Harley-Davidson, Inc.
HOG- Exchange
- NYSE
- Industry
- Motorcycles, Bicycles & Parts
- SEC CIK
- 0000793952
In the last 90 days, Harley-Davidson, Inc. insiders filed 3 open-market purchases and 3 sales; 441 institutions reported holding it in 13F filings for Q2 2026, worth $2.66B in total; no superinvestor holds it.
13F holders, Q1 2023
Institutional positions in Harley-Davidson, Inc. as of Mar 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 438
- −3 vs. Q4 2022
- Shares held
- 122.5M
- −3.15M (−2.5%) vs. Q4 2022
- Total value
- $4.65B
- −$581.3M (−11.1%) vs. Q4 2022
- New holders
- 55
- 143 more added
- Sold out
- 58
- 138 more reduced
9 institutions that held it in Q4 2022 haven't filed for Q1 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2022: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting HOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 441 | $2.66B |
| Q1 2026 | 400 | $2.16B |
| Q4 2025 | 390 | $2.22B |
| Q3 2025 | 404 | $2.88B |
| Q2 2025 | 397 | $2.53B |
| Q1 2025 | 392 | $2.85B |
| Q4 2024 | 410 | $3.50B |
| Q3 2024 | 421 | $4.50B |
| Q2 2024 | 412 | $3.85B |
| Q1 2024 | 413 | $5.01B |
| Q4 2023 | 421 | $4.28B |
| Q3 2023 | 416 | $3.77B |
| Q2 2023 | 431 | $4.14B |
| Q1 2023 | 438 | $4.65B |
| Q4 2022 | 450 | $5.24B |
| Q3 2022 | 415 | $4.31B |
| Q2 2022 | 404 | $4.01B |
| Q1 2022 | 425 | $5.12B |
| Q4 2021 | 429 | $5.23B |
| Q3 2021 | 413 | $5.07B |
| Q2 2021 | 449 | $6.56B |
| Q1 2021 | 421 | $5.49B |
Institutions, Q1 2023
Shares, value and share of portfolio for each institution holding Harley-Davidson, Inc.; share changes are against Q4 2022.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Ethic Inc. | 15,426 | $585.7K | 0.02% | −2,818−15.4% | Reduced |
| Ferguson Wellman Capital Management, Inc | 15,314 | $581.5K | 0.01% | 00.0% | Unchanged |
| Guggenheim Capital LLC | 15,116 | $574.0K | 0.00% | +5,983+65.5% | Added |
| Pacific Global Investment Management CO | 14,964 | $568.2K | 0.12% | −311−2.0% | Reduced |
| Echo Street Capital Management LLC | 14,822 | $562.8K | 0.01% | −2,399−13.9% | Reduced |
| Mairs & Power Inc | 14,458 | $549.0K | 0.01% | 00.0% | Unchanged |
| Baird Financial Group, Inc. | 14,234 | $540.5K | 0.00% | −387−2.6% | Reduced |
| Davidson Trust Co | 14,000 | $531.6K | 0.41% | 00.0% | Unchanged |
| Commerce Bank | 13,654 | $518.4K | 0.00% | +653+5.0% | Added |
| CIBC World Markets Inc. | 13,245 | $503.0K | 0.00% | −752−5.4% | Reduced |
| Storebrand Asset Management AS | 13,246 | $503.0K | 0.00% | 00.0% | Unchanged |
| Oak Thistle LLC | 13,184 | $500.6K | 0.30% | +13,184 | New |
| Veritable, L.P. | 13,094 | $497.2K | 0.01% | −511−3.8% | Reduced |
| Quent Capital, LLC | 13,270 | $493.0K | 0.08% | +1,800+15.7% | Added |
| HRT Financial LP | 12,832 | $487.0K | 0.01% | +12,832 | New |
| Weil Company, Inc. | 12,628 | $479.5K | 0.22% | +5,203+70.1% | Added |
| Cambridge Investment Research Advisors, Inc. | 12,596 | $478.0K | 0.00% | +3,131+33.1% | Added |
| LS Investment Advisors, LLC | 12,529 | $475.7K | 0.09% | 00.0% | Unchanged |
| Impax Asset Management Group plc | 12,203 | $463.3K | 0.00% | +5,572+84.0% | Added |
| Securian Asset Management, Inc | 12,045 | $457.3K | 0.01% | −100−0.8% | Reduced |
| Pearl River Capital, LLC | 12,031 | $456.8K | 0.07% | −2,677−18.2% | Reduced |
| Synovus Financial Corp | 11,929 | $453.0K | 0.01% | −5,746−32.5% | Reduced |
| Bridgefront Capital, LLC | 11,758 | $446.5K | 0.27% | +11,758 | New |
| Maverick Capital LtdSuperinvestorMaverick Capital | 11,742 | $445.8K | 0.01% | +3,102+35.9% | Added |
| CI Private Wealth, LLC | 11,562 | $439.0K | 0.00% | +4,800+71.0% | Added |
| Tower Research Capital LLC (TRC) | 11,532 | $438.0K | 0.01% | +8,701+307.3% | Added |
| Deutsche Bank AG | 11,122 | $422.3K | 0.00% | +81+0.7% | Added |
| Captrust Financial Advisors | 10,924 | $414.8K | 0.00% | −654−5.6% | Reduced |
| Maryland State Retirement & Pension System | 10,353 | $393.1K | 0.01% | 00.0% | Unchanged |
| Leonteq Securities AG | 10,331 | $392.3K | 0.04% | +4,998+93.7% | Added |
| HighTower Advisors, LLC | 10,166 | $387.0K | 0.00% | −403−3.8% | Reduced |
| Walleye Capital LLC | 10,161 | $385.8K | 0.01% | −26,664−72.4% | Reduced |
| Quantitative Investment Management, LLC | 10,148 | $385.0K | 0.08% | −11,471−53.1% | Reduced |
| Caxton Associates LP | 10,038 | $381.1K | 0.06% | +10,038 | New |
| Ergoteles LLC | 9,710 | $368.7K | 0.01% | +9,710 | New |
| Kula Investments, LLC | 9,289 | $352.7K | 0.09% | +1,513+19.5% | Added |
| Tudor Investment Corp Et Al | 8,999 | $342.0K | 0.01% | +8,999 | New |
| Atom Investors LP | 8,974 | $340.7K | 0.19% | +8,974 | New |
| Wedge Capital Management L L P | 8,708 | $330.6K | 0.01% | −775,912−98.9% | Reduced |
| Cetera Advisor Networks LLC | 8,605 | $326.7K | 0.00% | +48+0.6% | Added |
| Gotham Asset Management, LLC | 8,335 | $316.5K | 0.01% | −13,952−62.6% | Reduced |
| Petrus Trust Company, LTA | 8,259 | $313.6K | 0.04% | +380+4.8% | Added |
| Perennial Investment Advisors, LLC | 8,259 | $313.6K | 0.06% | +8,259 | New |
| SageView Advisory Group, LLC | 8,204 | $311.5K | 0.02% | 00.0% | Unchanged |
| Pavion Blue Capital, LLC | 8,123 | $308.4K | 0.19% | −212−2.5% | Reduced |
| Pinkerton Retirement Specialists, LLC | 7,987 | $303.3K | 0.06% | −3,922−32.9% | Reduced |
| Dark Forest Capital Management LP | 7,951 | $301.9K | 0.07% | +7,497+1,651.3% | Added |
| Coldstream Capital Management Inc | 7,934 | $301.3K | 0.01% | −407−4.9% | Reduced |
| Alps Advisors Inc | 7,930 | $301.1K | 0.00% | +7,930 | New |
| ProShare Advisors LLC | 7,914 | $300.5K | 0.00% | −565−6.7% | Reduced |
| Qsemble Capital Management, LP | 7,900 | $300.0K | 0.20% | −7,200−47.7% | Reduced |
| Mercer Global Advisors Inc | 7,591 | $288.0K | 0.00% | −709−8.5% | Reduced |
| Pathstone Family Office, LLC | 7,245 | $276.6K | 0.00% | −2,406−24.9% | Reduced |
| Virtu Financial LLC | 7,223 | $274.0K | 0.03% | −213−2.9% | Reduced |
| Northwestern Mutual Wealth Management Co | 7,156 | $271.7K | 0.00% | +762+11.9% | Added |
| Snowden Capital Advisors LLC | 6,964 | $264.4K | 0.01% | +192+2.8% | Added |
| Stephens Consulting, LLC | 6,960 | $264.3K | 0.16% | +2,230+47.1% | Added |
| Shelton Capital Management | 6,881 | $261.3K | 0.01% | 00.0% | Unchanged |
| Kestra Advisory Services, LLC | 6,823 | $259.1K | 0.00% | −2,136−23.8% | Reduced |
| First Republic Investment Management, Inc. | 6,700 | $254.4K | 0.00% | +130+2.0% | Added |
| EMC Capital Management | 6,668 | $253.0K | 0.21% | 00.0% | Unchanged |
| LMR Partners LLP | 6,631 | $251.8K | 0.01% | −19,106−74.2% | Reduced |
| Oppenheimer Asset Management Inc. | 6,506 | $247.0K | 0.00% | +673+11.5% | Added |
| Mitsubishi UFJ Trust & Banking Corp | 6,431 | $244.2K | 0.00% | +678+11.8% | Added |
| MQS Management LLC | 6,269 | $238.0K | 0.15% | +6,269 | New |
| Hennion & Walsh Asset Management, Inc. | 6,237 | $237.0K | 0.01% | −206−3.2% | Reduced |
| Fifth Third Bancorp | 6,187 | $234.9K | 0.00% | −236−3.7% | Reduced |
| Kapitalo Investimentos Ltda | 6,149 | $233.5K | 0.08% | +4,459+263.8% | Added |
| Atlas Capital Advisors LLC | 6,103 | $231.7K | 0.04% | −718−10.5% | Reduced |
| Annex Advisory Services, LLC | 6,094 | $231.4K | 0.01% | +169+2.9% | Added |
| Wolverine Trading, LLC | 6,217 | $231.0K | 0.01% | −5,427−46.6% | Reduced |
| Bank of Hawaii | 5,909 | $224.4K | 0.01% | −180−3.0% | Reduced |
| Girard Partners Ltd. | 5,867 | $222.8K | 0.02% | +369+6.7% | Added |
| C2C Wealth Management, LLC | 5,946 | $222.1K | 0.04% | 00.0% | Unchanged |
| XTX Topco Ltd | 5,717 | $217.1K | 0.05% | +5,717 | New |
| Joule Financial, LLC | 5,692 | $216.1K | 0.12% | +5,692 | New |
| Leavell Investment Management, Inc. | 5,687 | $216.0K | 0.02% | 00.0% | Unchanged |
| Raymond James Trust N.A. | 5,360 | $204.0K | 0.01% | −76−1.4% | Reduced |
| Quadrature Capital Ltd | 5,337 | $202.6K | 0.01% | +5,337 | New |
| Assetmark, Inc | 5,259 | $199.7K | 0.00% | +859+19.5% | Added |
| Caas Capital Management LP | 4,900 | $186.1K | 0.06% | +4,900 | New |
| Steward Partners Investment Advisory, LLC | 3,856 | $146.4K | 0.00% | −24−0.6% | Reduced |
| Cutler Group LP | 3,864 | $146.0K | 0.02% | +3,864 | New |
| Twin Lakes Capital Management, LLC | 3,629 | $137.8K | 0.10% | +16+0.4% | Added |
| Glassman Wealth Services | 3,561 | $135.2K | 0.02% | +21+0.6% | Added |
| C M Bidwell & Associates Ltd | 3,377 | $128.2K | 0.10% | +1,022+43.4% | Added |
| Ronald Blue Trust, Inc. | 2,514 | $105.0K | 0.00% | −2−0.1% | Reduced |
| Parallel Advisors, LLC | 2,695 | $102.3K | 0.00% | −21−0.8% | Reduced |
| Lazard Asset Management LLC | 2,651 | $100.0K | 0.00% | −1,433−35.1% | Reduced |
| Allworth Financial LP | 2,585 | $98.1K | 0.00% | −393−13.2% | Reduced |
| Huntington National Bank | 2,481 | $94.2K | 0.00% | +5+0.2% | Added |
| Global Financial Private Client, LLC | 2,244 | $86.5K | 0.04% | 00.0% | Unchanged |
| ICA Group Wealth Management, LLC | 2,148 | $81.6K | 0.02% | −353−14.1% | Reduced |
| Investors Research Corp | 2,030 | $77.1K | 0.02% | 00.0% | Unchanged |
| Armstrong Advisory Group, Inc | 1,861 | $70.7K | 0.01% | 00.0% | Unchanged |
| Salem Investment Counselors Inc | 1,415 | $53.7K | 0.00% | 00.0% | Unchanged |
| Advisory Services Network, LLC | 1,359 | $51.6K | 0.00% | −5−0.4% | Reduced |
| Harbour Investments, Inc. | 1,321 | $50.2K | 0.00% | +38+3.0% | Added |
| Machina Capital S.A.S. | 1,300 | $49.4K | 0.04% | +1,300 | New |
| Ellevest, Inc. | 1,290 | $49.0K | 0.00% | +222+20.8% | Added |