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Prentice Capital Management, LP

SEC CIK
0001326150
Latest filing
Aug 14, 2026

Holdings in Q2 2022

Holdings as of Jun 30, 2022, filed Aug 15, 2022. Long positions only; changes compare share counts with Q1 2022.

Institution overview
Positions
20
−6 vs. Q1 2022
Portfolio value
$244.7M
−$177.5M (−42.0%) vs. Q1 2022
Filed
Aug 15, 2022
SEC
Holdings of Prentice Capital Management, LP in Q2 2022
SecurityClassSharesValue% of portfolioShare changeActionHistory
COTYCoty Inc.COM CL A5,024,035$40.2M16.4%−2,004,003−28.5%ReducedHistory
GPROGoPro, Inc.CL A6,896,165$38.1M15.6%−694,762−9.2%ReducedHistory
LYFTLyft, Inc.CL A COM1,575,431$20.9M8.6%+856,081+119.0%AddedHistory
GRPNGroupon, Inc.COM NEW1,705,378$19.3M7.9%−149,738−8.1%ReducedHistory
UBERUber Technologies, IncStock859,280$17.6M7.2%+301,412+54.0%AddedHistory
LVSLas Vegas Sands CorpCOM452,603$15.2M6.2%−247,129−35.3%ReducedHistory
CCLCarnival Corp Ltd.UNIT 99/99/99991,671,511$14.5M5.9%+1,671,511NewHistory
ADVAdvantage Solutions Inc.COM CL A3,255,832$12.4M5.1%−73,346−2.2%ReducedHistory
HOGHarley-Davidson, Inc.COM363,577$11.5M4.7%−121,657−25.1%ReducedHistory
WEWeWork Inc.CL A1,994,004$10.0M4.1%+847,966+74.0%AddedHistory
SBUXStarbucks CorpStock100,000$7.64M3.1%+100,000NewHistory
SDCSmileDirectClub, Inc.CL A COM7,153,942$7.44M3.0%+229,155+3.3%AddedHistory
NFLXNetflix IncStock38,270$6.69M2.7%+38,270NewHistory
PENNPENN Entertainment, Inc.COM219,021$6.66M2.7%+119,021+119.0%AddedHistory
CHGGChegg, IncCOM186,363$3.50M1.4%+186,363NewHistory
DISWalt Disney CoStock35,452$3.35M1.4%+35,452NewHistory
NCLHNorwegian Cruise Line Holdings Ltd.SHS258,709$2.88M1.2%+258,709NewHistory
IMNMImmunome Inc.COM791,821$2.54M1.0%−500−0.1%ReducedHistory
RCLRoyal Caribbean Cruises LtdCOM71,367$2.49M1.0%+71,367NewHistory
PLAYDave & Buster's Entertainment, Inc.COM53,966$1.77M0.7%+53,966NewHistory

Sold out since Q1 2022 (14)

Positions held at the end of Q1 2022 that are gone from this filing.

Positions of Prentice Capital Management, LP sold out since Q1 2022
SecurityClassShares in Q1 2022Value in Q1 2022% of portfolio in Q1 2022History
HBIHanesbrands Inc.COM1,399,934$20.8M4.9%History
UAAUnder Armour, Inc.Stock911,806$15.5M3.7%History
KSSKOHLS CorpStock188,504$11.4M2.7%History
AEOAmerican Eagle Outfitters IncCOM616,829$10.4M2.5%History
Proshares Ultrapro Short Qqq - US ETP74347G432Exchange-Traded Fund300,000$10.1M2.4%–
ProShares Tr74347B110ULTRAPRO SHORT S600,000$8.01M1.9%–
ABNBAirbnb, Inc.Stock40,150$6.90M1.6%History
TLRYTilray Brands, Inc.COM CL 2681,235$5.29M1.3%History
TRIPTripAdvisor, Inc.COM183,834$4.99M1.2%History
EVLVEvolv Technologies Holdings, Inc.COM CL A1,698,580$4.50M1.1%History
CGCCanopy Growth CorpCOM522,637$3.96M0.9%History
FSRFisker Inc.CL A COM STK243,243$3.14M0.7%History
OTLYOatly Group ABSPONSORED ADS541,083$2.71M0.6%History
GRWGGrowGeneration Corp.COM135,941$1.25M0.3%History