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Harley-Davidson, Inc.

HOG
Exchange
NYSE
Industry
Motorcycles, Bicycles & Parts
SEC CIK
0000793952

In the last 90 days, Harley-Davidson, Inc. insiders filed 3 open-market purchases and 3 sales; 441 institutions reported holding it in 13F filings for Q2 2026, worth $2.66B in total; no superinvestor holds it.

13F holders, Q3 2021

Institutional positions in Harley-Davidson, Inc. as of Sep 30, 2021. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
413
−29 vs. Q2 2021
Shares held
138.5M
−4.61M (−3.2%) vs. Q2 2021
Total value
$5.07B
−$1.48B (−22.6%) vs. Q2 2021
New holders
34
120 more added
Sold out
63
138 more reduced

7 institutions that held it in Q2 2021 haven't filed for Q3 2021 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q2 2021: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting HOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ3 2021: 413 institutions
Q1 2021: 421 institutionsQ2 2021: 449 institutionsQ3 2021: 413 institutionsQ4 2021: 429 institutionsQ1 2022: 425 institutionsQ2 2022: 404 institutionsQ3 2022: 415 institutionsQ4 2022: 450 institutionsQ1 2023: 438 institutionsQ2 2023: 431 institutionsQ3 2023: 416 institutionsQ4 2023: 421 institutionsQ1 2024: 413 institutionsQ2 2024: 412 institutionsQ3 2024: 421 institutionsQ4 2024: 410 institutionsQ1 2025: 392 institutionsQ2 2025: 397 institutionsQ3 2025: 404 institutionsQ4 2025: 390 institutionsQ1 2026: 400 institutionsQ2 2026: 441 institutions
Value heldQ3 2021: $5.07B
Q1 2021: $5.49BQ2 2021: $6.56BQ3 2021: $5.07BQ4 2021: $5.23BQ1 2022: $5.12BQ2 2022: $4.01BQ3 2022: $4.31BQ4 2022: $5.24BQ1 2023: $4.65BQ2 2023: $4.14BQ3 2023: $3.77BQ4 2023: $4.28BQ1 2024: $5.01BQ2 2024: $3.85BQ3 2024: $4.50BQ4 2024: $3.50BQ1 2025: $2.85BQ2 2025: $2.53BQ3 2025: $2.88BQ4 2025: $2.22BQ1 2026: $2.16BQ2 2026: $2.66B
Institutions holding HOG and their total value by quarter
QuarterHoldersValue
Q2 2026441$2.66B
Q1 2026400$2.16B
Q4 2025390$2.22B
Q3 2025404$2.88B
Q2 2025397$2.53B
Q1 2025392$2.85B
Q4 2024410$3.50B
Q3 2024421$4.50B
Q2 2024412$3.85B
Q1 2024413$5.01B
Q4 2023421$4.28B
Q3 2023416$3.77B
Q2 2023431$4.14B
Q1 2023438$4.65B
Q4 2022450$5.24B
Q3 2022415$4.31B
Q2 2022404$4.01B
Q1 2022425$5.12B
Q4 2021429$5.23B
Q3 2021413$5.07B
Q2 2021449$6.56B
Q1 2021421$5.49B

Institutions, Q3 2021

Shares, value and share of portfolio for each institution holding Harley-Davidson, Inc.; share changes are against Q2 2021.

Institutions holding HOG in Q3 2021
InstitutionSharesValue% of portfolioChange in sharesAction
Goldman Sachs Group Inc2,930,853$107.3M0.03%−116,099−3.8%Reduced
Impala Asset Management LLC3,100,976$113.5M8.43%−58,607−1.9%Reduced
Hotchkis & Wiley Capital Management LLC3,161,793$115.8M0.37%−82,110−2.5%Reduced
Invesco Ltd.3,347,789$122.6M0.03%−5,490,044−62.1%Reduced
D. E. Shaw & Co., Inc.3,645,464$133.5M0.17%+225,171+6.6%Added
State Street Corp3,809,220$139.5M0.01%−15,675−0.4%Reduced
Jupiter Asset Management Ltd4,018,330$147.1M1.67%−20,000−0.5%Reduced
LSV Asset Management4,834,488$177.0M0.32%−11,382−0.2%Reduced
Beutel, Goodman & Co Ltd.6,991,279$255.9M1.57%+287,867+4.3%Added
H Partners Management, LLC11,200,000$410.0M37.17%+2,800,000+33.3%Added
BlackRock Inc.12,514,392$458.2M0.01%−44,727−0.4%Reduced
Boston Partners13,682,239$500.9M0.63%+901,026+7.0%Added
Vanguard Group Inc13,880,315$508.2M0.01%−30,077−0.2%Reduced
Cartenna Capital, LP0$00.00%−195,000−100.0%Sold out
MIK Capital, LP0$00.00%−123,378−100.0%Sold out
Gyon Technologies Capital Management, LP0$00.00%−55,625−100.0%Sold out
Paloma Partners Management Co0$00.00%−50,622−100.0%Sold out
EAM Investors, LLC0$00.00%−44,811−100.0%Sold out
North Fourth Asset Management, LP0$00.00%−30,000−100.0%Sold out
Driehaus Capital Management LLC0$00.00%−25,341−100.0%Sold out
Nomura Holdings Inc0$00.00%−22,952−100.0%Sold out
Twin Tree Management, LP0$00.00%−22,219−100.0%Sold out
USS Investment Management Ltd0$00.00%−16,113−100.0%Sold out
Hillsdale Investment Management Inc.0$00.00%−12,000−100.0%Sold out
Caxton Associates LP0$00.00%−10,198−100.0%Sold out
Robeco Institutional Asset Management B.V.0$00.00%−9,874−100.0%Sold out
Donoghue Forlines LLC0$00.00%−8,948−100.0%Sold out
Symmetry Partners, LLC0$00.00%−8,707−100.0%Sold out
Lebenthal Global Advisors, LLC0$00.00%−8,363−100.0%Sold out
Laurion Capital Management LP0$00.00%−8,100−100.0%Sold out
Advisory Services Network, LLC0$00.00%−8,020−100.0%Sold out
Sigma Planning Corp0$00.00%−6,529−100.0%Sold out
Sciencast Management LP0$00.00%−6,300−100.0%Sold out
JustInvest LLC0$00.00%−6,209−100.0%Sold out
AE Wealth Management LLC0$00.00%−6,052−100.0%Sold out
Lido Advisors, LLC0$00.00%−5,809−100.0%Sold out
Park National Corp0$00.00%−5,761−100.0%Sold out
Convergence Investment Partners, LLC0$00.00%−5,579−100.0%Sold out
United Capital Financial Advisers, LLC0$00.00%−5,428−100.0%Sold out
Cetera Investment Advisers0$00.00%−5,444−100.0%Sold out
Girard Partners Ltd.0$00.00%−5,348−100.0%Sold out
Comerica Securities,inc.0$00.00%−5,265−100.0%Sold out
Advisor Partners LLC0$00.00%−5,250−100.0%Sold out
Mount Yale Investment Advisors, LLC0$00.00%−5,013−100.0%Sold out
Landaas & Co0$00.00%−4,990−100.0%Sold out
Van Cleef Asset Management,Inc0$00.00%−5,000−100.0%Sold out
Cigna Investments Inc0$00.00%−4,750−100.0%Sold out
Corient Capital Partners, LLC0$00.00%−4,704−100.0%Sold out
M&T Bank Corp0$00.00%−4,653−100.0%Sold out
XTX Topco Ltd0$00.00%−4,622−100.0%Sold out
Folger Nolan Fleming Douglas Capital Management, Inc0$00.00%−4,600−100.0%Sold out
Verition Fund Management LLC0$00.00%−4,604−100.0%Sold out
IBM Retirement Fund0$00.00%−4,370−100.0%Sold out
Isthmus Partners, LLC0$00.00%−2,004−100.0%Sold out
Trust Co of Vermont0$00.00%−1,200−100.0%Sold out
Personal Wealth Partners0$00.00%−1,019−100.0%Sold out
Newbridge Financial Services Group, Inc.0$00.00%−700−100.0%Sold out
FORA Capital, LLC0$00.00%−631−100.0%Sold out
Red Door Wealth Management, LLC0$00.00%−600−100.0%Sold out
KB Financial Partners, LLC0$00.00%−505−100.0%Sold out
Neo Ivy Capital Management0$00.00%−401−100.0%Sold out
Mach-1 Financial Group, Inc.0$00.00%−200−100.0%Sold out
Ade, LLC0$00.00%−201−100.0%Sold out
SRS Capital Advisors, Inc.0$00.00%−173−100.0%Sold out
Brendel Financial Advisors LLC0$00.00%−168−100.0%Sold out
Corbenic Partners LLC0$00.00%−111−100.0%Sold out
CNB Bank0$00.00%−114−100.0%Sold out
Caldwell Trust Co0$00.00%−100−100.0%Sold out
GW&K Investment Management, LLC0$00.00%−79−100.0%Sold out
MCF Advisors LLC0$00.00%−74−100.0%Sold out
CVA Family Office, LLC0$00.00%−55−100.0%Sold out
Hudock, Inc.0$00.00%−50−100.0%Sold out
Trustcore Financial Services, LLC0$00.00%−37−100.0%Sold out
Bellevue Asset Management, LLC0$00.00%−50−100.0%Sold out
Financial Management Professionals, Inc.0$00.00%−26−100.0%Sold out
Mark Sheptoff Financial Planning, LLC0$00.00%−5−100.0%Sold out
QS Investors, LLC––––Not filed
CWM, LLC––––Not filed
Pictet Asset Management Ltd––––Not filed
Cipher Capital LP––––Not filed
Hoover Financial Advisors, Inc.––––Not filed
First Horizon Corp––––Not filed
Horan Securities, Inc.––––Not filed