ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q4 2023
Institutional positions in ServiceNow, Inc. as of Dec 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,756
- +214 vs. Q3 2023
- Shares held
- 180.6M
- +1.46M (+0.8%) vs. Q3 2023
- Total value
- $127.2B
- +$27.0B (+26.9%) vs. Q3 2023
- New holders
- 322
- 630 more added
- Sold out
- 108
- 600 more reduced
23 institutions that held it in Q3 2023 haven't filed for Q4 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q4 2023
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q3 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Spouting Rock Asset Management, LLC | 1,416 | $1.00M | 0.37% | −73−4.9% | Reduced |
| UBS Oconnor LLC | 1,414 | $999.0K | 0.03% | −6,086−81.1% | Reduced |
| Summit Trail Advisors, LLC | 1,414 | $998.6K | 0.03% | −172−10.8% | Reduced |
| Triangle Securities Wealth Management | 1,400 | $989.1K | 0.31% | −8−0.6% | Reduced |
| Oak Grove Capital LLC | 1,400 | $989.1K | 0.32% | 00.0% | Unchanged |
| Evercore Wealth Management, LLC | 1,400 | $989.1K | 0.02% | +314+28.9% | Added |
| Lake Street Financial LLC | 1,384 | $977.8K | 0.15% | −531−27.7% | Reduced |
| Affiance Financial, LLC | 1,382 | $976.4K | 0.28% | 00.0% | Unchanged |
| Mayflower Financial Advisors, LLC | 1,381 | $975.7K | 0.13% | +110+8.7% | Added |
| Argonautica Private Wealth Management, Inc | 1,376 | $972.1K | 0.40% | +13+1.0% | Added |
| WBH Advisory Inc | 1,362 | $962.2K | 0.11% | 00.0% | Unchanged |
| Checchi Capital Advisers, LLC | 1,356 | $958.0K | 0.08% | +7+0.5% | Added |
| Catalytic Wealth RIA, LLC | 1,355 | $957.3K | 0.43% | +1,355 | New |
| Sterling Investment Counsel, LLC | 1,354 | $956.6K | 0.49% | +57+4.4% | Added |
| Castle Rock Wealth Management, LLC | 1,413 | $954.4K | 0.29% | +21+1.5% | Added |
| GFG Capital, LLC | 1,347 | $951.5K | 0.26% | −372−21.6% | Reduced |
| BIT Capital GmbH | 1,345 | $950.2K | 0.10% | −3,816−73.9% | Reduced |
| Intact Investment Management Inc. | 1,340 | $946.7K | 0.04% | +60+4.7% | Added |
| Credential Qtrade Securities Inc. | 1,338 | $945.3K | 0.06% | −442−24.8% | Reduced |
| Morningstar Investment Services LLC | 1,340 | $941.0K | 0.01% | +564+72.7% | Added |
| Stablepoint Partners, LLC | 1,322 | $934.0K | 0.24% | +1,322 | New |
| Guardian Capital LP | 1,310 | $925.5K | 0.03% | +55+4.4% | Added |
| Aigen Investment Management, LP | 1,297 | $916.3K | 0.16% | +1,297 | New |
| Dohj, LLC | 1,293 | $913.5K | 0.27% | +1,293 | New |
| SFM, LLC | 1,292 | $912.8K | 0.75% | +1,292 | New |
| Cim Investment Mangement Inc | 1,288 | $910.0K | 0.29% | 00.0% | Unchanged |
| Savant Capital, LLC | 1,276 | $901.5K | 0.01% | +63+5.2% | Added |
| Lindbrook Capital, LLC | 1,273 | $899.4K | 0.09% | +125+10.9% | Added |
| Western Wealth Management, LLC | 1,262 | $891.6K | 0.06% | +356+39.3% | Added |
| Gryphon Financial Partners LLC | 1,381 | $885.8K | 0.16% | −381−21.6% | Reduced |
| Stevens Capital Management LP | 1,250 | $883.0K | 0.22% | +1,250 | New |
| Pinnacle Wealth Planning Services, Inc. | 1,248 | $881.7K | 0.14% | −60−4.6% | Reduced |
| Systematic Alpha Investments, LLC | 1,247 | $881.0K | 0.04% | 00.0% | Unchanged |
| Fortis Capital Advisors, LLC | 1,246 | $880.3K | 0.49% | +100+8.7% | Added |
| Balentine LLC | 1,241 | $876.8K | 0.03% | +502+67.9% | Added |
| Nebula Research & Development LLC | 1,240 | $876.0K | 0.26% | +1,240 | New |
| MWA Asset Management | 1,239 | $875.3K | 0.72% | +150+13.8% | Added |
| Intrust Bank NA | 1,236 | $873.2K | 0.10% | +12+1.0% | Added |
| We Are One Seven, LLC | 1,215 | $858.4K | 0.05% | +301+32.9% | Added |
| Private Client Services, LLC | 1,213 | $857.0K | 0.70% | +1,213 | New |
| New Century Financial Group, LLC | 1,206 | $852.0K | 0.74% | +1,206 | New |
| GAMMA Investing LLC | 1,105 | $846.0K | 0.23% | +1,105 | New |
| IFP Advisors, Inc | 1,196 | $844.5K | 0.04% | +96+8.7% | Added |
| Toth Financial Advisory Corp | 1,195 | $844.3K | 0.11% | +6+0.5% | Added |
| Castleview Partners, LLC | 1,191 | $841.4K | 0.59% | +6+0.5% | Added |
| Rehmann Capital Advisory Group | 1,182 | $835.1K | 0.07% | −3−0.3% | Reduced |
| Silver Oak Securities, Inc | 1,171 | $827.5K | 0.11% | +1,124+2,391.5% | Added |
| Telemus Capital, LLC | 1,171 | $827.3K | 0.07% | −146−11.1% | Reduced |
| Sepio Capital, LP | 1,171 | $827.3K | 0.07% | +85+7.8% | Added |
| Yarbrough Capital, LLC | 1,169 | $825.9K | 0.04% | −524−31.0% | Reduced |
| Central Bank & Trust Co | 1,169 | $825.8K | 0.13% | −37−3.1% | Reduced |
| UMA Financial Services, Inc. | 1,096 | $824.7K | 0.18% | −141−11.4% | Reduced |
| International Assets Investment Management, LLC | 1,163 | $821.6K | 0.10% | −20−1.7% | Reduced |
| Intech Investment Management LLC | 1,161 | $820.2K | 0.01% | +374+47.5% | Added |
| Geller Advisors LLC | 1,158 | $818.1K | 0.08% | +33+2.9% | Added |
| NorthCrest Asset Manangement, LLC | 1,154 | $815.6K | 0.03% | +10+0.9% | Added |
| Central Asset Investments & Management Holdings (HK) Ltd | 1,150 | $812.5K | 0.87% | −600−34.3% | Reduced |
| EMC Capital Management | 1,150 | $812.0K | 0.54% | 00.0% | Unchanged |
| New World Advisors LLC | 1,148 | $811.0K | 0.25% | +34+3.1% | Added |
| Desjardins Global Asset Management Inc. | 1,147 | $810.6K | 0.09% | −276−19.4% | Reduced |
| Mount Yale Investment Advisors, LLC | 1,147 | $810.3K | 0.08% | +405+54.6% | Added |
| Summit Financial, LLC | 1,144 | $808.2K | 0.05% | −113−9.0% | Reduced |
| RB Capital Management, LLC | 1,143 | $807.5K | 0.23% | +22+2.0% | Added |
| MidWestOne Financial Group, Inc. | 1,141 | $806.1K | 0.15% | −27−2.3% | Reduced |
| Greenwich Wealth Management LLC | 1,138 | $804.0K | 0.08% | −1,566−57.9% | Reduced |
| Driehaus Capital Management LLC | 1,136 | $802.6K | 0.01% | 00.0% | Unchanged |
| Scientech Research LLC | 1,134 | $801.3K | 0.80% | +1,134 | New |
| Laidlaw Wealth Management LLC | 1,133 | $800.5K | 0.29% | +25+2.3% | Added |
| Elevated Capital Advisors, LLC | 1,132 | $799.7K | 0.25% | +6+0.5% | Added |
| Keebeck Wealth Management, LLC | 1,128 | $796.9K | 0.13% | +7+0.6% | Added |
| Campbell & CO Investment Adviser LLC | 1,125 | $794.8K | 0.07% | +1,125 | New |
| Anchor Investment Management, LLC | 1,123 | $793.4K | 0.09% | −124−9.9% | Reduced |
| Sage Mountain Advisors LLC | 1,118 | $789.9K | 0.09% | −22−1.9% | Reduced |
| Seven Eight Capital, LP | 1,117 | $789.1K | 0.09% | −3,162−73.9% | Reduced |
| Haverford Trust Co | 1,109 | $783.5K | 0.01% | −37−3.2% | Reduced |
| Jackson Square Capital, LLC | 1,107 | $782.1K | 0.25% | +498+81.8% | Added |
| First Citizens Bank & Trust Co | 1,107 | $782.1K | 0.01% | +8+0.7% | Added |
| Virtue Capital Management, LLC | 1,154 | $780.7K | 0.16% | −347−23.1% | Reduced |
| Capital Investment Advisors, LLC | 1,104 | $779.7K | 0.02% | +282+34.3% | Added |
| Skopos Labs, Inc. | 1,099 | $776.4K | 0.37% | +1,099 | New |
| Probity Advisors, Inc. | 1,096 | $774.3K | 0.17% | −69−5.9% | Reduced |
| Fluent Financial, LLC | 1,094 | $772.9K | 0.46% | +186+20.5% | Added |
| Annis Gardner Whiting Capital Advisors, LLC | 1,084 | $765.8K | 0.34% | +62+6.1% | Added |
| Advisory Resource Group | 1,082 | $764.4K | 0.19% | −149−12.1% | Reduced |
| Malaga Cove Capital, LLC | 1,082 | $764.4K | 0.32% | −7−0.6% | Reduced |
| Virtus ETF Advisers LLC | 1,079 | $762.3K | 0.48% | −205−16.0% | Reduced |
| CX Institutional | 1,077 | $760.9K | 0.04% | −9−0.8% | Reduced |
| Merlin Capital LLC | 1,073 | $758.1K | 2.43% | −111−9.4% | Reduced |
| Private Advisory Group LLC | 1,071 | $756.9K | 0.13% | +1,071 | New |
| Fidelis Capital Partners, LLC | 1,068 | $754.5K | 0.17% | +41+4.0% | Added |
| HMS Capital Management, LLC | 1,063 | $751.0K | 0.46% | −4−0.4% | Reduced |
| Rockline Wealth Management, LLC | 1,063 | $750.8K | 0.31% | +1,063 | New |
| Lakeview Capital Partners, LLC | 1,052 | $743.2K | 0.13% | +1+0.1% | Added |
| RMB Capital Management, LLC | 1,047 | $739.8K | 0.02% | +72+7.4% | Added |
| Salvus Wealth Management, LLC | 1,046 | $739.0K | 0.53% | +9+0.9% | Added |
| Tritonpoint Wealth, LLC | 1,041 | $735.5K | 0.07% | +1,041 | New |
| IAM Advisory, LLC | 1,037 | $732.3K | 0.23% | −21−2.0% | Reduced |
| 180 Wealth Advisors, LLC | 1,062 | $730.1K | 0.15% | −226−17.5% | Reduced |
| DC Investments Management, LLC | 1,030 | $727.7K | 0.74% | 00.0% | Unchanged |
| Old National Bancorp | 1,024 | $723.4K | 0.02% | +201+24.4% | Added |