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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q3 2022

Institutional positions in ServiceNow, Inc. as of Sep 30, 2022. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
1,321
−32 vs. Q2 2022
Shares held
178.2M
−549.9K (−0.3%) vs. Q2 2022
Total value
$67.4B
−$17.7B (−20.8%) vs. Q2 2022
New holders
116
520 more added
Sold out
148
519 more reduced

25 institutions that held it in Q2 2022 haven't filed for Q3 2022 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q2 2022: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ3 2022: 1,321 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,945 institutionsQ4 2024: 2,262 institutionsQ1 2025: 2,167 institutionsQ2 2025: 2,298 institutionsQ3 2025: 2,249 institutionsQ4 2025: 2,326 institutionsQ1 2026: 2,213 institutionsQ2 2026: 2,245 institutions
Value heldQ3 2022: $67.4B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,245$83.7B
Q1 20262,213$90.5B
Q4 20252,326$138.5B
Q3 20252,249$164.4B
Q2 20252,298$187.2B
Q1 20252,167$145.0B
Q4 20242,262$194.6B
Q3 20241,945$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q3 2022

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q2 2022.

Institutions holding NOW in Q3 2022
InstitutionSharesValue% of portfolioChange in sharesAction
Baldwin Brothers Inc500$189.0K0.03%00.0%Unchanged
Washington Trust Advisors, Inc.503$190.0K0.02%−158−23.9%Reduced
Valley National Advisers Inc561$200.0K0.04%+11+2.0%Added
Financial Architects, Inc529$200.0K0.03%+529New
Boston Trust Walden Corp531$201.0K0.00%00.0%Unchanged
Telemetry Investments, L.L.C.532$201.0K0.33%+532New
Sandbox Financial Partners, LLC540$204.0K0.15%−118−17.9%Reduced
Meridian Wealth Advisors, LLC540$204.0K0.06%00.0%Unchanged
Cable Hill Partners, LLC540$204.0K0.04%+40+8.0%Added
Everhart Financial Group, Inc.544$205.0K0.11%−327−37.5%Reduced
Nicholas Hoffman & Company, LLC.543$205.0K0.01%−77−12.4%Reduced
Prudent Man Advisors, LLC542$205.0K0.10%+1+0.2%Added
ASB Consultores, LLC542$205.0K0.10%+542New
Beese Fulmer Investment Management, Inc.546$206.0K0.03%−72−11.7%Reduced
Keudell/Morrison Wealth Management549$207.0K0.08%−181−24.8%Reduced
Mathes Company, Inc.550$208.0K0.12%−6,267−91.9%Reduced
Advisory Research Inc551$208.0K0.02%−181−24.7%Reduced
Great Lakes Advisors, LLC550$208.0K0.00%−91−14.2%Reduced
Ssi Investment Management LLC551$208.0K0.01%00.0%Unchanged
Kingfisher Capital LLC555$210.0K0.06%+555New
Intrust Bank NA559$211.0K0.03%−398−41.6%Reduced
SBB Research Group LLC560$211.0K0.30%+560New
WealthPlan Investment Management, LLC548$213.0K0.02%+548New
TCWP LLC571$215.0K0.05%+23+4.2%Added
9258 Wealth Management, LLC571$216.0K0.06%−19−3.2%Reduced
Thoroughbred Financial Services, LLC573$216.0K0.04%00.0%Unchanged
DFPG Investments, LLC602$217.0K0.09%+602New
ARGI Investment Services, LLC581$219.0K0.01%+3+0.5%Added
Knightsbridge Asset Management, LLC584$221.0K0.05%00.0%Unchanged
Blue Barn Wealth, LLC586$221.0K0.16%+90+18.1%Added
Bahl & Gaynor Inc586$221.0K0.00%+586New
Savant Capital, LLC594$224.0K0.01%−34−5.4%Reduced
Carlton Hofferkamp & Jenks Wealth Management, LLC620$224.0K0.11%+120+24.0%Added
Symmetry Partners, LLC595$225.0K0.02%−202−25.3%Reduced
Oxler Private Wealth LLC600$226.6K0.13%00.0%Unchanged
LGT Fund Management Co Ltd.600$227.0K0.11%−13,955−95.9%Reduced
Westwood Wealth Management600$227.0K0.28%−325−35.1%Reduced
First National Bank Sioux Falls600$227.0K0.24%00.0%Unchanged
Cullinan Associates Inc600$227.0K0.01%00.0%Unchanged
Champlain Investment Partners, LLC600$227.0K0.00%+150+33.3%Added
Alta Advisers Ltd600$227.0K0.14%+600New
Barings LLC605$228.0K0.01%+605New
Country Club Bank594$229.0K0.02%+15+2.6%Added
Financial Sense Advisors, Inc.610$230.0K0.10%00.0%Unchanged
Keebeck Alpha, LP611$231.0K0.12%−102−14.3%Reduced
Lion Street Advisors, LLC606$231.0K0.12%+212+53.8%Added
Western Wealth Management, LLC618$233.0K0.01%−62−9.1%Reduced
Hyman Charles D616$233.0K0.02%00.0%Unchanged
M Holdings Securities, Inc.616$233.0K0.03%00.0%Unchanged
Loomis Sayles & Co L P620$234.0K0.00%−538−46.5%Reduced
Pure Financial Advisors, Inc.621$234.0K0.01%+4+0.6%Added
Farmers & Merchants Trust Co of Long Beach621$234.0K0.07%+52+9.1%Added
Appleton Partners Inc622$235.0K0.02%00.0%Unchanged
NorthRock Partners, LLC630$238.0K0.03%−321−33.8%Reduced
First Citizens Bank & Trust Co633$239.0K0.01%−255−28.7%Reduced
CFM Wealth Partners LLC646$244.0K0.08%+15+2.4%Added
Chemung Canal Trust Co650$245.0K0.06%−37−5.4%Reduced
Signature Wealth Management Partners, LLC650$245.0K0.27%00.0%Unchanged
BMS Financial Advisors, LLC652$246.0K0.17%−616−48.6%Reduced
SevenOneSeven Capital Management651$246.0K0.58%+14+2.2%Added
Kore Private Wealth LLC659$249.0K0.04%−59−8.2%Reduced
Angeles Wealth Management, LLC661$250.0K0.05%+40+6.4%Added
Asahi Life Asset Management Co., Ltd.663$250.0K0.08%+663New
Morningstar Investment Services LLC605$252.0K0.00%+61+11.2%Added
Clear Street Markets LLC669$253.0K0.05%+252+60.4%Added
Accurate Wealth Management, LLC732$253.0K0.11%+732New
Quent Capital, LLC676$255.0K0.05%+148+28.0%Added
VisionPoint Advisory Group, LLC678$256.0K0.12%−5,814−89.6%Reduced
Wintrust Investments LLC677$256.0K0.03%+35+5.5%Added
BSW Wealth Partners680$257.0K0.06%+221+48.1%Added
Spinnaker Trust682$258.0K0.02%+10+1.5%Added
New World Advisors LLC687$259.0K0.12%+110+19.1%Added
Clearstead Advisors, LLC686$259.0K0.02%+360+110.4%Added
ESG Planning687$259.0K0.27%+687New
YHB Investment Advisors, Inc.689$260.0K0.03%00.0%Unchanged
Anchor Investment Management, LLC691$260.9K0.04%+318+85.3%Added
Holistic Financial Partners691$261.0K0.26%+19+2.8%Added
Zacks Investment Management691$261.0K0.00%+691New
Zions Bancorporation, N.A.693$262.0K0.03%−263−27.5%Reduced
Fure Financial Corp699$264.0K0.22%00.0%Unchanged
Salvus Wealth Management, LLC703$265.0K0.25%−15−2.1%Reduced
Wealth Alliance706$267.0K0.05%−297−29.6%Reduced
KCM Investment Advisors LLC708$267.0K0.01%−74−9.5%Reduced
Boston Common Asset Management, LLC706$267.0K0.01%+17+2.5%Added
Wealthspire Advisors, LLC708$267.0K0.01%+112+18.8%Added
TRUE Private Wealth Advisors720$271.0K0.04%+152+26.8%Added
Horizon Investments, LLC720$272.0K0.01%−1,041−59.1%Reduced
Silvercrest Asset Management Group LLC719$272.0K0.00%−200−21.8%Reduced
Capital Investment Advisory Services, LLC726$274.0K0.04%−114−13.6%Reduced
Compass Ion Advisors, LLC725$274.0K0.08%00.0%Unchanged
HighVista Strategies LLC732$277.0K0.16%00.0%Unchanged
Prospera Financial Services Inc736$278.0K0.01%+235+46.9%Added
Ellevest, Inc.735$278.0K0.03%+488+197.6%Added
Castleview Partners, LLC737$278.0K0.27%+653+777.4%Added
Bluestein R H & Co743$281.0K0.02%−950−56.1%Reduced
HMS Capital Management, LLC746$282.0K0.17%00.0%Unchanged
Sax Wealth Advisors, LLC746$282.0K0.07%00.0%Unchanged
Intact Investment Management Inc.750$283.0K0.01%−800−51.6%Reduced
Baader Bank INC750$283.2K0.02%−2,100−73.7%Reduced
Zullo Investment Group, Inc.751$284.0K0.18%+24+3.3%Added