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Harley-Davidson, Inc.

HOG
Exchange
NYSE
Industry
Motorcycles, Bicycles & Parts
SEC CIK
0000793952

In the last 90 days, Harley-Davidson, Inc. insiders filed 3 open-market purchases and 3 sales; 441 institutions reported holding it in 13F filings for Q2 2026, worth $2.66B in total; no superinvestor holds it.

13F holders, Q2 2025

Institutional positions in Harley-Davidson, Inc. as of Jun 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
397
+8 vs. Q1 2025
Shares held
107.0M
−5.83M (−5.2%) vs. Q1 2025
Total value
$2.53B
−$324.4M (−11.4%) vs. Q1 2025
New holders
58
125 more added
Sold out
50
141 more reduced

3 institutions that held it in Q1 2025 haven't filed for Q2 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting HOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2025: 397 institutions
Q1 2021: 421 institutionsQ2 2021: 449 institutionsQ3 2021: 413 institutionsQ4 2021: 429 institutionsQ1 2022: 425 institutionsQ2 2022: 404 institutionsQ3 2022: 415 institutionsQ4 2022: 450 institutionsQ1 2023: 438 institutionsQ2 2023: 431 institutionsQ3 2023: 416 institutionsQ4 2023: 421 institutionsQ1 2024: 413 institutionsQ2 2024: 412 institutionsQ3 2024: 421 institutionsQ4 2024: 410 institutionsQ1 2025: 392 institutionsQ2 2025: 397 institutionsQ3 2025: 404 institutionsQ4 2025: 390 institutionsQ1 2026: 400 institutionsQ2 2026: 441 institutions
Value heldQ2 2025: $2.53B
Q1 2021: $5.49BQ2 2021: $6.56BQ3 2021: $5.07BQ4 2021: $5.23BQ1 2022: $5.12BQ2 2022: $4.01BQ3 2022: $4.31BQ4 2022: $5.24BQ1 2023: $4.65BQ2 2023: $4.14BQ3 2023: $3.77BQ4 2023: $4.28BQ1 2024: $5.01BQ2 2024: $3.85BQ3 2024: $4.50BQ4 2024: $3.50BQ1 2025: $2.85BQ2 2025: $2.53BQ3 2025: $2.88BQ4 2025: $2.22BQ1 2026: $2.16BQ2 2026: $2.66B
Institutions holding HOG and their total value by quarter
QuarterHoldersValue
Q2 2026441$2.66B
Q1 2026400$2.16B
Q4 2025390$2.22B
Q3 2025404$2.88B
Q2 2025397$2.53B
Q1 2025392$2.85B
Q4 2024410$3.50B
Q3 2024421$4.50B
Q2 2024412$3.85B
Q1 2024413$5.01B
Q4 2023421$4.28B
Q3 2023416$3.77B
Q2 2023431$4.14B
Q1 2023438$4.65B
Q4 2022450$5.24B
Q3 2022415$4.31B
Q2 2022404$4.01B
Q1 2022425$5.12B
Q4 2021429$5.23B
Q3 2021413$5.07B
Q2 2021449$6.56B
Q1 2021421$5.49B

Institutions, Q2 2025

Shares, value and share of portfolio for each institution holding Harley-Davidson, Inc.; share changes are against Q1 2025.

Institutions holding HOG in Q2 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Connor, Clark & Lunn Investment Management Ltd.0$00.00%−158,446−100.0%Sold out
Corebridge Financial, Inc.0$00.00%−126,574−100.0%Sold out
Algert Global LLC0$00.00%−107,391−100.0%Sold out
Kingsview Wealth Management, LLC0$00.00%−104,293−100.0%Sold out
Alaska Permanent Fund Corp0$00.00%−73,667−100.0%Sold out
Clark Estates Inc0$00.00%−54,832−100.0%Sold out
Alberta Investment Management Corp0$00.00%−52,000−100.0%Sold out
Divisadero Street Capital Management, LP0$00.00%−28,125−100.0%Sold out
Natixis0$00.00%−26,919−100.0%Sold out
Allianz Asset Management GmbH0$00.00%−24,702−100.0%Sold out
Caisse de Depot Et Placement du Quebec0$00.00%−20,500−100.0%Sold out
Congress Wealth Management LLC0$00.00%−17,002−100.0%Sold out
RBF Capital, LLC0$00.00%−16,100−100.0%Sold out
Sherbrooke Park Advisers LLC0$00.00%−14,339−100.0%Sold out
Gsa Capital Partners LLP0$00.00%−12,484−100.0%Sold out
Marex Group plc0$00.00%−12,181−100.0%Sold out
Everence Capital Management Inc0$00.00%−11,510−100.0%Sold out
MML Investors Services, LLC0$00.00%−11,204−100.0%Sold out
M&T Bank Corp0$00.00%−10,058−100.0%Sold out
Mariner, LLC0$00.00%−8,818−100.0%Sold out
Atom Investors LP0$00.00%−8,626−100.0%Sold out
HighTower Advisors, LLC0$00.00%−8,515−100.0%Sold out
Perennial Investment Advisors, LLC0$00.00%−8,000−100.0%Sold out
Coldstream Capital Management Inc0$00.00%−3,313−100.0%Sold out
Promus Capital, LLC0$00.00%−2,536−100.0%Sold out
Continuum Advisory, LLC0$00.00%−1,043−100.0%Sold out
Global Financial Private Client, LLC0$00.00%−969−100.0%Sold out
Quadrant Capital Group LLC0$00.00%−619−100.0%Sold out
Bryn Mawr Trust Co0$00.00%−253−100.0%Sold out
Hexagon Capital Partners LLC0$00.00%−250−100.0%Sold out
Amundi0$00.00%−270−100.0%Sold out
Beacon Capital Management, LLC0$00.00%−227−100.0%Sold out
Cypress Capital Management LLC (WY)0$00.00%−150−100.0%Sold out
Investment Research & Advisory Group, Inc.0$00.00%−136−100.0%Sold out
Motco0$00.00%−120−100.0%Sold out
Greenline Partners, LLC0$00.00%−71−100.0%Sold out
Bank of New Hampshire0$00.00%−35−100.0%Sold out
South State Corp.0$00.00%−25−100.0%Sold out
WealthTrak Capital Management LLC0$00.00%−25−100.0%Sold out
CVA Family Office, LLC0$00.00%−19−100.0%Sold out
MPWM Advisory Solutions, LLC0$00.00%−15−100.0%Sold out
Binnacle Investments Inc0$00.00%−11−100.0%Sold out
American Capital Advisory, LLC0$00.00%−8−100.0%Sold out
Mather Group, LLC.0$00.00%−6−100.0%Sold out
Bernard Wealth Management Corp.0$00.00%−6−100.0%Sold out
Creekmur Asset Management LLC0$00.00%−2−100.0%Sold out
Financial Harvest, LLC0$00.00%−1,178−100.0%Sold out
CCM Investment Group, LLC––––Not filed
Lindbrook Capital, LLC––––Not filed
Sandy Spring Bank––––Not filed