ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q1 2024
Institutional positions in ServiceNow, Inc. as of Mar 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,823
- +94 vs. Q4 2023
- Shares held
- 180.1M
- −127.2K (−0.1%) vs. Q4 2023
- Total value
- $136.7B
- +$9.65B (+7.6%) vs. Q4 2023
- New holders
- 193
- 765 more added
- Sold out
- 99
- 637 more reduced
27 institutions that held it in Q4 2023 haven't filed for Q1 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q1 2024
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q4 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Quotient Wealth Partners, LLC | 623 | $475.0K | 0.02% | +41+7.0% | Added |
| Chicago Trust Co NA | 618 | $471.2K | 0.10% | +190+44.4% | Added |
| Hyman Charles D | 616 | $470.0K | 0.03% | 00.0% | Unchanged |
| David Loasby | 600 | $469.3K | 0.05% | +127+26.8% | Added |
| Marcum Wealth, LLC | 615 | $468.9K | 0.05% | +13+2.2% | Added |
| 1776 Wealth LLC | 614 | $468.1K | 0.23% | 00.0% | Unchanged |
| Stiles Financial Services Inc | 610 | $465.1K | 0.19% | −60−9.0% | Reduced |
| Kaizen Financial Strategies | 610 | $465.1K | 0.32% | −6−1.0% | Reduced |
| Hilltop Holdings Inc. | 609 | $464.3K | 0.05% | +10+1.7% | Added |
| Austin Private Wealth, LLC | 611 | $463.8K | 0.05% | +75+14.0% | Added |
| Palumbo Wealth Management LLC | 608 | $463.5K | 0.21% | +314+106.8% | Added |
| Delta Investment Management, LLC | 602 | $459.0K | 0.10% | +141+30.6% | Added |
| Bay Rivers Group | 601 | $458.2K | 0.25% | +79+15.1% | Added |
| Alta Advisers Ltd | 600 | $457.4K | 0.23% | 00.0% | Unchanged |
| Westwood Wealth Management | 600 | $457.4K | 0.22% | +75+14.3% | Added |
| Lombard Odier Asset Management (USA) Corp | 600 | $457.4K | 0.07% | +600 | New |
| Pathway Financial Advisers, LLC | 598 | $456.4K | 0.16% | −71−10.6% | Reduced |
| Evermay Wealth Management LLC | 598 | $455.9K | 0.07% | +23+4.0% | Added |
| Capital Advisors Inc | 598 | $455.9K | 0.01% | +17+2.9% | Added |
| VisionPoint Advisory Group, LLC | 598 | $455.9K | 0.16% | +377+170.6% | Added |
| Blue Barn Wealth, LLC | 595 | $453.6K | 0.25% | −285−32.4% | Reduced |
| Orrstown Financial Services Inc | 595 | $453.6K | 0.25% | +66+12.5% | Added |
| Lion Street Advisors, LLC | 642 | $453.6K | 0.19% | 00.0% | Unchanged |
| Holistic Financial Partners | 593 | $452.1K | 0.23% | −71−10.7% | Reduced |
| Quest Partners LLC | 593 | $452.1K | 0.08% | +356+150.2% | Added |
| TFB Advisors LLC | 657 | $450.4K | 0.16% | +657 | New |
| West Family Investments, Inc. | 585 | $446.0K | 0.14% | 00.0% | Unchanged |
| Wealth Management Partners, LLC | 581 | $443.0K | 0.22% | +50+9.4% | Added |
| Cutler Group LP | 578 | $440.0K | 0.22% | −6,261−91.5% | Reduced |
| Winthrop Advisory Group LLC | 577 | $439.9K | 0.06% | −2−0.3% | Reduced |
| Capital Investment Advisory Services, LLC | 576 | $439.1K | 0.05% | −15−2.5% | Reduced |
| Catalina Capital Group, LLC | 576 | $439.1K | 0.19% | +576 | New |
| Midland Wealth Advisors LLC | 574 | $437.6K | 0.03% | +184+47.2% | Added |
| Redwood Financial Network Corp | 574 | $437.6K | 0.38% | +8+1.4% | Added |
| HM Payson & Co | 573 | $436.9K | 0.01% | +11+2.0% | Added |
| Prosperity Financial Group, Inc. | 573 | $436.9K | 0.27% | +32+5.9% | Added |
| Fox Run Management, L.L.C. | 567 | $432.3K | 0.09% | +173+43.9% | Added |
| Fortress Wealth Group, LLC | 597 | $431.4K | 0.23% | +23+4.0% | Added |
| Consolidated Portfolio Review Corp | 564 | $430.0K | 0.11% | +11+2.0% | Added |
| New Hampshire Trust | 559 | $426.2K | 0.10% | −15−2.6% | Reduced |
| Parkside Financial Bank & Trust | 554 | $422.4K | 0.07% | +48+9.5% | Added |
| Brown Brothers Harriman & Co | 553 | $421.6K | 0.00% | −142−20.4% | Reduced |
| MQS Management LLC | 553 | $421.6K | 0.24% | +553 | New |
| Cross Staff Investments Inc | 550 | $419.3K | 0.35% | 00.0% | Unchanged |
| Choate Investment Advisors | 547 | $417.0K | 0.01% | −33−5.7% | Reduced |
| Semus Wealth Partners LLC | 542 | $413.2K | 0.35% | −9−1.6% | Reduced |
| Meridian Wealth Advisors, LLC | 540 | $411.7K | 0.08% | 00.0% | Unchanged |
| Providence First Trust Co | 538 | $410.2K | 0.18% | +538 | New |
| Essex Savings Bank | 579 | $409.0K | 0.12% | 00.0% | Unchanged |
| Onefund, LLC | 532 | $408.7K | 0.49% | −9−1.7% | Reduced |
| Resources Management Corp | 535 | $408.0K | 0.06% | +67+14.3% | Added |
| Darden Wealth Group Inc | 535 | $407.9K | 0.32% | +535 | New |
| Meeder Asset Management Inc | 533 | $406.4K | 0.03% | +81+17.9% | Added |
| Wealth Management Associates, Inc. | 515 | $405.1K | 0.19% | −115−18.3% | Reduced |
| Weiss Asset Management LP | 530 | $404.1K | 0.02% | −2,820−84.2% | Reduced |
| Manchester Capital Management LLC | 530 | $404.1K | 0.05% | +51+10.6% | Added |
| Kingfisher Capital LLC | 530 | $404.0K | 0.10% | 00.0% | Unchanged |
| Pure Financial Advisors, Inc. | 529 | $403.3K | 0.01% | +16+3.1% | Added |
| FFT Wealth Management LLC | 527 | $401.8K | 0.03% | +30+6.0% | Added |
| First Horizon Advisors, Inc. | 526 | $401.0K | 0.01% | +36+7.3% | Added |
| Nicholas Hoffman & Company, LLC. | 525 | $400.3K | 0.02% | −1−0.2% | Reduced |
| Saxony Capital Management, LLC | 525 | $400.3K | 0.48% | +120+29.6% | Added |
| ZWJ Investment Counsel Inc | 523 | $398.7K | 0.02% | +523 | New |
| CVA Family Office, LLC | 520 | $396.4K | 0.07% | +1+0.2% | Added |
| Hanson & Doremus Investment Management | 519 | $396.0K | 0.07% | +8+1.6% | Added |
| Sierra Capital LLC | 520 | $396.0K | 0.05% | +520 | New |
| JT Stratford LLC | 516 | $393.4K | 0.08% | −2,174−80.8% | Reduced |
| BBR Partners, LLC | 516 | $393.4K | 0.03% | +206+66.5% | Added |
| Capital Asset Advisory Services LLC | 501 | $392.5K | 0.02% | −2−0.4% | Reduced |
| Morling Financial Advisors, LLC | 514 | $391.9K | 0.22% | −1−0.2% | Reduced |
| Financial Advocates Investment Management | 513 | $391.1K | 0.02% | +43+9.1% | Added |
| Davis R M Inc | 513 | $391.1K | 0.01% | +15+3.0% | Added |
| Cohen & Steers, Inc. | 511 | $390.0K | 0.00% | −11−2.1% | Reduced |
| David J Yvars Group | 510 | $388.8K | 0.26% | +50+10.9% | Added |
| Carlton Hofferkamp & Jenks Wealth Management, LLC | 542 | $388.2K | 0.16% | −40−6.9% | Reduced |
| Segment Wealth Management, LLC | 509 | $388.1K | 0.03% | +9+1.8% | Added |
| Stratos Wealth Advisors, LLC | 508 | $387.3K | 0.02% | −196−27.8% | Reduced |
| Forum Financial Management, LP | 508 | $387.1K | 0.01% | 00.0% | Unchanged |
| Cladis Investment Advisory, LLC | 505 | $385.0K | 0.28% | 00.0% | Unchanged |
| Private Portfolio Partners LLC | 503 | $383.5K | 0.08% | −5−1.0% | Reduced |
| Signature Wealth Management Partners, LLC | 500 | $381.2K | 0.31% | 00.0% | Unchanged |
| Ally Financial Inc. | 500 | $381.2K | 0.05% | +500 | New |
| Caas Capital Management LP | 500 | $381.2K | 0.16% | +500 | New |
| Boston Trust Walden Corp | 499 | $380.4K | 0.00% | 00.0% | Unchanged |
| Chapin Davis, Inc. | 498 | $379.7K | 0.14% | +498 | New |
| Opes Wealth Management LLC | 496 | $378.1K | 0.09% | +3+0.6% | Added |
| Raleigh Capital Management Inc. | 492 | $374.7K | 0.16% | +138+39.0% | Added |
| Proficio Capital Partners LLC | 488 | $372.1K | 0.04% | +1+0.2% | Added |
| McDaniel Terry & Co | 488 | $372.0K | 0.03% | +40+8.9% | Added |
| Stonebrook Private Inc. | 487 | $371.3K | 0.11% | +7+1.5% | Added |
| Hallmark Capital Management Inc | 485 | $369.8K | 0.03% | +485 | New |
| FWL Investment Management, LLC | 482 | $367.5K | 0.20% | +85+21.4% | Added |
| Financial Perspectives, Inc | 478 | $364.4K | 0.14% | −1−0.2% | Reduced |
| FLC Capital Advisors | 476 | $362.9K | 0.09% | 00.0% | Unchanged |
| Silver Oak Securities, Inc | 472 | $359.9K | 0.06% | −699−59.7% | Reduced |
| Beese Fulmer Investment Management, Inc. | 471 | $359.1K | 0.03% | +38+8.8% | Added |
| First Trust Investment Solutions L.P. | 468 | $356.8K | 0.06% | +116+33.0% | Added |
| Sustainable Insight Capital Management, LLC | 466 | $355.3K | 0.26% | +100+27.3% | Added |
| Onyx Bridge Wealth Group LLC | 491 | $355.3K | 0.06% | −56−10.2% | Reduced |
| Fulcrum Capital LLC | 465 | $354.5K | 0.08% | 00.0% | Unchanged |