ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q1 2024
Institutional positions in ServiceNow, Inc. as of Mar 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,823
- +94 vs. Q4 2023
- Shares held
- 180.1M
- −127.2K (−0.1%) vs. Q4 2023
- Total value
- $136.7B
- +$9.65B (+7.6%) vs. Q4 2023
- New holders
- 193
- 765 more added
- Sold out
- 99
- 637 more reduced
27 institutions that held it in Q4 2023 haven't filed for Q1 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q1 2024
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q4 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| 9258 Wealth Management, LLC | 843 | $642.7K | 0.10% | −6−0.7% | Reduced |
| Outlook Wealth Advisors, LLC | 842 | $641.9K | 0.20% | +85+11.2% | Added |
| Zions Bancorporation, N.A. | 839 | $639.7K | 0.05% | +16+1.9% | Added |
| Zega Financial, LLC | 839 | $639.7K | 0.28% | +839 | New |
| Zullo Investment Group, Inc. | 838 | $638.9K | 0.30% | −5−0.6% | Reduced |
| Evanson Asset Management, LLC | 838 | $638.6K | 0.05% | +127+17.9% | Added |
| Castleview Partners, LLC | 833 | $635.1K | 0.35% | −358−30.1% | Reduced |
| Asahi Life Asset Management Co., Ltd. | 825 | $629.0K | 0.38% | −60−6.8% | Reduced |
| Coastal Investment Advisors, Inc. | 825 | $629.0K | 0.13% | +474+135.0% | Added |
| Meyer Handelman Co | 825 | $629.0K | 0.02% | +825 | New |
| Motiv8 Investments LLC | 823 | $627.5K | 0.49% | +142+20.9% | Added |
| Centaurus Financial, Inc. | 818 | $624.0K | 0.04% | −139−14.5% | Reduced |
| Wiley Bros.-Aintree Capital, LLC | 816 | $622.1K | 0.09% | +816 | New |
| Optas, LLC | 815 | $621.4K | 0.17% | +14+1.7% | Added |
| Camden Capital, LLC | 814 | $620.5K | 0.05% | −73−8.2% | Reduced |
| Syon Capital LLC | 812 | $619.1K | 0.06% | +2+0.2% | Added |
| Edentree Asset Management Ltd | 810 | $616.9K | 0.20% | −790−49.4% | Reduced |
| Bahl & Gaynor Inc | 806 | $614.5K | 0.00% | +337+71.9% | Added |
| New World Advisors LLC | 801 | $610.7K | 0.18% | −347−30.2% | Reduced |
| South Dakota Investment Council | 800 | $610.0K | 0.01% | −200−20.0% | Reduced |
| KRS Capital Management, LLC | 800 | $609.9K | 0.49% | −10−1.2% | Reduced |
| First Citizens Bank & Trust Co | 800 | $609.9K | 0.01% | −307−27.7% | Reduced |
| Regal Investment Advisors LLC | 799 | $609.3K | 0.04% | +35+4.6% | Added |
| Bullock Wealth Management Group | 790 | $607.0K | 0.41% | +790 | New |
| Csenge Advisory Group | 794 | $605.3K | 0.03% | +19+2.5% | Added |
| Morningstar Investment Services LLC | 797 | $605.0K | 0.01% | −543−40.5% | Reduced |
| ASB Consultores, LLC | 793 | $604.6K | 0.16% | +793 | New |
| Park Edge Advisors, LLC | 789 | $601.5K | 0.17% | −41−4.9% | Reduced |
| Red Lighthouse Investment Management, LLC | 785 | $598.5K | 0.24% | 00.0% | Unchanged |
| RSM US Wealth Management LLC | 785 | $598.5K | 0.02% | −48−5.8% | Reduced |
| Vise Technologies, Inc. | 783 | $597.0K | 0.12% | +227+40.8% | Added |
| Legacy Financial Advisors, Inc. | 779 | $593.9K | 0.11% | +15+2.0% | Added |
| Claro Advisors LLC | 777 | $592.4K | 0.10% | +349+81.5% | Added |
| Strategy Asset Managers LLC | 777 | $592.4K | 0.13% | +777 | New |
| Element Pointe Advisors, LLC | 775 | $590.9K | 0.15% | 00.0% | Unchanged |
| Cary Street Partner Investment Advisory LLC | 773 | $589.3K | 0.02% | +77+11.1% | Added |
| Quent Capital, LLC | 770 | $587.0K | 0.07% | +30+4.1% | Added |
| Compass Ion Advisors, LLC | 767 | $584.8K | 0.08% | −3−0.4% | Reduced |
| Drive Wealth Management, LLC | 759 | $578.7K | 0.16% | −68−8.2% | Reduced |
| Salem Investment Counselors Inc | 758 | $577.9K | 0.02% | −83−9.9% | Reduced |
| Napa Wealth Management | 757 | $577.1K | 0.30% | 00.0% | Unchanged |
| Lewis Asset Management, LLC | 751 | $572.9K | 0.47% | −27−3.5% | Reduced |
| Chicago Partners Investment Group LLC | 773 | $572.8K | 0.02% | +71+10.1% | Added |
| Galvin, Gaustad & Stein, LLC | 750 | $571.8K | 0.05% | 00.0% | Unchanged |
| Tradition Wealth Management, LLC | 748 | $570.3K | 0.06% | 00.0% | Unchanged |
| Patron Partners Advisors, LLC | 746 | $568.8K | 0.35% | +116+18.4% | Added |
| First National Bank Sioux Falls | 740 | $564.2K | 0.31% | 00.0% | Unchanged |
| Leo Wealth, LLC | 731 | $560.5K | 0.06% | +75+11.4% | Added |
| PFG Advisors | 735 | $560.4K | 0.04% | −37−4.8% | Reduced |
| Carr Financial Group Corp | 733 | $558.8K | 0.19% | +91+14.2% | Added |
| Great Lakes Advisors, LLC | 731 | $557.3K | 0.00% | −223−23.4% | Reduced |
| Pensionmark Financial Group, LLC | 425 | $552.7K | 0.08% | −377−47.0% | Reduced |
| Provenance Wealth Advisors, LLC | 725 | $552.7K | 0.08% | −4−0.5% | Reduced |
| BluePath Capital Management, LLC | 720 | $548.9K | 0.42% | +13+1.8% | Added |
| Battery Global Advisors, LLC | 717 | $546.6K | 0.44% | 00.0% | Unchanged |
| Prosperity Consulting Group, LLC | 713 | $543.6K | 0.07% | +224+45.8% | Added |
| XTX Topco Ltd | 713 | $543.6K | 0.07% | +713 | New |
| L2 Asset Management, LLC | 708 | $539.8K | 0.18% | +42+6.3% | Added |
| Marex Group plc | 707 | $539.0K | 0.02% | +71+11.2% | Added |
| Sandy Cove Advisors, LLC | 705 | $537.5K | 0.25% | +31+4.6% | Added |
| EverSource Wealth Advisors, LLC | 770 | $533.9K | 0.04% | +47+6.5% | Added |
| Allred Capital Management, LLC | 700 | $533.7K | 0.21% | +50+7.7% | Added |
| Keel Point, LLC | 696 | $530.6K | 0.05% | +70+11.2% | Added |
| Loomis Sayles & Co L P | 687 | $524.0K | 0.00% | +305+79.8% | Added |
| Quadcap Wealth Management, LLC | 687 | $523.8K | 0.12% | −297−30.2% | Reduced |
| Bright Futures Wealth Management, LLC. | 675 | $522.5K | 0.28% | +675 | New |
| Capital Square, LLC | 685 | $522.2K | 0.37% | −5−0.7% | Reduced |
| MBB Public Markets I LLC | 683 | $520.7K | 0.03% | +683 | New |
| Ausdal Financial Partners, Inc. | 682 | $520.0K | 0.06% | −96−12.3% | Reduced |
| Renasant Bank | 673 | $513.1K | 0.37% | +163+32.0% | Added |
| Chemung Canal Trust Co | 670 | $510.8K | 0.10% | +308+85.1% | Added |
| Symphony Financial, Ltd. Co. | 670 | $510.8K | 0.12% | −17−2.5% | Reduced |
| Pinnacle Wealth Management Advisory Group, LLC | 670 | $510.8K | 0.05% | +19+2.9% | Added |
| Delap Wealth Advisory, LLC | 670 | $510.8K | 0.21% | +670 | New |
| Foundations Investment Advisors, LLC | 663 | $505.7K | 0.01% | +663 | New |
| Childress Capital Advisors, LLC | 663 | $505.5K | 0.15% | −26−3.8% | Reduced |
| Great Diamond Partners, LLC | 662 | $504.7K | 0.12% | +40+6.4% | Added |
| Fox Hill Wealth Management | 662 | $504.7K | 0.34% | +662 | New |
| Avitas Wealth Management LLC | 660 | $503.2K | 0.08% | −7−1.0% | Reduced |
| Champlain Investment Partners, LLC | 660 | $503.2K | 0.00% | 00.0% | Unchanged |
| TD Capital Management LLC | 660 | $502.8K | 0.05% | 00.0% | Unchanged |
| Scientech Research LLC | 659 | $502.4K | 0.27% | −475−41.9% | Reduced |
| Eqis Capital Management, Inc. | 658 | $502.0K | 0.04% | +127+23.9% | Added |
| Moors & Cabot, Inc. | 658 | $501.7K | 0.03% | +124+23.2% | Added |
| Green Square Capital Advisors LLC | 657 | $501.1K | 0.07% | +264+67.2% | Added |
| D.B. Root & Company, LLC | 649 | $494.8K | 0.17% | −297−31.4% | Reduced |
| BSW Wealth Partners | 646 | $492.5K | 0.08% | −83−11.4% | Reduced |
| Prosperity Wealth Management, Inc. | 642 | $489.5K | 0.23% | −193−23.1% | Reduced |
| Allstate Corp | 641 | $488.7K | 0.03% | −15−2.3% | Reduced |
| Change Path, LLC | 640 | $488.0K | 0.02% | +288+81.8% | Added |
| Eos Management, L.P. | 640 | $487.9K | 0.20% | +640 | New |
| Machina Capital S.A.S. | 639 | $487.2K | 0.26% | +639 | New |
| Steel Peak Wealth Management LLC | 636 | $484.9K | 0.02% | +636 | New |
| AlTi Global, Inc. | 633 | $482.6K | 0.01% | −70−10.0% | Reduced |
| W.H. Cornerstone Investments Inc. | 631 | $481.0K | 0.35% | +631 | New |
| Spirit of America Management Corp | 630 | $480.3K | 0.10% | +350+125.0% | Added |
| Fiduciary Family Office, LLC | 628 | $479.0K | 0.19% | +628 | New |
| Qube Research & Technologies Ltd | 628 | $478.8K | 0.00% | −47,636−98.7% | Reduced |
| Tritonpoint Wealth, LLC | 716 | $476.9K | 0.05% | −325−31.2% | Reduced |
| KPP Advisory Services LLC | 623 | $475.0K | 0.13% | +623 | New |