Purple Innovation, Inc.
PRPL- Exchange
- Nasdaq
- Industry
- Household Furniture
- SEC CIK
- 0001643953
No open-market purchases or sales by Purple Innovation, Inc. insiders were filed in the last 90 days; 62 institutions reported holding it in 13F filings for Q2 2026, worth $22.1M in total; no superinvestor holds it.
13F holders, Q3 2024
Institutional positions in Purple Innovation, Inc. as of Sep 30, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 86
- +2 vs. Q2 2024
- Shares held
- 79.9M
- +2.92M (+3.8%) vs. Q2 2024
- Total value
- $78.9M
- −$1.08M (−1.4%) vs. Q2 2024
- New holders
- 12
- 26 more added
- Sold out
- 10
- 20 more reduced
1 institution that held it in Q2 2024 haven't filed for Q3 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q2 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PRPL on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 62 | $22.1M |
| Q1 2026 | 70 | $41.9M |
| Q4 2025 | 76 | $44.5M |
| Q3 2025 | 85 | $63.3M |
| Q2 2025 | 79 | $51.3M |
| Q1 2025 | 84 | $57.3M |
| Q4 2024 | 85 | $59.5M |
| Q3 2024 | 86 | $78.9M |
| Q2 2024 | 85 | $84.2M |
| Q1 2024 | 76 | $141.5M |
| Q4 2023 | 88 | $84.8M |
| Q3 2023 | 99 | $161.5M |
| Q2 2023 | 110 | $272.1M |
| Q1 2023 | 110 | $256.5M |
| Q4 2022 | 120 | $396.3M |
| Q3 2022 | 114 | $342.8M |
| Q2 2022 | 115 | $288.6M |
| Q1 2022 | 144 | $535.5M |
| Q4 2021 | 141 | $994.6M |
| Q3 2021 | 133 | $1.49B |
| Q2 2021 | 162 | $1.74B |
| Q1 2021 | 156 | $2.08B |
Institutions, Q3 2024
Shares, value and share of portfolio for each institution holding Purple Innovation, Inc.; share changes are against Q2 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| CWM, LLC | 175 | $0 | 0.00% | +116+196.6% | Added |
| Nisa Investment Advisors, LLC | 95 | $94 | 0.00% | +75+375.0% | Added |
| Capital Performance Advisors LLP | 136 | $134 | 0.00% | +136 | New |
| Sterling Capital Management LLC | 181 | $179 | 0.00% | +181 | New |
| Larson Financial Group LLC | 293 | $290 | 0.00% | 00.0% | Unchanged |
| IFP Advisors, Inc | 844 | $834 | 0.00% | +500+145.3% | Added |
| Public Employees Retirement System of Ohio | 1,200 | $1.19K | 0.00% | −12,000−90.9% | Reduced |
| SRS Capital Advisors, Inc. | 1,441 | $1.43K | 0.00% | 00.0% | Unchanged |
| Credit Agricole S A | 1,500 | $1.48K | 0.00% | 00.0% | Unchanged |
| Insight Financial Services | 1,921 | $1.90K | 0.00% | 00.0% | Unchanged |
| Amalgamated Bank | 2,005 | $2.00K | 0.00% | 00.0% | Unchanged |
| PSI Advisors, LLC | 3,400 | $3.36K | 0.00% | 00.0% | Unchanged |
| California State Teachers Retirement System | 4,120 | $4.07K | 0.00% | 00.0% | Unchanged |
| Ameritas Investment Partners, Inc. | 4,415 | $4.37K | 0.00% | 00.0% | Unchanged |
| Legal & General Group Plc | 5,053 | $5.00K | 0.00% | 00.0% | Unchanged |
| Global Retirement Partners, LLC | 5,103 | $5.04K | 0.00% | 00.0% | Unchanged |
| Royal Bank of Canada | 5,794 | $6.00K | 0.00% | +189+3.4% | Added |
| Tower Research Capital LLC (TRC) | 8,042 | $7.95K | 0.00% | −11,238−58.3% | Reduced |
| Sterling Investment Counsel, LLC | 10,000 | $9.89K | 0.00% | −70,682−87.6% | Reduced |
| Kesler, Norman & Wride, LLC | 10,027 | $9.91K | 0.00% | 00.0% | Unchanged |
| Wealth Group, Ltd. | 10,000 | $10.0K | 0.01% | +10,000 | New |
| Abel Hall, LLC | 10,258 | $10.1K | 0.01% | +10,258 | New |
| Cetera Investment Advisers | 10,500 | $10.4K | 0.00% | +10,500 | New |
| ProShare Advisors LLC | 10,745 | $10.6K | 0.00% | −3,943−26.8% | Reduced |
| XTX Topco Ltd | 11,824 | $11.7K | 0.00% | −54,847−82.3% | Reduced |
| BNP Paribas Arbitrage, SA | 12,795 | $12.7K | 0.00% | +2,583+25.3% | Added |
| Victory Capital Management Inc | 13,042 | $12.9K | 0.00% | −286−2.1% | Reduced |
| Advisor Group Holdings, Inc. | 14,295 | $14.1K | 0.00% | +550+4.0% | Added |
| LPL Financial LLC | 14,881 | $14.7K | 0.00% | +250+1.7% | Added |
| STRS Ohio | 18,900 | $18.7K | 0.00% | 00.0% | Unchanged |
| CAPROCK Group, Inc. | 20,217 | $20.0K | 0.00% | −1,308−6.1% | Reduced |
| Cambridge Investment Research Advisors, Inc. | 19,926 | $20.0K | 0.00% | 00.0% | Unchanged |
| SG Americas Securities, LLC | 20,724 | $20.0K | 0.00% | +20,724 | New |
| BBR Partners, LLC | 24,000 | $23.7K | 0.00% | +24,000 | New |
| Virtu Financial LLC | 24,557 | $24.0K | 0.00% | −26,582−52.0% | Reduced |
| New York State Common Retirement Fund | 25,078 | $24.8K | 0.00% | 00.0% | Unchanged |
| UBS Group AG | 26,849 | $26.6K | 0.00% | −18,904−41.3% | Reduced |
| JPMorgan Chase & Co | 27,147 | $26.8K | 0.00% | +794+3.0% | Added |
| Wells Fargo & Company | 27,511 | $27.2K | 0.00% | +1,122+4.3% | Added |
| Focused Wealth Management, Inc | 30,000 | $29.7K | 0.00% | 00.0% | Unchanged |
| Corebridge Financial, Inc. | 30,406 | $30.1K | 0.00% | −186−0.6% | Reduced |
| Mirae Asset Global ETFs Holdings Ltd. | 30,879 | $30.5K | 0.00% | +3,220+11.6% | Added |
| Quadrant Capital Group LLC | 31,250 | $30.9K | 0.00% | 00.0% | Unchanged |
| Diversify Wealth Management, LLC | 33,082 | $31.0K | 0.00% | 00.0% | Unchanged |
| Prelude Capital Management, LLC | 34,903 | $34.5K | 0.00% | +34,903 | New |
| Platform Technology Partners | 35,000 | $34.6K | 0.01% | 00.0% | Unchanged |
| Jane Street Group, LLC | 36,054 | $35.6K | 0.00% | −40,954−53.2% | Reduced |
| Bank of America Corp | 38,578 | $38.1K | 0.00% | +729+1.9% | Added |
| Group One Trading, L.P. | 38,931 | $38.5K | 0.00% | −56,449−59.2% | Reduced |
| Citigroup Inc | 41,704 | $41.2K | 0.00% | +28,684+220.3% | Added |
| Squarepoint Ops LLC | 55,694 | $55.1K | 0.00% | −15,627−21.9% | Reduced |
| Deutsche Bank AG | 56,698 | $56.1K | 0.00% | +38,460+210.9% | Added |
| Patriot Financial Group Insurance Agency, LLC | 58,452 | $57.8K | 0.01% | +17,425+42.5% | Added |
| Legacy Investment Solutions, LLC | 70,420 | $60.0K | 0.04% | +70,420 | New |
| Legacy Wealth Managment, LLC | 70,420 | $60.0K | 0.04% | +70,420 | New |
| Alliancebernstein L.P. | 64,870 | $64.1K | 0.00% | 00.0% | Unchanged |
| Susquehanna International Group, LLP | 65,346 | $64.6K | 0.00% | +44,099+207.6% | Added |
| Price T Rowe Associates Inc | 66,646 | $66.0K | 0.00% | +6,637+11.1% | Added |
| Barclays PLC | 74,803 | $74.0K | 0.00% | +55,275+283.1% | Added |
| Crumly & Associates Inc. | 81,763 | $80.8K | 0.02% | +15,000+22.5% | Added |
| Commonwealth Equity Services, LLC | 83,222 | $82.0K | 0.00% | 00.0% | Unchanged |
| Rhumbline Advisers | 89,131 | $88.1K | 0.00% | −11,981−11.8% | Reduced |
| Diametric Capital, LP | 95,845 | $94.8K | 0.05% | +95,845 | New |
| CI Private Wealth, LLC | 103,500 | $102.3K | 0.00% | 00.0% | Unchanged |
| Bank of New York Mellon Corp | 135,071 | $133.5K | 0.00% | −39,276−22.5% | Reduced |
| Divisadero Street Capital Management, LP | 138,605 | $137.0K | 0.02% | 00.0% | Unchanged |
| Tudor Investment Corp Et Al | 150,649 | $148.9K | 0.00% | 00.0% | Unchanged |
| Goldman Sachs Group Inc | 158,100 | $156.3K | 0.00% | −8,107−4.9% | Reduced |
| Dimensional Fund Advisors LP | 177,022 | $175.1K | 0.00% | 00.0% | Unchanged |
| Nuveen Asset Management, LLC | 228,036 | $225.5K | 0.00% | 00.0% | Unchanged |
| Invesco Ltd. | 294,091 | $290.8K | 0.00% | +5,440+1.9% | Added |
| Bridgeway Capital Management, LLC | 295,000 | $291.7K | 0.01% | 00.0% | Unchanged |
| Morgan Stanley | 310,613 | $307.1K | 0.00% | +100,848+48.1% | Added |
| Charles Schwab Investment Management Inc | 458,627 | $453.4K | 0.00% | +17,056+3.9% | Added |
| Truist Financial Corp | 475,000 | $469.6K | 0.00% | −55,000−10.4% | Reduced |
| Northern Trust Corp | 478,868 | $473.5K | 0.00% | +42,049+9.6% | Added |
| Dynamic Advisor Solutions LLC | 706,778 | $698.8K | 0.02% | −20,000−2.8% | Reduced |
| State Street Corp | 1,197,208 | $1.18M | 0.00% | +6,392+0.5% | Added |
| Geode Capital Management, LLC | 1,346,073 | $1.33M | 0.00% | +16,033+1.2% | Added |
| Wasatch Advisors Inc | 2,800,109 | $2.77M | 0.01% | +560,407+25.0% | Added |
| Stratos Wealth Partners, LTD. | 2,821,479 | $2.79M | 0.04% | 00.0% | Unchanged |
| Vanguard Group Inc | 2,967,440 | $2.93M | 0.00% | +52,652+1.8% | Added |
| BlackRock, Inc. | 4,217,802 | $4.17M | 0.00% | +4,217,802 | New |
| FMR LLC | 5,262,957 | $5.20M | 0.00% | −663,691−11.2% | Reduced |
| No Street GP LP | 6,550,000 | $6.48M | 0.50% | −1,192,138−15.4% | Reduced |
| Coliseum Capital Management, LLC | 46,855,291 | $46.3M | 4.48% | 00.0% | Unchanged |
| Full Sail Capital, LLC | 0 | $0 | 0.00% | −116,030−100.0% | Sold out |
| Renaissance Technologies LLC | 0 | $0 | 0.00% | −71,226−100.0% | Sold out |
| Jacobs Levy Equity Management, Inc | 0 | $0 | 0.00% | −56,971−100.0% | Sold out |
| Front Street Capital Management, Inc. | 0 | $0 | 0.00% | −39,427−100.0% | Sold out |
| Covestor Ltd | 0 | $0 | 0.00% | −18,844−100.0% | Sold out |
| Ameriprise Financial Inc | 0 | $0 | 0.00% | −18,771−100.0% | Sold out |
| First Manhattan Co | 0 | $0 | 0.00% | −16,760−100.0% | Sold out |
| Qube Research & Technologies Ltd | 0 | $0 | 0.00% | −11,326−100.0% | Sold out |
| Russell Investments Group, Ltd. | 0 | $0 | 0.00% | −4,684−100.0% | Sold out |
| Northwestern Mutual Wealth Management Co | 0 | $0 | 0.00% | −100−100.0% | Sold out |
| BlackRock Inc. | – | – | – | – | Not filed |