Harley-Davidson, Inc.
HOG- Exchange
- NYSE
- Industry
- Motorcycles, Bicycles & Parts
- SEC CIK
- 0000793952
In the last 90 days, Harley-Davidson, Inc. insiders filed 3 open-market purchases and 3 sales; 441 institutions reported holding it in 13F filings for Q2 2026, worth $2.66B in total; no superinvestor holds it.
13F holders, Q3 2025
Institutional positions in Harley-Davidson, Inc. as of Sep 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 404
- +12 vs. Q2 2025
- Shares held
- 103.3M
- −2.80M (−2.6%) vs. Q2 2025
- Total value
- $2.88B
- +$378.3M (+15.1%) vs. Q2 2025
- New holders
- 52
- 128 more added
- Sold out
- 40
- 126 more reduced
5 institutions that held it in Q2 2025 haven't filed for Q3 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q2 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting HOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 441 | $2.66B |
| Q1 2026 | 400 | $2.16B |
| Q4 2025 | 390 | $2.22B |
| Q3 2025 | 404 | $2.88B |
| Q2 2025 | 397 | $2.53B |
| Q1 2025 | 392 | $2.85B |
| Q4 2024 | 410 | $3.50B |
| Q3 2024 | 421 | $4.50B |
| Q2 2024 | 412 | $3.85B |
| Q1 2024 | 413 | $5.01B |
| Q4 2023 | 421 | $4.28B |
| Q3 2023 | 416 | $3.77B |
| Q2 2023 | 431 | $4.14B |
| Q1 2023 | 438 | $4.65B |
| Q4 2022 | 450 | $5.24B |
| Q3 2022 | 415 | $4.31B |
| Q2 2022 | 404 | $4.01B |
| Q1 2022 | 425 | $5.12B |
| Q4 2021 | 429 | $5.23B |
| Q3 2021 | 413 | $5.07B |
| Q2 2021 | 449 | $6.56B |
| Q1 2021 | 421 | $5.49B |
Institutions, Q3 2025
Shares, value and share of portfolio for each institution holding Harley-Davidson, Inc.; share changes are against Q2 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Treasurer of the State of North Carolina | 49,234 | $1.37M | 0.00% | −2,848−5.5% | Reduced |
| State of Wisconsin Investment Board | 49,182 | $1.37M | 0.00% | +105+0.2% | Added |
| Police & Firemen's Retirement System of New Jersey | 48,646 | $1.36M | 0.01% | +5,161+11.9% | Added |
| Ameritas Investment Partners, Inc. | 47,745 | $1.33M | 0.04% | −484−1.0% | Reduced |
| Gabelli Funds LLC | 47,300 | $1.32M | 0.01% | 00.0% | Unchanged |
| Janus Henderson Group PLC | 45,751 | $1.28M | 0.00% | 00.0% | Unchanged |
| BNP Paribas Arbitrage, SA | 45,393 | $1.27M | 0.00% | −254,336−84.9% | Reduced |
| Walleye Capital LLC | 44,667 | $1.25M | 0.01% | −231,572−83.8% | Reduced |
| Teachers Retirement System of the State of Kentucky | 44,206 | $1.23M | 0.01% | 00.0% | Unchanged |
| LPL Financial LLC | 42,667 | $1.19M | 0.00% | −2,547−5.6% | Reduced |
| Oppenheimer & Co Inc | 41,838 | $1.17M | 0.01% | +8,944+27.2% | Added |
| Yousif Capital Management, LLC | 40,758 | $1.14M | 0.01% | +785+2.0% | Added |
| State of Tennessee, Treasury Department | 40,710 | $1.14M | 0.00% | 00.0% | Unchanged |
| Hudson Bay Capital Management LP | 40,649 | $1.13M | 0.01% | −59,500−59.4% | Reduced |
| Bayesian Capital Management, LP | 40,365 | $1.13M | 0.23% | +25,800+177.1% | Added |
| Handelsbanken Fonder AB | 39,623 | $1.10M | 0.00% | +5,100+14.8% | Added |
| Brown Advisory Inc | 39,549 | $1.10M | 0.00% | +170.0% | Added |
| Summit Trail Advisors, LLC | 39,515 | $1.10M | 0.02% | +23,756+150.7% | Added |
| KLP Kapitalforvaltning AS | 36,200 | $1.01M | 0.00% | 00.0% | Unchanged |
| Virginia Retirement Systems Et Al | 36,164 | $1.01M | 0.01% | +9,000+33.1% | Added |
| Commonwealth Equity Services, LLC | 35,128 | $980.0K | 0.00% | −6,723−16.1% | Reduced |
| Susquehanna Portfolio Strategies, LLC | 34,627 | $966.1K | 0.02% | −14,843−30.0% | Reduced |
| Public Employees Retirement System of Ohio | 34,209 | $954.4K | 0.00% | −407−1.2% | Reduced |
| Arizona State Retirement System | 34,153 | $952.9K | 0.01% | −144−0.4% | Reduced |
| Louisiana State Employees Retirement System | 33,800 | $943.0K | 0.02% | +3,000+9.7% | Added |
| Picton Mahoney Asset Management | 33,127 | $923.0K | 0.01% | +33,127 | New |
| Comerica Bank | 32,965 | $919.7K | 0.00% | −23−0.1% | Reduced |
| Zurcher Kantonalbank (Zurich Cantonalbank) | 32,045 | $894.1K | 0.00% | +2,117+7.1% | Added |
| Commonwealth of Pennsylvania Public School Empls Retrmt Sys | 31,196 | $870.4K | 0.00% | +3,103+11.0% | Added |
| State of Michigan Retirement System | 28,961 | $808.0K | 0.00% | +2,700+10.3% | Added |
| Bayforest Capital Ltd | 28,299 | $789.5K | 0.38% | −23,314−45.2% | Reduced |
| Thrivent Financial for Lutherans | 28,143 | $785.0K | 0.00% | +2,182+8.4% | Added |
| Bailard, Inc. | 27,813 | $776.0K | 0.02% | −6,218−18.3% | Reduced |
| Teacher Retirement System of Texas | 27,766 | $774.7K | 0.00% | +5,656+25.6% | Added |
| New Mexico Educational Retirement Board | 27,200 | $759.0K | 0.02% | 00.0% | Unchanged |
| Northwestern Mutual Investment Management Company, LLC | 27,093 | $755.9K | 0.01% | +2,680+11.0% | Added |
| Dark Forest Capital Management LP | 26,445 | $737.8K | 0.03% | +872+3.4% | Added |
| TCM Advisors, LLC | – | $734.3K | 0.62% | – | – |
| CWM, LLC | 25,988 | $725.0K | 0.00% | +16,164+164.5% | Added |
| Wells Fargo & Company | 25,882 | $722.1K | 0.00% | −3,468−11.8% | Reduced |
| Natixis | 25,750 | $718.4K | 0.00% | +25,750 | New |
| Advisor Group Holdings, Inc. | 24,520 | $709.5K | 0.00% | −722−2.9% | Reduced |
| Toroso Investments, LLC | 25,214 | $703.5K | 0.00% | +4,908+24.2% | Added |
| Wealthfront Advisers LLC | 25,048 | $698.8K | 0.00% | −1,564−5.9% | Reduced |
| Ethic Inc. | 25,041 | $698.6K | 0.01% | −1,266−4.8% | Reduced |
| SRS Capital Advisors, Inc. | 24,790 | $691.6K | 0.01% | +24,458+7,366.9% | Added |
| Oregon Public Employees Retirement Fund | 24,451 | $682.2K | 0.01% | +2,100+9.4% | Added |
| Fox Run Management, L.L.C. | 24,380 | $680.2K | 0.11% | +4,690+23.8% | Added |
| JustInvest LLC | 23,674 | $660.5K | 0.01% | −1,966−7.7% | Reduced |
| Creative Planning | 23,353 | $651.6K | 0.00% | −674−2.8% | Reduced |
| HSBC Holdings PLC | 22,734 | $634.9K | 0.00% | +12,068+113.1% | Added |
| Ensign Peak Advisors, Inc | 22,716 | $633.8K | 0.00% | −17,200−43.1% | Reduced |
| Cetera Investment Advisers | 22,537 | $628.8K | 0.00% | +2,703+13.6% | Added |
| Mariner, LLC | 22,180 | $618.8K | 0.00% | +22,180 | New |
| Guggenheim Capital LLC | 21,124 | $589.4K | 0.00% | +829+4.1% | Added |
| TD Waterhouse Canada Inc. | 20,778 | $586.7K | 0.00% | −8,510−29.1% | Reduced |
| Wealth Enhancement Advisory Services, LLC | 21,182 | $569.4K | 0.00% | +5,053+31.3% | Added |
| Walleye Trading LLC | 20,367 | $568.2K | 0.01% | −50,929−71.4% | Reduced |
| McDonald Partners LLC | 20,325 | $567.1K | 0.17% | −500−2.4% | Reduced |
| Concentric Capital Strategies, LP | 20,321 | $567.0K | 0.03% | +20,321 | New |
| Advisory Services Network, LLC | 19,898 | $555.1K | 0.01% | −2,068−9.4% | Reduced |
| Bryce Point Capital, LLC | 19,018 | $530.6K | 0.65% | +19,018 | New |
| Mercer Global Advisors Inc | 18,935 | $528.3K | 0.00% | +8,252+77.2% | Added |
| Acadian Asset Management LLC | 18,936 | $528.0K | 0.00% | +18,936 | New |
| Stifel Financial Corp | 18,899 | $527.3K | 0.00% | −942−4.7% | Reduced |
| IMC-Chicago, LLC | 18,614 | $519.3K | 0.01% | −124−0.7% | Reduced |
| Sterling Capital Management LLC | 17,610 | $491.3K | 0.01% | +9,837+126.6% | Added |
| EntryPoint Capital, LLC | 16,703 | $466.0K | 0.18% | +16,703 | New |
| Xponance, Inc. | 16,593 | $462.9K | 0.00% | +3,080+22.8% | Added |
| Pictet Asset Management Holding SA | 16,441 | $458.7K | 0.00% | 00.0% | Unchanged |
| CIBC World Markets Inc. | 16,253 | $453.5K | 0.00% | +207+1.3% | Added |
| ExodusPoint Capital Management, LP | 15,918 | $444.1K | 0.01% | −180,927−91.9% | Reduced |
| Empowered Funds, LLC | 15,190 | $423.8K | 0.00% | +553+3.8% | Added |
| The PNC Financial Services Group, Inc. | 14,871 | $414.9K | 0.00% | +2,003+15.6% | Added |
| Prospera Financial Services Inc | 14,524 | $405.2K | 0.01% | −205−1.4% | Reduced |
| Advisor OS, LLC | 14,521 | $405.1K | 0.03% | −380−2.6% | Reduced |
| MJP Associates Inc | 14,080 | $392.8K | 0.05% | +1,012+7.7% | Added |
| Mairs & Power Inc | 14,000 | $390.6K | 0.00% | 00.0% | Unchanged |
| US Bancorp | 13,834 | $386.0K | 0.00% | −854−5.8% | Reduced |
| Ferguson Wellman Capital Management, Inc | 13,764 | $384.0K | 0.01% | −150−1.1% | Reduced |
| Lecap Asset Management Ltd | 13,294 | $370.9K | 0.13% | −3,540−21.0% | Reduced |
| State of Alaska, Department of Revenue | 13,273 | $370.0K | 0.00% | +1,010+8.2% | Added |
| CoreCap Advisors, LLC | 13,219 | $368.8K | 0.01% | −12,931−49.4% | Reduced |
| Armistice Capital, LLC | 12,991 | $362.4K | 0.01% | +12,991 | New |
| PharVision Advisers, LLC | 12,858 | $358.7K | 0.20% | +12,858 | New |
| CAPROCK Group, Inc. | 12,141 | $353.6K | 0.01% | +12,141 | New |
| LS Investment Advisors, LLC | 12,529 | $349.6K | 0.05% | 00.0% | Unchanged |
| Aigen Investment Management, LP | 12,519 | $349.3K | 0.05% | +12,519 | New |
| Public Employees Retirement Association of Colorado | 12,465 | $348.0K | 0.00% | 00.0% | Unchanged |
| Vontobel Holding Ltd. | 12,460 | $347.6K | 0.00% | −9,686−43.7% | Reduced |
| Deutsche Bank AG | 12,096 | $337.5K | 0.00% | +1,105+10.1% | Added |
| Cerity Partners LLC | 11,283 | $314.8K | 0.00% | +11,283 | New |
| Matrix Trust Co | 11,265 | $314.0K | 0.05% | −184−1.6% | Reduced |
| Jones Financial Companies LLLP | 10,748 | $309.8K | 0.00% | +2,822+35.6% | Added |
| Financiere des Professionnels - Fonds d,investissement inc. | 11,095 | $309.6K | 0.02% | +11,095 | New |
| Federated Hermes, Inc. | 11,080 | $309.1K | 0.00% | −4,996−31.1% | Reduced |
| Ilex Capital Partners (UK) LLP | 10,860 | $303.0K | 0.01% | −26,007−70.5% | Reduced |
| Ontario Teachers Pension Plan Board | 10,829 | $302.1K | 0.01% | −22,744−67.7% | Reduced |
| Intech Investment Management LLC | 10,568 | $294.8K | 0.00% | −15,063−58.8% | Reduced |
| AXA Investment Managers S.A. | 10,400 | $290.2K | 0.00% | +10,400 | New |