ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q1 2023
Institutional positions in ServiceNow, Inc. as of Mar 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,410
- +75 vs. Q4 2022
- Shares held
- 180.5M
- +1.20M (+0.7%) vs. Q4 2022
- Total value
- $83.9B
- +$14.3B (+20.5%) vs. Q4 2022
- New holders
- 172
- 631 more added
- Sold out
- 97
- 431 more reduced
25 institutions that held it in Q4 2022 haven't filed for Q1 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2022: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q1 2023
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q4 2022.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Capital Advisors Inc | 594 | $276.0K | 0.01% | +594 | New |
| New Hampshire Trust | 599 | $278.4K | 0.07% | +23+4.0% | Added |
| Cullinan Associates Inc | 600 | $278.8K | 0.02% | −199−24.9% | Reduced |
| GraniteShares Advisors LLC | 600 | $278.8K | 0.25% | −36−5.7% | Reduced |
| Alta Advisers Ltd | 600 | $278.8K | 0.17% | 00.0% | Unchanged |
| Galvin, Gaustad & Stein, LLC | 600 | $278.8K | 0.03% | +600 | New |
| Inspire Advisors, LLC | 603 | $280.4K | 0.06% | +603 | New |
| Summit Financial, LLC | 605 | $281.2K | 0.02% | +605 | New |
| Allstate Corp | 606 | $281.6K | 0.02% | −7,077−92.1% | Reduced |
| Moloney Securities Asset Management, LLC | 606 | $281.6K | 0.05% | −480−44.2% | Reduced |
| TRUE Private Wealth Advisors | 607 | $282.1K | 0.04% | −18−2.9% | Reduced |
| 1776 Wealth LLC | 614 | $285.3K | 0.17% | +614 | New |
| VisionPoint Advisory Group, LLC | 664 | $285.9K | 0.13% | +12+1.8% | Added |
| Hyman Charles D | 616 | $286.0K | 0.02% | 00.0% | Unchanged |
| M Holdings Securities, Inc. | 616 | $286.0K | 0.03% | 00.0% | Unchanged |
| Semus Wealth Partners LLC | 621 | $288.6K | 0.31% | −3−0.5% | Reduced |
| Nicholas Hoffman & Company, LLC. | 622 | $289.1K | 0.03% | −19−3.0% | Reduced |
| Moors & Cabot, Inc. | 622 | $289.1K | 0.02% | +93+17.6% | Added |
| West Oak Capital, LLC | 624 | $290.0K | 0.15% | +165+35.9% | Added |
| Flputnam Investment Management Co | 624 | $290.0K | 0.01% | +624 | New |
| Westwood Wealth Management | 625 | $290.4K | 0.27% | 00.0% | Unchanged |
| Healthcare of Ontario Pension Plan Trust Fund | 627 | $291.4K | 0.00% | −10,553−94.4% | Reduced |
| FRG Family Wealth Advisors LLC | 630 | $292.8K | 0.07% | −90−12.5% | Reduced |
| Regal Investment Advisors LLC | 631 | $293.3K | 0.03% | +7+1.1% | Added |
| Clearstead Advisors, LLC | 634 | $294.6K | 0.02% | +378+147.7% | Added |
| Champlain Investment Partners, LLC | 640 | $297.4K | 0.00% | 00.0% | Unchanged |
| Kozak & Associates, Inc. | 646 | $300.2K | 0.13% | +227+54.2% | Added |
| Ronald Blue Trust, Inc. | 775 | $301.0K | 0.00% | +488+170.0% | Added |
| Capital Investment Advisory Services, LLC | 648 | $301.1K | 0.04% | −78−10.7% | Reduced |
| Avidian Wealth Solutions, LLC | 649 | $301.6K | 0.02% | +12+1.9% | Added |
| Signature Wealth Management Partners, LLC | 650 | $302.1K | 0.28% | 00.0% | Unchanged |
| We Are One Seven, LLC | 651 | $302.5K | 0.02% | −504−43.6% | Reduced |
| Angeles Wealth Management, LLC | 652 | $303.0K | 0.05% | +16+2.5% | Added |
| Cohen & Steers, Inc. | 651 | $303.0K | 0.00% | +651 | New |
| Pinnacle Wealth Management Advisory Group, LLC | 653 | $303.5K | 0.04% | +13+2.0% | Added |
| Pathway Financial Advisers, LLC | 653 | $303.5K | 0.12% | +152+30.3% | Added |
| Advisors Capital Management, LLC | 657 | $306.0K | 0.01% | +29+4.6% | Added |
| NorthRock Partners, LLC | 662 | $307.6K | 0.03% | −279−29.6% | Reduced |
| Western Wealth Management, LLC | 665 | $309.0K | 0.03% | +665 | New |
| Sandy Cove Advisors, LLC | 667 | $310.0K | 0.22% | +667 | New |
| Wealth Management Associates, Inc. | 669 | $310.9K | 0.19% | −46−6.4% | Reduced |
| Lion Street Advisors, LLC | 669 | $310.9K | 0.10% | +275+69.8% | Added |
| Verition Fund Management LLC | 670 | $311.4K | 0.00% | −2,552−79.2% | Reduced |
| KCM Investment Advisors LLC | 671 | $311.8K | 0.01% | +9+1.4% | Added |
| Tudor Investment Corp Et Al | 680 | $316.0K | 0.01% | −1,182−63.5% | Reduced |
| Silver Oak Securities, Inc | 679 | $316.0K | 0.05% | +679 | New |
| Optas, LLC | 680 | $316.0K | 0.11% | −124−15.4% | Reduced |
| Stelac Advisory Services LLC | 681 | $316.5K | 0.14% | −38−5.3% | Reduced |
| YHB Investment Advisors, Inc. | 689 | $320.2K | 0.03% | 00.0% | Unchanged |
| Allred Capital Management, LLC | 690 | $320.7K | 0.17% | 00.0% | Unchanged |
| Avitas Wealth Management LLC | 691 | $321.1K | 0.06% | +100+16.9% | Added |
| CX Institutional | 698 | $324.3K | 0.02% | +698 | New |
| Capital Insight Partners, LLC | 701 | $325.8K | 0.08% | +28+4.2% | Added |
| Carlton Hofferkamp & Jenks Wealth Management, LLC | 720 | $327.0K | 0.15% | 00.0% | Unchanged |
| Brown Brothers Harriman & Co | 704 | $327.2K | 0.00% | −1,588−69.3% | Reduced |
| PDS Planning, Inc | 704 | $327.2K | 0.05% | +172+32.3% | Added |
| Everhart Financial Group, Inc. | 707 | $328.6K | 0.15% | +79+12.6% | Added |
| Arete Wealth Advisors, LLC | 709 | $329.0K | 0.03% | +15+2.2% | Added |
| Apollon Wealth Management, LLC | 710 | $330.0K | 0.02% | +48+7.3% | Added |
| Mount Yale Investment Advisors, LLC | 710 | $330.0K | 0.04% | +710 | New |
| Hanson & Doremus Investment Management | 714 | $332.0K | 0.07% | −311−30.3% | Reduced |
| Eventide Asset Management, LLC | 718 | $333.7K | 0.01% | +242+50.8% | Added |
| Compass Ion Advisors, LLC | 725 | $336.9K | 0.09% | 00.0% | Unchanged |
| Wealthspire Advisors, LLC | 727 | $337.9K | 0.01% | −461−38.8% | Reduced |
| First National Bank Sioux Falls | 740 | $343.9K | 0.24% | 00.0% | Unchanged |
| Atomi Financial Group, Inc. | 742 | $344.8K | 0.19% | +742 | New |
| Evanson Asset Management, LLC | 744 | $345.6K | 0.04% | +12+1.6% | Added |
| BMS Financial Advisors, LLC | 749 | $348.1K | 0.24% | +117+18.5% | Added |
| Element Pointe Advisors, LLC | 750 | $348.5K | 0.12% | −50−6.3% | Reduced |
| Natixis Investment Managers International | 756 | $351.3K | 0.03% | −363−32.4% | Reduced |
| Petrus Trust Company, LTA | 757 | $351.8K | 0.04% | +67+9.7% | Added |
| Holistic Financial Partners | 758 | $352.3K | 0.28% | +67+9.7% | Added |
| Chilton Capital Management LLC | 764 | $355.0K | 0.02% | +764 | New |
| Washington Trust Advisors, Inc. | 767 | $356.4K | 0.04% | +466+154.8% | Added |
| Capital Square, LLC | 769 | $363.8K | 0.34% | −159−17.1% | Reduced |
| Red Lighthouse Investment Management, LLC | 783 | $363.9K | 0.18% | −108−12.1% | Reduced |
| Sage Mountain Advisors LLC | 787 | $365.7K | 0.06% | +787 | New |
| Kolinsky Wealth Management, LLC | 789 | $367.0K | 0.39% | +15+1.9% | Added |
| Symphony Financial, Ltd. Co. | 832 | $368.0K | 0.10% | −96−10.3% | Reduced |
| World Equity Group, Inc. | 12,185 | $370.8K | 0.06% | +12,185 | New |
| Merit Financial Group, LLC | 799 | $371.3K | 0.01% | −724−47.5% | Reduced |
| AM Squared Ltd | 800 | $371.8K | 0.29% | −300−27.3% | Reduced |
| Prelude Capital Management, LLC | 807 | $375.0K | 0.03% | −92−10.2% | Reduced |
| RSM US Wealth Management LLC | 807 | $375.0K | 0.01% | +807 | New |
| Boothbay Fund Management, LLC | 810 | $376.4K | 0.01% | +810 | New |
| Ausdal Financial Partners, Inc. | 817 | $379.7K | 0.05% | −200−19.7% | Reduced |
| Keudell/Morrison Wealth Management | 818 | $380.1K | 0.11% | +89+12.2% | Added |
| Vantage Consulting Group Inc | 820 | $381.1K | 0.22% | −51−5.9% | Reduced |
| Syntax Advisors, LLC | 820 | $381.1K | 0.29% | −51−5.9% | Reduced |
| CWA Asset Management Group, LLC | 825 | $383.4K | 0.03% | +825 | New |
| Synergy Financial Group, LTD | 831 | $386.2K | 0.63% | 00.0% | Unchanged |
| Zullo Investment Group, Inc. | 837 | $389.0K | 0.24% | +56+7.2% | Added |
| TD Capital Management LLC | 838 | $389.2K | 0.05% | +838 | New |
| Paradigm Financial Partners, LLC | 838 | $389.4K | 0.11% | −3−0.4% | Reduced |
| Fidelis Capital Partners, LLC | 906 | $393.9K | 0.17% | +906 | New |
| Nilsine Partners, LLC | 849 | $394.5K | 0.06% | +849 | New |
| Catalyst Financial Partners LLC | 859 | $399.2K | 0.17% | +14+1.7% | Added |
| Savant Capital, LLC | 861 | $400.1K | 0.01% | +182+26.8% | Added |
| American National Bank | 862 | $400.6K | 0.07% | +64+8.0% | Added |
| WBH Advisory Inc | 862 | $400.6K | 0.05% | +862 | New |