ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q4 2023
Institutional positions in ServiceNow, Inc. as of Dec 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,756
- +214 vs. Q3 2023
- Shares held
- 180.6M
- +1.46M (+0.8%) vs. Q3 2023
- Total value
- $127.2B
- +$27.0B (+26.9%) vs. Q3 2023
- New holders
- 322
- 630 more added
- Sold out
- 108
- 600 more reduced
23 institutions that held it in Q3 2023 haven't filed for Q4 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q4 2023
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q3 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| BlueCrest Capital Management Ltd | 761 | $537.6K | 0.09% | −767−50.2% | Reduced |
| Bridgefront Capital, LLC | 761 | $537.6K | 0.41% | +761 | New |
| Chicago Partners Investment Group LLC | 702 | $535.9K | 0.02% | −100−12.5% | Reduced |
| Veracity Capital LLC | 758 | $535.5K | 0.22% | +758 | New |
| Napa Wealth Management | 757 | $534.8K | 0.29% | +757 | New |
| Outlook Wealth Advisors, LLC | 757 | $534.8K | 0.19% | +757 | New |
| Galvin, Gaustad & Stein, LLC | 750 | $529.9K | 0.05% | −50−6.3% | Reduced |
| Tradition Wealth Management, LLC | 748 | $528.0K | 0.06% | +100+15.4% | Added |
| First National Bank Sioux Falls | 740 | $522.8K | 0.27% | 00.0% | Unchanged |
| Quent Capital, LLC | 740 | $522.8K | 0.07% | +34+4.8% | Added |
| Mirabella Financial Services LLP | 734 | $518.7K | 0.07% | +734 | New |
| BSW Wealth Partners | 729 | $515.0K | 0.10% | +51+7.5% | Added |
| Provenance Wealth Advisors, LLC | 729 | $515.0K | 0.07% | +54+8.0% | Added |
| Moran Wealth Management, LLC | 726 | $512.9K | 0.02% | +726 | New |
| EverSource Wealth Advisors, LLC | 723 | $510.8K | 0.05% | +213+41.8% | Added |
| Battery Global Advisors, LLC | 717 | $506.6K | 0.39% | +717 | New |
| BluePath Capital Management, LLC | 707 | $505.0K | 0.44% | −15−2.1% | Reduced |
| Evanson Asset Management, LLC | 711 | $502.1K | 0.04% | −33−4.4% | Reduced |
| Bayesian Capital Management, LP | 708 | $500.2K | 0.05% | −7,857−91.7% | Reduced |
| PGGM Investments | 708 | $500.0K | 0.01% | +708 | New |
| Symphony Financial, Ltd. Co. | 687 | $499.8K | 0.11% | −165−19.4% | Reduced |
| Stratos Wealth Advisors, LLC | 704 | $497.4K | 0.03% | +127+22.0% | Added |
| AtonRa Partners | 703 | $496.7K | 0.99% | −107−13.2% | Reduced |
| Balboa Wealth Partners | 703 | $496.7K | 0.17% | +214+43.8% | Added |
| AlTi Global, Inc. | 703 | $496.7K | 0.02% | +703 | New |
| Gladstone Institutional Advisory LLC | 697 | $492.4K | 0.03% | −44−5.9% | Reduced |
| Cary Street Partner Investment Advisory LLC | 696 | $491.7K | 0.02% | +326+88.1% | Added |
| Brown Brothers Harriman & Co | 695 | $491.0K | 0.00% | 00.0% | Unchanged |
| Leo Wealth, LLC | 656 | $490.4K | 0.05% | +656 | New |
| Capital Square, LLC | 690 | $487.5K | 0.55% | 00.0% | Unchanged |
| Childress Capital Advisors, LLC | 689 | $486.8K | 0.15% | −12−1.7% | Reduced |
| Citizens Financial Group Inc | 689 | $486.8K | 0.02% | +12+1.8% | Added |
| Provence Wealth Management Group | 689 | $486.8K | 0.26% | +98+16.6% | Added |
| Motiv8 Investments LLC | 681 | $481.1K | 0.43% | +681 | New |
| Prospera Financial Services Inc | 679 | $479.7K | 0.02% | −31−4.4% | Reduced |
| Braun-Bostich & Associates Inc. | 675 | $476.9K | 0.43% | −7−1.0% | Reduced |
| Sandy Cove Advisors, LLC | 674 | $476.2K | 0.24% | +6+0.9% | Added |
| Summit Global Investments | 671 | $474.0K | 0.03% | +297+79.4% | Added |
| Stiles Financial Services Inc | 670 | $473.3K | 0.21% | −160−19.3% | Reduced |
| Pathway Financial Advisers, LLC | 669 | $472.8K | 0.18% | −21−3.0% | Reduced |
| Moloney Securities Asset Management, LLC | 669 | $472.6K | 0.08% | +17+2.6% | Added |
| Avitas Wealth Management LLC | 667 | $471.2K | 0.08% | −1−0.1% | Reduced |
| L2 Asset Management, LLC | 666 | $470.5K | 0.19% | +541+432.8% | Added |
| Holistic Financial Partners | 664 | $469.1K | 0.28% | −20−2.9% | Reduced |
| Transamerica Financial Advisors, Inc. | 662 | $468.0K | 0.06% | +591+832.4% | Added |
| Champlain Investment Partners, LLC | 660 | $466.3K | 0.00% | +80+13.8% | Added |
| TD Capital Management LLC | 660 | $465.9K | 0.05% | 00.0% | Unchanged |
| KCM Investment Advisors LLC | 658 | $464.9K | 0.02% | −13−1.9% | Reduced |
| Commerzbank Aktiengesellschaft | 656 | $464.0K | 0.02% | +296+82.2% | Added |
| Allstate Corp | 656 | $463.5K | 0.03% | +6+0.9% | Added |
| Simplicity Wealth,LLC | 655 | $462.8K | 0.18% | +655 | New |
| Strategic Advocates LLC | 651 | $459.9K | 0.20% | −1,513−69.9% | Reduced |
| Pinnacle Wealth Management Advisory Group, LLC | 651 | $459.9K | 0.05% | 00.0% | Unchanged |
| Allred Capital Management, LLC | 650 | $459.2K | 0.20% | −36−5.2% | Reduced |
| Harbor Investment Advisory, LLC | 648 | $457.8K | 0.05% | +55+9.3% | Added |
| Carr Financial Group Corp | 642 | $453.6K | 0.17% | +250+63.8% | Added |
| Lion Street Advisors, LLC | 642 | $453.6K | 0.19% | −146−18.5% | Reduced |
| Marex Group plc | 636 | $449.2K | 0.02% | +163+34.5% | Added |
| Wealth Management Associates, Inc. | 630 | $445.1K | 0.23% | −35−5.3% | Reduced |
| Patron Partners Advisors, LLC | 630 | $445.1K | 0.30% | +30+5.0% | Added |
| Carlton Hofferkamp & Jenks Wealth Management, LLC | 582 | $444.3K | 0.19% | −130−18.3% | Reduced |
| Keel Point, LLC | 626 | $442.3K | 0.05% | +20+3.3% | Added |
| Hollencrest Capital Management | 622 | $439.4K | 0.04% | +36+6.1% | Added |
| Great Diamond Partners, LLC | 622 | $439.4K | 0.11% | +622 | New |
| Allworth Financial LP | 618 | $436.6K | 0.00% | +117+23.4% | Added |
| Kaizen Financial Strategies | 616 | $435.2K | 0.33% | −14−2.2% | Reduced |
| Hyman Charles D | 616 | $435.0K | 0.03% | 00.0% | Unchanged |
| 1776 Wealth LLC | 614 | $433.8K | 0.22% | 00.0% | Unchanged |
| Alpha Cubed Investments, LLC | 611 | $431.7K | 0.02% | +3+0.5% | Added |
| ORG Partners LLC | 608 | $429.5K | 0.07% | −166−21.4% | Reduced |
| Cahill Financial Advisors Inc | 603 | $426.0K | 0.06% | +56+10.2% | Added |
| Marcum Wealth, LLC | 602 | $425.3K | 0.05% | +84+16.2% | Added |
| Alta Advisers Ltd | 600 | $423.9K | 0.23% | 00.0% | Unchanged |
| Hilltop Holdings Inc. | 599 | $423.2K | 0.05% | +63+11.8% | Added |
| Capital Investment Advisory Services, LLC | 591 | $417.5K | 0.04% | 00.0% | Unchanged |
| StoneX Group Inc. | 589 | $416.1K | 0.04% | +214+57.1% | Added |
| West Family Investments, Inc. | 585 | $413.3K | 0.14% | +37+6.8% | Added |
| Quotient Wealth Partners, LLC | 582 | $411.2K | 0.02% | +582 | New |
| Capital Advisors Inc | 581 | $410.5K | 0.01% | 00.0% | Unchanged |
| Choate Investment Advisors | 580 | $409.8K | 0.01% | +39+7.2% | Added |
| Winthrop Advisory Group LLC | 579 | $409.1K | 0.06% | +40+7.4% | Added |
| Essex Savings Bank | 579 | $409.0K | 0.12% | +113+24.2% | Added |
| Evermay Wealth Management LLC | 575 | $406.2K | 0.08% | +450+360.0% | Added |
| National Philanthropic Trust | 575 | $406.2K | 0.01% | +575 | New |
| Natixis Investment Managers International | 574 | $405.5K | 0.03% | −51−8.2% | Reduced |
| New Hampshire Trust | 574 | $405.5K | 0.10% | 00.0% | Unchanged |
| Redwood Financial Network Corp | 566 | $399.9K | 0.39% | 00.0% | Unchanged |
| Fortress Wealth Group, LLC | 574 | $399.4K | 0.24% | −98−14.6% | Reduced |
| HM Payson & Co | 562 | $397.0K | 0.01% | −6−1.1% | Reduced |
| Maverick Capital LtdSuperinvestorMaverick Capital | 558 | $394.2K | 0.01% | −4,089−88.0% | Reduced |
| Vise Technologies, Inc. | 556 | $392.8K | 0.08% | +124+28.7% | Added |
| Consolidated Portfolio Review Corp | 553 | $390.7K | 0.09% | +553 | New |
| Semus Wealth Partners LLC | 551 | $389.3K | 0.32% | −42−7.1% | Reduced |
| Cross Staff Investments Inc | 550 | $388.6K | 0.34% | +50+10.0% | Added |
| Onyx Bridge Wealth Group LLC | 547 | $386.4K | 0.08% | +547 | New |
| Altus Wealth Group LLC | 541 | $382.2K | 0.21% | −12−2.2% | Reduced |
| Prosperity Financial Group, Inc. | 541 | $382.2K | 0.27% | +14+2.7% | Added |
| Onefund, LLC | 541 | $382.2K | 0.50% | +541 | New |
| Meridian Wealth Advisors, LLC | 540 | $381.5K | 0.08% | 00.0% | Unchanged |
| Summa Corp. | 539 | $380.8K | 0.27% | +539 | New |