,821,644 | $4.91M | 0.08% | +31,930+1.1% | Added |
| Vanguard Group Inc | 2,903,799 | $5.05M | 0.00% | +20,189+0.7% | Added |
| BlackRock Inc. | 3,986,152 | $6.94M | 0.00% | −247,159−5.8% | Reduced |
| FMR LLC | 5,925,490 | $10.3M | 0.00% | −1,027,222−14.8% | Reduced |
| No Street GP LP | 8,000,000 | $13.9M | 1.22% | +3,000,000+60.0% | Added |
| Coliseum Capital Management, LLC | 46,855,291 | $81.5M | 7.51% | 00.0% | Unchanged |
| Federation des caisses Desjardins du Quebec | 0 | $0 | 0.00% | −500−100.0% | Sold out |
| Sierra Summit Advisors LLC | 0 | $0 | 0.00% | −970,772−100.0% | Sold out |
| Fund 1 Investments, LLC | 0 | $0 | 0.00% | −624,626−100.0% | Sold out |
| Connective Capital Management, LLC | 0 | $0 | 0.00% | −473,751−100.0% | Sold out |
| AQR Capital Management LLC | 0 | $0 | 0.00% | −224,696−100.0% | Sold out |
| AE Wealth Management LLC | 0 | $0 | 0.00% | −100,000−100.0% | Sold out |
| B.O.S.S. Retirement Advisors, LLC | 0 | $0 | 0.00% | −100,000−100.0% | Sold out |
| Squarepoint Ops LLC | 0 | $0 | 0.00% | −64,075−100.0% | Sold out |
| Keybank National Association | 0 | $0 | 0.00% | −48,687−100.0% | Sold out |
| Captrust Financial Advisors | 0 | $0 | 0.00% | −41,633−100.0% | Sold out |
| Two Sigma Investments, LP | 0 | $0 | 0.00% | −33,591−100.0% | Sold out |
| Wexford Capital LP | 0 | $0 | 0.00% | −19,320−100.0% | Sold out |
| HRT Financial LP | 0 | $0 | 0.00% | −19,410−100.0% | Sold out |
| State Board of Administration of Florida Retirement System | 0 | $0 | 0.00% | −14,243−100.0% | Sold out |
| Simplex Trading, LLC | 0 | $0 | 0.00% | −11,522−100.0% | Sold out |
| Schwartz Investment Counsel Inc | 0 | $0 | 0.00% | −10,000−100.0% | Sold out |
| Federated Hermes, Inc. | 0 | $0 | 0.00% | −6,886−100.0% | Sold out |
| Level Financial Advisors, Inc. | 0 | $0 | 0.00% | −1−100.0% | Sold out |
| Cutler Group LP | 0 | $0 | 0.00% | −46−100.0% | Sold out |
| Platform Technology Partners | – | – | – | – | Not filed |