Harley-Davidson, Inc.
HOG- Exchange
- NYSE
- Industry
- Motorcycles, Bicycles & Parts
- SEC CIK
- 0000793952
In the last 90 days, Harley-Davidson, Inc. insiders filed 3 open-market purchases and 3 sales; 441 institutions reported holding it in 13F filings for Q2 2026, worth $2.66B in total; no superinvestor holds it.
13F holders, Q3 2024
Institutional positions in Harley-Davidson, Inc. as of Sep 30, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 421
- +12 vs. Q2 2024
- Shares held
- 116.7M
- +12.9M (+12.5%) vs. Q2 2024
- Total value
- $4.50B
- +$1.01B (+29.1%) vs. Q2 2024
- New holders
- 66
- 124 more added
- Sold out
- 54
- 133 more reduced
3 institutions that held it in Q2 2024 haven't filed for Q3 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q2 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting HOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 441 | $2.66B |
| Q1 2026 | 400 | $2.16B |
| Q4 2025 | 390 | $2.22B |
| Q3 2025 | 404 | $2.88B |
| Q2 2025 | 397 | $2.53B |
| Q1 2025 | 392 | $2.85B |
| Q4 2024 | 410 | $3.50B |
| Q3 2024 | 421 | $4.50B |
| Q2 2024 | 412 | $3.85B |
| Q1 2024 | 413 | $5.01B |
| Q4 2023 | 421 | $4.28B |
| Q3 2023 | 416 | $3.77B |
| Q2 2023 | 431 | $4.14B |
| Q1 2023 | 438 | $4.65B |
| Q4 2022 | 450 | $5.24B |
| Q3 2022 | 415 | $4.31B |
| Q2 2022 | 404 | $4.01B |
| Q1 2022 | 425 | $5.12B |
| Q4 2021 | 429 | $5.23B |
| Q3 2021 | 413 | $5.07B |
| Q2 2021 | 449 | $6.56B |
| Q1 2021 | 421 | $5.49B |
Institutions, Q3 2024
Shares, value and share of portfolio for each institution holding Harley-Davidson, Inc.; share changes are against Q2 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Perennial Investment Advisors, LLC | 8,000 | $308.2K | 0.04% | 00.0% | Unchanged |
| Campbell & CO Investment Adviser LLC | 8,045 | $310.0K | 0.02% | +8,045 | New |
| SageView Advisory Group, LLC | 8,137 | $313.5K | 0.02% | −548−6.3% | Reduced |
| Truist Financial Corp | 8,357 | $322.0K | 0.00% | −574−6.4% | Reduced |
| Verity Asset Management, Inc. | 8,396 | $323.5K | 0.12% | +1,851+28.3% | Added |
| MML Investors Services, LLC | 8,430 | $325.0K | 0.00% | +379+4.7% | Added |
| Neuberger Berman Group LLC | 8,447 | $325.5K | 0.00% | −624−6.9% | Reduced |
| Prospera Financial Services Inc | 8,485 | $326.9K | 0.01% | +8,485 | New |
| Paloma Partners Management Co | 8,800 | $339.1K | 0.02% | +8,800 | New |
| Graham Capital Management, L.P. | 9,084 | $350.0K | 0.01% | +9,084 | New |
| Vontobel Holding Ltd. | 9,115 | $351.2K | 0.00% | −7,029−43.5% | Reduced |
| Securian Asset Management, Inc | 9,211 | $354.9K | 0.01% | −551−5.6% | Reduced |
| Alps Advisors Inc | 9,399 | $362.1K | 0.00% | +542+6.1% | Added |
| Cambridge Investment Research Advisors, Inc. | 9,929 | $383.0K | 0.00% | −2,624−20.9% | Reduced |
| Cresset Asset Management, LLC | 10,024 | $386.2K | 0.00% | +2,316+30.0% | Added |
| Tower Research Capital LLC (TRC) | 10,027 | $386.3K | 0.01% | +5,929+144.7% | Added |
| Quest Partners LLC | 10,047 | $387.1K | 0.03% | +10,033+71,664.3% | Added |
| 180 Wealth Advisors, LLC | 10,148 | $391.0K | 0.06% | −3,838−27.4% | Reduced |
| Caption Management, LLC | 10,500 | $404.6K | 0.04% | +10,500 | New |
| Deutsche Bank AG | 10,655 | $410.5K | 0.00% | +1,000+10.4% | Added |
| Mercer Global Advisors Inc | 10,966 | $417.1K | 0.00% | +448+4.3% | Added |
| CIBC World Markets Inc. | 11,216 | $432.0K | 0.00% | −1,195−9.6% | Reduced |
| Commerce Bank | 11,283 | $434.7K | 0.00% | 00.0% | Unchanged |
| Quantitative Investment Management, LLC | 11,516 | $443.0K | 0.04% | +11,516 | New |
| Qsemble Capital Management, LP | 11,581 | $446.2K | 0.08% | −6,832−37.1% | Reduced |
| Intech Investment Management LLC | 11,903 | $458.6K | 0.01% | −4,816−28.8% | Reduced |
| Toroso Investments, LLC | 12,434 | $479.1K | 0.01% | +12,434 | New |
| LS Investment Advisors, LLC | 12,529 | $482.7K | 0.07% | 00.0% | Unchanged |
| Davidson Trust Co | 12,700 | $489.3K | 0.25% | +6,700+111.7% | Added |
| EntryPoint Capital, LLC | 12,775 | $492.2K | 0.28% | +4,775+59.7% | Added |
| Federated Hermes, Inc. | 13,073 | $503.7K | 0.00% | −924−6.6% | Reduced |
| Scientech Research LLC | 13,118 | $505.4K | 0.10% | +512+4.1% | Added |
| Storebrand Asset Management AS | 13,246 | $510.4K | 0.00% | 00.0% | Unchanged |
| Xponance, Inc. | 13,267 | $511.2K | 0.00% | −19−0.1% | Reduced |
| State of Alaska, Department of Revenue | 13,758 | $530.0K | 0.01% | +65+0.5% | Added |
| Ferguson Wellman Capital Management, Inc | 13,914 | $536.1K | 0.01% | 00.0% | Unchanged |
| Public Employees Retirement Association of Colorado | 14,107 | $544.0K | 0.00% | 00.0% | Unchanged |
| Readystate Asset Management LP | 14,420 | $555.6K | 0.03% | +14,420 | New |
| Mariner, LLC | 14,398 | $555.6K | 0.00% | +1,319+10.1% | Added |
| Two Sigma Securities, LLC | 14,503 | $558.8K | 0.04% | +5,867+67.9% | Added |
| CoreCap Advisors, LLC | 14,607 | $562.8K | 0.03% | +14,607 | New |
| Empowered Funds, LLC | 14,828 | $571.3K | 0.01% | +2,657+21.8% | Added |
| Fernwood Investment Management, LLC | 15,200 | $585.7K | 0.19% | 00.0% | Unchanged |
| US Bancorp | 15,521 | $598.0K | 0.00% | +123+0.8% | Added |
| GTS Securities LLC | 15,571 | $600.0K | 0.01% | −4,879−23.9% | Reduced |
| XTX Topco Ltd | 16,308 | $628.3K | 0.05% | −2,858−14.9% | Reduced |
| Nebula Research & Development LLC | 16,671 | $642.3K | 0.08% | +16,671 | New |
| Quadrature Capital Ltd | 16,989 | $654.2K | 0.01% | −25,299−59.8% | Reduced |
| Wealth Enhancement Advisory Services, LLC | 17,246 | $664.5K | 0.00% | −952−5.2% | Reduced |
| Axq Capital, LP | 17,522 | $675.1K | 0.20% | +17,522 | New |
| CWM, LLC | 17,701 | $682.0K | 0.00% | −404−2.2% | Reduced |
| Pictet Asset Management Holding SA | 17,724 | $683.3K | 0.00% | +1,620+10.1% | Added |
| Crestline Management, LP | 18,202 | $701.3K | 0.04% | +18,202 | New |
| Bailard, Inc. | 18,598 | $716.6K | 0.02% | +18,598 | New |
| Pathstone Holdings, LLC | 19,089 | $735.5K | 0.00% | −4,884−20.4% | Reduced |
| Brevan Howard Capital Management LP | 19,467 | $750.1K | 0.04% | −2,688−12.1% | Reduced |
| RBF Capital, LLC | 20,000 | $770.6K | 0.04% | +20,000 | New |
| Ethic Inc. | 18,067 | $790.2K | 0.02% | −712−3.8% | Reduced |
| The PNC Financial Services Group, Inc. | 20,924 | $806.2K | 0.00% | +34+0.2% | Added |
| Stifel Financial Corp | 21,993 | $847.4K | 0.00% | +1,875+9.3% | Added |
| Advisor Group Holdings, Inc. | 22,520 | $867.9K | 0.00% | −3,774−14.4% | Reduced |
| HighTower Advisors, LLC | 22,658 | $873.0K | 0.00% | −214−0.9% | Reduced |
| Natixis Advisors, L.P. | 22,656 | $873.0K | 0.00% | +2,756+13.8% | Added |
| Petrus Trust Company, LTA | 22,812 | $878.9K | 0.09% | +7,033+44.6% | Added |
| Inceptionr LLC | 23,080 | $889.3K | 0.22% | +23,080 | New |
| Aigen Investment Management, LP | 23,172 | $892.8K | 0.18% | +5,680+32.5% | Added |
| McDonald Partners LLC | 23,730 | $914.3K | 0.23% | −550−2.3% | Reduced |
| JustInvest LLC | 24,039 | $926.2K | 0.01% | +817+3.5% | Added |
| Oregon Public Employees Retirement Fund | 24,151 | $930.5K | 0.02% | −1,300−5.1% | Reduced |
| Cerity Partners LLC | 24,158 | $930.8K | 0.00% | +858+3.7% | Added |
| Schroder Investment Management Group | 24,032 | $946.1K | 0.00% | +1,824+8.2% | Added |
| Creative Planning | 24,847 | $957.4K | 0.00% | −438−1.7% | Reduced |
| Centiva Capital, LP | 24,989 | $962.8K | 0.04% | +12,725+103.8% | Added |
| Commonwealth of Pennsylvania Public School Empls Retrmt Sys | 26,112 | $1.01M | 0.01% | −1,017−3.7% | Reduced |
| Northwestern Mutual Investment Management Company, LLC | 26,281 | $1.01M | 0.02% | −1,037−3.8% | Reduced |
| Zurcher Kantonalbank (Zurich Cantonalbank) | 27,040 | $1.04M | 0.00% | 00.0% | Unchanged |
| Raymond James Financial Services Advisors, Inc. | 27,096 | $1.04M | 0.00% | +2,498+10.2% | Added |
| New Mexico Educational Retirement Board | 27,200 | $1.05M | 0.04% | 00.0% | Unchanged |
| Victory Capital Management Inc | 27,611 | $1.06M | 0.00% | +807+3.0% | Added |
| Thrivent Financial for Lutherans | 28,074 | $1.08M | 0.00% | −11,274−28.7% | Reduced |
| State of Michigan Retirement System | 28,161 | $1.09M | 0.01% | −1,300−4.4% | Reduced |
| HSBC Holdings PLC | 31,432 | $1.22M | 0.00% | −25,573−44.9% | Reduced |
| Handelsbanken Fonder AB | 32,223 | $1.24M | 0.00% | 00.0% | Unchanged |
| TCM Advisors, LLC | – | $1.24M | 1.03% | – | – |
| Louisiana State Employees Retirement System | 32,800 | $1.26M | 0.02% | −1,800−5.2% | Reduced |
| Russell Investments Group, Ltd. | 35,339 | $1.36M | 0.00% | −7,012−16.6% | Reduced |
| Walleye Trading LLC | 36,098 | $1.39M | 0.03% | +16,981+88.8% | Added |
| Arizona State Retirement System | 36,794 | $1.42M | 0.01% | +473+1.3% | Added |
| Wealthfront Advisers LLC | 37,232 | $1.43M | 0.00% | −840−2.2% | Reduced |
| Villanova Investment Management Co LLC | 37,513 | $1.45M | 1.55% | −13,358−26.3% | Reduced |
| Commonwealth Equity Services, LLC | 38,002 | $1.46M | 0.00% | −441−1.1% | Reduced |
| Jane Street Group, LLC | 38,874 | $1.50M | 0.00% | −197,228−83.5% | Reduced |
| River & Mercantile Asset Management LLP | 38,898 | $1.50M | 0.32% | +1,612+4.3% | Added |
| TD Waterhouse Canada Inc. | 39,776 | $1.51M | 0.01% | +2,630+7.1% | Added |
| Schonfeld Strategic Advisors LLC | 39,242 | $1.51M | 0.01% | −2,207−5.3% | Reduced |
| Ensign Peak Advisors, Inc | 39,916 | $1.54M | 0.00% | 00.0% | Unchanged |
| Twelve Points Wealth Management LLC | 41,472 | $1.60M | 0.50% | +6,512+18.6% | Added |
| Lazard Asset Management LLC | 42,182 | $1.63M | 0.00% | −344,032−89.1% | Reduced |
| Public Employees Retirement System of Ohio | 43,947 | $1.69M | 0.01% | −2,189−4.7% | Reduced |
| Mirae Asset Global ETFs Holdings Ltd. | 44,167 | $1.70M | 0.00% | +44,167 | New |