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Baozun Inc.

BZUN
Exchange
Nasdaq
Industry
Retail-Catalog & Mail-Order Houses
SEC CIK
0001625414

In the last 90 days, Baozun Inc. insiders filed 5 open-market purchases and 0 sales; 69 institutions reported holding it in 13F filings for Q2 2026, worth $35.9M in total; no superinvestor holds it.

13F holders, Q2 2021

Institutional positions in Baozun Inc. as of Jun 30, 2021. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
187
−5 vs. Q1 2021
Shares held
45.8M
+17.5K (0.0%) vs. Q1 2021
Total value
$1.62B
−$121.8M (−7.0%) vs. Q1 2021
New holders
25
72 more added
Sold out
30
51 more reduced

1 institution that held it in Q1 2021 haven't filed for Q2 2021 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2021: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting BZUN on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2021: 187 institutions
Q1 2021: 193 institutionsQ2 2021: 187 institutionsQ3 2021: 160 institutionsQ4 2021: 130 institutionsQ1 2022: 115 institutionsQ2 2022: 103 institutionsQ3 2022: 90 institutionsQ4 2022: 93 institutionsQ1 2023: 93 institutionsQ2 2023: 78 institutionsQ3 2023: 75 institutionsQ4 2023: 75 institutionsQ1 2024: 65 institutionsQ2 2024: 67 institutionsQ3 2024: 67 institutionsQ4 2024: 73 institutionsQ1 2025: 65 institutionsQ2 2025: 68 institutionsQ3 2025: 68 institutionsQ4 2025: 70 institutionsQ1 2026: 70 institutionsQ2 2026: 69 institutions
Value heldQ2 2021: $1.62B
Q1 2021: $1.74BQ2 2021: $1.62BQ3 2021: $674.5MQ4 2021: $543.2MQ1 2022: $267.5MQ2 2022: $262.2MQ3 2022: $138.4MQ4 2022: $86.4MQ1 2023: $117.6MQ2 2023: $70.7MQ3 2023: $52.1MQ4 2023: $43.5MQ1 2024: $28.6MQ2 2024: $27.1MQ3 2024: $42.5MQ4 2024: $28.9MQ1 2025: $28.2MQ2 2025: $24.0MQ3 2025: $41.0MQ4 2025: $28.1MQ1 2026: $27.2MQ2 2026: $35.9M
Institutions holding BZUN and their total value by quarter
QuarterHoldersValue
Q2 202669$35.9M
Q1 202670$27.2M
Q4 202570$28.1M
Q3 202568$41.0M
Q2 202568$24.0M
Q1 202565$28.2M
Q4 202473$28.9M
Q3 202467$42.5M
Q2 202467$27.1M
Q1 202465$28.6M
Q4 202375$43.5M
Q3 202375$52.1M
Q2 202378$70.7M
Q1 202393$117.6M
Q4 202293$86.4M
Q3 202290$138.4M
Q2 2022103$262.2M
Q1 2022115$267.5M
Q4 2021130$543.2M
Q3 2021160$674.5M
Q2 2021187$1.62B
Q1 2021193$1.74B

Institutions, Q2 2021

Shares, value and share of portfolio for each institution holding Baozun Inc.; share changes are against Q1 2021.

Institutions holding BZUN in Q2 2021
InstitutionSharesValue% of portfolioChange in sharesAction
Federated Hermes, Inc.10,129,036$359.0M0.67%−176,029−1.7%Reduced
FIL Ltd3,897,718$138.1M0.15%−141,077−3.5%Reduced
BlackRock Inc.2,850,557$101.0M0.00%+319,938+12.6%Added
Vontobel Asset Management Inc2,726,347$94.8M0.49%−66,006−2.4%Reduced
Vanguard Group Inc1,844,285$65.4M0.00%+78,791+4.5%Added
Morgan Stanley1,585,856$56.2M0.01%+84,207+5.6%Added
Baillie Gifford & Co1,513,748$53.6M0.03%−2,007−0.1%Reduced
Nuveen Asset Management, LLC1,411,570$50.0M0.01%+469,775+49.9%Added
Goldman Sachs Group Inc1,303,202$46.2M0.01%−453,201−25.8%Reduced
Credit Suisse AG1,179,915$41.8M0.03%+277,183+30.7%Added
Franklin Resources Inc1,149,520$40.7M0.02%+3050.0%Added
JPMorgan Chase & Co1,137,621$40.3M0.01%+523,943+85.4%Added
Matthews International Capital Management LLC1,115,600$39.5M1.65%00.0%Unchanged
Citigroup Inc889,316$31.5M0.03%−122,954−12.1%Reduced
State Street Corp874,760$31.0M0.00%+73,315+9.1%Added
Dimensional Fund Advisors LP678,629$24.1M0.01%−15,240−2.2%Reduced
Grandeur Peak Global Advisors, LLC607,276$21.5M1.03%+12,100+2.0%Added
Krane Funds Advisors LLC593,919$21.0M0.63%+168,459+39.6%Added
Linden Advisors LP523,119$18.5M0.10%+222,146+73.8%Added
Norges Bank483,001$17.1M0.00%−29,129−5.7%Reduced
Bank of America Corp421,528$14.9M0.00%−238,110−36.1%Reduced
UBS Asset Management Americas Inc379,270$13.4M0.01%+9,477+2.6%Added
ProShare Advisors LLC318,375$11.3M0.03%+197,649+163.7%Added
Natixis316,197$11.2M0.05%−67,849−17.7%Reduced
Schroder Investment Management Group295,184$10.5M0.01%−346,369−54.0%Reduced
Nepsis, Inc.283,285$10.0M3.18%+10,230+3.7%Added
Mirae Asset Global Investments Co., Ltd.277,871$9.85M0.03%+37,196+15.5%Added
HSBC Holdings PLC273,063$9.84M0.01%+181,244+197.4%Added
Northern Trust Corp275,282$9.76M0.00%+41,489+17.7%Added
Bank of Montreal252,562$9.41M0.00%+244,576+3,062.6%Added
Legal & General Group Plc254,964$9.04M0.00%−3,858−1.5%Reduced
Invesco Ltd.248,715$8.81M0.00%+8,503+3.5%Added
Geode Capital Management, LLC239,960$8.44M0.00%+21,221+9.7%Added
DnB Asset Management AS231,566$8.21M0.05%+17,400+8.1%Added
Citadel Advisors LLC218,138$7.73M0.01%−119,226−35.3%Reduced
Susquehanna International Group, LLP207,416$7.35M0.01%−31,261−13.1%Reduced
Royal London Asset Management Ltd202,898$7.19M0.03%+202,898New
UBS Group AG183,326$6.50M0.00%+68,952+60.3%Added
Artisan Partners Limited Partnership181,431$6.43M0.01%+31,955+21.4%Added
Sumitomo Mitsui Trust Holdings, Inc.151,858$5.38M0.00%−11,950−7.3%Reduced
Andra AP-fonden147,800$5.24M0.11%00.0%Unchanged
BNP Paribas Arbitrage, SA145,499$5.16M0.01%+3,637+2.6%Added
New Silk Road Investment Pte Ltd142,200$5.04M2.65%+142,200New
California Public Employees Retirement System127,613$4.52M0.00%+10,877+9.3%Added
Boothe Investment Group, Inc.126,180$4.48M2.35%+5,569+4.6%Added
Fisher Asset Management, LLC122,355$4.34M0.00%+26,595+27.8%Added
Intellectus Partners, LLC121,000$4.29M0.97%00.0%Unchanged
Macquarie Group Ltd119,257$4.23M0.00%+2,083+1.8%Added
Swiss National Bank113,191$4.01M0.00%+500+0.4%Added
AIA Group Ltd128,537$3.99M0.27%00.0%Unchanged
Ashmore Group plc108,928$3.86M0.93%+108,928New
Bessemer Group Inc106,550$3.78M0.01%00.0%Unchanged
Thomas White International Ltd101,864$3.61M0.50%+5,139+5.3%Added
Allianz Asset Management GmbH96,327$3.41M0.00%+13,177+15.8%Added
Penserra Capital Management LLC90,361$3.20M0.06%+13,715+17.9%Added
D. E. Shaw & Co., Inc.89,828$3.18M0.00%+60,322+204.4%Added
Bridgewater Associates, LP89,150$3.16M0.02%−6,721−7.0%Reduced
Deutsche Bank AG88,312$3.13M0.00%+4,577+5.5%Added
Bank of New York Mellon Corp85,761$3.04M0.00%+541+0.6%Added
Zurcher Kantonalbank (Zurich Cantonalbank)84,073$2.98M0.02%+65,800+360.1%Added
Millennium Management LLC83,934$2.98M0.00%+83,934New
Aviva PLC83,600$2.96M0.01%−8,987−9.7%Reduced
Canada Pension Plan Investment Board73,715$2.61M0.00%−467,800−86.4%Reduced
Great West Life Assurance Co66,600$2.36M0.01%−4,500−6.3%Reduced
Korea Investment CORP66,400$2.35M0.01%+6,000+9.9%Added
Edmond de Rothschild Holding S.A.65,490$2.32M0.05%00.0%Unchanged
B. Metzler seel. Sohn & Co. Holding AG63,457$2.25M0.03%−1,277−2.0%Reduced
Parametric Portfolio Associates LLC56,826$2.01M0.00%+22,422+65.2%Added
Barclays PLC54,627$1.94M0.00%+1,800+3.4%Added
Parallax Volatility Advisers, L.P.53,142$1.88M0.02%−10,197−16.1%Reduced
Jane Street Group, LLC51,758$1.83M0.00%+18,798+57.0%Added
KBC Group NV48,301$1.71M0.01%+33,233+220.6%Added
AXA S.A.39,000$1.38M0.00%00.0%Unchanged
Wolverine Trading, LLC36,512$1.36M0.04%+8,784+31.7%Added
Belpointe Asset Management LLC37,600$1.33M0.10%00.0%Unchanged
Leonteq Securities AG36,322$1.29M0.10%+26,696+277.3%Added
Loomis Sayles & Co L P35,917$1.27M0.00%+35,539+9,401.9%Added
SG Americas Securities, LLC30,881$1.09M0.01%−1,404−4.3%Reduced
Sigma Planning Corp30,428$1.08M0.03%−12,528−29.2%Reduced
Simplex Trading, LLC28,874$1.02M0.04%+2,052+7.7%Added
Susquehanna Fundamental Investments, LLC28,731$1.02M0.02%+19,123+199.0%Added
State of New Jersey Common Pension Fund D26,953$955.0K0.00%00.0%Unchanged
British Columbia Investment Management Corp25,900$918.0K0.01%+1,100+4.4%Added
Veritable, L.P.25,748$913.0K0.01%−1,442−5.3%Reduced
Pictet Asset Management Ltd72,900$905.0K0.00%+3,200+4.6%Added
NN Investment Partners Holdings N.V.23,200$823.0K0.00%00.0%Unchanged
Point72 Hong Kong Ltd23,066$817.0K0.06%+23,066New
Storebrand Asset Management AS22,336$791.6K0.00%−2,289−9.3%Reduced
Advisors Asset Management, Inc.20,098$712.0K0.01%−519−2.5%Reduced
Mitsubishi UFJ Trust & Banking Corp19,997$709.0K0.00%00.0%Unchanged
Group One Trading, L.P.19,202$681.0K0.01%+6,064+46.2%Added
Ocean Arete Ltd19,133$679.0K0.83%+19,133New
Mitsubishi UFJ Kokusai Asset Management Co., Ltd.18,370$651.0K0.00%+5,720+45.2%Added
E Fund Management (Hong Kong) Co., Ltd.15,707$557.0K0.35%00.0%Unchanged
Equitable Holdings, Inc.14,350$509.0K0.01%00.0%Unchanged
Wells Fargo & Company14,020$497.0K0.00%−3,175−18.5%Reduced
Trexquant Investment LP13,120$465.0K0.04%+6,511+98.5%Added
LPL Financial LLC12,497$443.0K0.00%−2,473−16.5%Reduced
Envestnet Asset Management Inc12,357$438.0K0.00%−1,898−13.3%Reduced
Asset Management One Co.,Ltd.11,641$412.0K0.00%−713−5.8%Reduced