Harley-Davidson, Inc.
HOG- Exchange
- NYSE
- Industry
- Motorcycles, Bicycles & Parts
- SEC CIK
- 0000793952
In the last 90 days, Harley-Davidson, Inc. insiders filed 3 open-market purchases and 3 sales; 441 institutions reported holding it in 13F filings for Q2 2026, worth $2.66B in total; no superinvestor holds it.
13F holders, Q4 2022
Institutional positions in Harley-Davidson, Inc. as of Dec 31, 2022. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 450
- +41 vs. Q3 2022
- Shares held
- 125.9M
- +3.43M (+2.8%) vs. Q3 2022
- Total value
- $5.24B
- +$966.1M (+22.6%) vs. Q3 2022
- New holders
- 90
- 141 more added
- Sold out
- 49
- 115 more reduced
6 institutions that held it in Q3 2022 haven't filed for Q4 2022 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2022: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting HOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 441 | $2.66B |
| Q1 2026 | 400 | $2.16B |
| Q4 2025 | 390 | $2.22B |
| Q3 2025 | 404 | $2.88B |
| Q2 2025 | 397 | $2.53B |
| Q1 2025 | 392 | $2.85B |
| Q4 2024 | 410 | $3.50B |
| Q3 2024 | 421 | $4.50B |
| Q2 2024 | 412 | $3.85B |
| Q1 2024 | 413 | $5.01B |
| Q4 2023 | 421 | $4.28B |
| Q3 2023 | 416 | $3.77B |
| Q2 2023 | 431 | $4.14B |
| Q1 2023 | 438 | $4.65B |
| Q4 2022 | 450 | $5.24B |
| Q3 2022 | 415 | $4.31B |
| Q2 2022 | 404 | $4.01B |
| Q1 2022 | 425 | $5.12B |
| Q4 2021 | 429 | $5.23B |
| Q3 2021 | 413 | $5.07B |
| Q2 2021 | 449 | $6.56B |
| Q1 2021 | 421 | $5.49B |
Institutions, Q4 2022
Shares, value and share of portfolio for each institution holding Harley-Davidson, Inc.; share changes are against Q3 2022.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Parkside Financial Bank & Trust | 2,440 | $101.5K | 0.03% | −851−25.9% | Reduced |
| C M Bidwell & Associates Ltd | 2,355 | $98.0K | 0.08% | +2,355 | New |
| State of Wyoming | 2,321 | $96.6K | 0.03% | −110−4.5% | Reduced |
| Global Financial Private Client, LLC | 2,244 | $93.3K | 0.05% | 00.0% | Unchanged |
| Ronald Blue Trust, Inc. | 2,516 | $88.0K | 0.00% | +114+4.7% | Added |
| Investors Research Corp | 2,030 | $84.4K | 0.02% | 00.0% | Unchanged |
| Armstrong Advisory Group, Inc | 1,861 | $77.4K | 0.01% | +1,861 | New |
| Kapitalo Investimentos Ltda | 1,690 | $70.3K | 0.06% | +1,690 | New |
| Nomura Asset Management Co Ltd | 1,540 | $64.1K | 0.00% | 00.0% | Unchanged |
| GWM Advisors LLC | 2,267 | $62.4K | 0.00% | +2,267 | New |
| Salem Investment Counselors Inc | 1,415 | $58.9K | 0.00% | 00.0% | Unchanged |
| Advisory Services Network, LLC | 1,364 | $56.8K | 0.00% | +1,364 | New |
| Harbour Investments, Inc. | 1,283 | $53.4K | 0.00% | −188−12.8% | Reduced |
| Norwood Financial Corp | 1,200 | $49.9K | 0.08% | −475−28.4% | Reduced |
| IAG Wealth Partners, LLC | 1,199 | $49.9K | 0.01% | 00.0% | Unchanged |
| Proequities, Inc. | 1,163 | $48.4K | 0.00% | +615+112.2% | Added |
| Federation des caisses Desjardins du Quebec | 1,161 | $48.3K | 0.00% | −20−1.7% | Reduced |
| Ellevest, Inc. | 1,068 | $44.4K | 0.00% | −47−4.2% | Reduced |
| Central Trust Co | 1,002 | $41.7K | 0.00% | 00.0% | Unchanged |
| Clearstead Advisors, LLC | 1,000 | $41.6K | 0.00% | 00.0% | Unchanged |
| Quarry LP | 927 | $38.6K | 0.04% | +927 | New |
| Park Place Capital Corp | 867 | $36.0K | 0.01% | +867 | New |
| Coastal Capital Group, Inc. | 928 | $32.4K | 0.01% | 00.0% | Unchanged |
| TD Capital Management LLC | 752 | $31.3K | 0.00% | 00.0% | Unchanged |
| Private Trust Co NA | 616 | $26.0K | 0.00% | 00.0% | Unchanged |
| National Bank of Canada | 625 | $26.0K | 0.00% | +55+9.6% | Added |
| Lindbrook Capital, LLC | 605 | $25.2K | 0.00% | +30+5.2% | Added |
| Ci Investments Inc. | 599 | $25.0K | 0.00% | −168−21.9% | Reduced |
| Rockefeller Capital Management L.P. | 592 | $24.0K | 0.00% | +519+711.0% | Added |
| Money Concepts Capital Corp | 540 | $22.5K | 0.00% | +540 | New |
| Belpointe Asset Management LLC | 527 | $21.9K | 0.00% | +527 | New |
| GHP Investment Advisors, Inc. | 511 | $21.3K | 0.00% | 00.0% | Unchanged |
| McClarren Financial Advisors, Inc. | 511 | $21.0K | 0.02% | +2+0.4% | Added |
| Archer Investment Corp | 502 | $20.9K | 0.01% | 00.0% | Unchanged |
| Sittner & Nelson, LLC | 500 | $20.8K | 0.01% | −100−16.7% | Reduced |
| Geneos Wealth Management Inc. | 493 | $20.5K | 0.00% | 00.0% | Unchanged |
| Farmers & Merchants Investments Inc | 460 | $19.1K | 0.00% | 00.0% | Unchanged |
| Dark Forest Capital Management LP | 454 | $18.9K | 0.00% | +454 | New |
| Moisand Fitzgerald Tamayo, LLC | 415 | $17.3K | 0.00% | 00.0% | Unchanged |
| Luken Investment Analytics, LLC | 412 | $17.1K | 0.01% | +412 | New |
| Winch Advisory Services, LLC | 401 | $17.0K | 0.01% | +1+0.3% | Added |
| First Horizon Advisors, Inc. | 404 | $16.8K | 0.00% | +367+991.9% | Added |
| Covestor Ltd | 384 | $16.0K | 0.01% | −274−41.6% | Reduced |
| Capital Analysts, LLC | 398 | $16.0K | 0.00% | +1+0.3% | Added |
| Front Row Advisors LLC | 380 | $16.0K | 0.01% | 00.0% | Unchanged |
| AdvisorNet Financial, Inc | 350 | $14.6K | 0.00% | +50+16.7% | Added |
| North Star Investment Management Corp. | 340 | $14.1K | 0.00% | 00.0% | Unchanged |
| TD Private Client Wealth LLC | 339 | $14.1K | 0.00% | −9−2.6% | Reduced |
| Umb Bank N A | 345 | $14.0K | 0.00% | 00.0% | Unchanged |
| Tfo-TDC, LLC | 518 | $12.8K | 0.00% | +518 | New |
| JFS Wealth Advisors, LLC | 305 | $12.7K | 0.00% | +7+2.3% | Added |
| New England Capital Financial Advisors LLC | 291 | $12.6K | 0.01% | +291 | New |
| PFS Partners, LLC | 300 | $12.5K | 0.01% | 00.0% | Unchanged |
| RE Dickinson Investment Advisors, LLC | 300 | $12.0K | 0.00% | 00.0% | Unchanged |
| Sound Income Strategies, LLC | 280 | $11.6K | 0.00% | 00.0% | Unchanged |
| Adirondack Trust Co | 280 | $11.6K | 0.01% | 00.0% | Unchanged |
| Arlington Partners LLC | 278 | $11.6K | 0.00% | 00.0% | Unchanged |
| WFA Asset Management Corp | 274 | $11.4K | 0.01% | +1+0.4% | Added |
| Baystate Wealth Management LLC | 274 | $11.0K | 0.00% | +252+1,145.5% | Added |
| Barrett & Company, Inc. | 256 | $10.7K | 0.01% | 00.0% | Unchanged |
| Bradley & Co. Private Wealth Management, LLC | 250 | $10.4K | 0.01% | 00.0% | Unchanged |
| Bessemer Group Inc | 243 | $10.0K | 0.00% | −122−33.4% | Reduced |
| Gradient Investments LLC | 237 | $9.84K | 0.00% | −165−41.0% | Reduced |
| Smithfield Trust Co | 210 | $9.00K | 0.00% | 00.0% | Unchanged |
| Massmutual Trust Co FSB | 220 | $9.00K | 0.00% | +204+1,275.0% | Added |
| Quadrant Capital Group LLC | 216 | $8.99K | 0.00% | −4−1.8% | Reduced |
| Farther Finance Advisors, LLC | 209 | $8.69K | 0.00% | +209 | New |
| Focused Wealth Management, Inc | 205 | $8.52K | 0.00% | +1+0.5% | Added |
| Trust Co of Vermont | 200 | $8.32K | 0.00% | 00.0% | Unchanged |
| HHM Wealth Advisors, LLC | 200 | $8.32K | 0.00% | 00.0% | Unchanged |
| Hollencrest Capital Management | 200 | $8.32K | 0.00% | +200 | New |
| Community Bank, N.A. | 200 | $8.32K | 0.00% | −22−9.9% | Reduced |
| Kistler-Tiffany Companies, LLC | 195 | $8.11K | 0.00% | 00.0% | Unchanged |
| Arrow Financial Corp | 200 | $8.00K | 0.00% | 00.0% | Unchanged |
| McIlrath & Eck, LLC | 192 | $7.99K | 0.00% | 00.0% | Unchanged |
| Oliver Lagore Vanvalin Investment Group | 181 | $7.53K | 0.00% | +181 | New |
| Hantz Financial Services, Inc. | 172 | $7.00K | 0.00% | 00.0% | Unchanged |
| Schubert & Co | 167 | $6.95K | 0.01% | +21+14.4% | Added |
| Boyd Watterson Asset Management LLC | 159 | $6.61K | 0.00% | +159 | New |
| Cypress Capital Management LLC (WY) | 150 | $6.24K | 0.01% | 00.0% | Unchanged |
| Coppell Advisory Solutions LLC | 150 | $6.24K | 0.00% | +150 | New |
| Coppell Advisory Solutions Corp. | 150 | $6.24K | 0.00% | +150 | New |
| Nelson, Van Denburg & Campbell Wealth Management Group, LLC | 145 | $6.03K | 0.00% | 00.0% | Unchanged |
| Horrell Capital Management, Inc. | 147 | $6.00K | 0.00% | 00.0% | Unchanged |
| Tradition Wealth Management, LLC | 137 | $6.00K | 0.00% | 00.0% | Unchanged |
| Investment Research & Advisory Group, Inc. | 130 | $5.41K | 0.00% | +1+0.8% | Added |
| Hexagon Capital Partners LLC | 127 | $5.30K | 0.00% | +58+84.1% | Added |
| Signaturefd, LLC | 127 | $5.28K | 0.00% | −12−8.6% | Reduced |
| Cambridge Trust Co | 113 | $5.00K | 0.00% | 00.0% | Unchanged |
| Ancora Advisors, LLC | 123 | $5.00K | 0.00% | 00.0% | Unchanged |
| Johnson Midwest Financial, LLC | 114 | $5.00K | 0.02% | 00.0% | Unchanged |
| Cary Street Partners Asset Management LLC | 115 | $4.78K | 0.00% | 00.0% | Unchanged |
| Concord Wealth Partners | 111 | $4.61K | 0.00% | +111 | New |
| Eagle Bay Advisors LLC | 106 | $4.41K | 0.00% | 00.0% | Unchanged |
| Glass Jacobson Investment Advisors llc | 105 | $4.37K | 0.00% | +105 | New |
| Washington Trust Co | 100 | $4.16K | 0.00% | 00.0% | Unchanged |
| Johnson Financial Group, Inc. | 100 | $4.16K | 0.00% | 00.0% | Unchanged |
| BerganKDV Wealth Management, LLC | 100 | $4.16K | 0.00% | 00.0% | Unchanged |
| Mascoma Wealth Management LLC | 100 | $4.16K | 0.00% | 00.0% | Unchanged |
| CoreFirst Bank & Trust | 100 | $4.16K | 0.00% | 00.0% | Unchanged |