ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q3 2024
Institutional positions in ServiceNow, Inc. as of Sep 30, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,944
- +87 vs. Q2 2024
- Shares held
- 183.3M
- +19.7M (+12.1%) vs. Q2 2024
- Total value
- $162.8B
- +$34.3B (+26.6%) vs. Q2 2024
- New holders
- 205
- 771 more added
- Sold out
- 118
- 709 more reduced
22 institutions that held it in Q2 2024 haven't filed for Q3 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q2 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q3 2024
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q2 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Cim Investment Mangement Inc | 1,206 | $1.08M | 0.32% | −62−4.9% | Reduced |
| Howard Capital Management Inc. | 1,202 | $1.08M | 0.02% | +1,202 | New |
| Bradley Foster & Sargent Inc | 1,201 | $1.07M | 0.02% | +875+268.4% | Added |
| Robertson Stephens Wealth Management, LLC | 1,200 | $1.07M | 0.04% | +834+227.9% | Added |
| Change Path, LLC | 1,198 | $1.07M | 0.04% | +1,198 | New |
| Migdal Insurance & Financial Holdings Ltd. | 1,205 | $1.07M | 0.02% | −254−17.4% | Reduced |
| Claro Advisors LLC | 1,195 | $1.07M | 0.14% | +288+31.8% | Added |
| Brown Financial Advisors | 1,189 | $1.06M | 0.44% | −616−34.1% | Reduced |
| Keebeck Wealth Management, LLC | 1,181 | $1.06M | 0.15% | +53+4.7% | Added |
| TCI Wealth Advisors, Inc. | 1,180 | $1.06M | 0.09% | +96+8.9% | Added |
| Greenwich Wealth Management LLC | 1,176 | $1.05M | 0.07% | +35+3.1% | Added |
| Moran Wealth Management, LLC | 1,174 | $1.05M | 0.03% | +316+36.8% | Added |
| Meridian Financial Partners LLC | 1,171 | $1.05M | 0.53% | −69−5.6% | Reduced |
| Haverford Trust Co | 1,169 | $1.05M | 0.01% | +78+7.1% | Added |
| StoneX Group Inc. | 1,151 | $1.03M | 0.07% | +109+10.5% | Added |
| Catalyst Financial Partners LLC | 1,146 | $1.02M | 0.20% | +11+1.0% | Added |
| Advisory Resource Group | 1,138 | $1.02M | 0.22% | −89−7.3% | Reduced |
| Salvus Wealth Management, LLC | 1,138 | $1.02M | 0.62% | +231+25.5% | Added |
| Pinnacle Wealth Planning Services, Inc. | 1,135 | $1.02M | 0.14% | −66−5.5% | Reduced |
| Spirit of America Management Corp | 1,130 | $1.01M | 0.20% | +50+4.6% | Added |
| Schonfeld Strategic Advisors LLC | 1,126 | $1.01M | 0.01% | −20,421−94.8% | Reduced |
| Allworth Financial LP | 1,113 | $995.5K | 0.01% | +16+1.5% | Added |
| Brown Brothers Harriman & Co | 1,113 | $995.5K | 0.01% | +569+104.6% | Added |
| Albert D Mason Inc | 1,101 | $984.7K | 0.63% | −6−0.5% | Reduced |
| Axecap Investments, LLC | 1,101 | $984.7K | 0.75% | +1,101 | New |
| nVerses Capital, LLC | 1,100 | $983.8K | 0.45% | +800+266.7% | Added |
| Shay Capital LLC | 1,095 | $979.4K | 0.29% | +695+173.8% | Added |
| CX Institutional | 1,089 | $974.0K | 0.04% | +13+1.2% | Added |
| Ibex Wealth Advisors | 94,389 | $968.4K | 0.31% | +94,332+165,494.7% | Added |
| NorthCrest Asset Manangement, LLC | 1,080 | $966.3K | 0.03% | +23+2.2% | Added |
| AlphaCore Capital LLC | 1,080 | $965.9K | 0.22% | +160+17.4% | Added |
| Kesler, Norman & Wride, LLC | 1,079 | $965.4K | 0.19% | +1,079 | New |
| Commerzbank Aktiengesellschaft | 1,076 | $963.0K | 0.03% | +329+44.0% | Added |
| Net Worth Advisory Group | 1,077 | $962.9K | 0.29% | +1,077 | New |
| MidWestOne Financial Group, Inc. | 1,075 | $961.5K | 0.13% | −34−3.1% | Reduced |
| Conning Inc. | 1,071 | $957.9K | 0.03% | −17−1.6% | Reduced |
| Probity Advisors, Inc. | 1,071 | $957.9K | 0.18% | +19+1.8% | Added |
| Virtus ETF Advisers LLC | 1,070 | $957.0K | 0.45% | −74−6.5% | Reduced |
| Park Place Capital Corp | 1,068 | $955.2K | 0.27% | +104+10.8% | Added |
| BluePath Capital Management, LLC | 1,066 | $953.4K | 0.60% | −263−19.8% | Reduced |
| Paradigm Financial Partners, LLC | 910 | $951.5K | 0.13% | −109−10.7% | Reduced |
| Lakeview Capital Partners, LLC | 1,056 | $944.5K | 0.15% | +60+6.0% | Added |
| Central Bank & Trust Co | 1,054 | $942.7K | 0.13% | +29+2.8% | Added |
| Legacy Bridge, LLC | 1,050 | $939.1K | 0.51% | +1,025+4,100.0% | Added |
| Motiv8 Investments LLC | 1,049 | $938.2K | 0.63% | +142+15.7% | Added |
| Sanders Morris Harris LLC | 1,048 | $937.3K | 0.16% | +75+7.7% | Added |
| Principal Street Partners, LLC | 1,071 | $936.7K | 0.15% | −531−33.1% | Reduced |
| Sound View Wealth Advisors Group, LLC | 1,037 | $927.5K | 0.08% | +150+16.9% | Added |
| Cornercap Investment Counsel Inc | 1,036 | $926.6K | 0.27% | −1,093−51.3% | Reduced |
| DC Investments Management, LLC | 1,030 | $921.2K | 0.64% | 00.0% | Unchanged |
| IAM Advisory, LLC | 1,028 | $919.0K | 0.23% | −12−1.2% | Reduced |
| Beaton Management Co. Inc. | 1,025 | $917.0K | 0.46% | 00.0% | Unchanged |
| Capital Market Strategies LLC | 1,023 | $915.0K | 0.55% | −13−1.3% | Reduced |
| Centiva Capital, LP | 1,020 | $912.3K | 0.04% | +524+105.6% | Added |
| Delta Investment Management, LLC | 1,018 | $910.5K | 0.19% | +63+6.6% | Added |
| Kolinsky Wealth Management, LLC | 1,016 | $908.7K | 0.59% | +20+2.0% | Added |
| Darden Wealth Group Inc | 1,015 | $907.8K | 0.65% | +1,015 | New |
| Balyasny Asset Management LLC | 1,012 | $905.1K | 0.00% | −181,022−99.4% | Reduced |
| David Loasby | 1,014 | $903.1K | 0.09% | +289+39.9% | Added |
| EverSource Wealth Advisors, LLC | 1,009 | $902.4K | 0.06% | +194+23.8% | Added |
| FFT Wealth Management LLC | 1,007 | $900.7K | 0.07% | +103+11.4% | Added |
| Affiance Financial, LLC | 1,002 | $896.2K | 0.22% | 00.0% | Unchanged |
| Primoris Wealth Advisors, LLC | 999 | $893.5K | 0.65% | 00.0% | Unchanged |
| Wealth Alliance | 995 | $889.5K | 0.11% | +46+4.8% | Added |
| CBOE Vest Financial, LLC | 994 | $889.0K | 0.02% | +669+205.8% | Added |
| Flputnam Investment Management Co | 991 | $886.3K | 0.02% | +24+2.5% | Added |
| Prosperity Consulting Group, LLC | 990 | $885.4K | 0.07% | +178+21.9% | Added |
| Aspire Private Capital, LLC | 987 | $882.8K | 0.21% | +15+1.5% | Added |
| Veracity Capital LLC | 985 | $881.0K | 0.34% | +136+16.0% | Added |
| BTC Capital Management, Inc. | 983 | $879.2K | 0.08% | −25−2.5% | Reduced |
| Perfromance Wealth Partners, LLC | 973 | $870.2K | 0.03% | +558+134.5% | Added |
| Laidlaw Wealth Management LLC | 966 | $864.0K | 0.43% | 00.0% | Unchanged |
| Cynosure Management, LLC | 964 | $862.2K | 0.13% | −290−23.1% | Reduced |
| Kozak & Associates, Inc. | 937 | $861.0K | 0.20% | 00.0% | Unchanged |
| Baron Wealth Management LLC | 959 | $857.7K | 0.41% | +67+7.5% | Added |
| Retireful, LLC | 957 | $855.9K | 0.63% | −315−24.8% | Reduced |
| Quent Capital, LLC | 959 | $855.6K | 0.09% | +128+15.4% | Added |
| Virtue Capital Management, LLC | 956 | $855.0K | 0.17% | −84−8.1% | Reduced |
| Stevens Capital Management LP | 956 | $855.0K | 0.12% | +24+2.6% | Added |
| Simplicity Wealth,LLC | 952 | $851.8K | 0.08% | −3,564−78.9% | Reduced |
| PFG Advisors | 949 | $848.8K | 0.05% | −127−11.8% | Reduced |
| Syon Capital LLC | 949 | $848.8K | 0.08% | +7+0.7% | Added |
| Ancora Advisors, LLC | 948 | $848.3K | 0.02% | −63−6.2% | Reduced |
| Eisler Capital (US) LLC | 948 | $847.9K | 0.16% | −957−50.2% | Reduced |
| Highview Capital Management LLC | 946 | $846.1K | 0.34% | −787−45.4% | Reduced |
| Symphony Financial, Ltd. Co. | 954 | $841.1K | 0.14% | −2−0.2% | Reduced |
| Optas, LLC | 937 | $838.0K | 0.19% | +113+13.7% | Added |
| Green Square Capital Advisors LLC | 947 | $835.3K | 0.12% | 00.0% | Unchanged |
| Csenge Advisory Group | 887 | $832.5K | 0.04% | +27+3.1% | Added |
| Smithfield Trust Co | 925 | $831.0K | 0.04% | −3−0.3% | Reduced |
| Empirical Financial Services, LLC d.b.a. Empirical Wealth Management | 928 | $830.0K | 0.02% | +187+25.2% | Added |
| McMahon Financial Advisors, LLC | 927 | $829.1K | 0.18% | −59−6.0% | Reduced |
| Paces Ferry Wealth Advisors, LLC | 925 | $827.3K | 0.48% | +1+0.1% | Added |
| King Luther Capital Management Corp | 924 | $826.4K | 0.00% | −54−5.5% | Reduced |
| American National Bank | 924 | $826.4K | 0.10% | 00.0% | Unchanged |
| Becker Capital Management Inc | 914 | $817.5K | 0.03% | −10−1.1% | Reduced |
| Buckingham Strategic Partners | 908 | $812.1K | 0.02% | +248+37.6% | Added |
| First Citizens Bank & Trust Co | 905 | $809.4K | 0.02% | +9+1.0% | Added |
| Bullock Wealth Management Group | 930 | $806.5K | 0.49% | +51+5.8% | Added |
| First Affirmative Financial Network | 895 | $800.7K | 0.44% | +12+1.4% | Added |