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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q1 2025

Institutional positions in ServiceNow, Inc. as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
2,167
−57 vs. Q4 2024
Shares held
182.3M
+1.90M (+1.1%) vs. Q4 2024
Total value
$145.0B
−$45.9B (−24.0%) vs. Q4 2024
New holders
203
938 more added
Sold out
260
760 more reduced

38 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2025: 2,167 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,945 institutionsQ4 2024: 2,262 institutionsQ1 2025: 2,167 institutionsQ2 2025: 2,298 institutionsQ3 2025: 2,249 institutionsQ4 2025: 2,326 institutionsQ1 2026: 2,213 institutionsQ2 2026: 2,245 institutions
Value heldQ1 2025: $145.0B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,245$83.7B
Q1 20262,213$90.5B
Q4 20252,326$138.5B
Q3 20252,249$164.4B
Q2 20252,298$187.2B
Q1 20252,167$145.0B
Q4 20242,262$194.6B
Q3 20241,945$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q1 2025

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q4 2024.

Institutions holding NOW in Q1 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Marsico Capital Management LLC82,743$65.9M2.26%+7,837+10.5%Added
Employees Retirement System of Texas82,672$65.8M0.60%−32,529−28.2%Reduced
Oversea-Chinese Banking CORP Ltd81,614$65.1M1.91%+26,280+47.5%Added
KLP Kapitalforvaltning AS81,365$64.8M0.32%+1,940+2.4%Added
SurgoCap Partners LP80,938$64.4M3.18%+80,938New
Raiffeisen Bank International AG80,617$64.3M1.03%+27,270+51.1%Added
Swiss Life Asset Management Ltd79,931$63.6M0.46%−2,336−2.8%Reduced
Praesidium Investment Management Company, LLC78,620$62.6M11.70%−5,530−6.6%Reduced
Chicago Capital, LLC78,207$62.3M1.76%+509+0.7%Added
Thematics Asset Management78,116$62.2M3.15%+9,925+14.6%Added
Trillium Asset Management, LLC76,554$60.9M1.75%−5,201−6.4%Reduced
Impax Asset Management Group plc76,559$60.6M0.37%+25,932+51.2%Added
British Columbia Investment Management Corp76,150$60.6M0.37%+11,100+17.1%Added
Lansforsakringar Fondforvaltning AB (publ)75,747$60.3M0.37%−6,879−8.3%Reduced
Mn Services Vermogensbeheer B.V.75,188$59.9M0.46%−5,800−7.2%Reduced
Sarasin & Partners LLP74,832$59.6M0.65%+74,832New
State of Tennessee, Treasury Department73,408$58.4M0.22%−1,054−1.4%Reduced
Associated Banc-Corp73,051$58.2M1.77%−8,754−10.7%Reduced
Teacher Retirement System of Texas70,309$56.0M0.23%+6,768+10.7%Added
Oppenheimer Asset Management Inc.69,925$55.7M0.69%−12,903−15.6%Reduced
CIBC World Markets Inc.69,656$55.5M0.13%−14,524−17.3%Reduced
State of New Jersey Common Pension Fund D69,425$55.3M0.25%−6,103−8.1%Reduced
Wealth Enhancement Advisory Services, LLC68,244$54.3M0.10%−25,123−26.9%Reduced
Jones Financial Companies LLLP67,926$54.2M0.05%+17,781+35.5%Added
Sandhill Capital Partners LLC67,322$53.6M4.41%−1,254−1.8%Reduced
Capital Fund Management S.A.66,762$53.2M0.68%+26,715+66.7%Added
Bridges Investment Management Inc66,228$52.7M0.76%−1,738−2.6%Reduced
EULAV Asset Management66,164$52.7M1.30%−1,000−1.5%Reduced
Nissay Asset Management Corp65,243$51.9M0.34%−20,176−23.6%Reduced
Northwestern Mutual Wealth Management Co65,013$51.8M0.04%+48,698+298.5%Added
Bamco Inc64,442$51.3M0.15%−7,457−10.4%Reduced
Factory Mutual Insurance Co64,400$51.3M0.59%00.0%Unchanged
Cullen/Frost Bankers, Inc.64,065$51.0M0.71%−1,402−2.1%Reduced
Jupiter Asset Management Ltd63,554$50.6M0.48%−11,327−15.1%Reduced
Nippon Life Global Investors Americas, Inc.63,230$50.3M2.47%−210−0.3%Reduced
MetLife Investment Management62,436$49.7M0.27%−1,133−1.8%Reduced
Atalanta Sosnoff Capital, LLC62,030$49.4M1.18%−11,220−15.3%Reduced
Rafferty Asset Management, LLC61,070$48.6M0.21%−17,060−21.8%Reduced
Chilton Investment Co LLC61,052$48.6M1.19%+5,517+9.9%Added
Castleark Management LLC60,694$48.3M1.67%+748+1.2%Added
Arizona State Retirement System60,455$48.1M0.31%+710+1.2%Added
OP Asset Management Ltd59,435$47.3M0.80%+59,435New
Abn Amro Investment Solutions59,289$47.2M0.99%+46,392+359.7%Added
Forsta Ap-Fonden59,200$47.1M0.36%−900−1.5%Reduced
Healthcare of Ontario Pension Plan Trust Fund58,339$46.4M0.10%+58,260+73,746.8%Added
MML Investors Services, LLC58,331$46.4M0.15%+2,442+4.4%Added
Creative Planning57,394$45.7M0.04%+5,812+11.3%Added
Janney Montgomery Scott LLC56,366$44.9M0.13%+2,132+3.9%Added
State of Michigan Retirement System55,855$44.5M0.26%−100−0.2%Reduced
Segall Bryant & Hamill, LLC55,443$44.1M0.68%−5,453−9.0%Reduced
Eastern Bank54,771$43.6M0.85%+511+0.9%Added
Gateway Investment Advisers LLC54,732$43.6M0.50%−54−0.1%Reduced
Corebridge Financial, Inc.54,464$43.4M0.25%−2,365−4.2%Reduced
Commonwealth Equity Services, LLC54,303$43.2M0.06%+4,906+9.9%Added
Union Bancaire Privee, UBP SA55,427$43.2M0.84%+7,865+16.5%Added
La Banque Postale Asset Management SA54,287$43.2M0.67%−1,024−1.9%Reduced
Marex Group plc53,484$42.6M0.82%+15,432+40.6%Added
Kayne Anderson Rudnick Investment Management LLC53,281$42.4M0.10%+20,598+63.0%Added
Aristotle Atlantic Partners, LLC53,056$42.2M1.43%−32,003−37.6%Reduced
Argent Capital Management LLC52,976$42.2M1.29%−738−1.4%Reduced
Cetera Investment Advisers52,934$42.1M0.08%+1,720+3.4%Added
Bank of Nova Scotia52,061$41.5M0.09%+24,471+88.7%Added
Teachers Retirement System of the State of Kentucky51,925$41.3M0.37%+2,081+4.2%Added
Xponance, Inc.51,808$41.2M0.40%−1,228−2.3%Reduced
Voloridge Investment Management, LLC51,627$41.1M0.15%+32,814+174.4%Added
GuoLine Advisory Pte Ltd51,480$41.0M4.34%+7,830+17.9%Added
Gillespie Robinson & Grimm Inc50,663$40.3M3.26%−980−1.9%Reduced
Hudson Bay Capital Management LP50,312$40.1M0.25%−4,252−7.8%Reduced
Capital International Inc50,204$40.0M0.48%−1,712−3.3%Reduced
CDAM (UK) Ltd50,101$39.9M6.45%−10,200−16.9%Reduced
Nan Shan Life Insurance Co., Ltd.49,971$39.8M0.94%+47,427+1,864.3%Added
Badgley Phelps Wealth Managers, LLC49,587$39.5M0.95%−219−0.4%Reduced
Assetmark, Inc49,262$39.2M0.11%+246+0.5%Added
Banco Santander, S.A.49,098$39.1M0.43%+17,649+56.1%Added
MayTech Global Investments, LLC48,948$39.0M5.06%+1,278+2.7%Added
Guggenheim Capital LLC48,443$38.6M0.36%+1,895+4.1%Added
Nisa Investment Advisors, LLC48,351$38.5M0.19%−17,489−26.6%Reduced
Pathstone Holdings, LLC47,313$37.7M0.16%+13,308+39.1%Added
Czech National Bank47,315$37.7M0.34%+2,522+5.6%Added
Commonwealth of Pennsylvania Public School Empls Retrmt Sys47,110$37.5M0.22%+3,308+7.6%Added
Lazard Asset Management LLC46,730$37.2M0.06%+9,981+27.2%Added
Susquehanna International Group, LLP46,118$36.7M0.06%−57,957−55.7%Reduced
GF Fund Management Co. Ltd.45,431$36.2M0.85%−10,096−18.2%Reduced
Groupe la Francaise43,292$36.0M0.77%+1,286+3.1%Added
Amalgamated Bank45,262$36.0M0.31%+847+1.9%Added
Sumitomo Mitsui DS Asset Management Company, Ltd44,601$35.5M0.36%+1,415+3.3%Added
Comerica Bank44,384$35.3M0.15%−3,001−6.3%Reduced
Retirement Systems of Alabama44,268$35.2M0.14%−333−0.7%Reduced
Mirae Asset Global Investments Co., Ltd.43,732$34.9M0.14%+6,075+16.1%Added
CIBC Asset Management Inc43,605$34.7M0.12%−1,070−2.4%Reduced
Welch & Forbes LLC42,869$34.1M0.45%+20,615+92.6%Added
ProShare Advisors LLC42,813$34.1M0.08%+1,131+2.7%Added
Dock Street Asset Management Inc42,443$33.8M3.99%+9,289+28.0%Added
Tiaa Trust, National Association42,329$33.7M0.11%+11,987+39.5%Added
Vancity Investment Management Ltd42,300$33.7M4.62%+42,300New
Quintet Private Bank (Europe) S.A.41,915$33.4M1.97%+1,716+4.3%Added
Ithaka Group LLC41,471$33.0M6.73%−2,130−4.9%Reduced
Jump Financial, LLC41,246$32.8M0.49%+34,566+517.5%Added
Rockefeller Capital Management L.P.41,008$32.6M0.08%−9,614−19.0%Reduced
Prudential PLC40,657$32.4M0.16%+5,815+16.7%Added