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Baozun Inc.

BZUN
Exchange
Nasdaq
Industry
Retail-Catalog & Mail-Order Houses
SEC CIK
0001625414

In the last 90 days, Baozun Inc. insiders filed 5 open-market purchases and 0 sales; 69 institutions reported holding it in 13F filings for Q2 2026, worth $35.9M in total; no superinvestor holds it.

13F holders, Q4 2021

Institutional positions in Baozun Inc. as of Dec 31, 2021. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
130
−26 vs. Q3 2021
Shares held
39.9M
+918.6K (+2.4%) vs. Q3 2021
Total value
$543.2M
−$127.9M (−19.1%) vs. Q3 2021
New holders
26
40 more added
Sold out
52
40 more reduced

4 institutions that held it in Q3 2021 haven't filed for Q4 2021 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2021: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting BZUN on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2021: 130 institutions
Q1 2021: 193 institutionsQ2 2021: 187 institutionsQ3 2021: 160 institutionsQ4 2021: 130 institutionsQ1 2022: 115 institutionsQ2 2022: 103 institutionsQ3 2022: 90 institutionsQ4 2022: 93 institutionsQ1 2023: 93 institutionsQ2 2023: 78 institutionsQ3 2023: 75 institutionsQ4 2023: 75 institutionsQ1 2024: 65 institutionsQ2 2024: 67 institutionsQ3 2024: 67 institutionsQ4 2024: 73 institutionsQ1 2025: 65 institutionsQ2 2025: 68 institutionsQ3 2025: 68 institutionsQ4 2025: 70 institutionsQ1 2026: 70 institutionsQ2 2026: 69 institutions
Value heldQ4 2021: $543.2M
Q1 2021: $1.74BQ2 2021: $1.62BQ3 2021: $674.5MQ4 2021: $543.2MQ1 2022: $267.5MQ2 2022: $262.2MQ3 2022: $138.4MQ4 2022: $86.4MQ1 2023: $117.6MQ2 2023: $70.7MQ3 2023: $52.1MQ4 2023: $43.5MQ1 2024: $28.6MQ2 2024: $27.1MQ3 2024: $42.5MQ4 2024: $28.9MQ1 2025: $28.2MQ2 2025: $24.0MQ3 2025: $41.0MQ4 2025: $28.1MQ1 2026: $27.2MQ2 2026: $35.9M
Institutions holding BZUN and their total value by quarter
QuarterHoldersValue
Q2 202669$35.9M
Q1 202670$27.2M
Q4 202570$28.1M
Q3 202568$41.0M
Q2 202568$24.0M
Q1 202565$28.2M
Q4 202473$28.9M
Q3 202467$42.5M
Q2 202467$27.1M
Q1 202465$28.6M
Q4 202375$43.5M
Q3 202375$52.1M
Q2 202378$70.7M
Q1 202393$117.6M
Q4 202293$86.4M
Q3 202290$138.4M
Q2 2022103$262.2M
Q1 2022115$267.5M
Q4 2021130$543.2M
Q3 2021160$674.5M
Q2 2021187$1.62B
Q1 2021193$1.74B

Institutions, Q4 2021

Shares, value and share of portfolio for each institution holding Baozun Inc.; share changes are against Q3 2021.

Institutions holding BZUN in Q4 2021
InstitutionSharesValue% of portfolioChange in sharesAction
Federated Hermes, Inc.9,612,696$133.6M0.25%−569,392−5.6%Reduced
Credit Suisse AG2,514,108$34.9M0.03%+1,024,590+68.8%Added
Nuveen Asset Management, LLC2,152,855$29.9M0.01%+61,117+2.9%Added
Morgan Stanley2,095,242$29.1M0.00%+520,581+33.1%Added
Goldman Sachs Group Inc1,867,057$26.0M0.01%+1,268,369+211.9%Added
Vontobel Asset Management Inc1,902,552$25.8M0.15%−406,474−17.6%Reduced
Baillie Gifford & Co1,524,932$21.2M0.01%+23,592+1.6%Added
BlackRock Inc.1,365,928$19.0M0.00%−1,610,466−54.1%Reduced
Krane Funds Advisors LLC1,338,211$18.6M0.47%+339,033+33.9%Added
Bank of Montreal1,183,800$16.7M0.01%+938,044+381.7%Added
RPD Fund Management LLC1,172,086$16.3M9.84%+1,172,086New
Healthcare of Ontario Pension Plan Trust Fund879,300$12.2M0.03%+879,300New
Franklin Resources Inc781,466$10.9M0.00%+134,878+20.9%Added
Dimensional Fund Advisors LP624,285$8.68M0.00%−36,221−5.5%Reduced
Millennium Management LLC615,480$8.55M0.01%+596,077+3,072.1%Added
SG Americas Securities, LLC607,969$8.45M0.06%+581,532+2,199.7%Added
Invesco Ltd.555,818$7.72M0.00%+131,376+31.0%Added
Citigroup Inc548,887$7.63M0.01%−289,231−34.5%Reduced
Two Sigma Investments, LP498,960$6.94M0.02%+480,214+2,561.7%Added
BNP Paribas Arbitrage, SA476,566$6.62M0.02%+334,486+235.4%Added
FIL Ltd436,872$6.07M0.01%−141,571−24.5%Reduced
Schroder Investment Management Group1,190,556$5.52M0.01%+265,203+28.7%Added
Susquehanna International Group, LLP350,347$4.87M0.01%+17,037+5.1%Added
State Street Corp348,872$4.85M0.00%−575,376−62.3%Reduced
Boothe Investment Group, Inc.331,398$4.61M2.46%+71,675+27.6%Added
Citadel Advisors LLC320,535$4.46M0.00%−2,675−0.8%Reduced
D. E. Shaw & Co., Inc.293,149$4.08M0.00%−29,040−9.0%Reduced
Jane Street Group, LLC281,756$3.92M0.01%+281,756New
New Silk Road Investment Pte Ltd258,800$3.60M2.67%+33,400+14.8%Added
Grantham, Mayo, Van Otterloo & Co. LLC253,600$3.52M0.02%+253,600New
Artisan Partners Limited Partnership219,358$3.05M0.00%+24,961+12.8%Added
Bank of America Corp215,575$3.00M0.00%−137,112−38.9%Reduced
AIA Group Ltd211,469$2.94M0.14%+47,424+28.9%Added
Canada Pension Plan Investment Board188,940$2.63M0.00%+118,700+169.0%Added
Bridgewater Associates, LP182,298$2.53M0.01%+38,728+27.0%Added
Ergoteles LLC177,100$2.46M0.10%+177,100New
Cubist Systematic Strategies, LLC150,905$2.10M0.02%+46,186+44.1%Added
Aviva PLC149,039$2.07M0.01%−21,200−12.5%Reduced
Qube Research & Technologies Ltd140,976$1.96M0.02%+86,485+158.7%Added
Loomis Sayles & Co L P131,124$1.82M0.00%+22,502+20.7%Added
KBC Group NV128,481$1.79M0.01%+74,634+138.6%Added
Susquehanna Fundamental Investments, LLC117,070$1.63M0.04%+43,889+60.0%Added
Arrowstreet Capital, Limited Partnership94,890$1.32M0.00%+94,890New
Leonteq Securities AG86,289$1.20M0.05%−16,063−15.7%Reduced
Connor, Clark & Lunn Investment Management Ltd.85,905$1.19M0.01%+85,905New
UBS Group AG81,769$1.14M0.00%−81,694−50.0%Reduced
Fisher Asset Management, LLC80,202$1.11M0.00%00.0%Unchanged
Mirae Asset Global Investments Co., Ltd.73,961$1.03M0.00%−161,280−68.6%Reduced
TB Alternative Assets Ltd.70,100$974.0K0.29%−30,100−30.0%Reduced
Marshall Wace, LLP66,078$918.0K0.00%+66,078New
Simplex Trading, LLC60,851$845.0K0.03%+34,677+132.5%Added
Russell Investments Group, Ltd.57,373$795.0K0.00%+26,341+84.9%Added
B. Metzler seel. Sohn & Co. AG52,957$733.0K0.01%+52,957New
Penserra Capital Management LLC45,782$635.0K0.01%−7,177−13.6%Reduced
Envestnet Asset Management Inc45,534$633.0K0.00%+27,571+153.5%Added
Wolverine Trading, LLC40,242$557.0K0.01%+11,042+37.8%Added
Geode Capital Management, LLC38,761$538.0K0.00%−216,874−84.8%Reduced
Keywise Capital Management (HK) Ltd34,100$474.0K0.24%+34,100New
Quadrature Capital Ltd32,794$456.0K0.02%+32,794New
Wolverine Asset Management LLC31,873$443.0K0.01%−7,175−18.4%Reduced
Aigen Investment Management, LP26,797$372.0K0.02%+26,797New
Veritable, L.P.25,748$358.0K0.01%00.0%Unchanged
Storebrand Asset Management AS24,706$343.4K0.00%+1,234+5.3%Added
Campbell & CO Investment Adviser LLC24,100$335.0K0.11%−16,700−40.9%Reduced
Investment Management Corp of Ontario22,732$316.0K0.01%+22,732New
Advisors Asset Management, Inc.22,144$307.8K0.00%+2,137+10.7%Added
Ameriprise Financial Inc20,859$290.0K0.00%+20,859New
Pictet Asset Management SA19,700$274.0K0.00%−52,300−72.6%Reduced
Equitable Holdings, Inc.19,344$269.0K0.00%+5,919+44.1%Added
Group One Trading, L.P.16,373$228.0K0.00%+4,462+37.5%Added
Legacy Wealth Asset Management, LLC15,541$216.0K0.07%+15,541New
Virtu Financial LLC15,293$213.0K0.02%+15,293New
Y-Intercept (Hong Kong) Ltd12,273$171.0K0.04%+12,273New
Vontobel Holding Ltd.11,192$155.0K0.00%+294+2.7%Added
Legal & General Group Plc10,675$148.0K0.00%−247,518−95.9%Reduced
Swedbank AB10,303$142.7K0.00%−600−5.5%Reduced
Manufacturers Life Insurance Company, The10,200$142.0K0.00%−600−5.6%Reduced
Wells Fargo & Company9,851$137.0K0.00%−60,628−86.0%Reduced
Quent Capital, LLC9,500$132.0K0.03%+9,500New
APG Asset Management N.V.10,152$124.0K0.00%00.0%Unchanged
JPMorgan Chase & Co8,861$123.0K0.00%−847,153−99.0%Reduced
Royal London Asset Management Ltd8,701$121.0K0.00%−347,998−97.6%Reduced
Signaturefd, LLC8,660$120.0K0.00%+3,678+73.8%Added
National Bank of Canada6,719$93.0K0.00%+6,719New
Advisor Group Holdings, Inc.6,298$87.0K0.00%−8,173−56.5%Reduced
Quadrant Capital Group LLC4,170$58.0K0.01%−658−13.6%Reduced
Ensign Peak Advisors, Inc3,950$55.0K0.00%00.0%Unchanged
Aubrey Capital Management Ltd3,900$54.2K0.02%00.0%Unchanged
US Bancorp3,676$51.0K0.00%−2,320−38.7%Reduced
Prudence Investment Management (Hong Kong) Ltd.3,000$42.0K0.08%+3,000New
North Star Investment Management Corp.2,900$40.0K0.00%00.0%Unchanged
CWM, LLC2,508$35.0K0.00%+2,508New
Edmond de Rothschild Holding S.A.2,000$28.0K0.00%00.0%Unchanged
Tower Research Capital LLC (TRC)2,025$28.0K0.00%+1,786+747.3%Added
Lindbrook Capital, LLC1,832$25.0K0.00%+1,485+428.0%Added
Royal Bank of Canada1,740$24.0K0.00%−70−3.9%Reduced
Newbridge Financial Services Group, Inc.1,600$22.0K0.01%−225−12.3%Reduced
Parallel Advisors, LLC1,517$21.0K0.00%−159−9.5%Reduced
Fieldpoint Private Securities, LLC1,545$21.0K0.00%+1,455+1,616.7%Added
Patriot Financial Group Insurance Agency, LLC1,350$19.0K0.00%−55−3.9%Reduced