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Harley-Davidson, Inc.

HOG
Exchange
NYSE
Industry
Motorcycles, Bicycles & Parts
SEC CIK
0000793952

In the last 90 days, Harley-Davidson, Inc. insiders filed 3 open-market purchases and 3 sales; 441 institutions reported holding it in 13F filings for Q2 2026, worth $2.66B in total; no superinvestor holds it.

13F holders, Q4 2024

Institutional positions in Harley-Davidson, Inc. as of Dec 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
410
−6 vs. Q3 2024
Shares held
116.2M
+145.6K (+0.1%) vs. Q3 2024
Total value
$3.50B
−$967.1M (−21.6%) vs. Q3 2024
New holders
67
93 more added
Sold out
73
163 more reduced

5 institutions that held it in Q3 2024 haven't filed for Q4 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting HOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2024: 410 institutions
Q1 2021: 421 institutionsQ2 2021: 449 institutionsQ3 2021: 413 institutionsQ4 2021: 429 institutionsQ1 2022: 425 institutionsQ2 2022: 404 institutionsQ3 2022: 415 institutionsQ4 2022: 450 institutionsQ1 2023: 438 institutionsQ2 2023: 431 institutionsQ3 2023: 416 institutionsQ4 2023: 421 institutionsQ1 2024: 413 institutionsQ2 2024: 412 institutionsQ3 2024: 421 institutionsQ4 2024: 410 institutionsQ1 2025: 392 institutionsQ2 2025: 397 institutionsQ3 2025: 404 institutionsQ4 2025: 390 institutionsQ1 2026: 400 institutionsQ2 2026: 441 institutions
Value heldQ4 2024: $3.50B
Q1 2021: $5.49BQ2 2021: $6.56BQ3 2021: $5.07BQ4 2021: $5.23BQ1 2022: $5.12BQ2 2022: $4.01BQ3 2022: $4.31BQ4 2022: $5.24BQ1 2023: $4.65BQ2 2023: $4.14BQ3 2023: $3.77BQ4 2023: $4.28BQ1 2024: $5.01BQ2 2024: $3.85BQ3 2024: $4.50BQ4 2024: $3.50BQ1 2025: $2.85BQ2 2025: $2.53BQ3 2025: $2.88BQ4 2025: $2.22BQ1 2026: $2.16BQ2 2026: $2.66B
Institutions holding HOG and their total value by quarter
QuarterHoldersValue
Q2 2026441$2.66B
Q1 2026400$2.16B
Q4 2025390$2.22B
Q3 2025404$2.88B
Q2 2025397$2.53B
Q1 2025392$2.85B
Q4 2024410$3.50B
Q3 2024421$4.50B
Q2 2024412$3.85B
Q1 2024413$5.01B
Q4 2023421$4.28B
Q3 2023416$3.77B
Q2 2023431$4.14B
Q1 2023438$4.65B
Q4 2022450$5.24B
Q3 2022415$4.31B
Q2 2022404$4.01B
Q1 2022425$5.12B
Q4 2021429$5.23B
Q3 2021413$5.07B
Q2 2021449$6.56B
Q1 2021421$5.49B

Institutions, Q4 2024

Shares, value and share of portfolio for each institution holding Harley-Davidson, Inc.; share changes are against Q3 2024.

Institutions holding HOG in Q4 2024
InstitutionSharesValue% of portfolioChange in sharesAction
State Street Corp3,826,539$115.3M0.00%+31,346+0.8%Added
Pacer Advisors, Inc.5,468,089$164.8M0.36%+1,285,225+30.7%Added
LSV Asset Management5,498,635$165.7M0.38%+19,453+0.4%Added
Boston Partners6,410,671$193.1M0.23%−970,954−13.2%Reduced
Dimensional Fund Advisors LP6,835,139$205.9M0.05%+332,928+5.1%Added
Beutel, Goodman & Co Ltd.7,561,262$227.8M1.24%−25,983−0.3%Reduced
FMR LLC7,684,883$231.5M0.01%−710,686−8.5%Reduced
BlackRock, Inc.10,651,918$320.9M0.01%+73,112+0.7%Added
H Partners Management, LLC11,300,000$340.5M52.82%00.0%Unchanged
Vanguard Group Inc12,728,678$383.5M0.01%−368,363−2.8%Reduced
Millennium Management LLC0$00.00%−654,640−100.0%Sold out
Pragma Gestao de Patrimonio Ltd0$00.00%−360,000−100.0%Sold out
Glenmede Trust Co NA0$00.00%−298,071−100.0%Sold out
Squarepoint Ops LLC0$00.00%−191,239−100.0%Sold out
Tudor Investment Corp Et Al0$00.00%−136,012−100.0%Sold out
Trexquant Investment LP0$00.00%−118,214−100.0%Sold out
Allianz Asset Management GmbH0$00.00%−113,487−100.0%Sold out
Engineers Gate Manager LP0$00.00%−79,114−100.0%Sold out
Lombard Odier Asset Management (USA) Corp0$00.00%−55,525−100.0%Sold out
Bridgewater Associates, LP0$00.00%−44,832−100.0%Sold out
River & Mercantile Asset Management LLP0$00.00%−38,898−100.0%Sold out
Schroder Investment Management Group0$00.00%−24,032−100.0%Sold out
Aigen Investment Management, LP0$00.00%−23,172−100.0%Sold out
Brevan Howard Capital Management LP0$00.00%−19,467−100.0%Sold out
Quadrature Capital Ltd0$00.00%−16,989−100.0%Sold out
XTX Topco Ltd0$00.00%−16,308−100.0%Sold out
GTS Securities LLC0$00.00%−15,571−100.0%Sold out
Two Sigma Securities, LLC0$00.00%−14,503−100.0%Sold out
Readystate Asset Management LP0$00.00%−14,420−100.0%Sold out
Scientech Research LLC0$00.00%−13,118−100.0%Sold out
EntryPoint Capital, LLC0$00.00%−12,775−100.0%Sold out
Quantitative Investment Management, LLC0$00.00%−11,516−100.0%Sold out
Cresset Asset Management, LLC0$00.00%−10,024−100.0%Sold out
Graham Capital Management, L.P.0$00.00%−9,084−100.0%Sold out
Paloma Partners Management Co0$00.00%−8,800−100.0%Sold out
Verity Asset Management, Inc.0$00.00%−8,396−100.0%Sold out
Campbell & CO Investment Adviser LLC0$00.00%−8,045−100.0%Sold out
Pavion Blue Capital, LLC0$00.00%−7,946−100.0%Sold out
Bayesian Capital Management, LP0$00.00%−7,800−100.0%Sold out
Savant Capital, LLC0$00.00%−7,789−100.0%Sold out
Private Advisor Group, LLC0$00.00%−7,634−100.0%Sold out
Allspring Global Investments Holdings, LLC0$00.00%−7,442−100.0%Sold out
M&T Bank Corp0$00.00%−6,974−100.0%Sold out
Gsa Capital Partners LLP0$00.00%−6,573−100.0%Sold out
EP Wealth Advisors, LLC0$00.00%−6,519−100.0%Sold out
Utah Retirement Systems0$00.00%−6,500−100.0%Sold out
Hyperion Capital Advisors LP0$00.00%−6,440−100.0%Sold out
Landaas & Co0$00.00%−6,208−100.0%Sold out
Morningstar Investment Services LLC0$00.00%−5,870−100.0%Sold out
Claret Asset Management Corp0$00.00%−5,929−100.0%Sold out
Bank of Hawaii0$00.00%−5,629−100.0%Sold out
TownSquare Capital, LLC0$00.00%−5,544−100.0%Sold out
Leavell Investment Management, Inc.0$00.00%−5,487−100.0%Sold out
Lido Advisors, LLC0$00.00%−5,428−100.0%Sold out
Univest Financial Corp0$00.00%−5,348−100.0%Sold out
Catalyst Funds Management Pty Ltd0$00.00%−3,100−100.0%Sold out
Mitsubishi UFJ Trust & Banking Corp0$00.00%−2,573−100.0%Sold out
Headlands Technologies LLC0$00.00%−2,231−100.0%Sold out
Summer Road LLC0$00.00%−2,088−100.0%Sold out
Twin Tree Management, LP0$00.00%−1,887−100.0%Sold out
Ashton Thomas Securities, LLC0$00.00%−977−100.0%Sold out
Reuter James Wealth Management, LLC0$00.00%−920−100.0%Sold out
Golden State Equity Partners0$00.00%−815−100.0%Sold out
AdvisorNet Financial, Inc0$00.00%−615−100.0%Sold out
Capital Performance Advisors LLP0$00.00%−544−100.0%Sold out
FNY Investment Advisers, LLC0$00.00%−446−100.0%Sold out
NBC Securities, Inc.0$00.00%−340−100.0%Sold out
Uncommon Cents Investing LLC0$00.00%−292−100.0%Sold out
Arrow Financial Corp0$00.00%−200−100.0%Sold out
SRS Capital Advisors, Inc.0$00.00%−199−100.0%Sold out
Adirondack Trust Co0$00.00%−165−100.0%Sold out
Quent Capital, LLC0$00.00%−151−100.0%Sold out
McMahon Financial Advisors, LLC0$00.00%−126−100.0%Sold out
AlphaMark Advisors, LLC0$00.00%−100−100.0%Sold out
Beacon Capital Management, LLC0$00.00%−100−100.0%Sold out
Chilton Capital Management LLC0$00.00%−79−100.0%Sold out
Creekmur Asset Management LLC0$00.00%−74−100.0%Sold out
Aspire Private Capital, LLC0$00.00%−73−100.0%Sold out
Cornerstone Planning Group LLC0$00.00%−40−100.0%Sold out
Raffa Wealth Management, LLC0$00.00%−19−100.0%Sold out
Baldwin Brothers Inc0$00.00%−10−100.0%Sold out
Claris Advisors, LLC0$00.00%−9−100.0%Sold out
Private Wealth Management Group, LLC0$00.00%−2−100.0%Sold out
Raymond James & Associates––––Not filed
Raymond James Financial Services Advisors, Inc.––––Not filed
Raymond James Trust N.A.––––Not filed
ClariVest Asset Management LLC––––Not filed
M&R Capital Management Inc––––Not filed