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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,244 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q4 2024

Institutional positions in ServiceNow, Inc. as of Dec 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
2,262
+355 vs. Q3 2024
Shares held
183.9M
+1.18M (+0.6%) vs. Q3 2024
Total value
$194.6B
+$32.3B (+19.9%) vs. Q3 2024
New holders
420
791 more added
Sold out
65
775 more reduced

38 institutions that held it in Q3 2024 haven't filed for Q4 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2024: 2,262 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,945 institutionsQ4 2024: 2,262 institutionsQ1 2025: 2,167 institutionsQ2 2025: 2,298 institutionsQ3 2025: 2,249 institutionsQ4 2025: 2,326 institutionsQ1 2026: 2,213 institutionsQ2 2026: 2,244 institutions
Value heldQ4 2024: $194.6B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,244$83.7B
Q1 20262,213$90.5B
Q4 20252,326$138.5B
Q3 20252,249$164.4B
Q2 20252,298$187.2B
Q1 20252,167$145.0B
Q4 20242,262$194.6B
Q3 20241,945$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q4 2024

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q3 2024.

Institutions holding NOW in Q4 2024
InstitutionSharesValue% of portfolioChange in sharesAction
Vanguard Group Inc19,199,258$20.4B0.35%+190,430+1.0%Added
BlackRock, Inc.18,250,115$19.3B0.39%+1,159,859+6.8%Added
State Street Corp9,140,766$9.69B0.38%+63,219+0.7%Added
Price T Rowe Associates Inc7,955,924$8.43B0.97%+509,467+6.8%Added
JPMorgan Chase & Co6,401,835$6.79B0.54%−49,068−0.8%Reduced
FMR LLC5,878,900$6.23B0.37%+272,506+4.9%Added
Morgan Stanley5,423,405$5.75B0.40%−350,744−6.1%Reduced
Geode Capital Management, LLC4,312,571$4.56B0.35%+100,670+2.4%Added
Bank of America Corp3,021,426$3.20B0.30%−24,171−0.8%Reduced
Wellington Management Group LLP2,955,616$3.13B0.57%−213,915−6.7%Reduced
Franklin Resources Inc2,849,959$3.02B0.84%−133,403−4.5%Reduced
UBS Asset Management Americas Inc2,654,825$2.81B0.66%+87,876+3.4%Added
Norges Bank2,455,722$2.60B0.34%+142,808+6.2%Added
Capital International Investors2,446,612$2.59B0.49%−895,637−26.8%Reduced
Jennison Associates LLC2,352,111$2.49B1.51%+348,187+17.4%Added
Nuveen Asset Management, LLC2,343,840$2.48B0.70%+109,293+4.9%Added
Northern Trust Corp2,259,591$2.40B0.34%+309,273+15.9%Added
DZ BANK AG Deutsche Zentral Genossenschafts Bank, Frankfurt am Main1,830,419$1.94B2.07%−48,139−2.6%Reduced
Invesco Ltd.1,721,051$1.82B0.34%−42,842−2.4%Reduced
Fisher Asset Management, LLC1,682,141$1.78B0.71%+19,173+1.2%Added
Polen Capital Management LLC1,634,595$1.73B4.68%−589,149−26.5%Reduced
Bank of New York Mellon Corp1,504,445$1.59B0.29%+19,248+1.3%Added
Alliancebernstein L.P.1,490,554$1.58B0.54%+3,681+0.2%Added
Brown Advisory Inc1,452,737$1.54B1.95%−263,576−15.4%Reduced
Sands Capital Management, LLC1,452,255$1.54B4.56%+268,510+22.7%Added
Capital Research Global Investors1,424,679$1.51B0.31%−510,399−26.4%Reduced
Legal & General Group Plc1,365,531$1.45B0.38%+40,695+3.1%Added
Bank of Montreal1,362,145$1.44B0.73%−5,730−0.4%Reduced
Massachusetts Financial Services Co1,346,328$1.43B0.45%−273,970−16.9%Reduced
Charles Schwab Investment Management Inc1,292,922$1.37B0.25%+56,585+4.6%Added
Royal Bank of Canada1,280,540$1.36B0.29%+165,218+14.8%Added
Deutsche Bank AG1,227,075$1.30B0.51%+90,853+8.0%Added
Barclays PLC1,111,578$1.18B0.58%−173,068−13.5%Reduced
Swedbank AB1,101,643$1.17B1.44%−57,762−5.0%Reduced
Edgewood Management LLC1,056,550$1.12B3.22%−1,315,342−55.5%Reduced
Ameriprise Financial Inc1,049,032$1.11B0.29%+66,501+6.8%Added
Amundi1,012,304$1.06B0.37%+195,370+23.9%Added
Scge Management, L.P.988,000$1.05B19.36%00.0%Unchanged
Voya Investment Management LLC976,370$1.03B1.07%−8,730−0.9%Reduced
Goldman Sachs Group Inc950,095$1.01B0.19%−297,337−23.8%Reduced
UBS Group AG938,257$994.7M0.22%+236,343+33.7%Added
Janus Henderson Group PLC824,725$874.3M0.44%+12,533+1.5%Added
HSBC Holdings PLC774,483$822.1M0.51%+25,866+3.5%Added
Wells Fargo & Company768,508$814.7M0.20%−17,413−2.2%Reduced
Alphinity Investment Management Pty Ltd643,765$682.5M3.71%+643,765New
Clearbridge Investments, LLC623,530$661.0M0.54%−2,646−0.4%Reduced
Nordea Investment Management AB596,743$633.5M0.66%+81,180+15.7%Added
Envestnet Asset Management Inc590,143$625.6M0.20%−58,739−9.1%Reduced
Swiss National Bank581,900$616.9M0.41%−26,600−4.4%Reduced
Tiger Global Management LLCSuperinvestorTiger Global Management579,655$614.5M2.32%00.0%Unchanged
Winslow Capital Management, LLC522,953$554.4M1.97%−24,402−4.5%Reduced
Sumitomo Mitsui Trust Holdings, Inc.513,355$544.2M0.37%−1,957−0.4%Reduced
Neuberger Berman Group LLC502,505$532.7M0.42%−20,646−3.9%Reduced
Schroder Investment Management Group486,902$516.2M0.49%+296,096+155.2%Added
California Public Employees Retirement System477,955$506.7M0.34%−15,145−3.1%Reduced
Standard Life Aberdeen plc441,546$468.9M0.88%−836−0.2%Reduced
BNP Paribas Arbitrage, SA429,553$455.4M0.35%−3,861−0.9%Reduced
WELLCOME TRUST LTD (THE) as trustee of the WELLCOME TRUST425,000$450.6M5.44%−75,000−15.0%Reduced
TCW Group Inc422,918$448.3M3.76%−17,993−4.1%Reduced
DekaBank Deutsche Girozentrale416,444$443.4M0.82%00.0%Unchanged
William Blair Investment Management, LLC404,176$428.5M1.05%−92,165−18.6%Reduced
Citigroup Inc403,564$427.8M0.41%−11,270−2.7%Reduced
Axiom Investors LLC398,594$422.6M3.11%+160,378+67.3%Added
1832 Asset Management L.P.397,869$421.8M0.75%−52,070−11.6%Reduced
Stifel Financial Corp385,562$408.7M0.43%−1,419−0.4%Reduced
National Pension Service383,968$407.1M0.39%−4,615−1.2%Reduced
Ensign Peak Advisors, Inc382,814$405.8M0.72%−74,534−16.3%Reduced
Mitsubishi UFJ Kokusai Asset Management Co., Ltd.369,416$396.7M0.38%+25,569+7.4%Added
Rhumbline Advisers372,251$394.6M0.35%−3,787−1.0%Reduced
Raymond James Financial Inc371,531$393.9M0.15%+371,531New
Coatue Management LLCSuperinvestorCoatue Management369,342$391.5M1.32%+369,342New
Sustainable Growth Advisers, LP367,828$389.9M1.96%−140,283−27.6%Reduced
SEI Investments Co351,937$373.1M0.48%−19,080−5.1%Reduced
Arrowstreet Capital, Limited Partnership347,949$368.9M0.30%+229,496+193.7%Added
Loring Wolcott & Coolidge Fiduciary Advisors LLP299,572$341.7M2.94%−3,189−1.1%Reduced
Russell Investments Group, Ltd.319,156$338.7M0.47%+11,225+3.6%Added
California State Teachers Retirement System315,632$334.6M0.39%−8,083−2.5%Reduced
Westfield Capital Management Co LP315,043$334.0M1.45%−26,835−7.8%Reduced
Mariner, LLC309,637$328.3M0.55%+9,486+3.2%Added
Blair William & Co308,283$326.8M0.95%−2,340−0.8%Reduced
AXA S.A.308,039$326.6M0.99%−6,767−2.1%Reduced
Natixis Advisors, L.P.307,965$326.5M0.61%+6,125+2.0%Added
Fayez Sarofim & Co303,626$325.4M0.79%+12,372+4.2%Added
Thrivent Financial for Lutherans303,781$322.0M0.62%−24,630−7.5%Reduced
Allianz Asset Management GmbH299,522$317.5M0.46%+5,451+1.9%Added
Vontobel Holding Ltd.297,410$315.3M1.08%−117,615−28.3%Reduced
TD Asset Management Inc297,404$315.3M0.28%+6,041+2.1%Added
CI Private Wealth, LLC296,113$312.9M0.52%+32,927+12.5%Added
Principal Financial Group Inc293,957$311.6M0.17%+50,350+20.7%Added
Prudential Financial Inc292,851$310.5M0.43%+9,680+3.4%Added
Daiwa Securities Group Inc.292,770$310.4M1.39%+47,245+19.2%Added
Canada Pension Plan Investment Board291,784$309.3M0.29%−464,495−61.4%Reduced
Acadian Asset Management LLC288,954$306.3M0.89%−77,186−21.1%Reduced
Dimensional Fund Advisors LP287,180$304.5M0.07%+9,748+3.5%Added
AustralianSuper Pty Ltd286,709$303.9M1.43%+4,874+1.7%Added
Allspring Global Investments Holdings, LLC286,897$302.6M0.48%−26,464−8.4%Reduced
Hyperion Asset Management Ltd283,706$300.8M9.97%−18,167−6.0%Reduced
Federated Hermes, Inc.278,784$295.5M0.65%−1,543−0.6%Reduced
Ci Investments Inc.270,218$286.5M1.08%−103,878−27.8%Reduced
New York State Common Retirement Fund258,835$274.4M0.37%+4,300+1.7%Added