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Baozun Inc.

BZUN
Exchange
Nasdaq
Industry
Retail-Catalog & Mail-Order Houses
SEC CIK
0001625414

In the last 90 days, Baozun Inc. insiders filed 5 open-market purchases and 0 sales; 69 institutions reported holding it in 13F filings for Q2 2026, worth $35.9M in total; no superinvestor holds it.

13F holders, Q4 2022

Institutional positions in Baozun Inc. as of Dec 31, 2022. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
93
+6 vs. Q3 2022
Shares held
16.3M
−5.73M (−26.0%) vs. Q3 2022
Total value
$86.4M
−$51.9M (−37.5%) vs. Q3 2022
New holders
24
27 more added
Sold out
18
25 more reduced

3 institutions that held it in Q3 2022 haven't filed for Q4 2022 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2022: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting BZUN on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2022: 93 institutions
Q1 2021: 193 institutionsQ2 2021: 187 institutionsQ3 2021: 160 institutionsQ4 2021: 130 institutionsQ1 2022: 115 institutionsQ2 2022: 103 institutionsQ3 2022: 90 institutionsQ4 2022: 93 institutionsQ1 2023: 93 institutionsQ2 2023: 78 institutionsQ3 2023: 75 institutionsQ4 2023: 75 institutionsQ1 2024: 65 institutionsQ2 2024: 67 institutionsQ3 2024: 67 institutionsQ4 2024: 73 institutionsQ1 2025: 65 institutionsQ2 2025: 68 institutionsQ3 2025: 68 institutionsQ4 2025: 70 institutionsQ1 2026: 70 institutionsQ2 2026: 69 institutions
Value heldQ4 2022: $86.4M
Q1 2021: $1.74BQ2 2021: $1.62BQ3 2021: $674.5MQ4 2021: $543.2MQ1 2022: $267.5MQ2 2022: $262.2MQ3 2022: $138.4MQ4 2022: $86.4MQ1 2023: $117.6MQ2 2023: $70.7MQ3 2023: $52.1MQ4 2023: $43.5MQ1 2024: $28.6MQ2 2024: $27.1MQ3 2024: $42.5MQ4 2024: $28.9MQ1 2025: $28.2MQ2 2025: $24.0MQ3 2025: $41.0MQ4 2025: $28.1MQ1 2026: $27.2MQ2 2026: $35.9M
Institutions holding BZUN and their total value by quarter
QuarterHoldersValue
Q2 202669$35.9M
Q1 202670$27.2M
Q4 202570$28.1M
Q3 202568$41.0M
Q2 202568$24.0M
Q1 202565$28.2M
Q4 202473$28.9M
Q3 202467$42.5M
Q2 202467$27.1M
Q1 202465$28.6M
Q4 202375$43.5M
Q3 202375$52.1M
Q2 202378$70.7M
Q1 202393$117.6M
Q4 202293$86.4M
Q3 202290$138.4M
Q2 2022103$262.2M
Q1 2022115$267.5M
Q4 2021130$543.2M
Q3 2021160$674.5M
Q2 2021187$1.62B
Q1 2021193$1.74B

Institutions, Q4 2022

Shares, value and share of portfolio for each institution holding Baozun Inc.; share changes are against Q3 2022.

Institutions holding BZUN in Q4 2022
InstitutionSharesValue% of portfolioChange in sharesAction
Northwestern Mutual Wealth Management Co16$850.00%00.0%Unchanged
Belpointe Asset Management LLC50$2650.00%+50New
Money Concepts Capital Corp72$3820.00%+72New
Sound Income Strategies, LLC73$3870.00%00.0%Unchanged
Adirondack Trust Co75$3970.00%00.0%Unchanged
MinichMacGregor Wealth Management, LLC85$4500.00%+85New
Laurel Wealth Advisors LLC100$5300.00%00.0%Unchanged
Lindbrook Capital, LLC109$5780.00%−886−89.0%Reduced
Parallel Advisors, LLC175$9280.00%+76+76.8%Added
Compagnie Lombard Odier SCmA200$1.00K0.00%00.0%Unchanged
TSFG, LLC100$1.00K0.00%00.0%Unchanged
Ronald Blue Trust, Inc.142$1.00K0.00%+76+115.2%Added
National Bank of Canada340$1.80K0.00%−14−4.0%Reduced
Signaturefd, LLC344$1.82K0.00%−5,821−94.4%Reduced
The PNC Financial Services Group, Inc.400$2.12K0.00%00.0%Unchanged
Hantz Financial Services, Inc.570$3.00K0.00%00.0%Unchanged
Clearstead Advisors, LLC927$4.91K0.00%00.0%Unchanged
Royal Bank of Canada909$5.00K0.00%+749+468.1%Added
Federation des caisses Desjardins du Quebec1,110$5.88K0.00%00.0%Unchanged
Heritage Wealth Management, LLC1,216$6.45K0.00%+566+87.1%Added
Advisory Services Network, LLC1,802$9.55K0.00%+1,802New
North Star Investment Management Corp.2,900$15.4K0.00%00.0%Unchanged
Advisor Group Holdings, Inc.3,196$17.7K0.00%−52−1.6%Reduced
Advisors Asset Management, Inc.5,499$29.1K0.00%−2,059−27.2%Reduced
Citigroup Inc5,947$31.5K0.00%−438,305−98.7%Reduced
Wells Fargo & Company7,149$37.9K0.00%00.0%Unchanged
Royal London Asset Management Ltd8,701$46.2K0.00%00.0%Unchanged
XTX Topco Ltd10,113$53.6K0.01%+10,113New
HighTower Advisors, LLC10,235$55.0K0.00%+10,235New
Legal & General Group Plc10,675$56.6K0.00%00.0%Unchanged
Mercer Global Advisors Inc10,676$57.0K0.00%−3,089−22.4%Reduced
Simplex Trading, LLC12,525$66.0K0.00%+12,525New
Trellis Wealth Advisors LLC12,539$66.5K0.06%+12,539New
Wolverine Trading, LLC12,710$67.0K0.00%+12,710New
Vontobel Holding Ltd.13,781$73.0K0.00%+1,064+8.4%Added
JPMorgan Chase & Co15,453$81.0K0.00%−51,296−76.8%Reduced
Belvedere Trading LLC15,748$83.5K0.05%+15,748New
Alpine Global Management, LLC16,648$88.0K0.03%+16,648New
Equitable Holdings, Inc.17,920$95.0K0.00%+1,054+6.2%Added
Storebrand Asset Management AS18,644$98.8K0.00%00.0%Unchanged
Group One Trading, L.P.19,614$104.0K0.00%+19,614New
Veritable, L.P.22,748$120.6K0.00%00.0%Unchanged
BNP Paribas Arbitrage, SA23,161$122.8K0.00%−12,838−35.7%Reduced
Wolverine Asset Management LLC24,601$130.4K0.00%+126+0.5%Added
Northern Trust Corp25,683$136.1K0.00%−170−0.7%Reduced
Geode Capital Management, LLC28,254$149.0K0.00%−39,544−58.3%Reduced
Tower Research Capital LLC (TRC)28,591$152.0K0.01%+24,875+669.4%Added
SEI Investments Co30,830$163.4K0.00%00.0%Unchanged
Pictet Asset Management SA31,800$169.0K0.00%+21,500+208.7%Added
Squarepoint Ops LLC32,002$169.6K0.00%+32,002New
Russell Investments Group, Ltd.32,226$170.8K0.00%+48+0.1%Added
Jane Street Group, LLC38,575$204.4K0.00%+38,575New
Mirae Asset Global Investments Co., Ltd.40,302$213.6K0.00%−4,894−10.8%Reduced
Envestnet Asset Management Inc43,809$232.2K0.00%+2,735+6.7%Added
BNP PARIBAS ASSET MANAGEMENT Holding S.A.43,970$233.0K0.00%+43,970New
SG Americas Securities, LLC45,234$240.0K0.00%+31,692+234.0%Added
Leonteq Securities AG50,131$265.7K0.01%+1,759+3.6%Added
Cubist Systematic Strategies, LLC59,179$313.6K0.00%+28,278+91.5%Added
KBC Group NV61,469$326.0K0.00%−2,209−3.5%Reduced
Goldman Sachs Group Inc63,334$335.7K0.00%−1,930,699−96.8%Reduced
RBF Capital, LLC69,414$363.0K0.03%+69,414New
Bridgewater Associates, LP73,705$390.6K0.00%−1,206−1.6%Reduced
UBS Asset Management Americas Inc98,641$522.8K0.00%+98,641New
Marex Group plc105,802$560.8K0.08%+105,802New
Top Ace Asset Management Ltd108,330$574.1K0.42%+108,330New
Healthcare of Ontario Pension Plan Trust Fund109,300$579.3K0.00%−247,800−69.4%Reduced
Two Sigma Advisers, LP111,622$591.6K0.00%+111,622New
Federated Hermes, Inc.115,555$612.4K0.00%−56,438−32.8%Reduced
Gsa Capital Partners LLP142,035$753.0K0.09%+107,698+313.6%Added
UBS Group AG156,071$827.2K0.00%+104,373+201.9%Added
Norges Bank208,400$1.10M0.00%−76,112−26.8%Reduced
Citadel Advisors LLC212,462$1.13M0.00%+133,777+170.0%Added
Artisan Partners Limited Partnership214,467$1.14M0.00%−19,575−8.4%Reduced
Bank of America Corp225,080$1.19M0.00%−1,095,935−83.0%Reduced
Credit Suisse AG257,554$1.37M0.00%−32,535−11.2%Reduced
Susquehanna International Group, LLP266,293$1.41M0.00%+211,888+389.5%Added
DnB Asset Management AS288,800$1.53M0.01%−61,700−17.6%Reduced
Barclays PLC289,473$1.53M0.00%+289,473New
Caxton Associates LP308,299$1.63M0.12%+282,450+1,092.7%Added
Marshall Wace, LLP313,365$1.66M0.00%+313,365New
Arrowstreet Capital, Limited Partnership331,680$1.76M0.00%+127,187+62.2%Added
State Street Corp365,700$1.94M0.00%−29,898−7.6%Reduced
AIA Group Ltd399,018$2.11M0.13%+64,419+19.3%Added
Renaissance Technologies LLC493,616$2.62M0.00%+335,600+212.4%Added
Two Sigma Investments, LP503,192$2.67M0.01%+503,192New
Dimensional Fund Advisors LP559,150$2.96M0.00%−6,323−1.1%Reduced
Invesco Ltd.562,346$2.98M0.00%+12,110+2.2%Added
Pinpoint Asset Management Ltd658,485$3.49M0.86%+658,485New
D. E. Shaw & Co., Inc.676,712$3.59M0.01%+213,097+46.0%Added
BlackRock Inc.1,193,799$6.33M0.00%−319,863−21.1%Reduced
Morgan Stanley1,608,678$8.53M0.00%+689,576+75.0%Added
Schroder Investment Management Group1,975,112$10.5M0.02%+64,419+3.4%Added
Nuveen Asset Management, LLC2,340,659$12.4M0.00%+91,104+4.0%Added
Vontobel Asset Management Inc0$00.00%−3,070,096−100.0%Sold out
RPD Fund Management LLC0$00.00%−1,366,997−100.0%Sold out
FIL Ltd0$00.00%−999,433−100.0%Sold out
New Silk Road Investment Pte Ltd0$00.00%−487,074−100.0%Sold out
PEAK6 Investments LLC0$00.00%−167,532−100.0%Sold out
Campbell & CO Investment Adviser LLC0$00.00%−81,569−100.0%Sold out
Fisher Asset Management, LLC0$00.00%−50,736−100.0%Sold out