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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q3 2024

Institutional positions in ServiceNow, Inc. as of Sep 30, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
1,945
+88 vs. Q2 2024
Shares held
183.3M
+19.7M (+12.1%) vs. Q2 2024
Total value
$162.8B
+$34.3B (+26.6%) vs. Q2 2024
New holders
206
771 more added
Sold out
118
709 more reduced

22 institutions that held it in Q2 2024 haven't filed for Q3 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q2 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ3 2024: 1,945 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,945 institutionsQ4 2024: 2,262 institutionsQ1 2025: 2,167 institutionsQ2 2025: 2,298 institutionsQ3 2025: 2,249 institutionsQ4 2025: 2,326 institutionsQ1 2026: 2,213 institutionsQ2 2026: 2,245 institutions
Value heldQ3 2024: $162.8B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,245$83.7B
Q1 20262,213$90.5B
Q4 20252,326$138.5B
Q3 20252,249$164.4B
Q2 20252,298$187.2B
Q1 20252,167$145.0B
Q4 20242,262$194.6B
Q3 20241,945$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q3 2024

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q2 2024.

Institutions holding NOW in Q3 2024
InstitutionSharesValue% of portfolioChange in sharesAction
Mission Wealth Management, LP7,125$6.37M0.16%+432+6.5%Added
Empowered Funds, LLC7,087$6.34M0.10%+1,797+34.0%Added
EFG Asset Management (Americas) Corp.7,058$6.31M1.24%−3,187−31.1%Reduced
Phoenix Holdings Ltd.7,019$6.28M0.09%−4,979−41.5%Reduced
Alight Capital Management LP7,000$6.26M2.26%−4,063−36.7%Reduced
Lazard Freres Gestion S.A.S.7,000$6.26M0.13%00.0%Unchanged
Investors Towarzystwo Funduszy Inwestycyjnych Spolka Akcyjna6,985$6.25M2.41%−292−4.0%Reduced
Icon Wealth Advisors, LLC6,938$6.21M0.52%−7−0.1%Reduced
Wiley Bros.-Aintree Capital, LLC6,789$6.07M0.12%+4,142+156.5%Added
Transamerica Financial Advisors, Inc.6,787$6.07M0.59%−382−5.3%Reduced
Independent Advisor Alliance6,769$6.05M0.22%+957+16.5%Added
Stonegate Investment Group, LLC6,684$5.98M0.16%+44+0.7%Added
Trinity Legacy Partners, LLC6,315$5.97M1.53%−118−1.8%Reduced
Empirical Finance, LLC6,644$5.94M0.35%+159+2.5%Added
Hennion & Walsh Asset Management, Inc.6,635$5.93M0.28%+2,746+70.6%Added
Beacon Pointe Advisors, LLC6,630$5.93M0.07%+63+1.0%Added
Wedbush Securities Inc6,615$5.92M0.22%−52−0.8%Reduced
Diversify Wealth Management, LLC6,489$5.89M0.57%−308−4.5%Reduced
Harbor Capital Advisors, Inc.6,558$5.87M0.25%−681−9.4%Reduced
Pensionmark Financial Group, LLC6,549$5.86M0.18%+5,594+585.8%Added
Northwestern Mutual Investment Management Company, LLC6,529$5.84M0.14%+5+0.1%Added
Petredis Investment Advisors LLC6,496$5.81M0.62%+7+0.1%Added
M&G Plc6,492$5.80M0.03%+1,666+34.5%Added
Thornburg Investment Management Inc6,451$5.77M0.08%00.0%Unchanged
Jane Street Group, LLC6,396$5.72M0.01%−136,863−95.5%Reduced
Mirabella Financial Services LLP6,590$5.71M0.32%+972+17.3%Added
Fortis Capital Management LLC6,336$5.67M1.14%−29−0.5%Reduced
Coldstream Capital Management Inc5,915$5.65M0.12%+2,342+65.5%Added
Everence Capital Management Inc6,293$5.63M0.36%00.0%Unchanged
Paradiem, LLC6,250$5.59M1.32%+1,843+41.8%Added
APG Asset Management US Inc.6,386$5.54M0.04%−57,830−90.1%Reduced
Westshore Wealth, LLC6,169$5.52M2.26%+2,211+55.9%Added
Mirabaud Asset Management Ltd6,232$5.50M2.27%00.0%Unchanged
Univest Financial Corp6,128$5.48M0.36%+5,411+754.7%Added
Alliance Wealth Advisors, LLC6,113$5.47M1.44%−84−1.4%Reduced
Nwam LLC6,107$5.46M0.33%−220−3.5%Reduced
Kentucky Retirement Systems Insurance Trust Fund6,099$5.45M0.38%−513−7.8%Reduced
Duncker Streett & Co Inc6,086$5.44M0.99%−500−7.6%Reduced
Keystone Investors Pte Ltd5,997$5.36M0.39%−63,720−91.4%Reduced
Slow Capital, Inc.5,941$5.31M0.81%+32+0.5%Added
Wolverine Trading, LLC6,009$5.30M0.14%−881−12.8%Reduced
Ameritas Investment Partners, Inc.5,916$5.29M0.17%−427−6.7%Reduced
NewSquare Capital LLC5,882$5.26M0.42%+5,852+19,506.7%Added
Tokio Marine Asset Management Co Ltd5,859$5.24M0.23%+252+4.5%Added
Codex Capital Asset Management L.L.C.5,850$5.23M2.32%−2,350−28.7%Reduced
BCJ Capital Management, LLC5,809$5.20M0.39%+4,850+505.7%Added
Oppenheimer & Co Inc5,766$5.16M0.08%−985−14.6%Reduced
Groupama Asset Managment7,181$5.16M0.13%+2,093+41.1%Added
George Kaiser Family Foundation5,763$5.15M0.79%00.0%Unchanged
Gardner Lewis Asset Management L P5,700$5.10M1.44%−339−5.6%Reduced
First American Bank5,674$5.07M0.36%+101+1.8%Added
Rosenblum Silverman Sutton S F Inc5,671$5.07M1.30%−29−0.5%Reduced
Telos Capital Management, Inc.5,650$5.05M0.53%+10+0.2%Added
Mathes Company, Inc.5,610$5.02M1.77%−495−8.1%Reduced
Mirova5,599$5.01M0.87%00.0%Unchanged
Fiduciary Trust Co5,557$4.97M0.07%+1,047+23.2%Added
Eventide Asset Management, LLC5,552$4.97M0.09%+3,432+161.9%Added
Perpetual Ltd5,549$4.96M0.05%+220+4.1%Added
Squarepoint Ops LLC5,546$4.96M0.02%−12,016−68.4%Reduced
Wealthcare Advisory Partners LLC5,508$4.93M0.14%+3+0.1%Added
Geneva Partners, LLC5,507$4.93M2.13%+5,507New
Tower Research Capital LLC (TRC)5,503$4.92M0.13%−3,816−40.9%Reduced
Two Sigma Advisers, LP5,500$4.92M0.01%−61,000−91.7%Reduced
Bank Hapoalim BM5,499$4.92M0.75%−103−1.8%Reduced
EFG Asset Management (North America) Corp.5,477$4.90M0.82%+1,407+34.6%Added
Selective Wealth Management, Inc.5,300$4.89M2.03%−572−9.7%Reduced
Wetherby Asset Management Inc5,454$4.88M0.22%+14+0.3%Added
Roanoke Asset Management Corp5,450$4.87M1.53%−25−0.5%Reduced
Gamco Investors, Inc. Et Al5,440$4.87M0.05%−171−3.0%Reduced
Forbes J M & Co LLP5,403$4.83M0.47%+48+0.9%Added
Twin Lakes Capital Management, LLC5,397$4.83M3.11%−259−4.6%Reduced
HWG Holdings LP5,388$4.82M1.66%+1,983+58.2%Added
Richwood Investment Advisors, LLC5,342$4.78M3.95%−72−1.3%Reduced
IHT Wealth Management, LLC5,328$4.74M0.13%+1,211+29.4%Added
TD Private Client Wealth LLC5,302$4.74M0.14%−148−2.7%Reduced
Paragon Advisors, LLC5,280$4.72M1.53%−71−1.3%Reduced
Alamar Capital Management, LLC5,253$4.70M2.60%−16−0.3%Reduced
Next Century Growth Investors LLC5,251$4.70M0.38%−434−7.6%Reduced
Siemens Fonds Invest GmbH5,843$4.69M0.37%−41−0.7%Reduced
Ambassador Advisors, LLC5,154$4.61M0.80%−166−3.1%Reduced
Montgomery Investment Management Inc5,105$4.57M1.65%00.0%Unchanged
Left Brain Wealth Management, LLC5,085$4.55M2.12%+108+2.2%Added
Parallel Advisors, LLC5,082$4.55M0.11%+389+8.3%Added
Snowden Capital Advisors LLC5,036$4.50M0.13%−101−2.0%Reduced
WD Rutherford LLC5,015$4.49M2.19%−15−0.3%Reduced
RFG Advisory, LLC4,981$4.45M0.14%+1,008+25.4%Added
E Fund Management Co., Ltd.4,965$4.44M0.23%+506+11.3%Added
Schechter Investment Advisors, LLC4,960$4.44M0.33%−127−2.5%Reduced
Equitable Trust Co4,959$4.44M0.28%+19+0.4%Added
Cabot Wealth Management Inc4,929$4.41M0.55%−19−0.4%Reduced
Sheets Smith Wealth Management4,927$4.41M0.54%00.0%Unchanged
Iyo Bank, Ltd.4,924$4.40M1.56%00.0%Unchanged
Equitable Holdings, Inc.4,924$4.40M0.04%+180+3.8%Added
Cornerstone Wealth Group, LLC4,924$4.40M0.37%+90+1.9%Added
Wahed Invest LLC4,886$4.37M0.78%+319+7.0%Added
YHB Investment Advisors, Inc.4,858$4.34M0.36%+326+7.2%Added
Westover Capital Advisors, LLC4,831$4.32M0.83%−9−0.2%Reduced
Atlantic Trust, LLC4,825$4.32M1.03%+120+2.6%Added
Boston Financial Mangement LLC4,773$4.27M0.13%+162+3.5%Added
Capital Group Investment Management Pte. Ltd.4,744$4.24M0.85%+42+0.9%Added