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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q2 2026

Institutional positions in ServiceNow, Inc. as of Jun 30, 2026. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Q3 2026 data is still coming in: 7 institutions have reported holding NOW so far. See Q3 2026

Institutional holders
2,245
+59 vs. Q1 2026
Shares held
842.8M
−20.0M (−2.3%) vs. Q1 2026
Total value
$83.7B
−$6.59B (−7.3%) vs. Q1 2026
New holders
329
963 more added
Sold out
270
799 more reduced

27 institutions that held it in Q1 2026 haven't filed for Q2 2026 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2026: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2026: 2,245 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,945 institutionsQ4 2024: 2,262 institutionsQ1 2025: 2,167 institutionsQ2 2025: 2,298 institutionsQ3 2025: 2,249 institutionsQ4 2025: 2,326 institutionsQ1 2026: 2,213 institutionsQ2 2026: 2,245 institutions
Value heldQ2 2026: $83.7B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,245$83.7B
Q1 20262,213$90.5B
Q4 20252,326$138.5B
Q3 20252,249$164.4B
Q2 20252,298$187.2B
Q1 20252,167$145.0B
Q4 20242,262$194.6B
Q3 20241,945$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q2 2026

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q1 2026.

Institutions holding NOW in Q2 2026
InstitutionSharesValue% of portfolioChange in sharesAction
Aigen Investment Management, LP0$00.00%−27,569−100.0%Sold out
Robocap Asset Management Ltd0$00.00%−26,116−100.0%Sold out
Campbell & CO Investment Adviser LLC0$00.00%−25,504−100.0%Sold out
Once Capital Management, LLC0$00.00%−25,000−100.0%Sold out
Martingale Asset Management L P0$00.00%−24,500−100.0%Sold out
Milestones Administradora de Recursos Ltda.0$00.00%−23,040−100.0%Sold out
Mitchell Capital Management Co0$00.00%−22,498−100.0%Sold out
Farringdon Capital, Ltd.0$00.00%−21,475−100.0%Sold out
GF Fund Management Co. Ltd.0$00.00%−20,487−100.0%Sold out
Telligent Fund, LP0$00.00%−20,000−100.0%Sold out
Left Brain Wealth Management, LLC0$00.00%−18,890−100.0%Sold out
Algert Global LLC0$00.00%−18,617−100.0%Sold out
Exane Asset Management0$00.00%−15,947−100.0%Sold out
Castle Rock Wealth Management, LLC0$00.00%−18,586−100.0%Sold out
WCG Wealth Advisors LLC0$00.00%−17,737−100.0%Sold out
Loomis Sayles & Co L P0$00.00%−17,530−100.0%Sold out
Evoke Wealth, LLC0$00.00%−17,056−100.0%Sold out
KP Management LLC0$00.00%−16,250−100.0%Sold out
Family Capital Trust Co0$00.00%−16,076−100.0%Sold out
Verdence Capital Advisors LLC0$00.00%−15,849−100.0%Sold out
Clare Market Investments LLC0$00.00%−15,125−100.0%Sold out
Bridgefront Capital, LLC0$00.00%−14,472−100.0%Sold out
Machina Capital S.A.S.0$00.00%−14,439−100.0%Sold out
Lineweaver Wealth Advisors, LLC0$00.00%−13,062−100.0%Sold out
Wealth High Governance Asset Management Ltda.0$00.00%−12,997−100.0%Sold out
Sentinel Dome Partners, LLC0$00.00%−12,450−100.0%Sold out
DSG Capital Advisors, LLC0$00.00%−12,415−100.0%Sold out
Waterway Wealth Management, LLC0$00.00%−12,191−100.0%Sold out
Dara Capital US, Inc.0$00.00%−12,108−100.0%Sold out
Mfg Wealth Management, Inc.0$00.00%−11,945−100.0%Sold out
Bay Rivers Group0$00.00%−11,910−100.0%Sold out
Convergence Financial, LLC0$00.00%−11,653−100.0%Sold out
Alamar Capital Management, LLC0$00.00%−11,240−100.0%Sold out
PEAK6 LLC0$00.00%−10,214−100.0%Sold out
NDWM LLC0$00.00%−10,104−100.0%Sold out
Willner & Heller, LLC0$00.00%−9,770−100.0%Sold out
Commons Capital, LLC0$00.00%−9,551−100.0%Sold out
Freemont Management S.A.0$00.00%−9,400−100.0%Sold out
Rothschild Capital Partners, LLC0$00.00%−8,857−100.0%Sold out
Harvest Fund Management Co., Ltd0$00.00%−8,000−100.0%Sold out
Walser Wealth Management Company, A Ltd Liability Co0$00.00%−7,297−100.0%Sold out
Wealth High Governance Capital Ltda0$00.00%−7,003−100.0%Sold out
Lighthouse Investment Partners, LLC0$00.00%−6,858−100.0%Sold out
Alesco Advisors LLC0$00.00%−6,816−100.0%Sold out
Sound View Wealth Advisors Group, LLC0$00.00%−6,722−100.0%Sold out
Ashton Thomas Securities, LLC0$00.00%−6,605−100.0%Sold out
AAFMAA Wealth Management & Trust LLC0$00.00%−6,511−100.0%Sold out
Vertrix Wealth Management, LLC0$00.00%−6,387−100.0%Sold out
Bannerstone Capital Management, LLC0$00.00%−6,342−100.0%Sold out
Duncan Williams Asset Management, LLC0$00.00%−6,275−100.0%Sold out
Oxford Asset Management LLP0$00.00%−6,052−100.0%Sold out
LB Partners LLC0$00.00%−6,000−100.0%Sold out
Volterra Technologies LP0$00.00%−5,911−100.0%Sold out
Harvey Capital Management Inc0$00.00%−5,900−100.0%Sold out
Fullerton Fund Management Co Ltd.0$00.00%−5,844−100.0%Sold out
Coign Capital Advisors LLC0$00.00%−5,693−100.0%Sold out
St. Louis Trust Co0$00.00%−5,675−100.0%Sold out
Cornerstone Capital, Inc.0$00.00%−5,630−100.0%Sold out
Harfst & Associates, Inc.0$00.00%−5,610−100.0%Sold out
Oasis Advisors, LLC0$00.00%−5,278−100.0%Sold out
Paragon Private Wealth Management, LLC0$00.00%−5,252−100.0%Sold out
Directional Asset Management0$00.00%−5,178−100.0%Sold out
Secured Retirement Advisors, LLC0$00.00%−5,168−100.0%Sold out
Capula Management Ltd0$00.00%−5,021−100.0%Sold out
Diker Management LLC0$00.00%−5,000−100.0%Sold out
Heritage Wealth Management, Inc.0$00.00%−4,980−100.0%Sold out
Private Wealth Partners, LLC0$00.00%−4,835−100.0%Sold out
nVerses Capital, LLC0$00.00%−4,769−100.0%Sold out
First National Bank of Hutchinson0$00.00%−4,730−100.0%Sold out
Schmidt P J Investment Management Inc0$00.00%−4,696−100.0%Sold out
International Private Wealth Advisors LLC0$00.00%−4,576−100.0%Sold out
Hamilton Lane Advisors LLC0$00.00%−4,568−100.0%Sold out
Gerber Kawasaki Wealth & Investment Management0$00.00%−4,526−100.0%Sold out
Wick Capital Partners, LLC0$00.00%−4,496−100.0%Sold out
Bell Bank0$00.00%−4,340−100.0%Sold out
Gateway Wealth Partners, LLC0$00.00%−4,290−100.0%Sold out
Monograph Wealth Advisors, LLC0$00.00%−4,250−100.0%Sold out
Ambassador Advisors, LLC0$00.00%−2,729−100.0%Sold out
Gilliland Jeter Wealth Management LLC0$00.00%−4,185−100.0%Sold out
Virtue Capital Management, LLC0$00.00%−4,168−100.0%Sold out
Corient IA LLC0$00.00%−4,040−100.0%Sold out
Capital Advisors Inc0$00.00%−4,036−100.0%Sold out
waypoint wealth counsel0$00.00%−4,033−100.0%Sold out
WESPAC Advisors SoCal, LLC0$00.00%−4,002−100.0%Sold out
Abundance Wealth Counselors0$00.00%−3,907−100.0%Sold out
Pier 88 Investment Partners LLC0$00.00%−3,900−100.0%Sold out
McLaughlin Asset Management, Inc.0$00.00%−3,880−100.0%Sold out
GenTrust, LLC0$00.00%−3,874−100.0%Sold out
Severin Investments, LLC0$00.00%−3,849−100.0%Sold out
Fortis Group Advisors, LLC0$00.00%−4,410−100.0%Sold out
Whalen Wealth Management Inc.0$00.00%−3,700−100.0%Sold out
Citizens Business Bank0$00.00%−3,695−100.0%Sold out
Northwest Wealth Management, LLC0$00.00%−3,527−100.0%Sold out
Carnegie Capital Asset Management, LLC0$00.00%−3,501−100.0%Sold out
Lombard Odier Asset Management (USA) Corp0$00.00%−3,500−100.0%Sold out
Oarsman Capital, Inc.0$00.00%−3,477−100.0%Sold out
Pathfinder Wealth Consulting, Inc.0$00.00%−3,476−100.0%Sold out
Westwood Wealth Management0$00.00%−3,425−100.0%Sold out
Fieldview Capital Management, LLC0$00.00%−3,383−100.0%Sold out
Wallace Advisory Group, LLC0$00.00%−3,294−100.0%Sold out