ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q1 2023
Institutional positions in ServiceNow, Inc. as of Mar 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,410
- +75 vs. Q4 2022
- Shares held
- 180.5M
- +1.20M (+0.7%) vs. Q4 2022
- Total value
- $83.9B
- +$14.3B (+20.5%) vs. Q4 2022
- New holders
- 172
- 631 more added
- Sold out
- 97
- 431 more reduced
25 institutions that held it in Q4 2022 haven't filed for Q1 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2022: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q1 2023
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q4 2022.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| D.B. Root & Company, LLC | 1,313 | $610.2K | 0.24% | +15+1.2% | Added |
| Checchi Capital Advisers, LLC | 1,313 | $610.2K | 0.06% | +97+8.0% | Added |
| 180 Wealth Advisors, LLC | 1,308 | $607.9K | 0.14% | +156+13.5% | Added |
| Pinnacle Wealth Planning Services, Inc. | 1,298 | $603.2K | 0.10% | +116+9.8% | Added |
| ETF Managers Group, LLC | 1,296 | $602.3K | 0.02% | +19+1.5% | Added |
| Merlin Capital LLC | 1,292 | $600.4K | 2.18% | −18−1.4% | Reduced |
| Hillman Capital Management, Inc. | 1,290 | $599.5K | 0.23% | −24−1.8% | Reduced |
| Ellevest, Inc. | 1,288 | $598.6K | 0.05% | +236+22.4% | Added |
| Credit Capital Investments LLC | 1,286 | $597.6K | 0.78% | −64−4.7% | Reduced |
| Valeo Financial Advisors, LLC | 1,277 | $593.4K | 0.03% | +456+55.5% | Added |
| UMA Financial Services, Inc. | 1,237 | $588.3K | 0.15% | 00.0% | Unchanged |
| Karani Asset Management LLC | 1,263 | $586.9K | 0.62% | 00.0% | Unchanged |
| V-Square Quantitative Management LLC | 1,262 | $586.5K | 0.54% | +1,262 | New |
| Intrust Bank NA | 1,254 | $582.8K | 0.07% | +67+5.6% | Added |
| ISAM Funds (UK) Ltd | 1,250 | $580.9K | 0.74% | +1,250 | New |
| Systematic Alpha Investments, LLC | 1,247 | $579.5K | 0.03% | 00.0% | Unchanged |
| Shelton Capital Management | 1,243 | $577.6K | 0.02% | 00.0% | Unchanged |
| Versor Investments LP | 1,242 | $577.2K | 0.08% | −112−8.3% | Reduced |
| Fukoku Mutual Life Insurance Co | 1,235 | $573.9K | 0.05% | 00.0% | Unchanged |
| Twin Focus Capital Partners, LLC | 1,234 | $573.5K | 0.11% | 00.0% | Unchanged |
| King Luther Capital Management Corp | 1,228 | $570.7K | 0.00% | 00.0% | Unchanged |
| Soltis Investment Advisors LLC | 1,227 | $570.2K | 0.07% | +1,227 | New |
| AtonRa Partners | 1,216 | $565.1K | 0.83% | −421−25.7% | Reduced |
| Mayflower Financial Advisors, LLC | 1,209 | $561.8K | 0.07% | +38+3.2% | Added |
| Ratan Capital Management LP | 1,200 | $558.0K | 1.51% | −11,832−90.8% | Reduced |
| Monetta Financial Services Inc | 1,200 | $557.7K | 0.60% | +1,200 | New |
| Wealth Alliance | 1,192 | $553.9K | 0.09% | +43+3.7% | Added |
| RFG Advisory, LLC | 1,184 | $550.4K | 0.03% | +46+4.0% | Added |
| Sterling Investment Counsel, LLC | 1,184 | $550.2K | 0.33% | +288+32.1% | Added |
| EFG Asset Management (North America) Corp. | 1,185 | $550.0K | 0.12% | +1,185 | New |
| Laidlaw Wealth Management LLC | 1,182 | $549.3K | 0.11% | −519−30.5% | Reduced |
| Evoke Wealth, LLC | 1,180 | $548.4K | 0.02% | +51+4.5% | Added |
| Fairfield, Bush & Co. | 1,172 | $544.7K | 0.19% | −15−1.3% | Reduced |
| Guerra Pan Advisors, LLC | 1,171 | $544.2K | 0.68% | 00.0% | Unchanged |
| GFG Capital, LLC | 1,813 | $539.4K | 0.12% | +424+30.5% | Added |
| Castleview Partners, LLC | 1,157 | $537.7K | 0.48% | −26−2.2% | Reduced |
| Clough Capital Partners L P | 1,145 | $532.1K | 0.06% | −2,110−64.8% | Reduced |
| Wedmont Private Capital | 1,124 | $531.2K | 0.07% | +207+22.6% | Added |
| EMC Capital Management | 1,150 | $528.0K | 0.44% | 00.0% | Unchanged |
| Cipher Capital LP | 1,133 | $526.5K | 0.10% | −389−25.6% | Reduced |
| Naviter Wealth, LLC | 1,131 | $525.6K | 0.18% | −769−40.5% | Reduced |
| Malaga Cove Capital, LLC | 1,129 | $524.7K | 0.26% | +301+36.4% | Added |
| SageView Advisory Group, LLC | 1,124 | $522.3K | 0.03% | +38+3.5% | Added |
| L.M. Kohn & Company | 1,122 | $521.4K | 0.22% | −17−1.5% | Reduced |
| Keebeck Wealth Management, LLC | 1,121 | $521.0K | 0.08% | −53−4.5% | Reduced |
| Mizuho Securities Co. Ltd. | 1,120 | $520.5K | 1.62% | +240+27.3% | Added |
| Column Capital Advisors, LLC | 1,115 | $518.2K | 0.08% | −153−12.1% | Reduced |
| Horizon Investments, LLC | 1,114 | $517.7K | 0.02% | −957−46.2% | Reduced |
| Parsons Capital Management Inc | 1,111 | $516.3K | 0.04% | +40+3.7% | Added |
| RB Capital Management, LLC | 1,109 | $515.4K | 0.17% | +11+1.0% | Added |
| New World Advisors LLC | 1,103 | $512.6K | 0.20% | −2−0.2% | Reduced |
| Nwam LLC | 1,103 | $512.6K | 0.05% | +44+4.2% | Added |
| Elevated Capital Advisors, LLC | 1,102 | $512.1K | 0.18% | +10+0.9% | Added |
| Virginia Retirement Systems Et Al | 1,100 | $511.2K | 0.01% | +500+83.3% | Added |
| Greenwich Wealth Management LLC | 1,100 | $511.0K | 0.06% | −8−0.7% | Reduced |
| Financial Advisory Corp | 1,100 | $511.0K | 0.24% | +57+5.5% | Added |
| DC Investments Management, LLC | 1,086 | $504.7K | 0.60% | −146−11.9% | Reduced |
| Lindbrook Capital, LLC | 1,080 | $501.9K | 0.06% | +93+9.4% | Added |
| Copperwynd Financial, LLC | 1,073 | $498.6K | 0.25% | +86+8.7% | Added |
| Wolff Wiese Magana LLC | 1,072 | $498.2K | 0.40% | −15−1.4% | Reduced |
| Park Place Capital Corp | 1,071 | $497.7K | 0.14% | +32+3.1% | Added |
| HMS Capital Management, LLC | 1,064 | $494.5K | 0.31% | +542+103.8% | Added |
| HighTower Trust Services, LTA | 1,189 | $493.5K | 0.05% | +1+0.1% | Added |
| PFS Investments Inc. | 1,043 | $493.0K | 0.01% | +104+11.1% | Added |
| Cladis Investment Advisory, LLC | 1,055 | $490.3K | 0.44% | 00.0% | Unchanged |
| Intact Investment Management Inc. | 1,050 | $488.0K | 0.02% | 00.0% | Unchanged |
| Comerica Securities,inc. | 1,046 | $486.1K | 0.04% | +13+1.3% | Added |
| Kestra Private Wealth Services, LLC | 1,034 | $480.5K | 0.02% | +336+48.1% | Added |
| Primoris Wealth Advisors, LLC | 1,034 | $480.5K | 0.59% | −325−23.9% | Reduced |
| CFM Wealth Partners LLC | 1,031 | $479.1K | 0.13% | −151−12.8% | Reduced |
| First Citizens Bank & Trust Co | 1,025 | $476.3K | 0.01% | +509+98.6% | Added |
| Haverford Trust Co | 1,024 | $475.9K | 0.01% | +1,024 | New |
| Dorsey & Whitney Trust CO LLC | 1,012 | $470.3K | 0.04% | +59+6.2% | Added |
| Drive Wealth Management, LLC | 1,012 | $470.3K | 0.20% | +156+18.2% | Added |
| Acorn Financial Advisory Services Inc | 1,009 | $468.9K | 0.09% | +93+10.2% | Added |
| Paces Ferry Wealth Advisors, LLC | 1,007 | $468.0K | 0.38% | +9+0.9% | Added |
| Granite Point Capital Management, L.P. | 1,000 | $464.7K | 1.68% | +1,000 | New |
| Sassicaia Capital Advisers LLC | 1,000 | $464.7K | 0.40% | +1,000 | New |
| Elgethun Capital Management | 1,000 | $461.5K | 0.15% | 00.0% | Unchanged |
| Conning Inc. | 993 | $461.5K | 0.02% | −13−1.3% | Reduced |
| Telemus Capital, LLC | 992 | $461.0K | 0.04% | +185+22.9% | Added |
| Stiles Financial Services Inc | 980 | $455.4K | 0.24% | 00.0% | Unchanged |
| Revolve Wealth Partners, LLC | 975 | $453.1K | 0.12% | −156−13.8% | Reduced |
| Hillsdale Investment Management Inc. | 975 | $453.1K | 0.04% | +975 | New |
| Beaton Management Co. Inc. | 975 | $453.0K | 0.31% | 00.0% | Unchanged |
| Camden Capital, LLC | 965 | $448.5K | 0.07% | +253+35.5% | Added |
| BTC Capital Management, Inc. | 963 | $447.5K | 0.05% | +21+2.2% | Added |
| Blue Barn Wealth, LLC | 958 | $445.2K | 0.28% | +394+69.9% | Added |
| Edmond de Rothschild Holding S.A. | 952 | $442.4K | 0.01% | −137−12.6% | Reduced |
| J.W. Cole Advisors, Inc. | 951 | $441.9K | 0.03% | +130+15.8% | Added |
| Prospera Financial Services Inc | 932 | $433.1K | 0.02% | +140+17.7% | Added |
| Glen Eagle Advisors, LLC | 928 | $431.3K | 0.11% | +20+2.2% | Added |
| Alera Investment Advisors, LLC | 928 | $431.3K | 0.10% | +24+2.7% | Added |
| Chicago Partners Investment Group LLC | 908 | $429.5K | 0.03% | −95−9.5% | Reduced |
| Mirabella Financial Services LLP | 920 | $427.5K | 0.09% | +920 | New |
| Heritage Investment Group, Inc. | 912 | $424.0K | 0.13% | 00.0% | Unchanged |
| Ancora Advisors, LLC | 902 | $419.2K | 0.01% | +12+1.3% | Added |
| Brandywine Managers, LLC | 893 | $415.0K | 0.29% | 00.0% | Unchanged |
| Moneta Group Investment Advisors LLC | 893 | $415.0K | 0.01% | +275+44.5% | Added |
| Anchor Investment Management, LLC | 892 | $414.5K | 0.06% | +42+4.9% | Added |