ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,244 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q1 2026
Institutional positions in ServiceNow, Inc. as of Mar 31, 2026. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 2,212
- −76 vs. Q4 2025
- Shares held
- 864.4M
- +79.4M (+10.1%) vs. Q4 2025
- Total value
- $90.5B
- −$30.0B (−24.9%) vs. Q4 2025
- New holders
- 296
- 1,042 more added
- Sold out
- 372
- 744 more reduced
37 institutions that held it in Q4 2025 haven't filed for Q1 2026 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,244 | $83.7B |
| Q1 2026 | 2,212 | $90.5B |
| Q4 2025 | 2,325 | $138.5B |
| Q3 2025 | 2,248 | $164.4B |
| Q2 2025 | 2,297 | $187.2B |
| Q1 2025 | 2,166 | $145.0B |
| Q4 2024 | 2,261 | $194.6B |
| Q3 2024 | 1,944 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q1 2026
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q4 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Rosenberg Matthew Hamilton | 5 | $523 | 0.00% | −15−75.0% | Reduced |
| NorthAvenue LLC | 5 | $523 | 0.00% | −5−50.0% | Reduced |
| Seneschal Advisors, LLC | 5 | $523 | 0.00% | 00.0% | Unchanged |
| Breakwater Investment Management | 5 | $523 | 0.00% | +5 | New |
| 3 Factor Indexing, LLC | 4 | $419 | 0.00% | +4 | New |
| Halbert Hargrove Global Advisors, LLC | 1 | $150 | 0.00% | −1−50.0% | Reduced |
| Stone House Investment Management, LLC | 1 | $105 | 0.00% | −60−98.4% | Reduced |
| Curio Wealth, LLC | 1 | $105 | 0.00% | −49−98.0% | Reduced |
| Sycomore Asset Management | 25,703 | – | – | 00.0% | Unchanged |
| Accent Capital Management, LLC | 300 | – | – | −3,370−91.8% | Reduced |
| Aster Capital Management (DIFC) Ltd | 196 | – | – | −3,407−94.6% | Reduced |
| Mosley Wealth Management | 112 | – | – | +112 | New |
| Two Sigma Advisers, LP | 0 | $0 | 0.00% | −3,003,780−100.0% | Sold out |
| Parnassus Investments | 0 | $0 | 0.00% | −2,304,946−100.0% | Sold out |
| Alphinity Investment Management Pty Ltd | 0 | $0 | 0.00% | −2,246,957−100.0% | Sold out |
| Stockbridge Partners LLC | 0 | $0 | 0.00% | −1,897,705−100.0% | Sold out |
| Bridgewater Associates, LP | 0 | $0 | 0.00% | −1,338,885−100.0% | Sold out |
| Axiom Investors LLC | 0 | $0 | 0.00% | −1,208,445−100.0% | Sold out |
| RGM Capital, LLC | 0 | $0 | 0.00% | −1,095,795−100.0% | Sold out |
| Massachusetts Financial Services Co | 0 | $0 | 0.00% | −1,052,936−100.0% | Sold out |
| Life Cycle Investment Partners Ltd | 0 | $0 | 0.00% | −875,393−100.0% | Sold out |
| Vaughan Nelson Investment Management, L.P. | 0 | $0 | 0.00% | −497,731−100.0% | Sold out |
| Hudson Bay Capital Management LP | 0 | $0 | 0.00% | −465,000−100.0% | Sold out |
| Locust Wood Capital Advisers, LLC | 0 | $0 | 0.00% | −448,310−100.0% | Sold out |
| AustralianSuper Pty Ltd | 0 | $0 | 0.00% | −392,547−100.0% | Sold out |
| Suvretta Capital Management, LLC | 0 | $0 | 0.00% | −389,445−100.0% | Sold out |
| Schonfeld Strategic Advisors LLC | 0 | $0 | 0.00% | −364,971−100.0% | Sold out |
| Alyeska Investment Group, L.P. | 0 | $0 | 0.00% | −317,524−100.0% | Sold out |
| Meridiem Capital Partners LP | 0 | $0 | 0.00% | −252,115−100.0% | Sold out |
| Alberta Investment Management Corp | 0 | $0 | 0.00% | −173,502−100.0% | Sold out |
| Braun Stacey Associates Inc | 0 | $0 | 0.00% | −147,225−100.0% | Sold out |
| NZS Capital, LLC | 0 | $0 | 0.00% | −142,676−100.0% | Sold out |
| Visualize Group LP | 0 | $0 | 0.00% | −138,870−100.0% | Sold out |
| Benchstone Capital Management LP | 0 | $0 | 0.00% | −137,591−100.0% | Sold out |
| NS Partners Ltd | 0 | $0 | 0.00% | −129,022−100.0% | Sold out |
| Gemmer Asset Management LLC | 0 | $0 | 0.00% | −120,915−100.0% | Sold out |
| Titan Investment Solutions Ltd | 0 | $0 | 0.00% | −116,670−100.0% | Sold out |
| Sora Investors LLC | 0 | $0 | 0.00% | −105,711−100.0% | Sold out |
| Entropy Technologies, LP | 0 | $0 | 0.00% | −96,645−100.0% | Sold out |
| IMC-Chicago, LLC | 0 | $0 | 0.00% | −83,000−100.0% | Sold out |
| Brevan Howard Capital Management LP | 0 | $0 | 0.00% | −81,760−100.0% | Sold out |
| Glynn Capital Management LLC | 0 | $0 | 0.00% | −81,640−100.0% | Sold out |
| Virtu Financial LLC | 0 | $0 | 0.00% | −79,996−100.0% | Sold out |
| Twinbeech Capital LP | 0 | $0 | 0.00% | −65,835−100.0% | Sold out |
| Slow Capital, Inc. | 0 | $0 | 0.00% | −65,626−100.0% | Sold out |
| Kentucky Retirement Systems | 0 | $0 | 0.00% | −64,880−100.0% | Sold out |
| Alkeon Capital Management LLC | 0 | $0 | 0.00% | −60,170−100.0% | Sold out |
| Oak Ridge Investments LLC | 0 | $0 | 0.00% | −59,795−100.0% | Sold out |
| Forbes J M & Co LLP | 0 | $0 | 0.00% | −54,739−100.0% | Sold out |
| Progressive Investment Management Corp | 0 | $0 | 0.00% | −51,603−100.0% | Sold out |
| Walter Public Investments Inc. | 0 | $0 | 0.00% | −51,064−100.0% | Sold out |
| Alley Investment Management Company, LLC | 0 | $0 | 0.00% | −45,673−100.0% | Sold out |
| Goodman Advisory Group, LLC | 0 | $0 | 0.00% | −41,342−100.0% | Sold out |
| Oxbow Advisors, LLC | 0 | $0 | 0.00% | −34,291−100.0% | Sold out |
| CFM Wealth Partners LLC | 0 | $0 | 0.00% | −32,070−100.0% | Sold out |
| Gardner Lewis Asset Management L P | 0 | $0 | 0.00% | −30,145−100.0% | Sold out |
| Alcosta Capital Management, Inc. | 0 | $0 | 0.00% | −29,755−100.0% | Sold out |
| MinichMacGregor Wealth Management, LLC | 0 | $0 | 0.00% | −27,869−100.0% | Sold out |
| Legato Capital Management LLC | 0 | $0 | 0.00% | −26,900−100.0% | Sold out |
| Codex Capital Asset Management L.L.C. | 0 | $0 | 0.00% | −26,550−100.0% | Sold out |
| Evolutionary Tree Capital Management, LLC | 0 | $0 | 0.00% | −25,950−100.0% | Sold out |
| Campbell Capital Management Inc | 0 | $0 | 0.00% | −23,540−100.0% | Sold out |
| Brasada Capital Management, LP | 0 | $0 | 0.00% | −24,091−100.0% | Sold out |
| NewSquare Capital LLC | 0 | $0 | 0.00% | −22,728−100.0% | Sold out |
| Sage Capital Advisors,llc | 0 | $0 | 0.00% | −21,097−100.0% | Sold out |
| Columbus Hill Capital Management, L.P. | 0 | $0 | 0.00% | −20,000−100.0% | Sold out |
| HCR Wealth Advisors | 0 | $0 | 0.00% | −19,657−100.0% | Sold out |
| Credit Industriel Et Commercial | 0 | $0 | 0.00% | −18,428−100.0% | Sold out |
| Dark Forest Capital Management LP | 0 | $0 | 0.00% | −17,912−100.0% | Sold out |
| China Universal Asset Management Co., Ltd. | 0 | $0 | 0.00% | −16,300−100.0% | Sold out |
| Headlands Technologies LLC | 0 | $0 | 0.00% | −15,805−100.0% | Sold out |
| Great Lakes Retirement, Inc. | 0 | $0 | 0.00% | −15,529−100.0% | Sold out |
| Hillsdale Investment Management Inc. | 0 | $0 | 0.00% | −15,385−100.0% | Sold out |
| Graham Capital Management, L.P. | 0 | $0 | 0.00% | −14,699−100.0% | Sold out |
| Taikang Asset Management (Hong Kong) Co Ltd | 0 | $0 | 0.00% | −14,275−100.0% | Sold out |
| Genesis Financial Group, LLC | 0 | $0 | 0.00% | −13,845−100.0% | Sold out |
| Parr McKnight Wealth Management Group, LLC | 0 | $0 | 0.00% | −13,267−100.0% | Sold out |
| Next Century Growth Investors LLC | 0 | $0 | 0.00% | −12,870−100.0% | Sold out |
| Pathway Capital Management, LP | 0 | $0 | 0.00% | −12,757−100.0% | Sold out |
| Weiss Asset Management LP | 0 | $0 | 0.00% | −12,705−100.0% | Sold out |
| RFG - Bristol Wealth Advisors, LLC | 0 | $0 | 0.00% | −12,131−100.0% | Sold out |
| L & S Advisors Inc | 0 | $0 | 0.00% | −11,975−100.0% | Sold out |
| Dockside LLC | 0 | $0 | 0.00% | −11,947−100.0% | Sold out |
| BIT Capital GmbH | 0 | $0 | 0.00% | −11,575−100.0% | Sold out |
| Axq Capital, LP | 0 | $0 | 0.00% | −11,320−100.0% | Sold out |
| Rockline Wealth Management, LLC | 0 | $0 | 0.00% | −11,254−100.0% | Sold out |
| Mission Creek Capital Partners, Inc. | 0 | $0 | 0.00% | −11,250−100.0% | Sold out |
| Conscious Wealth Investments, LLC | 0 | $0 | 0.00% | −16,691−100.0% | Sold out |
| MYDA Advisors LLC | 0 | $0 | 0.00% | −11,000−100.0% | Sold out |
| Sivia Capital Partners, LLC | 0 | $0 | 0.00% | −10,997−100.0% | Sold out |
| Reuter James Wealth Management, LLC | 0 | $0 | 0.00% | −10,867−100.0% | Sold out |
| Alaethes Wealth LLC | 0 | $0 | 0.00% | −10,677−100.0% | Sold out |
| Teucrium Investment Advisors, LLC | 0 | $0 | 0.00% | −10,304−100.0% | Sold out |
| RMR Wealth Builders | 0 | $0 | 0.00% | −10,226−100.0% | Sold out |
| Virtus Investment Advisers, Inc. | 0 | $0 | 0.00% | −10,169−100.0% | Sold out |
| Highland Capital Management, LLC | 0 | $0 | 0.00% | −10,110−100.0% | Sold out |
| Formula Growth Ltd | 0 | $0 | 0.00% | −10,000−100.0% | Sold out |
| PKO Investment Management Joint-Stock Co | 0 | $0 | 0.00% | −10,000−100.0% | Sold out |
| Polianta Ltd | 0 | $0 | 0.00% | −9,800−100.0% | Sold out |
| Citizens & Northern Corp | 0 | $0 | 0.00% | −9,127−100.0% | Sold out |