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Harley-Davidson, Inc.

HOG
Exchange
NYSE
Industry
Motorcycles, Bicycles & Parts
SEC CIK
0000793952

In the last 90 days, Harley-Davidson, Inc. insiders filed 3 open-market purchases and 3 sales; 441 institutions reported holding it in 13F filings for Q2 2026, worth $2.66B in total; no superinvestor holds it.

Q4 2024 vs. Q3 2024

How the institutions holding Harley-Davidson, Inc. changed between Q3 2024 and Q4 2024.

All holders in Q4 2024All holders in Q3 2024

13F holders of HOG: Q3 2024 compared with Q4 2024
MeasureQ3 2024Of which not filed for Q4 2024Q4 2024Change
Holders4215410−6
Shares116.7M682.2K116.2M+145.6K (+0.1%)
Value$4.50B$26.3M$3.50B−$967.1M (−21.6%)

5 institutions that held it in Q3 2024 haven't filed for Q4 2024 yet. Not filing isn't selling, so the changes leave them out.

New holders (67)

Institutions that held Harley-Davidson, Inc. at the end of Q4 2024 but not at the end of Q3 2024.

Institutions new to HOG in Q4 2024
InstitutionSharesValue% of portfolio
Donald Smith & Co., Inc.1,671,679$50.4M1.20%
Brickwood Asset Management LLP922,113$27.8M22.02%
Raymond James Financial Inc624,036$18.8M0.01%
Universal- Beteiligungs- und Servicegesellschaft mbH175,704$5.29M0.01%
Bastion Asset Management Inc.118,935$3.76M2.49%
Redwood Investment Management, LLC122,327$3.69M0.36%
Natixis121,985$3.68M0.02%
New Age Alpha Advisors, LLC95,043$2.86M0.12%
Holocene Advisors, LP66,887$2.02M0.01%
Hussman Strategic Advisors, Inc.63,000$1.90M0.56%
Simplex Trading, LLC51,287$1.54M0.04%
Police & Firemen's Retirement System of New Jersey43,160$1.30M0.01%
Edgestream Partners, L.P.38,760$1.17M0.05%
SG Americas Securities, LLC26,546$800.0K0.00%
J. Goldman & Co LP26,251$790.9K0.03%
Sherbrooke Park Advisers LLC25,988$783.0K0.25%
KLP Kapitalforvaltning AS25,000$753.3K0.00%
Skylands Capital, LLC24,100$726.1K0.10%
Oppenheimer & Co Inc22,914$690.4K0.01%
Kentucky Retirement Systems Insurance Trust Fund7,830$542.0K0.09%
Wolverine Trading, LLC17,487$519.2K0.01%
HRT Financial LP16,511$497.0K0.00%
Nomura Holdings Inc15,205$458.1K0.00%
IMC-Chicago, LLC13,067$393.7K0.01%
Penserra Capital Management LLC12,862$387.0K0.01%
Advisor OS, LLC11,988$361.2K0.04%
Vestcor Inc10,391$313.0K0.01%
MJP Associates Inc10,112$304.7K0.05%
Jain Global LLC9,300$280.2K0.01%
Panagora Asset Management Inc8,162$245.9K0.00%
CCM Investment Group, LLC8,257$245.2K0.03%
Promus Capital, LLC2,536$76.4K0.06%
Bank Julius Baer & Co. Ltd, Zurich1,949$64.8K0.00%
Mirae Asset Global Investments Co., Ltd.1,385$41.9K0.00%
Caitong International Asset Management Co., Ltd792$23.9K0.02%
Graney & King, LLC753$22.7K0.02%
MAI Capital Management708$21.3K0.00%
North Ridge Wealth Advisors, Inc.689$20.8K0.01%
Migdal Insurance & Financial Holdings Ltd.615$19.0K0.00%
Aster Capital Management (DIFC) Ltd630$19.0K0.01%
McClarren Financial Advisors, Inc.531$16.0K0.04%
SBI Securities Co., Ltd.527$15.9K0.00%
Hazlett, Burt & Watson, Inc.402$12.0K0.01%
Lee Danner & Bass Inc250$7.53K0.00%
Bradley & Co. Private Wealth Management, LLC250$7.53K0.00%
Fedenia Advisers LLC250$7.53K0.00%
Quarry LP249$7.50K0.00%
Prudent Man Investment Management, Inc.200$6.03K0.00%
Peoples Bank200$6.02K0.00%
Amundi201$5.81K0.00%
Wingate Wealth Advisors, Inc.132$3.98K0.00%
WPG Advisers, LLC105$3.16K0.00%
Whipplewood Advisors, LLC104$3.13K0.00%
Lavaca Capital LLC100$3.01K0.00%
Centricity Wealth Management, LLC100$3.01K0.00%
Colonial Trust Co94$2.83K0.00%
Bank of Jackson Hole Trust40$1.21K0.00%
Kieckhefer Group LLC40$1.21K0.00%
Cullen/Frost Bankers, Inc.38$1.15K0.00%
Thompson Investment Management, Inc.33$9940.00%
MPWM Advisory Solutions, LLC15$4520.00%
Spurstone Advisory Services, LLC11$3310.01%
UMA Financial Services, Inc.11$3300.00%
Legend Financial Advisors, Inc.6$1810.00%
Parkworth Wealth Management, Inc.5$1510.00%
DZ BANK AG Deutsche Zentral Genossenschafts Bank, Frankfurt am Main1$300.00%
Principia Wealth Advisory, LLC1$300.00%

Sold out (73)

Institutions that held Harley-Davidson, Inc. at the end of Q3 2024 and filed for Q4 2024 without it.

Institutions that sold out of HOG in Q4 2024
InstitutionShares, Q3 2024Value, Q3 2024
Millennium Management LLC654,640$25.2M
Pragma Gestao de Patrimonio Ltd360,000$13.9M
Glenmede Trust Co NA298,071$11.5M
Squarepoint Ops LLC191,239$7.37M
Tudor Investment Corp Et Al136,012$5.24M
Trexquant Investment LP118,214$4.55M
Allianz Asset Management GmbH113,487$4.37M
Engineers Gate Manager LP79,114$3.05M
Lombard Odier Asset Management (USA) Corp55,525$2.14M
Bridgewater Associates, LP44,832$1.73M
River & Mercantile Asset Management LLP38,898$1.50M
Schroder Investment Management Group24,032$946.1K
Aigen Investment Management, LP23,172$892.8K
Brevan Howard Capital Management LP19,467$750.1K
Quadrature Capital Ltd16,989$654.2K
XTX Topco Ltd16,308$628.3K
GTS Securities LLC15,571$600.0K
Two Sigma Securities, LLC14,503$558.8K
Readystate Asset Management LP14,420$555.6K
Scientech Research LLC13,118$505.4K
EntryPoint Capital, LLC12,775$492.2K
Quantitative Investment Management, LLC11,516$443.0K
Cresset Asset Management, LLC10,024$386.2K
Graham Capital Management, L.P.9,084$350.0K
Paloma Partners Management Co8,800$339.1K
Verity Asset Management, Inc.8,396$323.5K
Campbell & CO Investment Adviser LLC8,045$310.0K
Pavion Blue Capital, LLC7,946$306.2K
Bayesian Capital Management, LP7,800$300.5K
Savant Capital, LLC7,789$300.1K
Private Advisor Group, LLC7,634$294.1K
Allspring Global Investments Holdings, LLC7,442$286.7K
M&T Bank Corp6,974$269.2K
Gsa Capital Partners LLP6,573$253.0K
EP Wealth Advisors, LLC6,519$251.2K
Utah Retirement Systems6,500$250.4K
Hyperion Capital Advisors LP6,440$248.1K
Landaas & Co6,208$239.0K
Morningstar Investment Services LLC5,870$231.0K
Claret Asset Management Corp5,929$228.0K
Bank of Hawaii5,629$216.9K
TownSquare Capital, LLC5,544$213.6K
Leavell Investment Management, Inc.5,487$211.4K
Lido Advisors, LLC5,428$209.1K
Univest Financial Corp5,348$206.1K
Catalyst Funds Management Pty Ltd3,100$119.4K
Mitsubishi UFJ Trust & Banking Corp2,573$99.1K
Headlands Technologies LLC2,231$86.0K
Summer Road LLC2,088$82.2K
Twin Tree Management, LP1,887$72.7K
Ashton Thomas Securities, LLC977$37.6K
Reuter James Wealth Management, LLC920$35.4K
Golden State Equity Partners815$31.4K
AdvisorNet Financial, Inc615$23.7K
Capital Performance Advisors LLP544$21.0K
FNY Investment Advisers, LLC446$17.0K
NBC Securities, Inc.340$13.0K
Uncommon Cents Investing LLC292$11.3K
Arrow Financial Corp200$7.71K
SRS Capital Advisors, Inc.199$7.67K
Adirondack Trust Co165$6.36K
Quent Capital, LLC151$5.82K
McMahon Financial Advisors, LLC126$4.86K
AlphaMark Advisors, LLC100$4.00K
Beacon Capital Management, LLC100$3.85K
Chilton Capital Management LLC79$3.04K
Creekmur Asset Management LLC74$2.85K
Aspire Private Capital, LLC73$2.81K
Cornerstone Planning Group LLC40$1.30K
Raffa Wealth Management, LLC19$732
Baldwin Brothers Inc10$385
Claris Advisors, LLC9$347
Private Wealth Management Group, LLC2$78

Not filed for Q4 2024 yet (5)

Institutions that held Harley-Davidson, Inc. at the end of Q3 2024 and haven't filed a 13F for Q4 2024. Not filing isn't selling, so they aren't counted as sold out.

Institutions holding HOG in Q3 2024 that haven't filed for Q4 2024
InstitutionShares, Q3 2024Value, Q3 2024
Raymond James & Associates647,000$24.9M
Raymond James Financial Services Advisors, Inc.27,096$1.04M
Raymond James Trust N.A.7,851$302.5K
ClariVest Asset Management LLC184$6.17K
M&R Capital Management Inc25$963