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Purple Innovation, Inc.

PRPL
Exchange
Nasdaq
Industry
Household Furniture
SEC CIK
0001643953

No open-market purchases or sales by Purple Innovation, Inc. insiders were filed in the last 90 days; 62 institutions reported holding it in 13F filings for Q2 2026, worth $22.1M in total; no superinvestor holds it.

13F holders, Q2 2023

Institutional positions in Purple Innovation, Inc. as of Jun 30, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
110
0 vs. Q1 2023
Shares held
97.9M
+687.6K (+0.7%) vs. Q1 2023
Total value
$272.1M
+$15.5M (+6.0%) vs. Q1 2023
New holders
23
42 more added
Sold out
23
30 more reduced

Compare with Q1 2023: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PRPL on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2023: 110 institutions
Q1 2021: 156 institutionsQ2 2021: 162 institutionsQ3 2021: 133 institutionsQ4 2021: 141 institutionsQ1 2022: 144 institutionsQ2 2022: 115 institutionsQ3 2022: 114 institutionsQ4 2022: 120 institutionsQ1 2023: 110 institutionsQ2 2023: 110 institutionsQ3 2023: 99 institutionsQ4 2023: 88 institutionsQ1 2024: 76 institutionsQ2 2024: 85 institutionsQ3 2024: 86 institutionsQ4 2024: 85 institutionsQ1 2025: 84 institutionsQ2 2025: 79 institutionsQ3 2025: 85 institutionsQ4 2025: 76 institutionsQ1 2026: 70 institutionsQ2 2026: 62 institutions
Value heldQ2 2023: $272.1M
Q1 2021: $2.08BQ2 2021: $1.74BQ3 2021: $1.49BQ4 2021: $994.6MQ1 2022: $535.5MQ2 2022: $288.6MQ3 2022: $342.8MQ4 2022: $396.3MQ1 2023: $256.5MQ2 2023: $272.1MQ3 2023: $161.5MQ4 2023: $84.8MQ1 2024: $141.5MQ2 2024: $84.2MQ3 2024: $78.9MQ4 2024: $59.5MQ1 2025: $57.3MQ2 2025: $51.3MQ3 2025: $63.3MQ4 2025: $44.5MQ1 2026: $41.9MQ2 2026: $22.1M
Institutions holding PRPL and their total value by quarter
QuarterHoldersValue
Q2 202662$22.1M
Q1 202670$41.9M
Q4 202576$44.5M
Q3 202585$63.3M
Q2 202579$51.3M
Q1 202584$57.3M
Q4 202485$59.5M
Q3 202486$78.9M
Q2 202485$84.2M
Q1 202476$141.5M
Q4 202388$84.8M
Q3 202399$161.5M
Q2 2023110$272.1M
Q1 2023110$256.5M
Q4 2022120$396.3M
Q3 2022114$342.8M
Q2 2022115$288.6M
Q1 2022144$535.5M
Q4 2021141$994.6M
Q3 2021133$1.49B
Q2 2021162$1.74B
Q1 2021156$2.08B

Institutions, Q2 2023

Shares, value and share of portfolio for each institution holding Purple Innovation, Inc.; share changes are against Q1 2023.

Institutions holding PRPL in Q2 2023
InstitutionSharesValue% of portfolioChange in sharesAction
CWM, LLC17$00.00%−1−5.6%Reduced
Level Financial Advisors, Inc.1$30.00%00.0%Unchanged
Nisa Investment Advisors, LLC19$530.00%+19New
Larson Financial Group LLC293$8150.00%+293New
Cutler Group LP392$1.00K0.00%+392New
Global Retirement Partners, LLC500$1.39K0.00%00.0%Unchanged
Federation des caisses Desjardins du Quebec500$1.39K0.00%00.0%Unchanged
Credit Agricole S A1,500$4.17K0.00%00.0%Unchanged
Insight Financial Services1,921$5.34K0.01%00.0%Unchanged
Metropolitan Life Insurance Co3,504$9.74K0.00%00.0%Unchanged
Ameritas Investment Partners, Inc.4,415$12.3K0.00%00.0%Unchanged
Simplex Trading, LLC4,924$13.0K0.00%−13,743−73.6%Reduced
Tower Research Capital LLC (TRC)6,057$16.8K0.00%+2,455+68.2%Added
Amalgamated Bank6,049$17.0K0.00%−470−7.2%Reduced
Legal & General Group Plc6,417$17.8K0.00%−15,480−70.7%Reduced
Royal Bank of Canada8,719$25.0K0.00%+4,288+96.8%Added
First Manhattan Co9,000$25.0K0.00%00.0%Unchanged
Kesler, Norman & Wride, LLC10,027$27.9K0.01%+10,027New
Advisor Group Holdings, Inc.11,131$30.9K0.00%−7,470−40.2%Reduced
Victory Capital Management Inc11,358$31.6K0.00%−264−2.3%Reduced
LPL Financial LLC12,657$35.2K0.00%−10,266−44.8%Reduced
Barclays PLC12,814$35.6K0.00%−58,118−81.9%Reduced
Venture Visionary Partners LLC16,550$46.0K0.00%+16,550New
TownSquare Capital, LLC16,746$46.6K0.00%−227,383−93.1%Reduced
Bayesian Capital Management, LP16,943$47.1K0.01%+16,943New
SG Americas Securities, LLC17,798$49.0K0.00%−20,854−54.0%Reduced
State Board of Administration of Florida Retirement System18,240$50.7K0.00%+18,240New
Citigroup Inc19,137$53.2K0.00%+17,426+1,018.5%Added
American Century Companies Inc19,474$54.1K0.00%+19,474New
STRS Ohio20,100$55.0K0.00%+20,100New
Cambridge Investment Research Advisors, Inc.20,265$56.0K0.00%+1,407+7.5%Added
California State Teachers Retirement System21,376$59.4K0.00%−61,748−74.3%Reduced
CAPROCK Group, Inc.21,525$59.8K0.00%+21,525New
BNP Paribas Arbitrage, SA22,307$62.0K0.00%+2,604+13.2%Added
Advisor Partners II, LLC23,778$66.1K0.00%+23,778New
Caliber Wealth Management, LLC25,000$69.5K0.05%00.0%Unchanged
New York State Common Retirement Fund25,011$69.5K0.00%−80−0.3%Reduced
Allspring Global Investments Holdings, LLC25,124$69.8K0.00%+25,124New
Wells Fargo & Company25,503$70.9K0.00%+13,222+107.7%Added
Voya Investment Management LLC25,597$71.2K0.00%+4,824+23.2%Added
Y-Intercept (Hong Kong) Ltd25,682$71.4K0.01%+25,682New
Stifel Financial Corp27,500$76.5K0.00%+12,500+83.3%Added
Ironwood Investment Management LLC28,530$79.3K0.05%−213−0.7%Reduced
Manufacturers Life Insurance Company, The28,710$79.8K0.00%+5,644+24.5%Added
Deutsche Bank AG29,541$82.1K0.00%−8,675−22.7%Reduced
Dynamic Technology Lab Private Ltd30,207$84.0K0.01%+30,207New
American International Group, Inc.30,930$86.0K0.00%+550+1.8%Added
MetLife Investment Management32,316$89.8K0.00%+14,635+82.8%Added
Squarepoint Ops LLC32,497$90.3K0.00%−2,955−8.3%Reduced
Price T Rowe Associates Inc38,434$107.0K0.00%−4,600−10.7%Reduced
Front Street Capital Management, Inc.39,427$110.0K0.02%+16,350+70.8%Added
UBS Group AG40,124$111.5K0.00%+4,549+12.8%Added
Captrust Financial Advisors41,633$115.7K0.00%+41,633New
Mercer Global Advisors Inc44,434$124.0K0.00%00.0%Unchanged
Citadel Advisors LLC45,042$125.2K0.00%−342,163−88.4%Reduced
Alliancebernstein L.P.46,400$129.0K0.00%00.0%Unchanged
Keybank National Association48,687$135.3K0.00%+48,687New
Crumly & Associates Inc.49,263$137.0K0.05%+18,400+59.6%Added
JPMorgan Chase & Co50,727$141.0K0.00%+1,237+2.5%Added
Quantbot Technologies LP59,161$164.5K0.01%+34,780+142.7%Added
Schwartz Investment Counsel Inc60,000$166.8K0.01%−610,000−91.0%Reduced
XTX Topco Ltd66,823$185.8K0.03%+66,823New
UBS Asset Management Americas Inc74,245$196.0K0.00%00.0%Unchanged
State of Wisconsin Investment Board75,300$209.3K0.00%−50,287−40.0%Reduced
Quent Capital, LLC80,000$222.4K0.03%00.0%Unchanged
Sterling Investment Counsel, LLC80,682$224.3K0.12%+20,000+33.0%Added
Morgan Stanley84,096$233.8K0.00%+15,974+23.4%Added
Millennium Management LLC92,974$258.5K0.00%+47,577+104.8%Added
Rhumbline Advisers98,157$272.9K0.00%+2,210+2.3%Added
Invesco Ltd.98,836$274.8K0.00%−1,142−1.1%Reduced
B.O.S.S. Retirement Advisors, LLC100,000$278.0K0.06%+22,300+28.7%Added
AE Wealth Management LLC100,020$278.1K0.00%+22,300+28.7%Added
CI Private Wealth, LLC103,500$287.7K0.00%00.0%Unchanged
ExodusPoint Capital Management, LP108,553$302.0K0.00%+108,553New
Full Sail Capital, LLC116,030$322.6K0.03%00.0%Unchanged
Innovis Asset Management LLC116,250$323.2K0.12%−25,800−18.2%Reduced
Susquehanna International Group, LLP119,922$333.4K0.00%+24,751+26.0%Added
Goldman Sachs Group Inc125,370$348.5K0.00%−386,170−75.5%Reduced
Group One Trading, L.P.126,940$352.9K0.02%+79,217+166.0%Added
HRT Financial LP137,988$383.0K0.00%+137,988New
Tudor Investment Corp Et Al164,631$457.7K0.01%−46,695−22.1%Reduced
ClariVest Asset Management LLC188,325$523.0K0.03%+91,958+95.4%Added
Balyasny Asset Management LLC207,215$576.1K0.00%+207,215New
Bank of New York Mellon Corp210,769$585.9K0.00%+8,438+4.2%Added
Marshall Wace, LLP261,130$725.9K0.00%+166,977+177.3%Added
Renaissance Technologies LLC278,743$775.0K0.00%+127,400+84.2%Added
Walleye Capital LLC305,611$849.6K0.01%+85,038+38.6%Added
Fund 1 Investments, LLC322,800$897.4K0.39%+158,900+96.9%Added
Nuveen Asset Management, LLC403,906$1.12M0.00%+170,601+73.1%Added
J. Goldman & Co LP448,687$1.25M0.07%+448,687New
Charles Schwab Investment Management Inc473,478$1.32M0.00%+4,473+1.0%Added
AWH Capital, L.P.495,500$1.38M1.21%+163,000+49.0%Added
Northern Trust Corp519,903$1.45M0.00%−32,972−6.0%Reduced
Dynamic Advisor Solutions LLC520,369$1.45M0.08%−5,510−1.0%Reduced
AWM Investment Company, Inc.525,000$1.46M0.20%+525,000New
Bank of America Corp575,708$1.60M0.00%−883,909−60.6%Reduced
Dimensional Fund Advisors LP833,028$2.32M0.00%−46,071−5.2%Reduced
Truist Financial Corp1,072,723$2.98M0.00%+1,072,723New
State Street Corp1,126,106$3.13M0.00%−50,407−4.3%Reduced
Geode Capital Management, LLC1,316,017$3.66M0.00%+64,998+5.2%Added