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Purple Innovation, Inc.

PRPL
Exchange
Nasdaq
Industry
Household Furniture
SEC CIK
0001643953

No open-market purchases or sales by Purple Innovation, Inc. insiders were filed in the last 90 days; 62 institutions reported holding it in 13F filings for Q2 2026, worth $22.1M in total; no superinvestor holds it.

13F holders, Q2 2021

Institutional positions in Purple Innovation, Inc. as of Jun 30, 2021. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
162
+7 vs. Q1 2021
Shares held
66.0M
+597.9K (+0.9%) vs. Q1 2021
Total value
$1.74B
−$327.0M (−15.8%) vs. Q1 2021
New holders
39
78 more added
Sold out
32
35 more reduced

1 institution that held it in Q1 2021 haven't filed for Q2 2021 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2021: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PRPL on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2021: 162 institutions
Q1 2021: 156 institutionsQ2 2021: 162 institutionsQ3 2021: 133 institutionsQ4 2021: 141 institutionsQ1 2022: 144 institutionsQ2 2022: 115 institutionsQ3 2022: 114 institutionsQ4 2022: 120 institutionsQ1 2023: 110 institutionsQ2 2023: 110 institutionsQ3 2023: 99 institutionsQ4 2023: 88 institutionsQ1 2024: 76 institutionsQ2 2024: 85 institutionsQ3 2024: 86 institutionsQ4 2024: 85 institutionsQ1 2025: 84 institutionsQ2 2025: 79 institutionsQ3 2025: 85 institutionsQ4 2025: 76 institutionsQ1 2026: 70 institutionsQ2 2026: 62 institutions
Value heldQ2 2021: $1.74B
Q1 2021: $2.08BQ2 2021: $1.74BQ3 2021: $1.49BQ4 2021: $994.6MQ1 2022: $535.5MQ2 2022: $288.6MQ3 2022: $342.8MQ4 2022: $396.3MQ1 2023: $256.5MQ2 2023: $272.1MQ3 2023: $161.5MQ4 2023: $84.8MQ1 2024: $141.5MQ2 2024: $84.2MQ3 2024: $78.9MQ4 2024: $59.5MQ1 2025: $57.3MQ2 2025: $51.3MQ3 2025: $63.3MQ4 2025: $44.5MQ1 2026: $41.9MQ2 2026: $22.1M
Institutions holding PRPL and their total value by quarter
QuarterHoldersValue
Q2 202662$22.1M
Q1 202670$41.9M
Q4 202576$44.5M
Q3 202585$63.3M
Q2 202579$51.3M
Q1 202584$57.3M
Q4 202485$59.5M
Q3 202486$78.9M
Q2 202485$84.2M
Q1 202476$141.5M
Q4 202388$84.8M
Q3 202399$161.5M
Q2 2023110$272.1M
Q1 2023110$256.5M
Q4 2022120$396.3M
Q3 2022114$342.8M
Q2 2022115$288.6M
Q1 2022144$535.5M
Q4 2021141$994.6M
Q3 2021133$1.49B
Q2 2021162$1.74B
Q1 2021156$2.08B

Institutions, Q2 2021

Shares, value and share of portfolio for each institution holding Purple Innovation, Inc.; share changes are against Q1 2021.

Institutions holding PRPL in Q2 2021
InstitutionSharesValue% of portfolioChange in sharesAction
Invesco Ltd.20,399$539.0K0.00%+13,856+211.8%Added
Ensign Peak Advisors, Inc20,000$528.0K0.00%+20,000New
Voya Investment Management LLC19,642$519.0K0.00%+5,987+43.8%Added
IMC-Chicago, LLC18,609$491.0K0.04%+18,609New
MetLife Investment Management18,144$479.2K0.00%+5,831+47.4%Added
M&T Bank Corp17,058$450.0K0.00%+2,078+13.9%Added
Blueshift Asset Management, LLC16,675$440.0K0.02%+16,675New
Arizona State Retirement System16,221$428.0K0.00%+5,578+52.4%Added
Simplex Trading, LLC15,467$408.0K0.01%−2,984−16.2%Reduced
AMP Capital Investors Ltd15,378$406.0K0.00%+15,378New
Algert Global LLC15,033$397.0K0.13%+3,860+34.5%Added
Metropolitan Life Insurance Co13,891$366.9K0.01%+4,892+54.4%Added
ProShare Advisors LLC13,028$344.0K0.00%+4,335+49.9%Added
Cutler Group LP12,799$338.0K0.03%+9,279+263.6%Added
Handelsbanken Fonder AB12,300$325.0K0.00%+2,800+29.5%Added
Thrivent Financial for Lutherans12,130$320.0K0.00%−15,414−56.0%Reduced
Man Group plc11,903$314.0K0.00%+4,562+62.1%Added
Summit Global Investments11,600$306.0K0.02%+1,800+18.4%Added
Squarepoint Ops LLC11,536$305.0K0.00%+11,536New
American Century Companies Inc11,242$297.0K0.00%+3,838+51.8%Added
Parallax Volatility Advisers, L.P.9,957$263.0K0.00%−1,841−15.6%Reduced
Amalgamated Bank9,485$250.0K0.00%+9,485New
Cambridge Investment Research Advisors, Inc.9,087$240.0K0.00%+9,087New
Bridgeway Capital Management, LLC9,000$238.0K0.00%00.0%Unchanged
Argent Capital Management LLC8,940$236.0K0.01%+8,940New
State Board of Administration of Florida Retirement System8,837$233.0K0.00%+1,096+14.2%Added
Paradigm Asset Management Co LLC8,600$227.1K0.06%−600−6.5%Reduced
Engineers Gate Manager LP8,460$223.0K0.01%−1,275−13.1%Reduced
Aigen Investment Management, LP8,236$218.0K0.04%+8,236New
Legal & General Group Plc7,887$208.0K0.00%+2,945+59.6%Added
Teacher Retirement System of Texas7,634$202.0K0.00%+7,634New
Zurcher Kantonalbank (Zurich Cantonalbank)5,151$136.0K0.00%+863+20.1%Added
Schroder Investment Management Group4,812$127.0K0.00%−36,261−88.3%Reduced
Citigroup Inc4,185$111.0K0.00%+938+28.9%Added
Advisor Group Holdings, Inc.3,982$104.0K0.00%−176−4.2%Reduced
Ameritas Investment Partners, Inc.3,938$104.0K0.00%+1,299+49.2%Added
Royal Bank of Canada3,478$92.0K0.00%+1,351+63.5%Added
Great West Life Assurance Co3,172$84.0K0.00%+771+32.1%Added
US Bancorp2,697$72.0K0.00%+822+43.8%Added
Macquarie Group Ltd2,238$59.0K0.00%+2,238New
BNP Paribas Arbitrage, SA1,790$47.3K0.00%−5,406−75.1%Reduced
Credit Agricole S A1,500$40.0K0.00%00.0%Unchanged
Tower Research Capital LLC (TRC)1,469$39.0K0.00%−1,192−44.8%Reduced
Stephenson National Bank & Trust1,179$31.0K0.02%+1,179New
Point72 Hong Kong Ltd934$25.0K0.00%+934New
Hantz Financial Services, Inc.686$18.0K0.00%+686New
Sandy Spring Bank600$16.0K0.00%+600New
Federation des caisses Desjardins du Quebec500$13.2K0.00%+500New
Global Retirement Partners, LLC500$13.0K0.00%00.0%Unchanged
Steward Partners Investment Advisory, LLC411$11.0K0.00%00.0%Unchanged
O'Shaughnessy Asset Management, LLC274$7.00K0.00%−57−17.2%Reduced
Mark Sheptoff Financial Planning, LLC200$5.00K0.00%00.0%Unchanged
Captrust Financial Advisors190$5.00K0.00%+66+53.2%Added
Farmers & Merchants Investments Inc100$3.00K0.00%+100New
Rockefeller Capital Management L.P.77$2.00K0.00%00.0%Unchanged
Signaturefd, LLC64$2.00K0.00%+34+113.3%Added
Patriot Financial Group Insurance Agency, LLC20$1.00K0.00%−80−80.0%Reduced
Howe & Rusling Inc27$1.00K0.00%+27New
Parallel Advisors, LLC32$1.00K0.00%+32New
Simon Quick Advisors, LLC1$00.00%00.0%Unchanged
Berman Capital Advisors, LLC26$00.00%+16+160.0%Added
Castleview Partners, LLC4$00.00%+4New
Bamco Inc0$00.00%−837,197−100.0%Sold out
Pier Capital, LLC0$00.00%−252,832−100.0%Sold out
First Republic Investment Management, Inc.0$00.00%−242,965−100.0%Sold out
Portolan Capital Management, LLC0$00.00%−240,433−100.0%Sold out
Calamos Advisors LLC0$00.00%−107,513−100.0%Sold out
No Street GP LP0$00.00%−100,000−100.0%Sold out
G2 Investment Partners Management LLC0$00.00%−85,300−100.0%Sold out
Atom Investors LP0$00.00%−73,678−100.0%Sold out
Russell Investments Group, Ltd.0$00.00%−73,736−100.0%Sold out
Friess Associates LLC0$00.00%−66,939−100.0%Sold out
Empowered Funds, LLC0$00.00%−59,093−100.0%Sold out
Connor, Clark & Lunn Investment Management Ltd.0$00.00%−61,315−100.0%Sold out
Raymond James & Associates0$00.00%−48,991−100.0%Sold out
Globeflex Capital L P0$00.00%−35,302−100.0%Sold out
SEI Investments Co0$00.00%−30,713−100.0%Sold out
Susquehanna Fundamental Investments, LLC0$00.00%−28,617−100.0%Sold out
Wolverine Asset Management LLC0$00.00%−28,547−100.0%Sold out
STRS Ohio0$00.00%−25,300−100.0%Sold out
California Public Employees Retirement System0$00.00%−23,000−100.0%Sold out
Group One Trading, L.P.0$00.00%−21,484−100.0%Sold out
Los Angeles Capital Management LLC0$00.00%−19,409−100.0%Sold out
Equitec Specialists, LLC0$00.00%−14,476−100.0%Sold out
Thompson Siegel & Walmsley LLC0$00.00%−14,000−100.0%Sold out
Tudor Investment Corp Et Al0$00.00%−13,581−100.0%Sold out
Quilter Plc0$00.00%−12,000−100.0%Sold out
State of Wisconsin Investment Board0$00.00%−10,600−100.0%Sold out
Twinbeech Capital LP0$00.00%−9,734−100.0%Sold out
Athanor Capital, LP0$00.00%−6,987−100.0%Sold out
Kercheville Advisors, LLC0$00.00%−6,300−100.0%Sold out
International Assets Investment Management, LLC0$00.00%−4,450−100.0%Sold out
Wealthcare Capital Management LLC0$00.00%−20−100.0%Sold out
Ellevest, Inc.0$00.00%−18−100.0%Sold out
Waddell & Reed Financial Inc––––Not filed