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Baozun Inc.

BZUN
Exchange
Nasdaq
Industry
Retail-Catalog & Mail-Order Houses
SEC CIK
0001625414

In the last 90 days, Baozun Inc. insiders filed 5 open-market purchases and 0 sales; 69 institutions reported holding it in 13F filings for Q2 2026, worth $35.9M in total; no superinvestor holds it.

13F holders, Q1 2022

Institutional positions in Baozun Inc. as of Mar 31, 2022. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
115
−15 vs. Q4 2021
Shares held
31.1M
−8.80M (−22.1%) vs. Q4 2021
Total value
$267.5M
−$275.7M (−50.7%) vs. Q4 2021
New holders
19
28 more added
Sold out
34
41 more reduced

Compare with Q4 2021: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting BZUN on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2022: 115 institutions
Q1 2021: 193 institutionsQ2 2021: 187 institutionsQ3 2021: 160 institutionsQ4 2021: 130 institutionsQ1 2022: 115 institutionsQ2 2022: 103 institutionsQ3 2022: 90 institutionsQ4 2022: 93 institutionsQ1 2023: 93 institutionsQ2 2023: 78 institutionsQ3 2023: 75 institutionsQ4 2023: 75 institutionsQ1 2024: 65 institutionsQ2 2024: 67 institutionsQ3 2024: 67 institutionsQ4 2024: 73 institutionsQ1 2025: 65 institutionsQ2 2025: 68 institutionsQ3 2025: 68 institutionsQ4 2025: 70 institutionsQ1 2026: 70 institutionsQ2 2026: 69 institutions
Value heldQ1 2022: $267.5M
Q1 2021: $1.74BQ2 2021: $1.62BQ3 2021: $674.5MQ4 2021: $543.2MQ1 2022: $267.5MQ2 2022: $262.2MQ3 2022: $138.4MQ4 2022: $86.4MQ1 2023: $117.6MQ2 2023: $70.7MQ3 2023: $52.1MQ4 2023: $43.5MQ1 2024: $28.6MQ2 2024: $27.1MQ3 2024: $42.5MQ4 2024: $28.9MQ1 2025: $28.2MQ2 2025: $24.0MQ3 2025: $41.0MQ4 2025: $28.1MQ1 2026: $27.2MQ2 2026: $35.9M
Institutions holding BZUN and their total value by quarter
QuarterHoldersValue
Q2 202669$35.9M
Q1 202670$27.2M
Q4 202570$28.1M
Q3 202568$41.0M
Q2 202568$24.0M
Q1 202565$28.2M
Q4 202473$28.9M
Q3 202467$42.5M
Q2 202467$27.1M
Q1 202465$28.6M
Q4 202375$43.5M
Q3 202375$52.1M
Q2 202378$70.7M
Q1 202393$117.6M
Q4 202293$86.4M
Q3 202290$138.4M
Q2 2022103$262.2M
Q1 2022115$267.5M
Q4 2021130$543.2M
Q3 2021160$674.5M
Q2 2021187$1.62B
Q1 2021193$1.74B

Institutions, Q1 2022

Shares, value and share of portfolio for each institution holding Baozun Inc.; share changes are against Q4 2021.

Institutions holding BZUN in Q1 2022
InstitutionSharesValue% of portfolioChange in sharesAction
Credit Suisse AG3,324,617$28.5M0.02%+810,509+32.2%Added
Vontobel Asset Management Inc2,584,516$21.8M0.14%+681,964+35.8%Added
Goldman Sachs Group Inc2,053,604$17.6M0.00%+186,547+10.0%Added
Nuveen Asset Management, LLC2,016,755$17.3M0.01%−136,100−6.3%Reduced
Morgan Stanley2,000,190$17.2M0.00%−95,052−4.5%Reduced
Schroder Investment Management Group1,850,000$16.6M0.02%+659,444+55.4%Added
Baillie Gifford & Co1,479,159$12.7M0.01%−45,773−3.0%Reduced
BlackRock Inc.1,420,010$12.2M0.00%+54,082+4.0%Added
Krane Funds Advisors LLC1,369,837$11.8M0.49%+31,626+2.4%Added
Millennium Management LLC1,236,596$10.6M0.01%+621,116+100.9%Added
RPD Fund Management LLC1,141,200$9.79M5.31%−30,886−2.6%Reduced
Bank of Montreal1,069,000$9.57M0.01%−114,800−9.7%Reduced
FIL Ltd814,117$6.99M0.01%+377,245+86.4%Added
Healthcare of Ontario Pension Plan Trust Fund792,300$6.80M0.02%−87,000−9.9%Reduced
Invesco Ltd.707,408$6.07M0.00%+151,590+27.3%Added
Dimensional Fund Advisors LP617,716$5.31M0.00%−6,569−1.1%Reduced
Citigroup Inc513,766$4.41M0.00%−35,121−6.4%Reduced
Two Sigma Investments, LP474,467$4.07M0.01%−24,493−4.9%Reduced
Bank of America Corp432,543$3.71M0.00%+216,968+100.6%Added
D. E. Shaw & Co., Inc.399,730$3.43M0.00%+106,581+36.4%Added
State Street Corp352,819$3.03M0.00%+3,947+1.1%Added
AIA Group Ltd300,177$2.58M0.11%+88,708+41.9%Added
Federated Hermes, Inc.272,751$2.34M0.01%−9,339,945−97.2%Reduced
Cubist Systematic Strategies, LLC270,308$2.32M0.02%+119,403+79.1%Added
Renaissance Technologies LLC259,448$2.23M0.00%+259,448New
New Silk Road Investment Pte Ltd258,800$2.22M2.08%00.0%Unchanged
Canada Pension Plan Investment Board246,300$2.11M0.00%+57,360+30.4%Added
BNP Paribas Arbitrage, SA240,621$2.06M0.00%−235,945−49.5%Reduced
Susquehanna International Group, LLP220,542$1.89M0.00%−129,805−37.1%Reduced
Artisan Partners Limited Partnership216,602$1.86M0.00%−2,756−1.3%Reduced
Qube Research & Technologies Ltd178,152$1.53M0.01%+37,176+26.4%Added
JPMorgan Chase & Co159,534$1.37M0.00%+150,673+1,700.4%Added
Bridgewater Associates, LP149,318$1.28M0.01%−32,980−18.1%Reduced
Aviva PLC149,039$1.28M0.01%00.0%Unchanged
Leonteq Securities AG121,394$1.04M0.05%+35,105+40.7%Added
KBC Group NV119,640$1.03M0.00%−8,841−6.9%Reduced
Mirae Asset Global Investments Co., Ltd.100,577$863.0K0.00%+26,616+36.0%Added
Trexquant Investment LP95,472$819.0K0.04%+95,472New
PEAK6 Investments LLC82,863$711.0K0.02%+82,863New
Fisher Asset Management, LLC80,302$689.0K0.00%+100+0.1%Added
UBS Group AG61,909$531.0K0.00%−19,860−24.3%Reduced
Envestnet Asset Management Inc57,447$493.0K0.00%+11,913+26.2%Added
Russell Investments Group, Ltd.52,190$446.0K0.00%−5,183−9.0%Reduced
Quadrature Capital Ltd50,596$435.0K0.02%+17,802+54.3%Added
Susquehanna Fundamental Investments, LLC50,264$431.0K0.01%−66,806−57.1%Reduced
Geode Capital Management, LLC38,642$331.0K0.00%−119−0.3%Reduced
Penserra Capital Management LLC36,430$312.0K0.01%−9,352−20.4%Reduced
Jane Street Group, LLC36,104$310.0K0.00%−245,652−87.2%Reduced
Citadel Advisors LLC33,850$291.0K0.00%−286,685−89.4%Reduced
Two Sigma Advisers, LP33,122$284.0K0.00%+33,122New
National Bank of Canada30,565$262.0K0.00%+23,846+354.9%Added
Ameriprise Financial Inc25,389$218.0K0.00%+4,530+21.7%Added
Storebrand Asset Management AS24,706$212.0K0.00%00.0%Unchanged
Marshall Wace, LLP22,803$196.0K0.00%−43,275−65.5%Reduced
Veritable, L.P.22,748$195.0K0.00%−3,000−11.7%Reduced
Wolverine Asset Management LLC22,575$193.0K0.00%−9,298−29.2%Reduced
Quantbot Technologies LP21,288$182.0K0.02%+21,288New
Pictet Asset Management SA19,700$169.0K0.00%00.0%Unchanged
Equitable Holdings, Inc.18,190$156.0K0.00%−1,154−6.0%Reduced
Investment Management Corp of Ontario17,132$147.0K0.01%−5,600−24.6%Reduced
Legacy Wealth Asset Management, LLC16,589$142.0K0.05%+1,048+6.7%Added
Arrowstreet Capital, Limited Partnership15,975$137.0K0.00%−78,915−83.2%Reduced
Gsa Capital Partners LLP15,999$137.0K0.02%+15,999New
Tower Research Capital LLC (TRC)15,167$130.0K0.00%+13,142+649.0%Added
Mercer Global Advisors Inc12,452$107.0K0.00%+12,452New
Schonfeld Strategic Advisors LLC11,923$102.0K0.00%+11,923New
Nomura Holdings Inc11,264$101.0K0.00%+11,264New
Campbell & CO Investment Adviser LLC11,458$98.0K0.03%−12,642−52.5%Reduced
Vontobel Holding Ltd.10,299$92.0K0.00%−893−8.0%Reduced
Legal & General Group Plc10,675$92.0K0.00%00.0%Unchanged
Squarepoint Ops LLC10,706$92.0K0.00%+10,706New
Bayesian Capital Management, LP10,500$90.0K0.01%+10,500New
Swedbank AB10,303$88.4K0.00%00.0%Unchanged
Toroso Investments, LLC10,270$88.0K0.00%+10,270New
Royal London Asset Management Ltd8,701$75.0K0.00%00.0%Unchanged
Signaturefd, LLC7,912$68.0K0.00%−748−8.6%Reduced
Counterpoint Mutual Funds LLC7,929$68.0K0.05%+7,929New
Wells Fargo & Company7,650$66.0K0.00%−2,201−22.3%Reduced
Advisor Group Holdings, Inc.5,106$44.0K0.00%−1,192−18.9%Reduced
Prospera Financial Services Inc5,063$43.0K0.00%+5,063New
Cutler Group LP4,045$34.0K0.00%+4,018+14,881.5%Added
Prudence Investment Management (Hong Kong) Ltd.3,000$26.0K0.10%00.0%Unchanged
Quadrant Capital Group LLC2,881$25.0K0.00%−1,289−30.9%Reduced
North Star Investment Management Corp.2,900$25.0K0.00%00.0%Unchanged
Edmond de Rothschild Holding S.A.2,000$17.0K0.00%00.0%Unchanged
US Bancorp1,721$15.0K0.00%−1,955−53.2%Reduced
Newbridge Financial Services Group, Inc.1,600$14.0K0.01%00.0%Unchanged
Patriot Financial Group Insurance Agency, LLC1,368$12.0K0.00%+18+1.3%Added
Federation des caisses Desjardins du Quebec1,310$11.2K0.00%00.0%Unchanged
Fieldpoint Private Securities, LLC1,160$10.0K0.00%−385−24.9%Reduced
Lindbrook Capital, LLC912$8.00K0.00%−920−50.2%Reduced
Clearstead Advisors, LLC927$8.00K0.00%00.0%Unchanged
Heritage Wealth Management, LLC856$7.00K0.00%+856New
American International Group, Inc.720$6.00K0.00%00.0%Unchanged
Parallel Advisors, LLC598$5.00K0.00%−919−60.6%Reduced
Hantz Financial Services, Inc.570$5.00K0.00%+570New
Covington Capital Management500$4.00K0.00%00.0%Unchanged
Tradition Wealth Management, LLC500$4.00K0.00%00.0%Unchanged
The PNC Financial Services Group, Inc.400$4.00K0.00%00.0%Unchanged
Simplex Trading, LLC408$3.00K0.00%−60,443−99.3%Reduced