Prentice Capital Management, LP

SEC CIK
0001326150

Holdings, Q2 2026

Positions as of Jun 30, 2026, filed Aug 14, 2026.SEC

Positions
17
−6 vs. Q1 2026
Total value
$52.85M
+$7.15M (+15.6%) vs. Q1 2026

Compare with Q1 2026: new, added, reduced and sold out

Positions

Long positions only. Changes compare share counts with Q1 2026.

Prentice Capital Management, LP holdings in Q2 2026
SecurityClassSharesValue% of portfolioChange in sharesActionHistory
OPENOPENDOOR TECHNOLOGIES INCCOM2,021,246$9.34M17.67%+418,101+26.1%AddedView
NNNEXTNAV INCCOMMON STOCK439,735$7.84M14.83%+11,914+2.8%AddedView
JBLUJETBLUE AWYS CORPCOM1,228,767$7.04M13.32%+391,806+46.8%AddedView
SNAPSNAP INC CL AStock1,397,907$6.21M11.74%−727,361−34.2%ReducedView
PTONPELOTON INTERACTIVE INCCL A COM920,066$5.44M10.29%+199,038+27.6%AddedView
ULCCFRONTIER GROUP HLDGS INCCOM628,567$4.97M9.41%+97,241+18.3%AddedView
FRMIFERMI INCCOM462,047$4.23M8.01%+180,548+64.1%AddedView
CWHCAMPING WORLD HLDGS INCCL A379,245$2.89M5.47%+255,325+206.0%AddedView
NEXTNAV INC65345N906CALL250,000$1.73M3.26%−2,000−0.8%Reduced–
TBCHTURTLE BEACH CORPCOM NEW114,293$1.42M2.69%+1,457+1.3%AddedView
NWLNEWELL BRANDS INC COMStock120,223$738.17K1.40%+5,784+5.1%AddedView
BMBLBUMBLE INCCOM CL A226,649$725.28K1.37%+213,161+1,580.4%AddedView
GRWGGROWGENERATION CORPCOM172,204$254.86K0.48%−101,893−37.2%ReducedView
HYFMHYDROFARM HLDGS GROUP INCCOM14,736$12.52K0.02%−30,733−67.6%ReducedView
OPENWOPENDOOR TECHNOLOGIES INC EQUITY WARRANT*W EXP 11/20/20212,970$6.42K0.01%00.0%UnchangedView
OPENLOPENDOOR TECHNOLOGIES INC EQUITY WARRANT*W EXP 11/20/20212,970$3.67K0.01%00.0%UnchangedView
OPENZOPENDOOR TECHNOLOGIES INC EQUITY WARRANT*W EXP 11/20/20212,970$3.11K0.01%00.0%UnchangedView

Sold out since Q1 2026 (6)

Positions held at the end of Q1 2026 that are no longer in this filing.

Prentice Capital Management, LP positions sold out since Q1 2026
SecurityClassShares, Q1 2026Value, Q1 2026% of portfolio, Q1 2026
CALYCALLAWAY GOLF COCOM145,411$2.02M4.42%
AALAMERICAN AIRLINES GROUP INC COMStock139,790$1.5M3.28%
GPROGOPRO INCCL A1,834,707$1.39M3.03%
GRPNGROUPON INCCOM NEW84,088$1M2.19%
COTYCOTY INCCOM CL A406,592$819.28K1.79%
OTLYOATLY GROUP ABSPONSORED ADS21,463$217.64K0.48%

13F filings by quarter

Prentice Capital Management, LP 13F filings by quarter
QuarterFiledPositionsTotal valueChangesFiling
Q2 2026Aug 14, 202617$52.85Mvs. Q1 2026SEC
Q1 2026May 15, 202623$45.71Mvs. Q4 2025SEC
Q4 2025Feb 17, 202624$63.47Mvs. Q3 2025SEC
Q3 2025Nov 14, 202518$65.47Mvs. Q2 2025SEC
Q2 2025Aug 14, 202531$60.02Mvs. Q1 2025SEC
Q1 2025May 15, 202527$57.22Mvs. Q4 2024SEC
Q4 2024Feb 14, 202522$58.02Mvs. Q3 2024SEC
Q3 2024Nov 14, 202427$45.05Mvs. Q2 2024SEC
Q2 2024Aug 14, 202422$42.51Mvs. Q1 2024SEC
Q1 2024May 15, 202421$42.12Mvs. Q4 2023SEC
Q4 2023Feb 14, 202421$43.03Mvs. Q3 2023SEC
Q3 2023Nov 14, 202320$32.53Mvs. Q2 2023SEC
Q2 2023Aug 14, 202321$31.34Mvs. Q1 2023SEC
Q1 2023May 16, 202324$46.63Mvs. Q4 2022SEC
Q4 2022Feb 14, 202326$91.82Mvs. Q3 2022SEC
Q3 2022Nov 14, 202222$134.76Mvs. Q2 2022SEC
Q2 2022Aug 15, 202220$244.67Mvs. Q1 2022SEC
Q1 2022May 16, 202226$422.16Mvs. Q4 2021SEC
Q4 2021Feb 14, 202219$461.84Mvs. Q3 2021SEC
Q3 2021Nov 15, 202125$395.61Mvs. Q2 2021SEC
Q2 2021Aug 16, 202124$418.6Mvs. Q1 2021SEC
Q1 2021May 17, 202123$321.88M–SEC