ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q3 2025
Institutional positions in ServiceNow, Inc. as of Sep 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 2,249
- −9 vs. Q2 2025
- Shares held
- 179.7M
- +22.7K (0.0%) vs. Q2 2025
- Total value
- $164.4B
- −$20.1B (−10.9%) vs. Q2 2025
- New holders
- 186
- 1,038 more added
- Sold out
- 195
- 740 more reduced
40 institutions that held it in Q2 2025 haven't filed for Q3 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q2 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q3 2025
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q2 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Whittier Trust Co of Nevada Inc | 42,268 | $38.6M | 0.82% | +1,708+4.2% | Added |
| Tiaa Trust, National Association | 41,745 | $38.4M | 0.09% | +30+0.1% | Added |
| Guggenheim Capital LLC | 41,653 | $38.3M | 0.28% | −1,292−3.0% | Reduced |
| Comerica Bank | 41,417 | $38.1M | 0.14% | −2,791−6.3% | Reduced |
| Benchstone Capital Management LP | 40,714 | $37.5M | 5.11% | +10,795+36.1% | Added |
| Ithaka Group LLC | 40,583 | $37.3M | 6.38% | −416−1.0% | Reduced |
| Bowie Capital Management, LLC | 40,510 | $37.3M | 1.68% | +419+1.0% | Added |
| Ieq Capital, LLC | 40,200 | $37.0M | 0.11% | +538+1.4% | Added |
| Capital International Sarl | 40,020 | $36.8M | 0.64% | +2,076+5.5% | Added |
| Varma Mutual Pension Insurance Co | 39,983 | $36.8M | 0.24% | +9,200+29.9% | Added |
| D. E. Shaw & Co., Inc. | 38,722 | $35.6M | 0.03% | +769+2.0% | Added |
| Bank of Nova Scotia | 38,687 | $35.6M | 0.06% | +3,908+11.2% | Added |
| Vancity Investment Management Ltd | 38,573 | $35.5M | 4.72% | −1,942−4.8% | Reduced |
| Torrey Growth & Income Advisors | 38,571 | $35.5M | 10.45% | +38,571 | New |
| M&T Bank Corp | 38,375 | $35.3M | 0.12% | −1,563−3.9% | Reduced |
| Ami Asset Management Corp | 38,311 | $35.3M | 1.97% | −1,467−3.7% | Reduced |
| Sanctuary Advisors, LLC | 38,050 | $35.0M | 0.20% | +480+1.3% | Added |
| B. Metzler seel. Sohn & Co. AG | 37,951 | $34.9M | 0.31% | −878−2.3% | Reduced |
| CIBC World Markets Inc. | 37,760 | $34.7M | 0.07% | −1,405−3.6% | Reduced |
| BNP Paribas | 37,159 | $34.5M | 1.04% | −1,144−3.0% | Reduced |
| Quintet Private Bank (Europe) S.A. | 37,405 | $34.4M | 1.93% | −1,160−3.0% | Reduced |
| CDAM (UK) Ltd | 37,170 | $34.2M | 6.17% | −4,152−10.0% | Reduced |
| Renaissance Group LLC | 36,735 | $33.8M | 1.28% | −27−0.1% | Reduced |
| Worldquant Millennium Advisors LLC | 36,636 | $33.7M | 0.15% | +36,636 | New |
| Glenmede Investment Management, LP | 36,585 | $33.7M | 0.16% | −182−0.5% | Reduced |
| Capital Investment Services of America, Inc. | 36,540 | $33.6M | 2.99% | +59+0.2% | Added |
| Squarepoint Ops LLC | 36,458 | $33.6M | 0.07% | +30,892+555.0% | Added |
| Generali Powszechne Towarzystwo Emerytalne | 36,250 | $33.4M | 6.47% | +10,250+39.4% | Added |
| Select Equity Group, L.P. | 35,361 | $32.5M | 0.14% | −800−2.2% | Reduced |
| Chilton Investment Co LLC | 34,761 | $32.0M | 0.65% | +1,072+3.2% | Added |
| Captrust Financial Advisors | 34,524 | $31.8M | 0.06% | +754+2.2% | Added |
| Svenska Handelsbanken AB (publ) | 34,500 | $31.8M | 11.12% | +34,500 | New |
| Davis R M Inc | 34,293 | $31.6M | 0.55% | +8,144+31.1% | Added |
| Pacer Advisors, Inc. | 34,217 | $31.5M | 0.08% | −537−1.5% | Reduced |
| Utah Retirement Systems | 34,155 | $31.4M | 0.31% | +260+0.8% | Added |
| Northwest & Ethical Investments L.P. | 33,682 | $31.0M | 0.73% | +1,710+5.3% | Added |
| Harel Insurance Investments & Financial Services Ltd. | 33,633 | $30.9M | 0.28% | +633+1.9% | Added |
| USS Investment Management Ltd | 33,367 | $30.7M | 0.15% | 00.0% | Unchanged |
| Police & Firemen's Retirement System of New Jersey | 33,326 | $30.7M | 0.25% | +1,957+6.2% | Added |
| Pathstone Holdings, LLC | 33,047 | $30.4M | 0.12% | +3,105+10.4% | Added |
| AIA Group Ltd | 32,720 | $30.1M | 0.53% | −2,682−7.6% | Reduced |
| Sava Infond d.o.o. | 32,560 | $30.0M | 4.25% | +4,550+16.2% | Added |
| Engineers Gate Manager LP | 32,471 | $29.9M | 0.34% | +29,561+1,015.8% | Added |
| JustInvest LLC | 32,312 | $29.8M | 0.30% | −593−1.8% | Reduced |
| Ossiam | 32,158 | $29.6M | 0.38% | +8,902+38.3% | Added |
| Pittenger & Anderson Inc | 32,060 | $29.5M | 1.08% | +523+1.7% | Added |
| Artisan Partners Limited Partnership | 31,918 | $29.4M | 0.04% | −22,707−41.6% | Reduced |
| Glenview Trust Co | 31,451 | $28.9M | 0.46% | +1,318+4.4% | Added |
| Grace & Mercy Foundation, Inc. | 31,200 | $28.7M | 6.11% | +600+2.0% | Added |
| Scotia Capital Inc. | 31,125 | $28.6M | 0.12% | +4,970+19.0% | Added |
| Braun Stacey Associates Inc | 31,092 | $28.6M | 0.94% | +942+3.1% | Added |
| O'Shaughnessy Asset Management, LLC | 30,793 | $28.3M | 0.17% | +1,763+6.1% | Added |
| F/M Investments LLC | 30,486 | $28.1M | 1.08% | +2,125+7.5% | Added |
| New York Life Investment Management LLC | 30,449 | $28.0M | 0.25% | −575−1.9% | Reduced |
| Atalanta Sosnoff Capital, LLC | 30,267 | $27.9M | 0.53% | −32,145−51.5% | Reduced |
| Moody Lynn & Lieberson, LLC | 30,135 | $27.7M | 1.49% | −2,954−8.9% | Reduced |
| Heritage Investors Management Corp | 29,814 | $27.4M | 0.82% | +3,460+13.1% | Added |
| Aware Super Pty Ltd as trustee of Aware Super | 29,524 | $27.2M | 0.37% | −19,386−39.6% | Reduced |
| Spears Abacus Advisors LLC | 29,464 | $27.1M | 0.51% | +2,214+8.1% | Added |
| Wealthfront Advisers LLC | 29,414 | $27.1M | 0.06% | −724−2.4% | Reduced |
| GF Fund Management Co. Ltd. | 29,340 | $27.0M | 0.49% | −8,604−22.7% | Reduced |
| Capital Group Private Client Services, Inc. | 29,011 | $26.7M | 0.45% | −56,740−66.2% | Reduced |
| Northeast Investment Management | 28,719 | $26.4M | 1.06% | +905+3.3% | Added |
| CIBC Bancorp USA Inc. | 28,665 | $26.4M | 0.16% | +28,665 | New |
| Howland Capital Management LLC | 28,573 | $26.3M | 1.00% | +2,267+8.6% | Added |
| Gabelli Funds LLC | 28,423 | $26.2M | 0.18% | −165−0.6% | Reduced |
| Integrated Wealth Concepts LLC | 28,342 | $26.1M | 0.23% | +3,438+13.8% | Added |
| Harvest Portfolios Group Inc. | 27,770 | $25.6M | 0.47% | +3,606+14.9% | Added |
| Nicola Wealth Management Ltd. | 27,600 | $25.4M | 2.26% | +5,600+25.5% | Added |
| Dai-Ichi Life Insurance Company, Ltd | 27,572 | $25.4M | 0.64% | +1,663+6.4% | Added |
| Woodline Partners LP | 27,490 | $25.3M | 0.12% | +4,030+17.2% | Added |
| Walleye Trading LLC | 27,427 | $25.2M | 0.40% | +19,104+229.5% | Added |
| Avestar Capital, LLC | 27,317 | $25.1M | 1.80% | +24,706+946.2% | Added |
| Bradley Foster & Sargent Inc | 27,203 | $25.0M | 0.37% | +20,560+309.5% | Added |
| GWM Advisors LLC | 26,832 | $24.7M | 0.11% | −6,704−20.0% | Reduced |
| Public Employees Retirement Association of Colorado | 26,707 | $24.6M | 0.09% | −612−2.2% | Reduced |
| Nissay Asset Management Corp | 26,646 | $24.5M | 0.14% | −62,690−70.2% | Reduced |
| Ostrum Asset Management | 26,497 | $24.4M | 1.10% | −13,184−33.2% | Reduced |
| NZS Capital, LLC | 26,485 | $24.4M | 0.75% | +21,632+445.7% | Added |
| Lyell Wealth Management, LP | 26,454 | $24.3M | 1.81% | −41−0.2% | Reduced |
| Gradient Investments LLC | 26,407 | $24.3M | 0.41% | +1,880+7.7% | Added |
| Tocqueville Asset Management L.P. | 26,350 | $24.2M | 0.35% | −90.0% | Reduced |
| Jane Street Group, LLC | 26,309 | $24.2M | 0.03% | −86,366−76.7% | Reduced |
| Boston Family Office LLC | 26,099 | $24.0M | 1.53% | +252+1.0% | Added |
| BI Asset Management Fondsmaeglerselskab A/S | 26,026 | $24.0M | 0.22% | −5,323−17.0% | Reduced |
| Avalon Global Asset Management LLC | 25,920 | $23.9M | 5.47% | 00.0% | Unchanged |
| NS Partners Ltd | 25,803 | $23.7M | 0.92% | +1,604+6.6% | Added |
| Steward Partners Investment Advisory, LLC | 25,733 | $23.7M | 0.14% | −258−1.0% | Reduced |
| Visualize Group LP | 25,614 | $23.6M | 7.90% | +25,614 | New |
| Healthcare of Ontario Pension Plan Trust Fund | 25,498 | $23.5M | 0.04% | −32,759−56.2% | Reduced |
| CIBC Capital Markets (Europe) S.A. | 25,498 | $23.5M | 4.09% | 00.0% | Unchanged |
| Ethic Inc. | 25,408 | $23.4M | 0.38% | −88−0.3% | Reduced |
| NEOS Investment Management LLC | 25,388 | $23.4M | 0.17% | +8,474+50.1% | Added |
| Aristotle Atlantic Partners, LLC | 25,302 | $23.3M | 0.68% | −11,616−31.5% | Reduced |
| Itau Unibanco Holding S.A. | 25,005 | $23.0M | 0.79% | +6,157+32.7% | Added |
| Klingenstein Fields & Co LP | 24,992 | $23.0M | 0.87% | −37−0.1% | Reduced |
| ING Groep NV | 24,944 | $23.0M | 0.12% | −19,993−44.5% | Reduced |
| Hantz Financial Services, Inc. | 24,881 | $22.9M | 0.35% | −2,909−10.5% | Reduced |
| Spence Asset Management | 24,756 | $22.8M | 4.76% | +580+2.4% | Added |
| Sycomore Asset Management | 25,703 | $22.7M | 3.78% | 00.0% | Unchanged |