ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q2 2025
Institutional positions in ServiceNow, Inc. as of Jun 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 2,298
- +164 vs. Q1 2025
- Shares held
- 182.3M
- +461.4K (+0.3%) vs. Q1 2025
- Total value
- $187.2B
- +$42.5B (+29.4%) vs. Q1 2025
- New holders
- 289
- 990 more added
- Sold out
- 125
- 742 more reduced
33 institutions that held it in Q1 2025 haven't filed for Q2 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q1 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q2 2025
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q1 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Taikang Asset Management (Hong Kong) Co Ltd | 5,626 | $5.78M | 0.74% | +2,051+57.4% | Added |
| Meeder Advisory Services, Inc. | 5,626 | $5.78M | 0.30% | +177+3.2% | Added |
| Wahed Invest LLC | 5,619 | $5.78M | 0.88% | +269+5.0% | Added |
| Pier 88 Investment Partners LLC | 5,610 | $5.77M | 1.07% | +4,650+484.4% | Added |
| Sheets Smith Wealth Management | 5,597 | $5.75M | 0.67% | +670+13.6% | Added |
| Kentucky Retirement Systems Insurance Trust Fund | 5,586 | $5.74M | 0.40% | −387−6.5% | Reduced |
| Squarepoint Ops LLC | 5,566 | $5.72M | 0.01% | −19,602−77.9% | Reduced |
| Jackson Square Partners, LLC | 5,561 | $5.72M | 2.11% | −827−12.9% | Reduced |
| George Kaiser Family Foundation | 5,550 | $5.71M | 0.82% | −524−8.6% | Reduced |
| Mission Wealth Management, LP | 5,532 | $5.69M | 0.12% | −2,087−27.4% | Reduced |
| MEAG MUNICH ERGO, Kapitalanlagegesellschaft mbH | 5,527 | $5.68M | 0.16% | +826+17.6% | Added |
| Beacon Pointe Advisors, LLC | 5,519 | $5.67M | 0.06% | −362−6.2% | Reduced |
| Triasima Portfolio Management inc. | 5,489 | $5.64M | 1.03% | +20.0% | Added |
| Hudson Bay Capital Management LP | 5,482 | $5.64M | 0.04% | −44,830−89.1% | Reduced |
| Hudson Valley Investment Advisors Inc | 5,479 | $5.63M | 0.62% | +5,479 | New |
| Rosenblum Silverman Sutton S F Inc | 5,430 | $5.58M | 1.35% | −55−1.0% | Reduced |
| Linden Thomas Advisory Services, LLC | 5,423 | $5.58M | 0.61% | +70+1.3% | Added |
| Richwood Investment Advisors, LLC | 5,403 | $5.55M | 4.56% | −38−0.7% | Reduced |
| Triglav Skladi, D.O.O. | 5,400 | $5.55M | 0.40% | +1,000+22.7% | Added |
| Cornerstone Wealth Group, LLC | 5,397 | $5.55M | 0.42% | +203+3.9% | Added |
| Twin Lakes Capital Management, LLC | 5,397 | $5.55M | 3.37% | 00.0% | Unchanged |
| First American Bank | 5,391 | $5.54M | 0.38% | −472−8.1% | Reduced |
| Gladstone Institutional Advisory LLC | 5,379 | $5.53M | 0.23% | +262+5.1% | Added |
| Cresset Asset Management, LLC | 5,373 | $5.52M | 0.03% | −712−11.7% | Reduced |
| Equitable Trust Co | 5,368 | $5.52M | 0.27% | −20−0.4% | Reduced |
| Evolutionary Tree Capital Management, LLC | 5,321 | $5.47M | 5.81% | −666−11.1% | Reduced |
| Beck Capital Management, LLC | 5,319 | $5.47M | 1.36% | +1,439+37.1% | Added |
| Moore Capital Management, LP | 5,315 | $5.46M | 0.11% | +5,315 | New |
| Palo Alto Wealth Advisors, LLC | 5,280 | $5.43M | 2.05% | −3,299−38.5% | Reduced |
| Kestra Private Wealth Services, LLC | 5,226 | $5.37M | 0.08% | +24+0.5% | Added |
| Mirabella Financial Services LLP | 5,201 | $5.36M | 0.56% | −22,008−80.9% | Reduced |
| Legato Capital Management LLC | 5,200 | $5.35M | 0.64% | 00.0% | Unchanged |
| Summit Trail Advisors, LLC | 5,197 | $5.34M | 0.09% | +2,427+87.6% | Added |
| Eisler Capital Management Ltd. | 5,192 | $5.34M | 0.18% | −12,567−70.8% | Reduced |
| IHT Wealth Management, LLC | 5,129 | $5.27M | 0.14% | −284−5.2% | Reduced |
| Siren, L.L.C. | 5,126 | $5.27M | 0.27% | −4,000−43.8% | Reduced |
| Goodman Advisory Group, LLC | 5,099 | $5.24M | 1.78% | +1,436+39.2% | Added |
| Whitford Management LLC | 5,081 | $5.22M | 5.54% | +1,015+25.0% | Added |
| Rational Advisors LLC | 5,072 | $5.21M | 0.52% | +5,072 | New |
| Ambassador Advisors, LLC | 5,067 | $5.21M | 0.81% | +125+2.5% | Added |
| WD Rutherford LLC | 5,048 | $5.19M | 2.39% | −122−2.4% | Reduced |
| HighPoint Advisor Group LLC | 5,022 | $5.16M | 0.27% | +657+15.1% | Added |
| Montgomery Investment Management Inc | 5,021 | $5.16M | 2.00% | −85−1.7% | Reduced |
| Hancock Whitney Corp | 4,988 | $5.13M | 0.10% | +2,205+79.2% | Added |
| Portside Wealth Group, LLC | 4,957 | $5.10M | 0.75% | +459+10.2% | Added |
| Central Pacific Bank - Trust Division | 4,949 | $5.09M | 0.65% | +183+3.8% | Added |
| Capital Investment Advisors, LLC | 4,930 | $5.07M | 0.09% | +197+4.2% | Added |
| St Germain D J Co Inc | 4,929 | $5.07M | 0.22% | +4,880+9,959.2% | Added |
| Iyo Bank, Ltd. | 4,924 | $5.06M | 2.05% | 00.0% | Unchanged |
| Capital Group Investment Management Pte. Ltd. | 4,915 | $5.05M | 0.90% | +39+0.8% | Added |
| Clean Yield Group | 4,906 | $5.04M | 1.51% | −29−0.6% | Reduced |
| Norden Group LLC | 4,897 | $5.03M | 0.55% | +593+13.8% | Added |
| RFG Advisory, LLC | 4,893 | $5.03M | 0.12% | +247+5.3% | Added |
| China Universal Asset Management Co., Ltd. | 4,866 | $5.00M | 0.47% | −5,489−53.0% | Reduced |
| NZS Capital, LLC | 4,853 | $4.99M | 0.17% | +146+3.1% | Added |
| Cabot Wealth Management Inc | 4,845 | $4.98M | 0.59% | −58−1.2% | Reduced |
| Generali Investments Towarzystwo Funduszy Inwestycyjnych | 4,800 | $4.93M | 2.57% | −700−12.7% | Reduced |
| IFP Advisors, Inc | 4,797 | $4.93M | 0.14% | −96−2.0% | Reduced |
| Gamco Investors, Inc. Et Al | 4,787 | $4.92M | 0.05% | +21+0.4% | Added |
| Silvercrest Asset Management Group LLC | 4,786 | $4.92M | 0.03% | +87+1.9% | Added |
| Alamar Capital Management, LLC | 4,738 | $4.87M | 2.64% | −103−2.1% | Reduced |
| Atlantic Trust, LLC | 4,723 | $4.86M | 0.92% | −84−1.7% | Reduced |
| Aft, Forsyth & Sober, LLC | 4,700 | $4.83M | 1.63% | +150+3.3% | Added |
| Quantitative Investment Management, LLC | 4,689 | $4.82M | 0.65% | −6,293−57.3% | Reduced |
| Simplex Trading, LLC | 4,675 | $4.81M | 0.13% | −3,808−44.9% | Reduced |
| Qsemble Capital Management, LP | 4,660 | $4.79M | 0.46% | −6,065−56.6% | Reduced |
| Quadrant Capital Group LLC | 4,658 | $4.79M | 0.17% | +219+4.9% | Added |
| Venturi Wealth Management, LLC | 4,635 | $4.77M | 0.24% | +910+24.4% | Added |
| Cohen Investment Advisors LLC | 4,623 | $4.75M | 2.48% | +92+2.0% | Added |
| Strategic Advisors LLC | 4,613 | $4.74M | 0.93% | −94−2.0% | Reduced |
| Webster Bank, N. A. | 4,600 | $4.73M | 0.49% | +20+0.4% | Added |
| MUFG Securities Americas Inc. | 4,587 | $4.72M | 0.40% | +940+25.8% | Added |
| Snowden Capital Advisors LLC | 4,576 | $4.70M | 0.14% | +214+4.9% | Added |
| Tower Research Capital LLC (TRC) | 4,531 | $4.66M | 0.13% | −2,459−35.2% | Reduced |
| Harbor Capital Advisors, Inc. | 4,531 | $4.66M | 0.20% | −31−0.7% | Reduced |
| Xcel Wealth Management, LLC | 4,521 | $4.65M | 1.32% | −144−3.1% | Reduced |
| Westover Capital Advisors, LLC | 4,482 | $4.61M | 0.92% | +144+3.3% | Added |
| Knights of Columbus Asset Advisors LLC | 4,472 | $4.60M | 0.28% | −2,029−31.2% | Reduced |
| Selective Wealth Management, Inc. | 4,532 | $4.59M | 1.68% | −155−3.3% | Reduced |
| DSG Capital Advisors, LLC | 4,436 | $4.56M | 0.81% | +240+5.7% | Added |
| Bank Hapoalim BM | 4,436 | $4.56M | 0.62% | −47−1.0% | Reduced |
| V-Square Quantitative Management LLC | 4,432 | $4.56M | 0.61% | +105+2.4% | Added |
| Baker Avenue Asset Management, LP | 4,418 | $4.54M | 0.13% | +2,159+95.6% | Added |
| First Manhattan Co | 4,357 | $4.48M | 0.01% | +2,702+163.3% | Added |
| De Burlo Group Inc | 4,350 | $4.47M | 0.59% | −1,550−26.3% | Reduced |
| Generali Investments, Management Co LLC | 4,338 | $4.45M | 1.01% | +2,267+109.5% | Added |
| Commerzbank Aktiengesellschaft | 4,316 | $4.44M | 0.10% | +2,555+145.1% | Added |
| Evoke Wealth, LLC | 4,302 | $4.42M | 0.10% | +502+13.2% | Added |
| VestGen Advisors, LLC | 4,256 | $4.38M | 0.17% | +1,637+62.5% | Added |
| Nwam LLC | 4,631 | $4.37M | 0.25% | −618−11.8% | Reduced |
| KP Management LLC | 4,250 | $4.37M | 1.77% | 00.0% | Unchanged |
| Next Century Growth Investors LLC | 4,246 | $4.37M | 0.34% | +365+9.4% | Added |
| First Bank & Trust | 4,237 | $4.36M | 0.78% | −30−0.7% | Reduced |
| Kovack Advisors, Inc. | 4,229 | $4.35M | 0.43% | −129−3.0% | Reduced |
| Nicollet Investment Management, Inc. | 4,227 | $4.35M | 1.46% | −107−2.5% | Reduced |
| Concurrent Investment Advisors, LLC | 4,206 | $4.32M | 0.08% | +399+10.5% | Added |
| Sage Capital Advisors,llc | 4,197 | $4.31M | 1.07% | +4,197 | New |
| WESPAC Advisors SoCal, LLC | 4,196 | $4.31M | 0.96% | +305+7.8% | Added |
| Concentric Capital Strategies, LP | 4,188 | $4.31M | 0.24% | +4,188 | New |
| Signaturefd, LLC | 4,178 | $4.30M | 0.07% | +77+1.9% | Added |