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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q4 2023

Institutional positions in ServiceNow, Inc. as of Dec 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
1,756
+214 vs. Q3 2023
Shares held
180.6M
+1.46M (+0.8%) vs. Q3 2023
Total value
$127.2B
+$27.0B (+26.9%) vs. Q3 2023
New holders
322
630 more added
Sold out
108
600 more reduced

23 institutions that held it in Q3 2023 haven't filed for Q4 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2023: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2023: 1,756 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,945 institutionsQ4 2024: 2,262 institutionsQ1 2025: 2,167 institutionsQ2 2025: 2,298 institutionsQ3 2025: 2,249 institutionsQ4 2025: 2,326 institutionsQ1 2026: 2,213 institutionsQ2 2026: 2,245 institutions
Value heldQ4 2023: $127.2B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,245$83.7B
Q1 20262,213$90.5B
Q4 20252,326$138.5B
Q3 20252,249$164.4B
Q2 20252,298$187.2B
Q1 20252,167$145.0B
Q4 20242,262$194.6B
Q3 20241,945$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q4 2023

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q3 2023.

Institutions holding NOW in Q4 2023
InstitutionSharesValue% of portfolioChange in sharesAction
Bank Hapoalim BM6,427$4.54M0.62%−1,020−13.7%Reduced
Petredis Investment Advisors LLC6,412$4.53M0.59%−203−3.1%Reduced
Jump Financial, LLC6,384$4.51M0.15%+5,444+579.1%Added
Weatherly Asset Management L. P.6,369$4.50M0.48%+396+6.6%Added
George Kaiser Family Foundation6,351$4.49M0.92%−5,583−46.8%Reduced
Trifecta Capital Advisors, LLC6,329$4.47M1.24%+295+4.9%Added
Everence Capital Management Inc6,293$4.45M0.32%+3,050+94.0%Added
Schechter Investment Advisors, LLC6,288$4.44M0.38%−193−3.0%Reduced
Beacon Pointe Advisors, LLC6,263$4.42M0.05%−90−1.4%Reduced
TrimTabs Asset Management, LLC6,247$4.41M1.28%+2,783+80.3%Added
Groupama Asset Managment6,209$4.39M0.11%+6,209New
Bokf, NA6,196$4.38M0.09%−390−5.9%Reduced
SYSTM Wealth Solutions LLC6,186$4.37M0.61%−934−13.1%Reduced
Selective Wealth Management, Inc.6,492$4.36M2.20%−694−9.7%Reduced
Soltis Investment Advisors LLC6,170$4.36M0.49%+6,170New
Motley Fool Asset Management LLC6,151$4.35M0.32%+318+5.5%Added
Red Door Wealth Management, LLC6,113$4.32M0.94%+390+6.8%Added
Equitable Trust Co6,087$4.30M0.32%−236−3.7%Reduced
Symmetry Investments LP6,058$4.28M0.78%+6,058New
Vinva Investment Management Ltd6,083$4.27M0.30%+6,083New
DFPG Investments, LLC6,302$4.26M0.33%+429+7.3%Added
Alps Advisors Inc6,023$4.26M0.03%−1,021−14.5%Reduced
Snowden Capital Advisors LLC5,990$4.23M0.16%−59−1.0%Reduced
Duncker Streett & Co Inc5,980$4.22M0.89%+425+7.7%Added
EFG Asset Management (North America) Corp.5,971$4.22M0.80%+3,359+128.6%Added
First American Trust, FSB5,869$4.15M0.51%+4+0.1%Added
Jefferies Financial Group Inc.5,868$4.15M0.07%+3,006+105.0%Added
Ambassador Advisors, LLC5,259$4.13M0.92%−1,789−25.4%Reduced
Quadrature Capital Ltd5,829$4.12M0.07%−60,272−91.2%Reduced
Verition Fund Management LLC5,817$4.11M0.04%+1,911+48.9%Added
Burney Co5,816$4.11M0.17%+4,537+354.7%Added
Norden Group LLC5,734$4.05M0.71%−1,018−15.1%Reduced
InterOcean Capital Group, LLC5,728$4.05M0.11%+24+0.4%Added
Covea Finance5,700$4.03M0.20%00.0%Unchanged
Meiji Yasuda Life Insurance Co5,661$4.00M0.09%+463+8.9%Added
Twin Lakes Capital Management, LLC5,656$4.00M2.73%−850−13.1%Reduced
Jacobs Levy Equity Management, Inc5,642$3.99M0.02%+88+1.6%Added
Rosenblum Silverman Sutton S F Inc5,639$3.98M1.27%−450−7.4%Reduced
Penserra Capital Management LLC5,592$3.95M0.07%+3,390+154.0%Added
Wetherby Asset Management Inc5,576$3.94M0.21%+162+3.0%Added
Perpetual Ltd5,574$3.94M0.04%−3,749−40.2%Reduced
Oppenheimer & Co Inc5,552$3.92M0.07%+641+13.1%Added
Baker Tilly Wealth Management, LLC5,541$3.91M0.64%−324−5.5%Reduced
Westover Capital Advisors, LLC5,507$3.89M1.27%+5+0.1%Added
Richwood Investment Advisors, LLC5,503$3.89M3.65%−185−3.3%Reduced
Paradiem, LLC5,490$3.88M1.08%−908−14.2%Reduced
Laffer Tengler Investments5,468$3.86M1.03%+530+10.7%Added
Siemens Fonds Invest GmbH5,408$3.82M0.31%+484+9.8%Added
Optimas Capital Ltd5,400$3.82M3.60%+400+8.0%Added
First American Bank5,371$3.79M0.32%−73−1.3%Reduced
WD Rutherford LLC5,042$3.79M2.21%+110+2.2%Added
Sheets Smith Wealth Management5,343$3.77M0.54%+381+7.7%Added
Nwam LLC5,337$3.77M0.30%−1,282−19.4%Reduced
Forbes J M & Co LLP5,278$3.73M0.43%+47+0.9%Added
Sandy Spring Bank5,236$3.70M0.18%+451+9.4%Added
Girard Partners Ltd.5,232$3.70M0.38%−1,005−16.1%Reduced
Mercer Global Advisors Inc5,227$3.69M0.01%+1,617+44.8%Added
GPS Wealth Strategies Group, LLC5,225$3.69M0.67%+257+5.2%Added
FJ Investments, LLC5,224$3.69M0.18%+5,224New
Van Hulzen Asset Management, LLC5,203$3.68M0.26%−1,646−24.0%Reduced
OV Management LLC5,185$3.66M3.02%+5,185New
Beaumont Asset Management, L.L.C.5,126$3.62M2.55%−35−0.7%Reduced
Grove Bank & Trust5,116$3.61M0.66%+370+7.8%Added
Phoenix Holdings Ltd.4,633$3.57M0.06%−1,260−21.4%Reduced
First Bank & Trust5,041$3.56M0.86%+95+1.9%Added
Cabot Wealth Management Inc5,014$3.54M0.49%−85−1.7%Reduced
Alamar Capital Management, LLC5,000$3.53M2.80%+115+2.4%Added
Ardsley Advisory Partners LP5,000$3.53M0.76%00.0%Unchanged
Columbus Hill Capital Management, L.P.5,000$3.53M1.38%00.0%Unchanged
Iyo Bank, Ltd.4,924$3.48M1.65%00.0%Unchanged
M&G Investments (USA) Inc.4,917$3.47M3.42%+4,917New
Vivid Wealth Management, LLC4,906$3.47M2.36%+4,906New
Tokio Marine Asset Management Co Ltd4,862$3.43M0.19%+286+6.3%Added
Fiduciary Trust Co4,860$3.43M0.06%+37+0.8%Added
Telos Capital Management, Inc.4,860$3.43M0.42%+275+6.0%Added
Independent Advisor Alliance4,857$3.43M0.12%+61+1.3%Added
Investment Management Corp of Ontario4,783$3.38M0.08%+4,783New
Public Sector Pension Investment Board4,720$3.33M0.03%−17,132−78.4%Reduced
Canandaigua National Bank & Trust Co4,708$3.33M0.51%−71−1.5%Reduced
Principal Securities, Inc.4,708$3.33M0.12%+4,708New
Slow Capital, Inc.4,707$3.33M0.58%+1,195+34.0%Added
Alberta Investment Management Corp4,700$3.32M0.03%00.0%Unchanged
Kingswood Wealth Advisors, LLC4,664$3.30M0.37%+3,255+231.0%Added
Left Brain Wealth Management, LLC4,660$3.29M1.90%+67+1.5%Added
First Foundation Advisors4,641$3.28M0.15%−946−16.9%Reduced
Caliber Wealth Management, LLC4,610$3.26M1.91%+79+1.7%Added
Xcel Wealth Management, LLC4,575$3.23M1.13%−210−4.4%Reduced
Kornitzer Capital Management Inc4,571$3.23M0.06%−285−5.9%Reduced
Veriti Management LLC4,549$3.21M0.29%+1,070+30.8%Added
Stonegate Investment Group, LLC4,547$3.21M0.11%+62+1.4%Added
Connor, Clark & Lunn Investment Management Ltd.4,534$3.20M0.01%+4,534New
Ostrum Asset Management4,531$3.20M0.28%+1,538+51.4%Added
Elevatus Welath Management4,489$3.17M1.44%+4,489New
Atlantic Trust, LLC4,488$3.17M0.87%+304+7.3%Added
Parallel Advisors, LLC4,477$3.16M0.09%+18+0.4%Added
Gardner Lewis Asset Management L P4,438$3.14M1.09%+1,046+30.8%Added
Mirova4,429$3.13M0.64%−419−8.6%Reduced
Vestcor Inc4,417$3.12M0.11%−5,905−57.2%Reduced
Cornerstone Wealth Group, LLC4,401$3.11M0.45%−741−14.4%Reduced
Mission Wealth Management, LP4,372$3.09M0.10%+139+3.3%Added