ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q2 2025
Institutional positions in ServiceNow, Inc. as of Jun 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 2,298
- +164 vs. Q1 2025
- Shares held
- 182.3M
- +461.4K (+0.3%) vs. Q1 2025
- Total value
- $187.2B
- +$42.5B (+29.4%) vs. Q1 2025
- New holders
- 289
- 990 more added
- Sold out
- 125
- 742 more reduced
33 institutions that held it in Q1 2025 haven't filed for Q2 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q1 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q2 2025
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q1 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| FineMark National Bank & Trust | 12,517 | $12.9M | 0.44% | +326+2.7% | Added |
| Hartford Investment Management Co | 12,489 | $12.8M | 0.41% | −81−0.6% | Reduced |
| Parkwood LLC | 12,368 | $12.7M | 1.17% | −18,456−59.9% | Reduced |
| Americana Partners, LLC | 12,239 | $12.6M | 0.43% | +1,550+14.5% | Added |
| GAM Holding AG | 12,188 | $12.5M | 0.88% | +541+4.6% | Added |
| Sterling Capital Management LLC | 12,154 | $12.5M | 0.18% | +1,955+19.2% | Added |
| Global Retirement Partners, LLC | 12,143 | $12.5M | 0.31% | +12,143 | New |
| Illinois Municipal Retirement Fund | 11,952 | $12.3M | 0.17% | +549+4.8% | Added |
| Norinchukin Bank, The | 11,928 | $12.3M | 0.18% | +423+3.7% | Added |
| Oak Ridge Investments LLC | 11,911 | $12.2M | 0.88% | +121+1.0% | Added |
| QRG Capital Management, Inc. | 11,874 | $12.2M | 0.11% | −2,071−14.9% | Reduced |
| Alcosta Capital Management, Inc. | 11,826 | $12.2M | 6.78% | −50−0.4% | Reduced |
| Omers Administration Corp | 11,751 | $12.1M | 0.09% | −134,007−91.9% | Reduced |
| CWM, LLC | 11,724 | $12.1M | 0.04% | +2,569+28.1% | Added |
| Palo DS Manager LLC | 11,582 | $11.9M | 5.26% | −8,014−40.9% | Reduced |
| T. Rowe Price Investment Management, Inc. | 11,519 | $11.8M | 0.01% | +11,519 | New |
| Consolidated Investment Group LLC | 11,500 | $11.8M | 1.58% | 00.0% | Unchanged |
| Ardsley Advisory Partners LP | 11,500 | $11.8M | 1.93% | +11,500 | New |
| Avantax Advisory Services, Inc. | 11,457 | $11.8M | 0.06% | +67+0.6% | Added |
| Slow Capital, Inc. | 11,435 | $11.8M | 1.44% | +27+0.2% | Added |
| Terry L. Blaker | 11,393 | $11.7M | 0.45% | +160+1.4% | Added |
| Citizens Financial Group Inc | 11,345 | $11.7M | 0.19% | +435+4.0% | Added |
| Atlantic Union Bankshares Corp | 11,334 | $11.7M | 0.27% | +11,334 | New |
| Appleton Partners Inc | 11,321 | $11.6M | 0.82% | +10,083+814.5% | Added |
| Exchange Capital Management, Inc. | 11,308 | $11.6M | 1.74% | −190−1.7% | Reduced |
| Firetrail Investments Pty Ltd | 11,334 | $11.6M | 3.03% | −316−2.7% | Reduced |
| Crossmark Global Holdings, Inc. | 11,200 | $11.5M | 0.19% | −27−0.2% | Reduced |
| Gilder Gagnon Howe & Co LLC | 11,142 | $11.5M | 0.12% | −578−4.9% | Reduced |
| NewEdge Wealth, LLC | 13,104 | $11.5M | 0.18% | +455+3.6% | Added |
| E Fund Management Co., Ltd. | 11,095 | $11.4M | 0.54% | +3,004+37.1% | Added |
| Crestwood Advisors Group LLC | 11,053 | $11.4M | 0.20% | +134+1.2% | Added |
| Washington Trust Bank | 11,031 | $11.3M | 0.96% | −13,067−54.2% | Reduced |
| Lakehouse Capital Pty Ltd | 10,972 | $11.3M | 6.88% | 00.0% | Unchanged |
| Van Eck Associates Corp | 10,945 | $11.3M | 0.01% | −1,983−15.3% | Reduced |
| Forbes J M & Co LLP | 10,922 | $11.2M | 1.03% | +5,353+96.1% | Added |
| Louisiana State Employees Retirement System | 10,900 | $11.2M | 0.20% | −200−1.8% | Reduced |
| Clio Asset Management LLC | 10,875 | $11.2M | 8.77% | −98−0.9% | Reduced |
| Securian Asset Management, Inc | 10,824 | $11.1M | 0.32% | −148−1.3% | Reduced |
| Sanibel Captiva Trust Company, Inc. | 10,762 | $11.1M | 0.34% | −386−3.5% | Reduced |
| Gulf International Bank (UK) Ltd | 10,762 | $11.1M | 0.39% | −1,082−9.1% | Reduced |
| Janney Capital Management LLC | 10,722 | $11.0M | 0.71% | −207−1.9% | Reduced |
| Grassi Investment Management | 10,555 | $10.9M | 0.86% | −115−1.1% | Reduced |
| Progressive Investment Management Corp | 10,491 | $10.8M | 2.75% | −110−1.0% | Reduced |
| Insight Holdings Group, LLC | 10,400 | $10.7M | 0.45% | +3,500+50.7% | Added |
| Banque Cantonale Vaudoise | 10,262 | $10.5M | 0.43% | −1,190−10.4% | Reduced |
| Mirabaud Asset Management Ltd | 10,307 | $10.5M | 4.91% | +2,898+39.1% | Added |
| DDD Partners, LLC | 10,151 | $10.4M | 1.12% | +9,663+1,980.1% | Added |
| Park Avenue Securities LLC | 10,149 | $10.4M | 0.10% | −28−0.3% | Reduced |
| Red Door Wealth Management, LLC | 10,131 | $10.4M | 1.24% | +1,450+16.7% | Added |
| MASTERINVEST Kapitalanlage GmbH | 10,124 | $10.4M | 1.09% | +10,124 | New |
| Maryland State Retirement & Pension System | 10,046 | $10.3M | 0.23% | +444+4.6% | Added |
| CloudAlpha Capital Management Limited/Hong Kong | 10,000 | $10.3M | 1.27% | +10,000 | New |
| Virginia Retirement Systems Et Al | 9,900 | $10.2M | 0.07% | +9,900 | New |
| Avalon Trust Co | 9,814 | $10.1M | 0.74% | −65−0.7% | Reduced |
| Benjamin Edwards Inc | 9,789 | $10.1M | 0.13% | +249+2.6% | Added |
| Pitcairn Co | 9,772 | $10.0M | 0.66% | −1,536−13.6% | Reduced |
| Keybank National Association | 9,693 | $9.97M | 0.04% | +565+6.2% | Added |
| NWK Group, Inc. | 9,665 | $9.94M | 3.49% | −78−0.8% | Reduced |
| New Mexico Educational Retirement Board | 9,650 | $9.92M | 0.32% | 00.0% | Unchanged |
| Twenty Acre Capital LP | 9,630 | $9.90M | 7.07% | +1,020+11.8% | Added |
| Independent Advisor Alliance | 9,624 | $9.89M | 0.29% | +132+1.4% | Added |
| Robocap Asset Management Ltd | 9,588 | $9.86M | 6.22% | −479−4.8% | Reduced |
| Kempen Capital Management N.V. | 9,550 | $9.82M | 0.09% | 00.0% | Unchanged |
| Vestmark Advisory Solutions, Inc. | 9,549 | $9.82M | 0.14% | −3,627−27.5% | Reduced |
| Meiji Yasuda Asset Management Co Ltd. | 9,536 | $9.80M | 0.49% | −2,881−23.2% | Reduced |
| Jump Financial, LLC | 9,505 | $9.77M | 0.12% | −31,741−77.0% | Reduced |
| GTS Securities LLC | 9,436 | $9.70M | 0.43% | +4,676+98.2% | Added |
| Jacobs & Co | 9,425 | $9.69M | 0.96% | −67−0.7% | Reduced |
| Advisors Capital Management, LLC | 9,379 | $9.64M | 0.13% | +17+0.2% | Added |
| Laffer Tengler Investments | 9,334 | $9.60M | 1.71% | +30+0.3% | Added |
| Synovus Financial Corp | 9,331 | $9.59M | 0.12% | −200−2.1% | Reduced |
| DuPont Capital Management Corp | 9,324 | $9.59M | 1.03% | 00.0% | Unchanged |
| Community Financial Services Group, LLC | 9,324 | $9.59M | 1.91% | +87+0.9% | Added |
| Pensionmark Financial Group, LLC | 9,313 | $9.57M | 0.22% | −2,649−22.1% | Reduced |
| Dakota Wealth Management | 9,285 | $9.55M | 0.20% | +281+3.1% | Added |
| Vestcor Inc | 9,275 | $9.54M | 0.29% | +272+3.0% | Added |
| Moors & Cabot, Inc. | 9,240 | $9.50M | 0.44% | −404−4.2% | Reduced |
| Shelton Capital Management | 9,131 | $9.39M | 0.22% | +479+5.5% | Added |
| RSM US Wealth Management LLC | 9,036 | $9.29M | 0.13% | +1,092+13.7% | Added |
| Trifecta Capital Advisors, LLC | 9,018 | $9.27M | 1.54% | +548+6.5% | Added |
| GFG Capital, LLC | 8,981 | $9.23M | 2.76% | −2,923−24.6% | Reduced |
| Stratos Wealth Partners, LTD. | 8,927 | $9.18M | 0.12% | +339+3.9% | Added |
| Gluskin Sheff & Assoc Inc | 8,798 | $9.05M | 1.10% | +295+3.5% | Added |
| BTG Pactual Asset Management US LLC | 8,792 | $9.04M | 1.22% | +1,157+15.2% | Added |
| E. Ohman J:or Asset Management AB | 8,689 | $8.93M | 0.22% | −307−3.4% | Reduced |
| CMH Wealth Management LLC | 8,687 | $8.93M | 2.08% | +121+1.4% | Added |
| Oxbow Advisors, LLC | 8,611 | $8.85M | 0.97% | +238+2.8% | Added |
| Hennion & Walsh Asset Management, Inc. | 8,582 | $8.82M | 0.36% | +151+1.8% | Added |
| Torray LLC | 8,567 | $8.81M | 1.28% | +535+6.7% | Added |
| Overbrook Management Corp | 8,514 | $8.75M | 1.63% | +116+1.4% | Added |
| DRW Securities, LLC | 8,428 | $8.66M | 0.61% | +6,962+474.9% | Added |
| Brown Shipley& Co Ltd | 8,361 | $8.60M | 4.73% | −528−5.9% | Reduced |
| L & S Advisors Inc | 8,345 | $8.58M | 0.85% | +6,163+282.4% | Added |
| Investors Towarzystwo Funduszy Inwestycyjnych Spolka Akcyjna | 8,330 | $8.56M | 3.44% | +139+1.7% | Added |
| Walleye Trading LLC | 8,323 | $8.56M | 0.21% | −13,699−62.2% | Reduced |
| Flputnam Investment Management Co | 8,201 | $8.43M | 0.14% | −1,680−17.0% | Reduced |
| Fiera Capital Corp | 8,165 | $8.39M | 0.03% | +3,555+77.1% | Added |
| Apollon Wealth Management, LLC | 8,150 | $8.38M | 0.17% | +751+10.2% | Added |
| HB Wealth Management, LLC | 8,135 | $8.36M | 0.07% | +449+5.8% | Added |
| SCS Capital Management LLC | 8,118 | $8.35M | 0.09% | +193+2.4% | Added |