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Harley-Davidson, Inc.

HOG
Exchange
NYSE
Industry
Motorcycles, Bicycles & Parts
SEC CIK
0000793952

In the last 90 days, Harley-Davidson, Inc. insiders filed 3 open-market purchases and 3 sales; 441 institutions reported holding it in 13F filings for Q2 2026, worth $2.66B in total; no superinvestor holds it.

Q3 2025 vs. Q2 2025

How the institutions holding Harley-Davidson, Inc. changed between Q2 2025 and Q3 2025.

All holders in Q3 2025All holders in Q2 2025

13F holders of HOG: Q2 2025 compared with Q3 2025
MeasureQ2 2025Of which not filed for Q3 2025Q3 2025Change
Holders3975404+12
Shares107.0M916.5K103.3M−2.80M (−2.6%)
Value$2.53B$21.6M$2.88B+$378.3M (+15.1%)

5 institutions that held it in Q2 2025 haven't filed for Q3 2025 yet. Not filing isn't selling, so the changes leave them out.

New holders (52)

Institutions that held Harley-Davidson, Inc. at the end of Q3 2025 but not at the end of Q2 2025.

Institutions new to HOG in Q3 2025
InstitutionSharesValue% of portfolio
Voloridge Investment Management, LLC779,955$21.8M0.07%
Algert Global LLC618,133$17.2M0.29%
Los Angeles Capital Management LLC403,639$11.3M0.04%
Tudor Investment Corp Et Al306,652$8.56M0.06%
Bridgewater Associates, LP84,231$2.35M0.01%
Brandywine Global Investment Management, LLC61,719$1.72M0.01%
Thomist Capital Management, LP57,850$1.65M0.52%
Picton Mahoney Asset Management33,127$923.0K0.01%
Natixis25,750$718.4K0.00%
Mariner, LLC22,180$618.8K0.00%
Concentric Capital Strategies, LP20,321$567.0K0.03%
Bryce Point Capital, LLC19,018$530.6K0.65%
Acadian Asset Management LLC18,936$528.0K0.00%
EntryPoint Capital, LLC16,703$466.0K0.18%
Armistice Capital, LLC12,991$362.4K0.01%
PharVision Advisers, LLC12,858$358.7K0.20%
CAPROCK Group, Inc.12,141$353.6K0.01%
Aigen Investment Management, LP12,519$349.3K0.05%
Cerity Partners LLC11,283$314.8K0.00%
Financiere des Professionnels - Fonds d,investissement inc.11,095$309.6K0.02%
AXA Investment Managers S.A.10,400$290.2K0.00%
Captrust Financial Advisors9,910$276.5K0.00%
Pathstone Holdings, LLC9,897$276.1K0.00%
Graham Capital Management, L.P.9,746$271.9K0.01%
Farringdon Capital, Ltd.9,382$261.8K0.07%
Marshall Wace, LLP8,883$247.8K0.00%
Versor Investments LP8,610$240.2K0.04%
Drake & Associates, LLC9,206$234.1K0.05%
Everhart Financial Group, Inc.8,207$229.0K0.02%
SageView Advisory Group, LLC8,044$224.4K0.01%
Perennial Investment Advisors, LLC8,000$223.2K0.02%
Neuberger Berman Group LLC7,779$217.0K0.00%
Meeder Advisory Services, Inc.7,185$200.5K0.01%
Centaurus Financial, Inc.6,023$168.0K0.01%
Westfuller Advisors, LLC2,414$67.4K0.03%
Clear Street Markets LLC2,261$63.1K0.02%
Quadrant Capital Group LLC998$27.8K0.00%
Strategic Advocates LLC733$20.5K0.01%
Rockefeller Capital Management L.P.612$17.1K0.00%
Wealthspire Advisors, LLC421$11.7K0.00%
Root Financial Partners, LLC340$9.49K0.00%
Quent Capital, LLC263$7.34K0.00%
Measured Wealth Private Client Group, LLC223$6.22K0.00%
Salomon & Ludwin, LLC188$5.33K0.00%
Stone House Investment Management, LLC147$4.10K0.00%
St. Johns Investment Management Company, LLC80$2.23K0.00%
Transamerica Financial Advisors, Inc.61$1.70K0.00%
Turning Point Benefit Group, Inc.47$1.33K0.00%
Binnacle Investments Inc11$3070.00%
American Capital Advisory, LLC5$1400.00%
Principia Wealth Advisory, LLC3$840.00%
Cloud Capital Management, LLC16$00.00%

Sold out (40)

Institutions that held Harley-Davidson, Inc. at the end of Q2 2025 and filed for Q3 2025 without it.

Not filed for Q3 2025 yet (5)

Institutions that held Harley-Davidson, Inc. at the end of Q2 2025 and haven't filed a 13F for Q3 2025. Not filing isn't selling, so they aren't counted as sold out.

Institutions holding HOG in Q2 2025 that haven't filed for Q3 2025
InstitutionShares, Q2 2025Value, Q2 2025
Norges Bank915,532$21.6M
First Horizon Advisors, Inc.727$17.2K
Oliver Lagore Vanvalin Investment Group181$4.57K
Centricity Wealth Management, LLC100$2.36K
Parkworth Wealth Management, Inc.5$118