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Baozun Inc.

BZUN
Exchange
Nasdaq
Industry
Retail-Catalog & Mail-Order Houses
SEC CIK
0001625414

In the last 90 days, Baozun Inc. insiders filed 5 open-market purchases and 0 sales; 69 institutions reported holding it in 13F filings for Q2 2026, worth $35.9M in total; no superinvestor holds it.

13F holders, Q1 2023

Institutional positions in Baozun Inc. as of Mar 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
93
+1 vs. Q4 2022
Shares held
19.8M
+3.51M (+21.5%) vs. Q4 2022
Total value
$117.6M
+$31.2M (+36.1%) vs. Q4 2022
New holders
18
28 more added
Sold out
17
26 more reduced

1 institution that held it in Q4 2022 haven't filed for Q1 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2022: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting BZUN on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2023: 93 institutions
Q1 2021: 193 institutionsQ2 2021: 187 institutionsQ3 2021: 160 institutionsQ4 2021: 130 institutionsQ1 2022: 115 institutionsQ2 2022: 103 institutionsQ3 2022: 90 institutionsQ4 2022: 93 institutionsQ1 2023: 93 institutionsQ2 2023: 78 institutionsQ3 2023: 75 institutionsQ4 2023: 75 institutionsQ1 2024: 65 institutionsQ2 2024: 67 institutionsQ3 2024: 67 institutionsQ4 2024: 73 institutionsQ1 2025: 65 institutionsQ2 2025: 68 institutionsQ3 2025: 68 institutionsQ4 2025: 70 institutionsQ1 2026: 70 institutionsQ2 2026: 69 institutions
Value heldQ1 2023: $117.6M
Q1 2021: $1.74BQ2 2021: $1.62BQ3 2021: $674.5MQ4 2021: $543.2MQ1 2022: $267.5MQ2 2022: $262.2MQ3 2022: $138.4MQ4 2022: $86.4MQ1 2023: $117.6MQ2 2023: $70.7MQ3 2023: $52.1MQ4 2023: $43.5MQ1 2024: $28.6MQ2 2024: $27.1MQ3 2024: $42.5MQ4 2024: $28.9MQ1 2025: $28.2MQ2 2025: $24.0MQ3 2025: $41.0MQ4 2025: $28.1MQ1 2026: $27.2MQ2 2026: $35.9M
Institutions holding BZUN and their total value by quarter
QuarterHoldersValue
Q2 202669$35.9M
Q1 202670$27.2M
Q4 202570$28.1M
Q3 202568$41.0M
Q2 202568$24.0M
Q1 202565$28.2M
Q4 202473$28.9M
Q3 202467$42.5M
Q2 202467$27.1M
Q1 202465$28.6M
Q4 202375$43.5M
Q3 202375$52.1M
Q2 202378$70.7M
Q1 202393$117.6M
Q4 202293$86.4M
Q3 202290$138.4M
Q2 2022103$262.2M
Q1 2022115$267.5M
Q4 2021130$543.2M
Q3 2021160$674.5M
Q2 2021187$1.62B
Q1 2021193$1.74B

Institutions, Q1 2023

Shares, value and share of portfolio for each institution holding Baozun Inc.; share changes are against Q4 2022.

Institutions holding BZUN in Q1 2023
InstitutionSharesValue% of portfolioChange in sharesAction
Morgan Stanley2,704,796$16.3M0.00%+1,096,118+68.1%Added
Nuveen Asset Management, LLC2,608,547$15.7M0.01%+267,888+11.4%Added
Schroder Investment Management Group1,994,239$12.0M0.02%+19,127+1.0%Added
BlackRock Inc.1,366,256$8.22M0.00%+172,457+14.4%Added
Healthcare of Ontario Pension Plan Trust Fund896,700$5.40M0.03%+787,400+720.4%Added
HSBC Holdings PLC851,014$5.12M0.01%+851,014New
D. E. Shaw & Co., Inc.555,633$3.34M0.01%−121,079−17.9%Reduced
Dimensional Fund Advisors LP535,003$3.22M0.00%−24,147−4.3%Reduced
DnB Asset Management AS512,700$3.09M0.02%+223,900+77.5%Added
RPD Fund Management LLC491,695$2.96M10.75%+491,695New
Arrowstreet Capital, Limited Partnership482,645$2.91M0.00%+150,965+45.5%Added
Invesco Ltd.471,660$2.84M0.00%−90,686−16.1%Reduced
Citadel Advisors LLC468,166$2.82M0.00%+255,704+120.4%Added
Two Sigma Investments, LP438,069$2.64M0.01%−65,123−12.9%Reduced
AIA Group Ltd399,018$2.40M0.13%00.0%Unchanged
Acadian Asset Management LLC374,073$2.25M0.01%+374,073New
Federated Hermes, Inc.334,798$2.02M0.01%+219,243+189.7%Added
State Street Corp271,541$1.63M0.00%−94,159−25.7%Reduced
Credit Suisse AG252,396$1.52M0.00%−5,158−2.0%Reduced
Bank of America Corp239,423$1.44M0.00%+14,343+6.4%Added
Marshall Wace, LLP236,429$1.42M0.00%−76,936−24.6%Reduced
Norges Bank208,400$1.25M0.00%00.0%Unchanged
Artisan Partners Limited Partnership191,588$1.15M0.00%−22,879−10.7%Reduced
Renaissance Technologies LLC189,316$1.14M0.00%−304,300−61.6%Reduced
Two Sigma Advisers, LP161,522$972.4K0.00%+49,900+44.7%Added
Caxton Associates LP143,278$862.5K0.14%−165,021−53.5%Reduced
Susquehanna International Group, LLP133,867$805.9K0.00%−132,426−49.7%Reduced
Wellington Management Group LLP125,023$752.6K0.00%+125,023New
Connor, Clark & Lunn Investment Management Ltd.124,822$751.4K0.00%+124,822New
Cubist Systematic Strategies, LLC122,442$737.1K0.01%+63,263+106.9%Added
Marex Group plc111,014$668.3K0.09%+5,212+4.9%Added
Deutsche Bank AG108,927$655.7K0.00%+108,927New
UBS Asset Management Americas Inc98,641$593.8K0.00%00.0%Unchanged
Pinpoint Asset Management Ltd93,000$559.9K0.15%−565,485−85.9%Reduced
BNP Paribas Arbitrage, SA85,645$515.6K0.00%+62,484+269.8%Added
Barclays PLC82,338$495.7K0.00%−207,135−71.6%Reduced
Jane Street Group, LLC81,439$490.3K0.00%+42,864+111.1%Added
RBF Capital, LLC69,414$409.2K0.03%00.0%Unchanged
BNP PARIBAS ASSET MANAGEMENT Holding S.A.65,793$396.0K0.00%+21,823+49.6%Added
KBC Group NV64,498$388.0K0.00%+3,029+4.9%Added
UBS Group AG58,208$350.4K0.00%−97,863−62.7%Reduced
SG Americas Securities, LLC52,369$315.0K0.00%+7,135+15.8%Added
Leonteq Securities AG52,086$313.6K0.03%+1,955+3.9%Added
Trexquant Investment LP45,937$276.5K0.01%+45,937New
Mirae Asset Global Investments Co., Ltd.43,840$263.9K0.00%+3,538+8.8%Added
Envestnet Asset Management Inc313,208$248.6K0.00%+269,399+614.9%Added
Bank of Montreal37,748$242.0K0.00%+37,748New
Y-Intercept (Hong Kong) Ltd36,581$220.2K0.03%+36,581New
Citigroup Inc34,935$210.3K0.00%+28,988+487.4%Added
SEI Investments Co33,159$199.6K0.00%+2,329+7.6%Added
Russell Investments Group, Ltd.31,958$192.4K0.00%−268−0.8%Reduced
Bridgewater Associates, LP31,535$189.8K0.00%−42,170−57.2%Reduced
Geode Capital Management, LLC28,254$170.1K0.00%00.0%Unchanged
Northern Trust Corp25,832$155.5K0.00%+149+0.6%Added
Pictet Asset Management SA24,900$149.9K0.00%−6,900−21.7%Reduced
Nomura Holdings Inc23,079$138.9K0.00%+23,079New
Veritable, L.P.22,748$136.9K0.00%00.0%Unchanged
Campbell & CO Investment Adviser LLC20,353$122.5K0.02%+20,353New
Commonwealth of Pennsylvania Public School Empls Retrmt Sys20,282$122.1K0.00%+20,282New
Vontobel Holding Ltd.19,772$119.0K0.00%+5,991+43.5%Added
Goldman Sachs Group Inc18,864$113.6K0.00%−44,470−70.2%Reduced
Equitable Holdings, Inc.17,920$107.9K0.00%00.0%Unchanged
Mercer Global Advisors Inc17,719$107.0K0.00%+7,043+66.0%Added
Royal London Asset Management Ltd8,701$52.4K0.00%00.0%Unchanged
Legal & General Group Plc8,401$50.6K0.00%−2,274−21.3%Reduced
Wells Fargo & Company7,148$43.0K0.00%−10.0%Reduced
Storebrand Asset Management AS6,851$41.2K0.00%−11,793−63.3%Reduced
Quantbot Technologies LP4,775$28.7K0.00%+4,775New
Simplex Trading, LLC4,292$25.0K0.00%−8,233−65.7%Reduced
Advisor Group Holdings, Inc.3,571$21.5K0.00%+375+11.7%Added
North Star Investment Management Corp.2,900$17.5K0.00%00.0%Unchanged
Advisory Services Network, LLC1,802$10.8K0.00%00.0%Unchanged
JPMorgan Chase & Co1,535$9.00K0.00%−13,918−90.1%Reduced
Loomis Sayles & Co L P1,182$7.00K0.00%+1,182New
Federation des caisses Desjardins du Quebec1,110$6.68K0.00%00.0%Unchanged
Hantz Financial Services, Inc.570$3.00K0.00%00.0%Unchanged
The PNC Financial Services Group, Inc.400$2.41K0.00%00.0%Unchanged
Signaturefd, LLC344$2.07K0.00%00.0%Unchanged
National Bank of Canada275$1.66K0.00%−65−19.1%Reduced
Quadrant Capital Group LLC245$1.48K0.00%+245New
Parallel Advisors, LLC244$1.47K0.00%+69+39.4%Added
Compagnie Lombard Odier SCmA200$1.20K0.00%00.0%Unchanged
Royal Bank of Canada100$1.00K0.00%−809−89.0%Reduced
TSFG, LLC100$1.00K0.00%00.0%Unchanged
Cutler Group LP314$1.00K0.00%+314New
Psagot Value Holdings Ltd. / (Israel)113$1.00K0.00%+113New
TD Waterhouse Canada Inc.133$9720.00%+133New
Laurel Wealth Advisors LLC100$6020.00%00.0%Unchanged
Adirondack Trust Co75$4510.00%00.0%Unchanged
Sound Income Strategies, LLC73$4390.00%00.0%Unchanged
Belpointe Asset Management LLC50$3010.00%00.0%Unchanged
Northwestern Mutual Wealth Management Co16$960.00%00.0%Unchanged
Ronald Blue Trust, Inc.39$00.00%−103−72.5%Reduced
Gsa Capital Partners LLP0$00.00%−142,035−100.0%Sold out
Top Ace Asset Management Ltd0$00.00%−108,330−100.0%Sold out
Squarepoint Ops LLC0$00.00%−32,002−100.0%Sold out
Tower Research Capital LLC (TRC)0$00.00%−28,591−100.0%Sold out
Wolverine Asset Management LLC0$00.00%−24,601−100.0%Sold out
Group One Trading, L.P.0$00.00%−19,614−100.0%Sold out
Alpine Global Management, LLC0$00.00%−16,648−100.0%Sold out