Baozun Inc.
BZUN- Exchange
- Nasdaq
- Industry
- Retail-Catalog & Mail-Order Houses
- SEC CIK
- 0001625414
In the last 90 days, Baozun Inc. insiders filed 5 open-market purchases and 0 sales; 69 institutions reported holding it in 13F filings for Q2 2026, worth $35.9M in total; no superinvestor holds it.
13F holders, Q4 2025
Institutional positions in Baozun Inc. as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 70
- +3 vs. Q3 2025
- Shares held
- 10.6M
- +474.9K (+4.7%) vs. Q3 2025
- Total value
- $28.1M
- −$12.7M (−31.2%) vs. Q3 2025
- New holders
- 15
- 16 more added
- Sold out
- 12
- 21 more reduced
1 institution that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting BZUN on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 69 | $35.9M |
| Q1 2026 | 70 | $27.2M |
| Q4 2025 | 70 | $28.1M |
| Q3 2025 | 68 | $41.0M |
| Q2 2025 | 68 | $24.0M |
| Q1 2025 | 65 | $28.2M |
| Q4 2024 | 73 | $28.9M |
| Q3 2024 | 67 | $42.5M |
| Q2 2024 | 67 | $27.1M |
| Q1 2024 | 65 | $28.6M |
| Q4 2023 | 75 | $43.5M |
| Q3 2023 | 75 | $52.1M |
| Q2 2023 | 78 | $70.7M |
| Q1 2023 | 93 | $117.6M |
| Q4 2022 | 93 | $86.4M |
| Q3 2022 | 90 | $138.4M |
| Q2 2022 | 103 | $262.2M |
| Q1 2022 | 115 | $267.5M |
| Q4 2021 | 130 | $543.2M |
| Q3 2021 | 160 | $674.5M |
| Q2 2021 | 187 | $1.62B |
| Q1 2021 | 193 | $1.74B |
Institutions, Q4 2025
Shares, value and share of portfolio for each institution holding Baozun Inc.; share changes are against Q3 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Schroder Investment Management Group | 2,414,558 | $6.42M | 0.00% | +113,058+4.9% | Added |
| Acadian Asset Management LLC | 2,114,964 | $5.61M | 0.01% | −16,523−0.8% | Reduced |
| Two Sigma Advisers, LP | 614,522 | $1.63M | 0.00% | −1,100−0.2% | Reduced |
| Morgan Stanley | 582,849 | $1.55M | 0.00% | −117,534−16.8% | Reduced |
| Dimensional Fund Advisors LP | 575,602 | $1.53M | 0.00% | −27,414−4.5% | Reduced |
| Arrowstreet Capital, Limited Partnership | 451,293 | $1.20M | 0.00% | −18,963−4.0% | Reduced |
| AIA Group Ltd | 399,018 | $1.06M | 0.02% | 00.0% | Unchanged |
| Marshall Wace, LLP | 346,764 | $922.4K | 0.00% | +76,928+28.5% | Added |
| Susquehanna International Group, LLP | 237,269 | $631.1K | 0.00% | +191,343+416.6% | Added |
| Gsa Capital Partners LLP | 235,713 | $627.0K | 0.05% | +30,040+14.6% | Added |
| Renaissance Technologies LLC | 230,244 | $612.4K | 0.00% | +35,228+18.1% | Added |
| UBS Group AG | 218,537 | $581.3K | 0.00% | +31,674+17.0% | Added |
| JPMorgan Chase & Co | 183,256 | $487.5K | 0.00% | −40,449−18.1% | Reduced |
| Qube Research & Technologies Ltd | 175,904 | $467.9K | 0.00% | +19,650+12.6% | Added |
| Walleye Capital LLC | 151,151 | $402.1K | 0.00% | −7,388−4.7% | Reduced |
| Millennium Management LLC | 144,052 | $383.2K | 0.00% | +122,865+579.9% | Added |
| D. E. Shaw & Co., Inc. | 136,756 | $363.8K | 0.00% | −9,067−6.2% | Reduced |
| Marex Group plc | 130,774 | $347.9K | 0.00% | +26,068+24.9% | Added |
| Bank of America Corp | 112,830 | $300.1K | 0.00% | −12,335−9.9% | Reduced |
| Two Sigma Investments, LP | 106,579 | $283.5K | 0.00% | +106,579 | New |
| Citadel Advisors LLC | 96,243 | $256.0K | 0.00% | +7,764+8.8% | Added |
| Commonwealth of Pennsylvania Public School Empls Retrmt Sys | 92,523 | $246.1K | 0.00% | 00.0% | Unchanged |
| Goldman Sachs Group Inc | 90,458 | $240.6K | 0.00% | −159,144−63.8% | Reduced |
| XTX Topco Ltd | 82,363 | $219.1K | 0.01% | +82,363 | New |
| Polunin Capital Partners Ltd | 60,222 | $168.0K | 0.03% | −47,401−44.0% | Reduced |
| Jump Financial, LLC | 59,325 | $157.8K | 0.00% | +59,325 | New |
| Jane Street Group, LLC | 54,423 | $144.8K | 0.00% | +37,755+226.5% | Added |
| Nano Cap New Millennium Growth Fund L P | 50,000 | $133.0K | 0.11% | +50,000 | New |
| State Street Corp | 43,148 | $114.8K | 0.00% | +1,942+4.7% | Added |
| BNP Paribas Arbitrage, SA | 41,767 | $111.1K | 0.00% | +21,125+102.3% | Added |
| Invesco Ltd. | 33,620 | $89.4K | 0.00% | −2,388−6.6% | Reduced |
| Geode Capital Management, LLC | 32,067 | $85.3K | 0.00% | 00.0% | Unchanged |
| Cetera Investment Advisers | 30,949 | $82.3K | 0.00% | −4,993−13.9% | Reduced |
| Russell Investments Group, Ltd. | 28,760 | $75.1K | 0.00% | +12,907+81.4% | Added |
| Headlands Technologies LLC | 24,920 | $66.3K | 0.01% | +2,039+8.9% | Added |
| New York State Common Retirement Fund | 23,914 | $63.6K | 0.00% | 00.0% | Unchanged |
| Point72 Asset Management, L.P. | 23,390 | $62.2K | 0.00% | +23,390 | New |
| RBF Capital, LLC | 20,000 | $53.2K | 0.00% | −27,900−58.2% | Reduced |
| Quadrature Capital Ltd | 19,262 | $51.2K | 0.00% | +19,262 | New |
| Group One Trading, L.P. | 13,413 | $35.7K | 0.00% | −26,357−66.3% | Reduced |
| QRG Capital Management, Inc. | 12,102 | $32.2K | 0.00% | +12,102 | New |
| Vestmark Advisory Solutions, Inc. | 12,024 | $32.0K | 0.00% | +12,024 | New |
| Two Sigma Securities, LLC | 11,422 | $30.4K | 0.00% | −6,668−36.9% | Reduced |
| PFG Investments, LLC | 10,200 | $27.1K | 0.00% | 00.0% | Unchanged |
| Simplex Trading, LLC | 3,764 | $10.0K | 0.00% | −10,184−73.0% | Reduced |
| Tower Research Capital LLC (TRC) | 3,683 | $9.80K | 0.00% | −318−7.9% | Reduced |
| Rhumbline Advisers | 3,324 | $8.84K | 0.00% | −274−7.6% | Reduced |
| North Star Investment Management Corp. | 2,900 | $7.71K | 0.00% | 00.0% | Unchanged |
| GWM Advisors LLC | 1,231 | $3.27K | 0.00% | 00.0% | Unchanged |
| Leonteq Securities AG | 1,008 | $2.68K | 0.00% | 00.0% | Unchanged |
| Advisor Group Holdings, Inc. | 950 | $2.53K | 0.00% | +275+40.7% | Added |
| BlackRock, Inc. | 827 | $2.20K | 0.00% | 00.0% | Unchanged |
| N.E.W. Advisory Services LLC | 800 | $2.13K | 0.00% | 00.0% | Unchanged |
| Wells Fargo & Company | 725 | $1.93K | 0.00% | −60−7.6% | Reduced |
| Royal Bank of Canada | 192 | $1.00K | 0.00% | +192 | New |
| CWM, LLC | 350 | $1.00K | 0.00% | +350 | New |
| National Bank of Canada | 275 | $729 | 0.00% | 00.0% | Unchanged |
| SBI Securities Co., Ltd. | 257 | $684 | 0.00% | 00.0% | Unchanged |
| Compagnie Lombard Odier SCmA | 200 | $532 | 0.00% | 00.0% | Unchanged |
| Federation des caisses Desjardins du Quebec | 200 | $532 | 0.00% | 00.0% | Unchanged |
| EverSource Wealth Advisors, LLC | 108 | $287 | 0.00% | +108 | New |
| IMA Wealth, Inc. | 77 | $204 | 0.00% | +77 | New |
| Adirondack Trust Co | 75 | $199 | 0.00% | 00.0% | Unchanged |
| Citigroup Inc | 61 | $162 | 0.00% | −54−47.0% | Reduced |
| Essential Investment Partners LLC | 60 | $160 | 0.00% | +60 | New |
| Rockefeller Capital Management L.P. | 50 | $133 | 0.00% | 00.0% | Unchanged |
| SWAN Capital LLC | 47 | $125 | 0.00% | 00.0% | Unchanged |
| Eurizon Capital SGR S.p.A. | 45 | $120 | 0.00% | +45 | New |
| Harbor Investment Advisory, LLC | 4 | $11 | 0.00% | +4 | New |
| Northwestern Mutual Wealth Management Co | 1 | $3 | 0.00% | 00.0% | Unchanged |
| Centiva Capital, LP | 0 | $0 | 0.00% | −39,539−100.0% | Sold out |
| Mackenzie Financial Corp | 0 | $0 | 0.00% | −25,089−100.0% | Sold out |
| LPL Financial LLC | 0 | $0 | 0.00% | −13,338−100.0% | Sold out |
| Storebrand Asset Management AS | 0 | $0 | 0.00% | −5,068−100.0% | Sold out |
| Walleye Trading LLC | 0 | $0 | 0.00% | −1,265−100.0% | Sold out |
| Groupe la Francaise | 0 | $0 | 0.00% | −327−100.0% | Sold out |
| Signaturefd, LLC | 0 | $0 | 0.00% | −250−100.0% | Sold out |
| Ronald Blue Trust, Inc. | 0 | $0 | 0.00% | −90−100.0% | Sold out |
| Main Street Group, LTD | 0 | $0 | 0.00% | −78−100.0% | Sold out |
| Mascoma Wealth Management LLC | 0 | $0 | 0.00% | −30−100.0% | Sold out |
| Jones Financial Companies LLLP | 0 | $0 | 0.00% | −14−100.0% | Sold out |
| IFP Advisors, Inc | 0 | $0 | 0.00% | −1−100.0% | Sold out |
| Cubist Systematic Strategies, LLC | – | – | – | – | Not filed |