ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q3 2021
Institutional positions in ServiceNow, Inc. as of Sep 30, 2021. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,334
- +79 vs. Q2 2021
- Shares held
- 175.1M
- +2.17M (+1.3%) vs. Q2 2021
- Total value
- $109.0B
- +$13.9B (+14.6%) vs. Q2 2021
- New holders
- 144
- 539 more added
- Sold out
- 65
- 459 more reduced
18 institutions that held it in Q2 2021 haven't filed for Q3 2021 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q2 2021: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q3 2021
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q2 2021.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Signature Wealth Management Partners, LLC | 600 | $373.0K | 0.34% | +100+20.0% | Added |
| Pallas Capital Advisors LLC | 543 | $373.0K | 0.04% | +543 | New |
| WealthPLAN Partners, LLC | 560 | $371.0K | 0.02% | −180−24.3% | Reduced |
| State of Wyoming | 595 | $370.0K | 0.24% | −1−0.2% | Reduced |
| Altus Wealth Group LLC | 593 | $369.0K | 0.37% | +29+5.1% | Added |
| Professional Financial Advisors, LLC | 593 | $369.0K | 0.21% | +593 | New |
| Flputnam Investment Management Co | 591 | $367.0K | 0.01% | +128+27.6% | Added |
| Ballentine Partners, LLC | 589 | $366.0K | 0.01% | +19+3.3% | Added |
| OneAscent Financial Services LLC | 588 | $366.0K | 0.49% | +588 | New |
| Evercore Wealth Management, LLC | 586 | $365.0K | 0.01% | −159−21.3% | Reduced |
| B. Riley Wealth Management, Inc. | 587 | $365.0K | 0.03% | +11+1.9% | Added |
| Graypoint LLC | 586 | $365.0K | 0.04% | +586 | New |
| Financial Architects, Inc | 581 | $362.0K | 0.05% | +581 | New |
| Brendel Financial Advisors LLC | 580 | $361.0K | 0.43% | +580 | New |
| Moneta Group Investment Advisors LLC | 579 | $360.0K | 0.02% | −193−25.0% | Reduced |
| 9258 Wealth Management, LLC | 579 | $360.0K | 0.10% | 00.0% | Unchanged |
| ARGI Investment Services, LLC | 578 | $360.0K | 0.01% | +578 | New |
| Strategic Blueprint, LLC | 576 | $358.0K | 0.06% | −121−17.4% | Reduced |
| Provenire Capital, LLC | 574 | $357.0K | 1.32% | −285−33.2% | Reduced |
| Alphasimplex Group, LLC | 571 | $355.0K | 0.29% | −843−59.6% | Reduced |
| Holistic Financial Partners | 571 | $355.0K | 0.22% | +55+10.7% | Added |
| RB Capital Management, LLC | 562 | $350.0K | 0.13% | 00.0% | Unchanged |
| New World Advisors LLC | 509 | $350.0K | 0.16% | +509 | New |
| Thoroughbred Financial Services, LLC | 562 | $349.0K | 0.08% | 00.0% | Unchanged |
| Botty Investors LLC | 559 | $348.0K | 0.10% | +559 | New |
| Advisory Resource Group | 557 | $347.0K | 0.13% | −13−2.3% | Reduced |
| Security National Trust Co | 630 | $346.0K | 0.08% | 00.0% | Unchanged |
| HM Payson & Co | 555 | $345.0K | 0.01% | −131−19.1% | Reduced |
| Lenox Wealth Advisors, LLC | 555 | $345.0K | 0.04% | +105+23.3% | Added |
| AlphaCrest Capital Management LLC | 551 | $343.0K | 0.02% | −5,446−90.8% | Reduced |
| Ssi Investment Management LLC | 551 | $343.0K | 0.02% | 00.0% | Unchanged |
| Capital Advisors Inc | 552 | $343.0K | 0.01% | +95+20.8% | Added |
| QCM Cayman, Ltd. | 548 | $341.0K | 0.93% | +93+20.4% | Added |
| Triangle Securities Wealth Management | 546 | $340.0K | 0.12% | +19+3.6% | Added |
| Equitable Holdings, Inc. | 543 | $338.0K | 0.01% | −90−14.2% | Reduced |
| Budros, Ruhlin & Roe, Inc. | 543 | $338.0K | 0.04% | 00.0% | Unchanged |
| Chicago Partners Investment Group LLC | 497 | $338.0K | 0.02% | +86+20.9% | Added |
| Apollon Wealth Management, LLC | 542 | $337.0K | 0.05% | +90+19.9% | Added |
| Hilltop Holdings Inc. | 542 | $337.0K | 0.04% | +542 | New |
| Meridian Wealth Advisors, LLC | 540 | $336.0K | 0.09% | 00.0% | Unchanged |
| Vantage Financial Partners Ltd., Inc. | 540 | $336.0K | 0.18% | +175+47.9% | Added |
| DC Investments Management, LLC | 538 | $335.0K | 0.62% | +538 | New |
| Claraphi Advisory Network, LLC | 535 | $333.0K | 0.12% | −238−30.8% | Reduced |
| Little House Capital LLC | 530 | $330.0K | 0.19% | −56−9.6% | Reduced |
| RMB Capital Management, LLC | 525 | $327.0K | 0.01% | +5+1.0% | Added |
| Private Portfolio Partners LLC | 524 | $326.1K | 0.09% | +19+3.8% | Added |
| Newman Dignan & Sheerar, Inc. | 524 | $326.0K | 0.11% | +72+15.9% | Added |
| HMS Capital Management, LLC | 522 | $325.0K | 0.15% | 00.0% | Unchanged |
| Latitude Advisors, LLC | 522 | $325.0K | 0.10% | +522 | New |
| Nicholas Hoffman & Company, LLC. | 520 | $324.0K | 0.06% | +102+24.4% | Added |
| Miracle Mile Advisors, LLC | 519 | $323.0K | 0.02% | +108+26.3% | Added |
| Golden Green, Inc. | 518 | $322.0K | 0.25% | −267−34.0% | Reduced |
| Intrust Bank NA | 515 | $320.0K | 0.04% | +5+1.0% | Added |
| Summit Financial, LLC | 510 | $317.4K | 0.03% | +510 | New |
| BSW Wealth Partners | 510 | $317.0K | 0.09% | +510 | New |
| Point72 Hong Kong Ltd | 510 | $317.0K | 0.02% | +510 | New |
| Greytown Advisors Inc. | 508 | $316.0K | 0.14% | +1+0.2% | Added |
| V Wealth Advisors LLC | 504 | $314.0K | 0.05% | +20+4.1% | Added |
| Probity Advisors, Inc. | 503 | $313.0K | 0.06% | −1−0.2% | Reduced |
| Baldwin Brothers Inc | 500 | $311.0K | 0.03% | 00.0% | Unchanged |
| LBMC Investment Advisors, LLC | 1,250 | $311.0K | 0.03% | +750+150.0% | Added |
| Woodstock Corp | 498 | $310.0K | 0.04% | −7−1.4% | Reduced |
| Personal Capital Advisors Corp | 498 | $310.0K | 0.00% | +56+12.7% | Added |
| Smithfield Trust Co | 497 | $309.0K | 0.02% | +111+28.8% | Added |
| Salvus Wealth Management, LLC | 495 | $308.0K | 0.25% | +95+23.8% | Added |
| Cedar Brook Financial Partners, LLC | 489 | $304.0K | 0.09% | −92−15.8% | Reduced |
| Cahill Financial Advisors Inc | 489 | $304.0K | 0.06% | +4+0.8% | Added |
| Blue Chip Partners, Inc. | 488 | $304.0K | 0.04% | +488 | New |
| Delta Investment Management, LLC | 485 | $302.0K | 0.09% | 00.0% | Unchanged |
| Marathon Capital Management | 484 | $302.0K | 0.07% | +484 | New |
| Knightsbridge Asset Management, LLC | 484 | $301.0K | 0.11% | −100−17.1% | Reduced |
| Sheaff Brock Investment Advisors, LLC | 485 | $301.0K | 0.03% | +9+1.9% | Added |
| Carlton Hofferkamp & Jenks Wealth Management, LLC | 435 | $301.0K | 0.12% | 00.0% | Unchanged |
| DFPG Investments, LLC | 460 | $300.0K | 0.11% | +64+16.2% | Added |
| Savant Capital, LLC | 482 | $300.0K | 0.01% | +97+25.2% | Added |
| Pure Financial Advisors, Inc. | 478 | $297.0K | 0.02% | −71−12.9% | Reduced |
| Opes Wealth Management LLC | 478 | $297.0K | 0.11% | 00.0% | Unchanged |
| QVR LLC | 477 | $297.0K | 0.61% | +477 | New |
| RiverGlades Family Offices LLC | 475 | $296.0K | 0.23% | −50−9.5% | Reduced |
| Marietta Investment Partners LLC | 475 | $296.0K | 0.07% | +475 | New |
| Conway Capital Management, Inc. | 475 | $295.6K | 0.20% | 00.0% | Unchanged |
| Financial Perspectives, Inc | 474 | $295.0K | 0.15% | 00.0% | Unchanged |
| Sustainable Insight Capital Management, LLC | 473 | $294.0K | 0.19% | +22+4.9% | Added |
| Sound View Wealth Advisors Group, LLC | 472 | $294.0K | 0.06% | +472 | New |
| CenterStar Asset Management, LLC | – | $292.0K | 0.23% | – | – |
| Fox Run Management, L.L.C. | 470 | $292.0K | 0.18% | +470 | New |
| Holderness Investments Co | 467 | $291.0K | 0.10% | +35+8.1% | Added |
| Livingston Group Asset Management CO (operating as Southport Capital Management) | 464 | $289.0K | 0.12% | +464 | New |
| Benjamin F. Edwards & Company, Inc. | 460 | $286.0K | 0.01% | +188+69.1% | Added |
| Capital Wealth Planning, LLC | 460 | $286.0K | 0.01% | +460 | New |
| EPG Wealth Management LLC | 460 | $286.0K | 0.11% | +460 | New |
| Veracity Capital LLC | 459 | $286.0K | 0.12% | +459 | New |
| Blue Barn Wealth, LLC | 460 | $286.0K | 0.25% | +460 | New |
| Integrated Investment Consultants, LLC | 458 | $285.0K | 0.08% | +21+4.8% | Added |
| Winthrop Advisory Group LLC | 457 | $284.0K | 0.06% | 00.0% | Unchanged |
| MJP Associates Inc | 456 | $284.0K | 0.10% | +24+5.6% | Added |
| Umb Bank N A | 452 | $281.0K | 0.01% | +83+22.5% | Added |
| Fortis Capital Management LLC | 450 | $280.0K | 0.16% | −1,930−81.1% | Reduced |
| Legacy Capital Partners, Inc. | 450 | $280.0K | 0.10% | +450 | New |
| Beese Fulmer Investment Management, Inc. | 449 | $279.0K | 0.03% | +2+0.4% | Added |