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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,244 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q2 2025

Institutional positions in ServiceNow, Inc. as of Jun 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
2,298
+164 vs. Q1 2025
Shares held
182.3M
+461.4K (+0.3%) vs. Q1 2025
Total value
$187.2B
+$42.5B (+29.4%) vs. Q1 2025
New holders
289
990 more added
Sold out
125
742 more reduced

33 institutions that held it in Q1 2025 haven't filed for Q2 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2025: 2,298 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,945 institutionsQ4 2024: 2,262 institutionsQ1 2025: 2,167 institutionsQ2 2025: 2,298 institutionsQ3 2025: 2,249 institutionsQ4 2025: 2,326 institutionsQ1 2026: 2,213 institutionsQ2 2026: 2,244 institutions
Value heldQ2 2025: $187.2B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,244$83.7B
Q1 20262,213$90.5B
Q4 20252,326$138.5B
Q3 20252,249$164.4B
Q2 20252,298$187.2B
Q1 20252,167$145.0B
Q4 20242,262$194.6B
Q3 20241,945$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q2 2025

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q1 2025.

Institutions holding NOW in Q2 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Vanguard Group Inc19,895,063$20.5B0.33%+398,071+2.0%Added
BlackRock, Inc.18,491,004$19.0B0.36%−158,170−0.8%Reduced
State Street Corp9,323,619$9.59B0.36%+154,307+1.7%Added
Price T Rowe Associates Inc7,365,393$7.57B0.86%−301,525−3.9%Reduced
JPMorgan Chase & Co6,612,471$6.80B0.47%−580,424−8.1%Reduced
Morgan Stanley5,212,637$5.36B0.35%−60,870−1.2%Reduced
FMR LLC4,561,113$4.69B0.26%+41,910+0.9%Added
Geode Capital Management, LLC4,574,563$4.68B0.33%+88,057+2.0%Added
Bank of America Corp3,347,797$3.44B0.28%+186,690+5.9%Added
UBS Asset Management Americas Inc3,030,191$3.12B0.63%+187,074+6.6%Added
Franklin Resources Inc2,523,936$2.59B0.69%−206,787−7.6%Reduced
Norges Bank2,518,515$2.59B0.32%+148,426+6.3%Added
Capital International Investors2,436,952$2.51B0.43%+28,328+1.2%Added
Jennison Associates LLC2,376,714$2.44B1.45%+363,793+18.1%Added
Nuveen, LLC2,299,718$2.36B0.65%+16,784+0.7%Added
Northern Trust Corp2,201,023$2.26B0.31%+1,489+0.1%Added
Wellington Management Group LLP2,169,240$2.23B0.40%+77,961+3.7%Added
Alliancebernstein L.P.1,910,078$1.96B0.64%+177,392+10.2%Added
Invesco Ltd.1,772,165$1.82B0.31%+113,498+6.8%Added
Fisher Asset Management, LLC1,636,288$1.68B0.67%−42,346−2.5%Reduced
Amundi1,609,148$1.62B0.56%−29,779−1.8%Reduced
DZ BANK AG Deutsche Zentral Genossenschafts Bank, Frankfurt am Main1,579,594$1.62B1.68%+378,134+31.5%Added
Bank of New York Mellon Corp1,566,485$1.61B0.30%−55,945−3.4%Reduced
Edgewood Management LLC1,498,766$1.54B4.90%−121,064−7.5%Reduced
Bank of Montreal1,429,777$1.47B0.74%+40,162+2.9%Added
Sands Capital Management, LLC1,408,333$1.45B4.16%−49,645−3.4%Reduced
Charles Schwab Investment Management Inc1,381,635$1.42B0.25%+30,404+2.3%Added
Legal & General Group Plc1,336,472$1.37B0.34%−70,468−5.0%Reduced
Deutsche Bank AG1,285,818$1.32B0.49%−236,323−15.5%Reduced
Royal Bank of Canada1,254,212$1.29B0.25%+90,154+7.7%Added
Barclays PLC1,195,118$1.23B0.49%−89,444−7.0%Reduced
Polen Capital Management LLC1,176,895$1.21B3.71%+227,167+23.9%Added
Goldman Sachs Group Inc1,093,134$1.12B0.18%−119,492−9.9%Reduced
Brown Advisory Inc1,055,221$1.08B1.43%−222,056−17.4%Reduced
Ameriprise Financial Inc964,154$991.2M0.24%−1,411−0.1%Reduced
Capital Research Global Investors962,166$989.2M0.20%−135,218−12.3%Reduced
Nordea Investment Management AB896,122$918.7M0.85%+127,995+16.7%Added
Wells Fargo & Company854,373$878.4M0.19%+27,979+3.4%Added
Janus Henderson Group PLC839,410$862.8M0.42%+84,369+11.2%Added
UBS Group AG777,328$799.2M0.17%−161,460−17.2%Reduced
Massachusetts Financial Services Co759,033$780.3M0.25%−212,338−21.9%Reduced
Swedbank AB755,853$777.1M0.87%+755,853New
Victory Capital Management Inc692,459$710.2M0.46%+490,644+243.1%Added
Voya Investment Management LLC669,889$687.8M0.68%+43,128+6.9%Added
Sustainable Growth Advisers, LP646,866$665.0M3.43%−76,591−10.6%Reduced
Alphinity Investment Management Pty Ltd646,697$664.9M5.69%−116,811−15.3%Reduced
Parnassus Investments636,994$654.9M1.51%−15,914−2.4%Reduced
Swiss National Bank626,600$644.2M0.39%+45,600+7.8%Added
Winslow Capital Management, LLC614,376$631.6M2.11%−53,643−8.0%Reduced
Clearbridge Investments, LLC607,555$624.6M0.51%+39,464+6.9%Added
Envestnet Asset Management Inc593,884$610.6M0.18%+30,831+5.5%Added
HSBC Holdings PLC589,920$605.6M0.39%−288,801−32.9%Reduced
Bessemer Group Inc529,994$544.9M0.88%+416,162+365.6%Added
Daiwa Securities Group Inc.529,299$544.2M2.01%+35,975+7.3%Added
Sumitomo Mitsui Trust Holdings, Inc.495,283$509.2M0.32%+10,444+2.2%Added
AQR Capital Management LLC489,345$502.0M0.42%+15,736+3.3%Added
Neuberger Berman Group LLC454,441$467.2M0.36%−43,002−8.6%Reduced
Mitsubishi UFJ Kokusai Asset Management Co., Ltd.450,849$463.5M0.37%+25,473+6.0%Added
WELLCOME TRUST LTD (THE) as trustee of the WELLCOME TRUST450,000$462.6M5.34%+25,000+5.9%Added
Arrowstreet Capital, Limited Partnership420,140$431.9M0.31%−58,475−12.2%Reduced
Schroder Investment Management Group420,015$431.8M0.36%+57,276+15.8%Added
DekaBank Deutsche Girozentrale416,444$428.8M0.77%+6,431+1.6%Added
Raymond James Financial Inc409,060$420.5M0.14%+2,078+0.5%Added
National Pension Service402,812$414.1M0.36%−202−0.1%Reduced
American Century Companies Inc394,261$405.3M0.22%+206,175+109.6%Added
TCW Group Inc383,542$394.3M3.09%−1,954−0.5%Reduced
Assenagon Asset Management S.A.382,189$392.9M0.62%+111,216+41.0%Added
Stifel Financial Corp381,046$391.7M0.38%−4,472−1.2%Reduced
Citigroup Inc376,152$386.7M0.27%−970.0%Reduced
Rhumbline Advisers375,774$386.3M0.33%−1,976−0.5%Reduced
SEI Investments Co370,276$380.7M0.44%+226+0.1%Added
Ensign Peak Advisors, Inc366,229$376.5M0.64%+42,217+13.0%Added
Mariner, LLC357,817$367.8M0.53%+30,145+9.2%Added
William Blair Investment Management, LLC350,569$360.4M0.96%−16,283−4.4%Reduced
California Public Employees Retirement System348,348$358.1M0.23%−130,535−27.3%Reduced
Pictet Asset Management Holding SA347,332$357.1M0.36%+53,882+18.4%Added
Employees Provident Fund Board345,582$355.3M3.07%+56,247+19.4%Added
Fayez Sarofim & Co339,271$351.7M0.84%+2,157+0.6%Added
AXA S.A.341,672$351.3M1.01%+80,008+30.6%Added
Russell Investments Group, Ltd.340,829$350.2M0.45%−29,148−7.9%Reduced
Natixis Advisors, L.P.337,171$346.6M0.55%+57,482+20.6%Added
CI Private Wealth, LLC331,577$340.9M0.49%+5,560+1.7%Added
Blair William & Co327,788$337.0M0.94%+1,677+0.5%Added
AustralianSuper Pty Ltd327,243$336.4M1.70%+40,364+14.1%Added
Axiom Investors LLC325,755$334.9M2.75%+54,253+20.0%Added
Principal Financial Group Inc322,219$331.3M0.18%−446−0.1%Reduced
California State Teachers Retirement System321,684$330.7M0.37%+7,251+2.3%Added
Ci Investments Inc.316,580$325.5M1.22%−17,818−5.3%Reduced
Dimensional Fund Advisors LP309,503$318.2M0.07%+9,169+3.1%Added
Loring Wolcott & Coolidge Fiduciary Advisors LLP301,284$309.7M2.74%−2,310−0.8%Reduced
Tiger Global Management LLCSuperinvestorTiger Global Management300,000$308.4M0.90%−279,655−48.2%Reduced
Canada Pension Plan Investment Board298,718$307.1M0.26%−77,983−20.7%Reduced
Westfield Capital Management Co LP298,276$306.7M1.29%−22,008−6.9%Reduced
Thrivent Financial for Lutherans296,711$305.0M0.67%+24,019+8.8%Added
Hyperion Asset Management Ltd290,293$298.4M9.43%−22,228−7.1%Reduced
LPL Financial LLC274,360$282.1M0.09%+65,437+31.3%Added
Standard Life Aberdeen plc264,304$270.0M0.46%−23,237−8.1%Reduced
New York State Common Retirement Fund260,032$267.3M0.36%−580−0.2%Reduced
Allspring Global Investments Holdings, LLC263,167$266.3M0.45%−25,745−8.9%Reduced
BNP Paribas Arbitrage, SA253,839$261.0M0.20%−164,287−39.3%Reduced