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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q2 2023

Institutional positions in ServiceNow, Inc. as of Jun 30, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
1,503
+100 vs. Q1 2023
Shares held
180.9M
+432.0K (+0.2%) vs. Q1 2023
Total value
$101.5B
+$17.6B (+21.0%) vs. Q1 2023
New holders
190
615 more added
Sold out
90
489 more reduced

7 institutions that held it in Q1 2023 haven't filed for Q2 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2023: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2023: 1,503 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,945 institutionsQ4 2024: 2,262 institutionsQ1 2025: 2,167 institutionsQ2 2025: 2,298 institutionsQ3 2025: 2,249 institutionsQ4 2025: 2,326 institutionsQ1 2026: 2,213 institutionsQ2 2026: 2,245 institutions
Value heldQ2 2023: $101.5B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,245$83.7B
Q1 20262,213$90.5B
Q4 20252,326$138.5B
Q3 20252,249$164.4B
Q2 20252,298$187.2B
Q1 20252,167$145.0B
Q4 20242,262$194.6B
Q3 20241,945$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q2 2023

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q1 2023.

Institutions holding NOW in Q2 2023
InstitutionSharesValue% of portfolioChange in sharesAction
Veritable, L.P.3,601$2.02M0.03%−147−3.9%Reduced
Taika Capital, LP3,600$2.02M1.11%+3,600New
Voloridge Investment Management, LLC3,559$2.00M0.01%−3,290−48.0%Reduced
TrimTabs Asset Management, LLC3,559$2.00M1.01%+156+4.6%Added
Salem Investment Counselors Inc3,541$1.99M0.07%+251+7.6%Added
Citizens National Bank Trust Department3,533$1.99M0.53%00.0%Unchanged
Duality Advisers, LP3,519$1.98M0.25%−3,775−51.8%Reduced
SWS Partners3,503$1.96M0.71%−42−1.2%Reduced
Intech Investment Management LLC3,490$1.96M0.02%−1,079−23.6%Reduced
RiverPark Advisors, LLC3,486$1.96M1.80%−1,065−23.4%Reduced
Redwood Investments, LLC3,477$1.95M0.24%+53+1.5%Added
Mercer Global Advisors Inc3,463$1.95M0.01%+528+18.0%Added
Meeder Advisory Services, Inc.3,444$1.94M0.21%+88+2.6%Added
Cunning Capital Partners, LP0$1.93M1.22%0New
Generali Investments Towarzystwo Funduszy Inwestycyjnych3,400$1.91M1.66%+600+21.4%Added
Pinnacle Wealth Management, LLC3,395$1.91M1.93%+3,395New
Gardner Lewis Asset Management L P3,392$1.91M0.70%+436+14.7%Added
Chesley Taft & Associates LLC3,390$1.91M0.12%+3,390New
Donoghue Forlines LLC3,370$1.89M0.59%+2,506+290.0%Added
Vista Wealth Management Group, LLC3,357$1.89M0.19%00.0%Unchanged
Canal Capital Management, LLC3,345$1.88M0.38%−14−0.4%Reduced
AIA Group Ltd3,331$1.87M0.09%+1,687+102.6%Added
IHT Wealth Management, LLC3,306$1.86M0.10%+784+31.1%Added
Ardsley Advisory Partners LP3,300$1.85M0.42%−2,700−45.0%Reduced
Cornerstone Advisors, LLC3,300$1.85M0.09%+3,300New
Legacy Wealth Asset Management, LLC3,296$1.85M0.65%+313+10.5%Added
WSFS Capital Management, LLC3,293$1.85M0.17%−360−9.9%Reduced
Sculati Wealth Management, LLC3,276$1.84M0.93%−20−0.6%Reduced
Webster Bank, N. A.3,263$1.83M0.24%−441−11.9%Reduced
Veriti Management LLC3,246$1.82M0.20%+10.0%Added
Absoluto Partners Gestao de Recursos Ltda3,232$1.82M0.78%−1,126−25.8%Reduced
Advent International Corp3,232$1.82M0.02%00.0%Unchanged
Davidson Capital Management Inc.3,228$1.81M0.90%+17+0.5%Added
Cim Investment Mangement Inc3,223$1.81M0.62%+7+0.2%Added
Everence Capital Management Inc3,323$1.81M0.15%00.0%Unchanged
Doliver Advisors, LP3,206$1.80M0.55%+429+15.4%Added
Wrapmanager Inc3,197$1.80M0.55%−142−4.3%Reduced
Linden Thomas Advisory Services, LLC3,165$1.78M0.40%+181+6.1%Added
Atlantic Trust, LLC3,811$1.78M0.57%+27+0.7%Added
PDS Planning, Inc3,125$1.76M0.22%+2,421+343.9%Added
Aft, Forsyth & Company, Inc.3,110$1.75M1.24%+15+0.5%Added
Lincoln National Corp3,072$1.73M0.03%−145−4.5%Reduced
Highland Capital Management, LLC3,064$1.72M0.11%−26−0.8%Reduced
Greenleaf Trust3,061$1.72M0.02%+87+2.9%Added
Tilt Investment Management Holdings, PBC3,041$1.71M1.13%00.0%Unchanged
Hennion & Walsh Asset Management, Inc.3,033$1.70M0.10%−276−8.3%Reduced
Nomura Holdings Inc3,032$1.70M0.02%+1,610+113.2%Added
Stonegate Investment Group, LLC3,021$1.70M0.06%00.0%Unchanged
Bridgecreek Investment Management, LLC3,000$1.69M0.32%00.0%Unchanged
Hoey Investments, Inc2,988$1.68M0.56%+294+10.9%Added
Passive Capital Management, LLC.2,981$1.68M0.71%00.0%Unchanged
Asset Dedication, LLC2,982$1.67M0.14%−72−2.4%Reduced
Brighton Jones LLC2,963$1.67M0.08%+1,249+72.9%Added
Fiera Capital Corp2,942$1.65M0.00%−186−5.9%Reduced
Clarius Group, LLC2,942$1.65M0.13%+33+1.1%Added
SkyOak Wealth, LLC2,867$1.61M0.46%−75−2.5%Reduced
Leonteq Securities AG2,857$1.61M0.16%−4,797−62.7%Reduced
Silvercrest Asset Management Group LLC2,848$1.60M0.01%+1,449+103.6%Added
Migdal Insurance & Financial Holdings Ltd.2,909$1.60M0.04%−851−22.6%Reduced
Brasada Capital Management, LP2,826$1.59M0.35%+2,826New
Signaturefd, LLC2,812$1.58M0.04%+148+5.6%Added
NEIRG Wealth Management, LLC2,809$1.58M0.29%−954−25.4%Reduced
Means Investment Co., Inc.2,808$1.58M0.25%00.0%Unchanged
Wealthcare Advisory Partners LLC2,777$1.56M0.07%+267+10.6%Added
Jefferies Financial Group Inc.2,774$1.56M0.03%−1,010−26.7%Reduced
Voya Financial Advisors, Inc.2,833$1.55M0.18%−222−7.3%Reduced
Institute for Wealth Management, LLC.2,748$1.54M0.27%−3−0.1%Reduced
Stoneridge Investment Partners LLC2,719$1.53M0.66%+340+14.3%Added
B.O.S.S. Retirement Advisors, LLC2,703$1.52M0.32%+401+17.4%Added
Cynosure Management, LLC2,692$1.51M0.45%+2,692New
Twin Capital Management Inc2,687$1.51M0.20%−102−3.7%Reduced
Signature Wealth Management Group2,683$1.51M0.70%−187−6.5%Reduced
Barometer Capital Management Inc.2,678$1.50M0.40%+2,678New
CAPROCK Group, Inc.2,666$1.50M0.11%+198+8.0%Added
Capstone Investment Advisors, LLC2,658$1.49M0.04%−147−5.2%Reduced
One01 Capital, LP2,655$1.49M1.61%−2,845−51.7%Reduced
Perigon Wealth Management, LLC2,654$1.49M0.06%+1,225+85.7%Added
Fund Management at Engine No. 1 LLC2,653$1.49M0.27%+191+7.8%Added
Buckingham Strategic Wealth, LLC2,618$1.47M0.02%−34−1.3%Reduced
Intellectus Partners, LLC2,612$1.47M0.44%00.0%Unchanged
Bell Bank2,610$1.47M0.16%−130−4.7%Reduced
Riverpark Capital Management LLC2,583$1.45M2.57%−231−8.2%Reduced
Coldstream Capital Management Inc2,530$1.42M0.05%+25+1.0%Added
Johnson Investment Counsel Inc2,507$1.41M0.02%+192+8.3%Added
Avantax Advisory Services, Inc.2,499$1.40M0.02%+676+37.1%Added
Evergreen Capital Management LLC2,494$1.40M0.06%+82+3.4%Added
Peapack Gladstone Financial Corp2,470$1.39M0.02%+90+3.8%Added
Sentry Investment Management LLC2,462$1.38M0.52%00.0%Unchanged
Cigna Investments Inc2,458$1.38M0.26%00.0%Unchanged
J.W. Cole Advisors, Inc.2,457$1.38M0.10%+1,506+158.4%Added
McMahon Financial Advisors, LLC2,456$1.38M0.43%−354−12.6%Reduced
Meridian Wealth Management, LLC2,447$1.38M0.12%−994−28.9%Reduced
SeaCrest Wealth Management, LLC2,434$1.37M0.17%+750+44.5%Added
Verition Fund Management LLC2,430$1.37M0.02%+1,760+262.7%Added
Loomis Sayles & Co L P2,429$1.36M0.00%−44−1.8%Reduced
Alta Wealth Advisors LLC2,426$1.36M0.80%−29−1.2%Reduced
Sigma Planning Corp2,416$1.36M0.05%−38−1.5%Reduced
Advisor OS, LLC2,416$1.36M0.22%+161+7.1%Added
Columbia Trust Co 010120162,412$1.36M0.76%−33−1.3%Reduced
Qtron Investments LLC2,408$1.35M0.26%+634+35.7%Added