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Harley-Davidson, Inc.

HOG
Exchange
NYSE
Industry
Motorcycles, Bicycles & Parts
SEC CIK
0000793952

In the last 90 days, Harley-Davidson, Inc. insiders filed 3 open-market purchases and 3 sales; 441 institutions reported holding it in 13F filings for Q2 2026, worth $2.66B in total; no superinvestor holds it.

13F holders, Q1 2024

Institutional positions in Harley-Davidson, Inc. as of Mar 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
413
−3 vs. Q4 2023
Shares held
114.6M
−1.64M (−1.4%) vs. Q4 2023
Total value
$5.01B
+$729.2M (+17.0%) vs. Q4 2023
New holders
57
121 more added
Sold out
60
127 more reduced

5 institutions that held it in Q4 2023 haven't filed for Q1 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2023: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting HOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2024: 413 institutions
Q1 2021: 421 institutionsQ2 2021: 449 institutionsQ3 2021: 413 institutionsQ4 2021: 429 institutionsQ1 2022: 425 institutionsQ2 2022: 404 institutionsQ3 2022: 415 institutionsQ4 2022: 450 institutionsQ1 2023: 438 institutionsQ2 2023: 431 institutionsQ3 2023: 416 institutionsQ4 2023: 421 institutionsQ1 2024: 413 institutionsQ2 2024: 412 institutionsQ3 2024: 421 institutionsQ4 2024: 410 institutionsQ1 2025: 392 institutionsQ2 2025: 397 institutionsQ3 2025: 404 institutionsQ4 2025: 390 institutionsQ1 2026: 400 institutionsQ2 2026: 441 institutions
Value heldQ1 2024: $5.01B
Q1 2021: $5.49BQ2 2021: $6.56BQ3 2021: $5.07BQ4 2021: $5.23BQ1 2022: $5.12BQ2 2022: $4.01BQ3 2022: $4.31BQ4 2022: $5.24BQ1 2023: $4.65BQ2 2023: $4.14BQ3 2023: $3.77BQ4 2023: $4.28BQ1 2024: $5.01BQ2 2024: $3.85BQ3 2024: $4.50BQ4 2024: $3.50BQ1 2025: $2.85BQ2 2025: $2.53BQ3 2025: $2.88BQ4 2025: $2.22BQ1 2026: $2.16BQ2 2026: $2.66B
Institutions holding HOG and their total value by quarter
QuarterHoldersValue
Q2 2026441$2.66B
Q1 2026400$2.16B
Q4 2025390$2.22B
Q3 2025404$2.88B
Q2 2025397$2.53B
Q1 2025392$2.85B
Q4 2024410$3.50B
Q3 2024421$4.50B
Q2 2024412$3.85B
Q1 2024413$5.01B
Q4 2023421$4.28B
Q3 2023416$3.77B
Q2 2023431$4.14B
Q1 2023438$4.65B
Q4 2022450$5.24B
Q3 2022415$4.31B
Q2 2022404$4.01B
Q1 2022425$5.12B
Q4 2021429$5.23B
Q3 2021413$5.07B
Q2 2021449$6.56B
Q1 2021421$5.49B

Institutions, Q1 2024

Shares, value and share of portfolio for each institution holding Harley-Davidson, Inc.; share changes are against Q4 2023.

Institutions holding HOG in Q1 2024
InstitutionSharesValue% of portfolioChange in sharesAction
Vanguard Group Inc13,428,716$587.4M0.01%+452,536+3.5%Added
H Partners Management, LLC11,800,000$516.1M63.24%00.0%Unchanged
BlackRock Inc.11,259,228$492.5M0.01%+85,895+0.8%Added
FMR LLC8,090,861$353.9M0.02%+297,776+3.8%Added
Beutel, Goodman & Co Ltd.7,736,038$338.4M1.74%+109,551+1.4%Added
Boston Partners6,546,681$286.1M0.34%−659,486−9.2%Reduced
Dimensional Fund Advisors LP5,540,252$242.3M0.07%+298,364+5.7%Added
Jupiter Asset Management Ltd5,129,889$224.4M2.14%−1,500,880−22.6%Reduced
LSV Asset Management4,863,368$212.7M0.44%+33,667+0.7%Added
State Street Corp3,821,998$167.2M0.01%+54,510+1.4%Added
Morgan Stanley2,537,006$111.0M0.01%+229,079+9.9%Added
Geode Capital Management, LLC2,097,910$91.8M0.01%+93,778+4.7%Added
Citadel Advisors LLC1,706,686$74.7M0.07%+8,970+0.5%Added
American Century Companies Inc1,585,827$69.4M0.04%+473,377+42.6%Added
Bank of New York Mellon Corp1,485,748$65.0M0.01%−53,478−3.5%Reduced
Charles Schwab Investment Management Inc1,375,176$60.2M0.01%+59,413+4.5%Added
Brown Advisory Inc1,320,233$57.7M0.08%+11,519+0.9%Added
Millennium Management LLC1,310,387$57.3M0.05%+1,230,554+1,541.4%Added
Norges Bank1,221,813$53.4M0.01%−185,897−13.2%Reduced
Northern Trust Corp861,027$37.7M0.01%−128,439−13.0%Reduced
D. E. Shaw & Co., Inc.790,254$34.6M0.04%−735,326−48.2%Reduced
Invesco Ltd.743,142$32.5M0.01%+371,741+100.1%Added
Bank of America Corp737,951$32.3M0.00%+225,219+43.9%Added
First Trust Advisors LP708,716$31.0M0.03%+29,917+4.4%Added
Kiltearn Partners LLP633,213$27.6M2.55%−119,800−15.9%Reduced
Raymond James & Associates588,911$25.8M0.02%+32,073+5.8%Added
Bridgewater Associates, LP544,264$23.8M0.12%+132,074+32.0%Added
Balyasny Asset Management LLC490,883$21.5M0.06%+490,883New
Bank of Montreal480,705$21.1M0.01%−40,287−7.7%Reduced
Principal Financial Group Inc477,360$20.9M0.01%+11,918+2.6%Added
J. Goldman & Co LP413,759$18.1M0.82%−164,449−28.4%Reduced
Nuveen Asset Management, LLC380,363$16.6M0.00%−10,150−2.6%Reduced
Rhumbline Advisers378,482$16.6M0.02%−19,932−5.0%Reduced
Lazard Asset Management LLC370,275$16.2M0.02%−18,204−4.7%Reduced
Pragma Gestao de Patrimonio Ltd360,000$15.7M8.25%+10,000+2.9%Added
Artisan Partners Limited Partnership358,028$15.7M0.02%−12,039−3.3%Reduced
Glenmede Trust Co NA346,722$15.2M0.08%+253,507+272.0%Added
JPMorgan Chase & Co316,543$13.8M0.00%−46,003−12.7%Reduced
Legal & General Group Plc281,578$12.3M0.00%−21,525−7.1%Reduced
Capital Fund Management S.A.279,281$12.2M0.15%−20,620−6.9%Reduced
SG Capital Management LLC269,702$11.8M3.87%+269,702New
Prudential Financial Inc264,808$11.6M0.02%+47,145+21.7%Added
Swiss National Bank261,300$11.4M0.01%−3,900−1.5%Reduced
Interval Partners, LP243,702$10.7M0.40%+138,702+132.1%Added
California Public Employees Retirement System235,433$10.3M0.01%−5,716−2.4%Reduced
UBS Asset Management Americas Inc233,633$10.2M0.00%+18,969+8.8%Added
UBS Group AG232,650$10.2M0.00%+183,884+377.1%Added
Hudson Bay Capital Management LP226,585$9.91M0.09%+226,585New
Goldman Sachs Group Inc221,767$9.70M0.00%−20,218−8.4%Reduced
Connor, Clark & Lunn Investment Management Ltd.219,228$9.59M0.04%−8,408−3.7%Reduced
Point72 Asset Management, L.P.213,000$9.32M0.03%−347,500−62.0%Reduced
Intrinsic Edge Capital Management LLC200,000$8.75M0.74%+200,000New
Algert Global LLC194,525$8.51M0.33%−156,603−44.6%Reduced
Ameriprise Financial Inc191,227$8.36M0.00%−26,946−12.4%Reduced
Alliancebernstein L.P.190,789$8.35M0.00%−25,980−12.0%Reduced
Cinctive Capital Management LP190,618$8.34M0.43%+162,460+577.0%Added
Van Eck Associates Corp184,130$8.05M0.01%−56,060−23.3%Reduced
Credit Suisse AG182,659$7.99M0.01%−21,892−10.7%Reduced
Arrowstreet Capital, Limited Partnership182,465$7.98M0.01%+182,465New
Squarepoint Ops LLC171,869$7.52M0.03%+58,918+52.2%Added
New York State Teachers Retirement System171,622$7.51M0.02%−974−0.6%Reduced
American International Group, Inc.167,759$7.34M0.03%−3,448−2.0%Reduced
Acadian Asset Management LLC162,874$7.12M0.02%−93,995−36.6%Reduced
Allianz Asset Management GmbH159,529$6.98M0.01%+13,789+9.5%Added
Retirement Systems of Alabama159,149$6.96M0.03%+420+0.3%Added
Barclays PLC144,469$6.32M0.00%+10,042+7.5%Added
State Board of Administration of Florida Retirement System164,274$6.24M0.01%+5,622+3.5%Added
Atom Investors LP133,441$5.84M0.73%+133,441New
California State Teachers Retirement System133,191$5.83M0.01%−9,613−6.7%Reduced
BNP Paribas Arbitrage, SA126,184$5.52M0.01%−188,664−59.9%Reduced
Great West Life Assurance Co124,965$5.47M0.01%+31,205+33.3%Added
Royal Bank of Canada113,415$4.96M0.00%−298,154−72.4%Reduced
Manufacturers Life Insurance Company, The111,471$4.88M0.00%+5,688+5.4%Added
Texas Permanent School Fund110,800$4.85M0.04%+1,445+1.3%Added
New York State Common Retirement Fund110,096$4.82M0.01%−11,183−9.2%Reduced
PDT Partners, LLC109,719$4.80M0.45%−30,348−21.7%Reduced
Diversified Trust Co100,374$4.39M0.13%+14,751+17.2%Added
Clark Estates Inc94,500$4.13M0.68%00.0%Unchanged
Impala Asset Management LLC90,000$3.94M3.55%+90,000New
Amalgamated Bank86,571$3.79M0.03%+5,741+7.1%Added
Franklin Resources Inc86,542$3.79M0.00%+80,744+1,392.6%Added
Thunderbird Partners LLP83,855$3.67M0.94%−7,150−7.9%Reduced
State of New Jersey Common Pension Fund D83,417$3.65M0.01%00.0%Unchanged
Hotchkis & Wiley Capital Management LLC81,750$3.58M0.01%−392,400−82.8%Reduced
Illinois Municipal Retirement Fund80,010$3.50M0.05%+23,958+42.7%Added
Nisa Investment Advisors, LLC79,488$3.48M0.02%−50.0%Reduced
Mutual of America Capital Management LLC75,515$3.30M0.04%−3,056−3.9%Reduced
Treasurer of the State of North Carolina73,138$3.20M0.01%+7,071+10.7%Added
Cetera Investment Advisers72,828$3.19M0.01%+30,143+70.6%Added
Alaska Permanent Fund Corp70,631$3.09M0.05%+789+1.1%Added
SEI Investments Co69,934$3.06M0.00%−936−1.3%Reduced
MetLife Investment Management69,620$3.05M0.02%−1,879−2.6%Reduced
Price T Rowe Associates Inc68,420$2.99M0.00%+3,552+5.5%Added
Comerica Bank64,045$2.80M0.01%+11,233+21.3%Added
Janus Henderson Group PLC63,506$2.78M0.00%−73−0.1%Reduced
Walleye Trading LLC62,608$2.74M0.04%+62,608New
Holocene Advisors, LP62,441$2.73M0.01%−67,788−52.1%Reduced
Yousif Capital Management, LLC60,345$2.64M0.03%−1,388−2.2%Reduced
River & Mercantile Asset Management LLP59,905$2.62M0.66%−22,481−27.3%Reduced
Envestnet Asset Management Inc58,078$2.54M0.00%+752+1.3%Added