Harley-Davidson, Inc.
HOG- Exchange
- NYSE
- Industry
- Motorcycles, Bicycles & Parts
- SEC CIK
- 0000793952
In the last 90 days, Harley-Davidson, Inc. insiders filed 3 open-market purchases and 3 sales; 441 institutions reported holding it in 13F filings for Q2 2026, worth $2.66B in total; no superinvestor holds it.
13F holders, Q4 2021
Institutional positions in Harley-Davidson, Inc. as of Dec 31, 2021. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 429
- +22 vs. Q3 2021
- Shares held
- 138.9M
- +398.3K (+0.3%) vs. Q3 2021
- Total value
- $5.23B
- +$161.4M (+3.2%) vs. Q3 2021
- New holders
- 78
- 135 more added
- Sold out
- 56
- 114 more reduced
6 institutions that held it in Q3 2021 haven't filed for Q4 2021 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2021: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting HOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 441 | $2.66B |
| Q1 2026 | 400 | $2.16B |
| Q4 2025 | 390 | $2.22B |
| Q3 2025 | 404 | $2.88B |
| Q2 2025 | 397 | $2.53B |
| Q1 2025 | 392 | $2.85B |
| Q4 2024 | 410 | $3.50B |
| Q3 2024 | 421 | $4.50B |
| Q2 2024 | 412 | $3.85B |
| Q1 2024 | 413 | $5.01B |
| Q4 2023 | 421 | $4.28B |
| Q3 2023 | 416 | $3.77B |
| Q2 2023 | 431 | $4.14B |
| Q1 2023 | 438 | $4.65B |
| Q4 2022 | 450 | $5.24B |
| Q3 2022 | 415 | $4.31B |
| Q2 2022 | 404 | $4.01B |
| Q1 2022 | 425 | $5.12B |
| Q4 2021 | 429 | $5.23B |
| Q3 2021 | 413 | $5.07B |
| Q2 2021 | 449 | $6.56B |
| Q1 2021 | 421 | $5.49B |
Institutions, Q4 2021
Shares, value and share of portfolio for each institution holding Harley-Davidson, Inc.; share changes are against Q3 2021.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Central Trust Co | 1,002 | $38.0K | 0.00% | 00.0% | Unchanged |
| Clearstead Advisors, LLC | 1,000 | $38.0K | 0.00% | 00.0% | Unchanged |
| Spire Wealth Management | 945 | $36.0K | 0.00% | +446+89.4% | Added |
| Covestor Ltd | 950 | $36.0K | 0.05% | +950 | New |
| Coastal Capital Group, Inc. | 916 | $35.0K | 0.01% | +4+0.4% | Added |
| Winch Advisory Services, LLC | 912 | $34.0K | 0.01% | +1+0.1% | Added |
| Future Financial Wealth Managment LLC | 861 | $32.0K | 0.03% | +861 | New |
| Patriot Financial Group Insurance Agency, LLC | 819 | $31.0K | 0.01% | 00.0% | Unchanged |
| Farmers & Merchants Investments Inc | 820 | $31.0K | 0.00% | +820 | New |
| American Portfolios Advisors | 803 | $30.3K | 0.00% | +20+2.6% | Added |
| AdvisorNet Financial, Inc | 800 | $30.0K | 0.00% | −319−28.5% | Reduced |
| Investmark Advisory Group LLC | 778 | $29.0K | 0.03% | +778 | New |
| TD Capital Management LLC | 752 | $28.0K | 0.00% | 00.0% | Unchanged |
| Allspring Global Investments Holdings, LLC | 730 | $27.0K | 0.00% | +730 | New |
| Graves-Light Private Wealth Management, Inc. | 600 | $23.0K | 0.00% | 00.0% | Unchanged |
| Tradition Wealth Management, LLC | 607 | $23.0K | 0.00% | +3+0.5% | Added |
| Sittner & Nelson, LLC | 600 | $23.0K | 0.01% | 00.0% | Unchanged |
| Parallel Advisors, LLC | 588 | $22.0K | 0.00% | +48+8.9% | Added |
| Hexagon Capital Partners LLC | 590 | $22.0K | 0.01% | +146+32.9% | Added |
| Compagnie Lombard Odier SCmA | 500 | $19.0K | 0.00% | 00.0% | Unchanged |
| First Command Financial Services, Inc. | 498 | $19.0K | 0.00% | 00.0% | Unchanged |
| McClarren Financial Advisors, Inc. | 503 | $19.0K | 0.01% | +3+0.6% | Added |
| Archer Investment Corp | 500 | $18.8K | 0.01% | 00.0% | Unchanged |
| Front Row Advisors LLC | 488 | $18.0K | 0.01% | −97−16.6% | Reduced |
| FAI Wealth Management | 500 | $18.0K | 0.01% | 00.0% | Unchanged |
| First Command Bank | 498 | $18.0K | 0.00% | 00.0% | Unchanged |
| Umb Bank N A | 466 | $17.0K | 0.00% | +466 | New |
| IFP Advisors, Inc | 408 | $16.0K | 0.00% | 00.0% | Unchanged |
| Moisand Fitzgerald Tamayo, LLC | 415 | $16.0K | 0.00% | 00.0% | Unchanged |
| Koshinski Asset Management, Inc. | 376 | $14.2K | 0.00% | −710−65.4% | Reduced |
| Cordasco Financial Network | 351 | $13.0K | 0.01% | 00.0% | Unchanged |
| North Star Investment Management Corp. | 340 | $13.0K | 0.00% | 00.0% | Unchanged |
| Hantz Financial Services, Inc. | 326 | $12.0K | 0.00% | −258−44.2% | Reduced |
| First Horizon Advisors, Inc. | 338 | $12.0K | 0.00% | −95−21.9% | Reduced |
| Adirondack Trust Co | 310 | $12.0K | 0.01% | 00.0% | Unchanged |
| Assetmark, Inc | 320 | $12.0K | 0.00% | +320 | New |
| Arlington Partners LLC | 326 | $12.0K | 0.00% | +326 | New |
| Surevest, LLC | 315 | $12.0K | 0.00% | +315 | New |
| PFS Partners, LLC | 300 | $11.3K | 0.01% | +300 | New |
| Sound Income Strategies, LLC | 280 | $11.0K | 0.00% | 00.0% | Unchanged |
| WFA Asset Management Corp | 270 | $10.2K | 0.01% | +270 | New |
| Gemmer Asset Management LLC | 268 | $10.0K | 0.00% | 00.0% | Unchanged |
| Vestcor Inc | 256 | $10.0K | 0.00% | 00.0% | Unchanged |
| Signaturefd, LLC | 260 | $10.0K | 0.00% | +55+26.8% | Added |
| KB Financial Partners, LLC | 277 | $10.0K | 0.00% | +277 | New |
| Capital Analysts, LLC | 244 | $9.00K | 0.00% | +1+0.4% | Added |
| Roble, Belko & Company, Inc | 240 | $9.00K | 0.00% | 00.0% | Unchanged |
| Bradley & Co. Private Wealth Management, LLC | 250 | $9.00K | 0.01% | 00.0% | Unchanged |
| Gradient Investments LLC | 233 | $9.00K | 0.00% | +1+0.4% | Added |
| Widmann Financial Services, Inc. | 243 | $9.00K | 0.01% | +243 | New |
| Charter Oak Capital Management, LLC | 206 | $8.00K | 0.00% | +1+0.5% | Added |
| Smithfield Trust Co | 210 | $8.00K | 0.00% | 00.0% | Unchanged |
| Focused Wealth Management, Inc | 201 | $8.00K | 0.00% | +1+0.5% | Added |
| Community Bank, N.A. | 200 | $8.00K | 0.00% | 00.0% | Unchanged |
| HHM Wealth Advisors, LLC | 200 | $8.00K | 0.00% | 00.0% | Unchanged |
| Freedman Financial Associates, Inc. | 200 | $8.00K | 0.01% | 00.0% | Unchanged |
| JFS Wealth Advisors, LLC | 204 | $8.00K | 0.00% | +38+22.9% | Added |
| Trust Co of Vermont | 200 | $8.00K | 0.00% | +200 | New |
| Kistler-Tiffany Companies, LLC | 195 | $7.00K | 0.00% | 00.0% | Unchanged |
| McIlrath & Eck, LLC | 192 | $7.00K | 0.00% | 00.0% | Unchanged |
| Pinnacle Bancorp, Inc. | 177 | $7.00K | 0.00% | 00.0% | Unchanged |
| Mach-1 Financial Group, Inc. | 202 | $7.00K | 0.00% | +202 | New |
| Meeder Asset Management Inc | 159 | $6.00K | 0.00% | −1,632−91.1% | Reduced |
| Proequities, Inc. | 164 | $6.00K | 0.00% | 00.0% | Unchanged |
| Horrell Capital Management, Inc. | 147 | $6.00K | 0.00% | 00.0% | Unchanged |
| Cypress Capital Management LLC (WY) | 150 | $6.00K | 0.01% | 00.0% | Unchanged |
| Glen Eagle Advisors, LLC | 150 | $5.65K | 0.00% | 00.0% | Unchanged |
| TCI Wealth Advisors, Inc. | 139 | $5.00K | 0.00% | −320−69.7% | Reduced |
| Ancora Advisors, LLC | 123 | $5.00K | 0.00% | 00.0% | Unchanged |
| Nelson, Van Denburg & Campbell Wealth Management Group, LLC | 145 | $5.00K | 0.00% | 00.0% | Unchanged |
| First Bank & Trust | 120 | $5.00K | 0.00% | 00.0% | Unchanged |
| Mascoma Wealth Management LLC | 120 | $5.00K | 0.00% | 00.0% | Unchanged |
| Evoke Wealth, LLC | 124 | $5.00K | 0.00% | −4−3.1% | Reduced |
| Cambridge Trust Co | 131 | $5.00K | 0.00% | +131 | New |
| West Bancorporation Inc | 136 | $5.00K | 0.00% | +136 | New |
| Brown Brothers Harriman & Co | 111 | $4.00K | 0.00% | 00.0% | Unchanged |
| Howe & Rusling Inc | 119 | $4.00K | 0.00% | 00.0% | Unchanged |
| Washington Trust Co | 100 | $4.00K | 0.00% | 00.0% | Unchanged |
| AlphaMark Advisors, LLC | 100 | $4.00K | 0.00% | 00.0% | Unchanged |
| Benjamin F. Edwards & Company, Inc. | 117 | $4.00K | 0.00% | 00.0% | Unchanged |
| Quadrant Capital Group LLC | 111 | $4.00K | 0.00% | −11−9.0% | Reduced |
| BerganKDV Wealth Management, LLC | 100 | $4.00K | 0.00% | 00.0% | Unchanged |
| Independence Bank of Kentucky | 100 | $4.00K | 0.00% | 00.0% | Unchanged |
| Johnson Midwest Financial, LLC | 122 | $4.00K | 0.00% | +10+8.9% | Added |
| Vectors Research Management, LLC | 100 | $4.00K | 0.00% | 00.0% | Unchanged |
| Eagle Bay Advisors LLC | 106 | $4.00K | 0.00% | 00.0% | Unchanged |
| FourThought Financial, LLC | 100 | $4.00K | 0.00% | 00.0% | Unchanged |
| Concord Wealth Partners | 109 | $4.00K | 0.00% | +109 | New |
| Stephens Consulting, LLC | 102 | $3.84K | 0.00% | +102 | New |
| Earnest Partners LLC | 84 | $3.00K | 0.00% | 00.0% | Unchanged |
| Zions Bancorporation, N.A. | 88 | $3.00K | 0.00% | 00.0% | Unchanged |
| Bedel Financial Consulting, Inc. | 80 | $3.00K | 0.00% | 00.0% | Unchanged |
| Aspire Private Capital, LLC | 73 | $3.00K | 0.00% | 00.0% | Unchanged |
| Mystic Asset Management, Inc. | 100 | $3.00K | 0.00% | +100 | New |
| Valley National Advisers Inc | 62 | $2.00K | 0.00% | −100−61.7% | Reduced |
| Tarbox Family Office, Inc. | 48 | $2.00K | 0.00% | 00.0% | Unchanged |
| Versant Capital Management, Inc | 65 | $2.00K | 0.00% | 00.0% | Unchanged |
| Accel Wealth Management | 46 | $2.00K | 0.00% | 00.0% | Unchanged |
| Retirement Planning Co of New England, Inc. | 72 | $2.00K | 0.00% | +72 | New |
| Rockbridge Investment Management, LCC | 50 | $2.00K | 0.00% | +50 | New |