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Harley-Davidson, Inc.

HOG
Exchange
NYSE
Industry
Motorcycles, Bicycles & Parts
SEC CIK
0000793952

In the last 90 days, Harley-Davidson, Inc. insiders filed 3 open-market purchases and 3 sales; 441 institutions reported holding it in 13F filings for Q2 2026, worth $2.66B in total; no superinvestor holds it.

13F holders, Q1 2023

Institutional positions in Harley-Davidson, Inc. as of Mar 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
438
−3 vs. Q4 2022
Shares held
122.5M
−3.15M (−2.5%) vs. Q4 2022
Total value
$4.65B
−$581.3M (−11.1%) vs. Q4 2022
New holders
55
143 more added
Sold out
58
138 more reduced

9 institutions that held it in Q4 2022 haven't filed for Q1 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2022: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting HOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2023: 438 institutions
Q1 2021: 421 institutionsQ2 2021: 449 institutionsQ3 2021: 413 institutionsQ4 2021: 429 institutionsQ1 2022: 425 institutionsQ2 2022: 404 institutionsQ3 2022: 415 institutionsQ4 2022: 450 institutionsQ1 2023: 438 institutionsQ2 2023: 431 institutionsQ3 2023: 416 institutionsQ4 2023: 421 institutionsQ1 2024: 413 institutionsQ2 2024: 412 institutionsQ3 2024: 421 institutionsQ4 2024: 410 institutionsQ1 2025: 392 institutionsQ2 2025: 397 institutionsQ3 2025: 404 institutionsQ4 2025: 390 institutionsQ1 2026: 400 institutionsQ2 2026: 441 institutions
Value heldQ1 2023: $4.65B
Q1 2021: $5.49BQ2 2021: $6.56BQ3 2021: $5.07BQ4 2021: $5.23BQ1 2022: $5.12BQ2 2022: $4.01BQ3 2022: $4.31BQ4 2022: $5.24BQ1 2023: $4.65BQ2 2023: $4.14BQ3 2023: $3.77BQ4 2023: $4.28BQ1 2024: $5.01BQ2 2024: $3.85BQ3 2024: $4.50BQ4 2024: $3.50BQ1 2025: $2.85BQ2 2025: $2.53BQ3 2025: $2.88BQ4 2025: $2.22BQ1 2026: $2.16BQ2 2026: $2.66B
Institutions holding HOG and their total value by quarter
QuarterHoldersValue
Q2 2026441$2.66B
Q1 2026400$2.16B
Q4 2025390$2.22B
Q3 2025404$2.88B
Q2 2025397$2.53B
Q1 2025392$2.85B
Q4 2024410$3.50B
Q3 2024421$4.50B
Q2 2024412$3.85B
Q1 2024413$5.01B
Q4 2023421$4.28B
Q3 2023416$3.77B
Q2 2023431$4.14B
Q1 2023438$4.65B
Q4 2022450$5.24B
Q3 2022415$4.31B
Q2 2022404$4.01B
Q1 2022425$5.12B
Q4 2021429$5.23B
Q3 2021413$5.07B
Q2 2021449$6.56B
Q1 2021421$5.49B

Institutions, Q1 2023

Shares, value and share of portfolio for each institution holding Harley-Davidson, Inc.; share changes are against Q4 2022.

Institutions holding HOG in Q1 2023
InstitutionSharesValue% of portfolioChange in sharesAction
Freshford Capital Management, LLC445,963$16.9M3.09%+445,963New
Segall Bryant & Hamill, LLC459,084$17.4M0.19%−48,703−9.6%Reduced
Nuveen Asset Management, LLC463,798$17.6M0.01%+6,739+1.5%Added
Los Angeles Capital Management LLC488,163$18.5M0.08%−2,588−0.5%Reduced
Point72 Asset Management, L.P.513,206$19.5M0.07%+513,206New
Kiltearn Partners LLP523,313$19.9M1.44%−97,200−15.7%Reduced
Principal Financial Group Inc526,620$20.0M0.01%+4,777+0.9%Added
Goldman Sachs Group Inc550,883$20.9M0.01%−567,859−50.8%Reduced
Fiera Capital Corp553,774$21.0M0.06%+15,861+2.9%Added
Citadel Advisors LLC654,016$24.8M0.03%+516,639+376.1%Added
Norges Bank729,770$27.7M0.01%+672,554+1,175.5%Added
Thunderbird Partners LLP791,123$30.0M7.54%−758,351−48.9%Reduced
Brahman Capital Corp.813,692$30.9M3.80%−11,891−1.4%Reduced
Maple Rock Capital Partners Inc.827,000$31.4M3.08%−167,500−16.8%Reduced
Charles Schwab Investment Management Inc877,032$33.3M0.01%−1,721−0.2%Reduced
Invesco Ltd.899,315$34.1M0.01%−1,431,625−61.4%Reduced
Qube Research & Technologies Ltd1,032,051$39.2M0.22%−175,963−14.6%Reduced
Northern Trust Corp1,060,660$40.3M0.01%+16,166+1.5%Added
Bank of America Corp1,069,931$40.6M0.00%−161,012−13.1%Reduced
Brown Advisory Inc1,227,607$46.6M0.08%+89,165+7.8%Added
Arrowstreet Capital, Limited Partnership1,253,019$47.6M0.06%+545,985+77.2%Added
Bank of New York Mellon Corp1,554,706$59.0M0.01%−69,175−4.3%Reduced
Bank of Montreal1,351,706$61.9M0.04%+171,473+14.5%Added
Millennium Management LLC1,680,519$63.8M0.07%+1,083,697+181.6%Added
Geode Capital Management, LLC1,888,555$71.7M0.01%+42,454+2.3%Added
Morgan Stanley2,254,537$85.6M0.01%+270,046+13.6%Added
Thrivent Financial for Lutherans2,466,733$93.7M0.23%+363,900+17.3%Added
D. E. Shaw & Co., Inc.2,635,538$100.1M0.16%−253,706−8.8%Reduced
Dimensional Fund Advisors LP3,190,610$121.1M0.04%−91,199−2.8%Reduced
State Street Corp3,788,971$143.9M0.01%+61,109+1.6%Added
LSV Asset Management4,985,975$189.3M0.42%−15,592−0.3%Reduced
Jupiter Asset Management Ltd5,143,709$195.2M2.70%−540,377−9.5%Reduced
FMR LLC5,537,379$210.3M0.02%−694,353−11.1%Reduced
Beutel, Goodman & Co Ltd.7,492,506$284.5M1.67%+175,579+2.4%Added
Boston Partners8,365,667$317.6M0.44%−2,283,721−21.4%Reduced
BlackRock Inc.11,874,023$450.9M0.01%+110,965+0.9%Added
H Partners Management, LLC12,250,000$465.1M60.44%−450,000−3.5%Reduced
Vanguard Group Inc13,410,832$509.2M0.01%+271,915+2.1%Added
Scopus Asset Management, L.P.0$00.00%−925,000−100.0%Sold out
Heartland Advisors Inc0$00.00%−204,322−100.0%Sold out
Lord, Abbett & Co. LLC0$00.00%−185,550−100.0%Sold out
Panagora Asset Management Inc0$00.00%−170,589−100.0%Sold out
Voloridge Investment Management, LLC0$00.00%−88,099−100.0%Sold out
Prentice Capital Management, LP0$00.00%−81,825−100.0%Sold out
Simplex Trading, LLC0$00.00%−51,878−100.0%Sold out
Trexquant Investment LP0$00.00%−43,827−100.0%Sold out
Capula Management Ltd0$00.00%−33,864−100.0%Sold out
Schonfeld Strategic Advisors LLC0$00.00%−28,900−100.0%Sold out
Pacer Advisors, Inc.0$00.00%−25,496−100.0%Sold out
Campbell & CO Investment Adviser LLC0$00.00%−20,171−100.0%Sold out
Chimera Capital Management LLC0$00.00%−19,376−100.0%Sold out
United Services Automobile Association0$00.00%−13,944−100.0%Sold out
Teza Capital Management LLC0$00.00%−12,299−100.0%Sold out
Lombard Odier Asset Management (USA) Corp0$00.00%−11,467−100.0%Sold out
Blueshift Asset Management, LLC0$00.00%−10,771−100.0%Sold out
Aigen Investment Management, LP0$00.00%−10,714−100.0%Sold out
Shell Asset Management Co0$00.00%−10,318−100.0%Sold out
Graham Capital Management, L.P.0$00.00%−10,250−100.0%Sold out
Two Sigma Securities, LLC0$00.00%−10,029−100.0%Sold out
Twinbeech Capital LP0$00.00%−9,900−100.0%Sold out
Fox Run Management, L.L.C.0$00.00%−9,262−100.0%Sold out
DuPont Capital Management Corp0$00.00%−8,039−100.0%Sold out
Ford Financial Group, LLC0$00.00%−8,000−100.0%Sold out
Ontario Teachers Pension Plan Board0$00.00%−7,230−100.0%Sold out
Amundi0$00.00%−6,500−100.0%Sold out
Hamilton Wealth, LLC0$00.00%−6,866−100.0%Sold out
Gyon Technologies Capital Management, LP0$00.00%−6,502−100.0%Sold out
Sigma Planning Corp0$00.00%−5,634−100.0%Sold out
MML Investors Services, LLC0$00.00%−5,416−100.0%Sold out
Folger Nolan Fleming Douglas Capital Management, Inc0$00.00%−5,362−100.0%Sold out
Profund Advisors LLC0$00.00%−5,225−100.0%Sold out
Future Fund LLC0$00.00%−5,128−100.0%Sold out
Landaas & Co0$00.00%−5,008−100.0%Sold out
Quantamental Technologies LLC0$00.00%−4,961−100.0%Sold out
M&T Bank Corp0$00.00%−4,847−100.0%Sold out
Comerica Securities,inc.0$00.00%−4,452−100.0%Sold out
Convergence Investment Partners, LLC0$00.00%−3,985−100.0%Sold out
Romano Brothers and Company0$00.00%−3,505−100.0%Sold out
Jefferies Financial Group Inc.0$00.00%−2,750−100.0%Sold out
State of Wyoming0$00.00%−2,321−100.0%Sold out
Rockefeller Capital Management L.P.0$00.00%−592−100.0%Sold out
Money Concepts Capital Corp0$00.00%−540−100.0%Sold out
Coppell Advisory Solutions LLC0$00.00%−150−100.0%Sold out
Coppell Advisory Solutions Corp.0$00.00%−150−100.0%Sold out
Cambridge Trust Co0$00.00%−113−100.0%Sold out
Ancora Advisors, LLC0$00.00%−123−100.0%Sold out
Concord Wealth Partners0$00.00%−111−100.0%Sold out
Advanced Asset Management Advisors Inc0$00.00%−100−100.0%Sold out
Crewe Advisors LLC0$00.00%−86−100.0%Sold out
Accurate Wealth Management, LLC0$00.00%−75−100.0%Sold out
Beaird Harris Wealth Management, LLC0$00.00%−53−100.0%Sold out
Hazlett, Burt & Watson, Inc.0$00.00%−48−100.0%Sold out
Thompson Siegel & Walmsley LLC0$00.00%−59−100.0%Sold out
Accel Wealth Management0$00.00%−46−100.0%Sold out
Sutton Wealth Advisors Inc.0$00.00%−19−100.0%Sold out
Larson Financial Group LLC0$00.00%−17−100.0%Sold out
Comerica Bank––––Not filed
Alaska Permanent Fund Corp––––Not filed
Neo Ivy Capital Management––––Not filed
ARGI Investment Services, LLC––––Not filed