ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q2 2025
Institutional positions in ServiceNow, Inc. as of Jun 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 2,298
- +164 vs. Q1 2025
- Shares held
- 182.3M
- +461.4K (+0.3%) vs. Q1 2025
- Total value
- $187.2B
- +$42.5B (+29.4%) vs. Q1 2025
- New holders
- 289
- 990 more added
- Sold out
- 125
- 742 more reduced
33 institutions that held it in Q1 2025 haven't filed for Q2 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q1 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q2 2025
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q1 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Elo Mutual Pension Insurance Co | 23,797 | $24.5M | 0.50% | −1,369−5.4% | Reduced |
| Brinker Capital Investments, LLC | 23,772 | $24.4M | 0.21% | +1,717+7.8% | Added |
| South Street Advisors LLC | 23,558 | $24.2M | 3.59% | +109+0.5% | Added |
| Pinnacle Financial Partners Inc | 23,528 | $24.2M | 0.51% | −7,329−23.8% | Reduced |
| Woodline Partners LP | 23,460 | $24.1M | 0.13% | +5,706+32.1% | Added |
| Two Sigma Investments, LP | 23,360 | $24.0M | 0.04% | −215,075−90.2% | Reduced |
| State of Alaska, Department of Revenue | 23,292 | $23.9M | 0.26% | −845−3.5% | Reduced |
| Ossiam | 23,256 | $23.9M | 0.27% | +2,628+12.7% | Added |
| Atria Investments LLC | 23,113 | $23.8M | 0.28% | +1,250+5.7% | Added |
| United Asset Strategies, Inc. | 23,044 | $23.7M | 2.02% | +13+0.1% | Added |
| Nearwater Capital Markets, Ltd | 23,000 | $23.6M | 0.38% | +11,000+91.7% | Added |
| Capital International Ltd | 22,779 | $23.4M | 0.90% | +239+1.1% | Added |
| Massmutual Trust Co FSB | 22,716 | $23.4M | 0.62% | +5,035+28.5% | Added |
| Midwest Trust Co | 22,640 | $23.3M | 0.32% | +22,640 | New |
| Sycomore Asset Management | 25,703 | $22.7M | 3.54% | 00.0% | Unchanged |
| Nicola Wealth Management Ltd. | 22,000 | $22.6M | 2.12% | 00.0% | Unchanged |
| Azimuth Capital Investment Management LLC | 21,995 | $22.6M | 0.84% | −406−1.8% | Reduced |
| IMC-Chicago, LLC | 21,975 | $22.6M | 0.56% | +4,077+22.8% | Added |
| Titan Global Capital Management USA LLC | 21,693 | $22.3M | 3.52% | +6,206+40.1% | Added |
| South State Corp. | 21,094 | $21.7M | 0.95% | +752+3.7% | Added |
| Sawgrass Asset Management LLC | 21,056 | $21.6M | 2.46% | +5,183+32.7% | Added |
| Knollwood Investment Advisory, LLC | 20,971 | $21.6M | 2.07% | 00.0% | Unchanged |
| Envestnet Portfolio Solutions, Inc. | 20,883 | $21.5M | 0.08% | −1,316−5.9% | Reduced |
| Glynn Capital Management LLC | 20,785 | $21.4M | 4.80% | −5,425−20.7% | Reduced |
| GW&K Investment Management, LLC | 20,693 | $21.3M | 0.19% | +1,886+10.0% | Added |
| Federation des caisses Desjardins du Quebec | 20,199 | $20.8M | 0.09% | +1,668+9.0% | Added |
| Diversify Wealth Management, LLC | 24,271 | $20.7M | 1.28% | +18,186+298.9% | Added |
| LGT Group Foundation | 19,948 | $20.5M | 0.26% | −11,809−37.2% | Reduced |
| RPG Investment Advisory, LLC | 19,740 | $20.3M | 2.52% | −19,426−49.6% | Reduced |
| Middleton & Co Inc | 19,538 | $20.1M | 2.26% | −41−0.2% | Reduced |
| Schonfeld Strategic Advisors LLC | 19,486 | $20.0M | 0.15% | +12,420+175.8% | Added |
| Clearstead Advisors, LLC | 19,362 | $19.9M | 0.28% | +16,121+497.4% | Added |
| Focus Financial Network, Inc. | 19,289 | $19.8M | 0.78% | −1,356−6.6% | Reduced |
| Shell Asset Management Co | 19,282 | $19.8M | 0.68% | +2,546+15.2% | Added |
| Itau Unibanco Holding S.A. | 18,848 | $19.4M | 0.74% | −1,891−9.1% | Reduced |
| Mercer Global Advisors Inc | 18,498 | $19.0M | 0.04% | +1,172+6.8% | Added |
| Waycross Partners, LLC | 18,436 | $19.0M | 1.79% | +567+3.2% | Added |
| Compass Capital Management, Inc | 18,421 | $18.9M | 1.01% | +18,421 | New |
| Natixis | 18,395 | $18.9M | 0.09% | −18,044−49.5% | Reduced |
| Citadel Advisors LLC | 18,357 | $18.9M | 0.02% | −144,458−88.7% | Reduced |
| Gotham Asset Management, LLC | 18,217 | $18.7M | 0.11% | +1,387+8.2% | Added |
| Sumitomo Life Insurance Co | 18,178 | $18.7M | 1.27% | +2,872+18.8% | Added |
| Archon Partners LLC | 18,000 | $18.5M | 2.13% | 00.0% | Unchanged |
| Walter Public Investments Inc. | 17,979 | $18.5M | 3.13% | +1,349+8.1% | Added |
| Danica Pension, Livsforsikringsaktieselskab | 17,898 | $18.4M | 0.31% | −5,247−22.7% | Reduced |
| Oregon Public Employees Retirement Fund | 17,877 | $18.4M | 0.32% | +200+1.1% | Added |
| Kovitz Investment Group Partners, LLC | 17,716 | $18.2M | 0.08% | −955−5.1% | Reduced |
| Generali Asset Management SPA SGR | 17,688 | $18.2M | 0.41% | +680+4.0% | Added |
| Tenere Capital LLC | 17,600 | $18.1M | 4.63% | 00.0% | Unchanged |
| Empire Life Investments Inc. | 17,462 | $18.0M | 1.14% | +4,794+37.8% | Added |
| Kestra Advisory Services, LLC | 17,312 | $17.8M | 0.09% | +1,454+9.2% | Added |
| Rokos Capital Management LLP | 17,311 | $17.8M | 0.30% | +1,729+11.1% | Added |
| Cornerstone Capital, Inc. | 17,126 | $17.6M | 1.84% | 00.0% | Unchanged |
| NEOS Investment Management LLC | 16,914 | $17.4M | 0.22% | +3,566+26.7% | Added |
| D.A. Davidson & Co. | 16,895 | $17.4M | 0.12% | +3,023+21.8% | Added |
| BLI - Banque de Luxembourg Investments | 16,740 | $17.1M | 0.49% | −870−4.9% | Reduced |
| TD Waterhouse Canada Inc. | 16,836 | $17.0M | 0.12% | −1,266−7.0% | Reduced |
| Thomasville National Bank | 16,265 | $16.7M | 1.14% | +313+2.0% | Added |
| Achmea Investment Management B.V. | 16,206 | $16.7M | 0.22% | −418−2.5% | Reduced |
| M&G Plc | 15,954 | $16.4M | 0.09% | +10,115+173.2% | Added |
| TrimTabs Asset Management, LLC | 15,896 | $16.3M | 2.29% | +918+6.1% | Added |
| Groupama Asset Managment | 15,797 | $16.2M | 0.27% | +201+1.3% | Added |
| Brookstone Capital Management | 15,637 | $16.1M | 0.21% | +190+1.2% | Added |
| Verition Fund Management LLC | 15,345 | $15.8M | 0.09% | +9,361+156.4% | Added |
| iA Global Asset Management Inc. | 15,309 | $15.7M | 0.24% | +11,791+335.2% | Added |
| Bailard, Inc. | 15,230 | $15.7M | 0.36% | +160+1.1% | Added |
| LMCG Investments, LLC | 15,176 | $15.6M | 0.98% | −656−4.1% | Reduced |
| Wolverine Trading, LLC | 15,248 | $15.6M | 0.40% | +6,260+69.6% | Added |
| Metis Global Partners, LLC | 15,148 | $15.6M | 0.40% | +170+1.1% | Added |
| Sit Investment Associates Inc | 15,002 | $15.4M | 0.33% | −368−2.4% | Reduced |
| Stony Point Capital LLC | 14,958 | $15.4M | 1.21% | +279+1.9% | Added |
| Wiley Bros.-Aintree Capital, LLC | 14,916 | $15.3M | 0.12% | +2,903+24.2% | Added |
| MAI Capital Management | 14,589 | $15.0M | 0.10% | +1,103+8.2% | Added |
| Private Advisor Group, LLC | 14,530 | $14.9M | 0.08% | −1,168−7.4% | Reduced |
| Advisors Asset Management, Inc. | 14,527 | $14.9M | 0.27% | +2,137+17.2% | Added |
| United Capital Financial Advisers, LLC | 14,509 | $14.9M | 0.12% | +791+5.8% | Added |
| Callan Family Office, LLC | 14,467 | $14.9M | 0.47% | +8,977+163.5% | Added |
| Talbot Financial, LLC | 14,449 | $14.9M | 1.41% | +2,676+22.7% | Added |
| Mizuho Securities USA LLC | 14,304 | $14.7M | 0.31% | +14,304 | New |
| Avanza Fonder AB | 14,244 | $14.6M | 0.43% | +662+4.9% | Added |
| O'Neil Global Advisors, Inc. | 14,195 | $14.6M | 3.36% | +14,195 | New |
| Martingale Asset Management L P | 14,077 | $14.5M | 0.35% | −8,239−36.9% | Reduced |
| Bokf, NA | 14,037 | $14.4M | 0.23% | +75+0.5% | Added |
| Calamos Wealth Management LLC | 13,918 | $14.3M | 0.61% | +1,934+16.1% | Added |
| Quest Investment Management LLC | 13,657 | $14.0M | 1.54% | −2,701−16.5% | Reduced |
| Mane Global Capital Management LP | 13,568 | $13.9M | 0.64% | +13,568 | New |
| Arcadia Investment Management Corp | 13,529 | $13.9M | 2.22% | +47+0.3% | Added |
| Generate Investment Management Ltd | 13,322 | $13.7M | 0.76% | +9,436+242.8% | Added |
| Silicon Valley Capital Partners | 13,296 | $13.7M | 1.43% | −1,116−7.7% | Reduced |
| Prime Capital Investment Advisors, LLC | 13,244 | $13.6M | 0.18% | −1,241−8.6% | Reduced |
| Biondo Investment Advisors, LLC | 13,209 | $13.6M | 1.79% | +171+1.3% | Added |
| Advisory Services Network, LLC | 14,372 | $13.6M | 0.22% | +682+5.0% | Added |
| Kentucky Retirement Systems | 13,161 | $13.5M | 0.40% | −863−6.2% | Reduced |
| Barrier Capital Management, LLC | 13,098 | $13.5M | 9.19% | −857−6.1% | Reduced |
| Motley Fool Asset Management LLC | 13,095 | $13.5M | 0.62% | +1,704+15.0% | Added |
| Broadleaf Partners, LLC | 12,907 | $13.3M | 2.92% | −73−0.6% | Reduced |
| Jag Capital Management, LLC | 12,808 | $13.2M | 1.48% | +137+1.1% | Added |
| Montag & Caldwell, LLC | 12,801 | $13.2M | 2.88% | −385−2.9% | Reduced |
| Investment Management Corp of Ontario | 12,565 | $12.9M | 0.19% | −418−3.2% | Reduced |
| Bender Robert & Associates | 12,532 | $12.9M | 2.87% | −307−2.4% | Reduced |