ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q3 2021
Institutional positions in ServiceNow, Inc. as of Sep 30, 2021. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,334
- +79 vs. Q2 2021
- Shares held
- 175.1M
- +2.17M (+1.3%) vs. Q2 2021
- Total value
- $109.0B
- +$13.9B (+14.6%) vs. Q2 2021
- New holders
- 144
- 539 more added
- Sold out
- 65
- 459 more reduced
18 institutions that held it in Q2 2021 haven't filed for Q3 2021 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q2 2021: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q3 2021
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q2 2021.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| CNB Bank | 1,533 | $954.0K | 0.57% | +144+10.4% | Added |
| Lumature Wealth Partners, LLC | 1,528 | $951.0K | 0.39% | +20+1.3% | Added |
| Dakota Wealth Management | 1,512 | $941.0K | 0.11% | +143+10.4% | Added |
| Comerica Securities,inc. | 1,512 | $941.0K | 0.07% | +342+29.2% | Added |
| Golden State Equity Partners | 1,508 | $938.0K | 0.39% | −13−0.9% | Reduced |
| Merit Financial Group, LLC | 1,507 | $938.0K | 0.10% | +5+0.3% | Added |
| Toth Financial Advisory Corp | 1,508 | $938.0K | 0.14% | +1,352+866.7% | Added |
| TCI Wealth Advisors, Inc. | 1,497 | $932.0K | 0.15% | +13+0.9% | Added |
| Change Path, LLC | 1,496 | $931.0K | 0.06% | +124+9.0% | Added |
| 17 Capital Partners, LLC | 1,494 | $930.0K | 0.88% | −186−11.1% | Reduced |
| Ramiah Investment Group | 1,491 | $927.8K | 0.67% | −5−0.3% | Reduced |
| Allred Capital Management, LLC | 1,486 | $925.0K | 0.48% | −68−4.4% | Reduced |
| Harbor Investment Advisory, LLC | 1,487 | $925.0K | 0.13% | +53+3.7% | Added |
| First Manhattan Co | 1,452 | $903.0K | 0.00% | −25−1.7% | Reduced |
| Fairfield, Bush & Co. | 1,450 | $902.0K | 0.29% | −390−21.2% | Reduced |
| GQG Partners LLC | 1,444 | $899.0K | 0.00% | +1,444 | New |
| Wealthspire Advisors, LLC | 1,443 | $898.0K | 0.02% | +1,443 | New |
| Integrated Wealth Concepts LLC | 1,431 | $890.0K | 0.03% | +302+26.7% | Added |
| NFJ Investment Group, LLC | 1,414 | $880.0K | 0.02% | −311−18.0% | Reduced |
| Ashton Thomas Private Wealth, LLC | 1,404 | $873.7K | 0.13% | +59+4.4% | Added |
| Edmond de Rothschild Holding S.A. | 1,400 | $871.0K | 0.02% | −237−14.5% | Reduced |
| Systematic Alpha Investments, LLC | 1,247 | $870.0K | 0.04% | +1,247 | New |
| Biltmore Wealth Management, LLC | 1,387 | $863.0K | 0.35% | +1,387 | New |
| IHT Wealth Management, LLC | 1,385 | $862.0K | 0.07% | −14−1.0% | Reduced |
| U.S. Capital Wealth Advisors, LLC | 1,365 | $849.0K | 0.04% | +1,365 | New |
| Conning Inc. | 1,345 | $837.0K | 0.02% | −740−35.5% | Reduced |
| Mutual Advisors, LLC | 1,321 | $822.0K | 0.05% | +266+25.2% | Added |
| Checchi Capital Advisers, LLC | 1,316 | $819.0K | 0.10% | −165−11.1% | Reduced |
| Column Capital Advisors, LLC | 1,312 | $816.0K | 0.17% | −33−2.5% | Reduced |
| Abbrea Capital, LLC | 1,309 | $815.0K | 0.12% | −240−15.5% | Reduced |
| DCM Advisors, LLC | 1,305 | $812.0K | 0.31% | +1,305 | New |
| Ardevora Asset Management LLP | 1,300 | $809.0K | 0.01% | 00.0% | Unchanged |
| Brewin Dolphin Wealth Management Ltd | 1,300 | $809.0K | 0.09% | 00.0% | Unchanged |
| Rehmann Capital Advisory Group | 1,298 | $804.6K | 0.08% | +69+5.6% | Added |
| ETF Managers Group, LLC | 1,300 | $803.0K | 0.02% | −1,957−60.1% | Reduced |
| EMC Capital Management | 1,150 | $802.0K | 0.45% | 00.0% | Unchanged |
| Baker Avenue Asset Management, LP | 1,289 | $801.0K | 0.05% | +22+1.7% | Added |
| Horizon Investments, LLC | 1,280 | $797.0K | 0.02% | +60+4.9% | Added |
| Regal Investment Advisors LLC | 1,280 | $797.0K | 0.08% | +1,280 | New |
| Exchange Traded Concepts, LLC | 1,275 | $793.0K | 0.02% | −291−18.6% | Reduced |
| Pinnacle Financial Partners Inc | 1,258 | $783.0K | 0.03% | −24−1.9% | Reduced |
| Farmers & Merchants Trust Co of Long Beach | 1,259 | $783.0K | 0.21% | +641+103.7% | Added |
| Frontier Wealth Management LLC | 1,256 | $782.0K | 0.05% | +535+74.2% | Added |
| Wealth Advisors of Tampa Bay, LLC | 1,250 | $778.0K | 0.43% | +195+18.5% | Added |
| Hellman Jordan Management Co Inc | 1,249 | $777.0K | 1.09% | +205+19.6% | Added |
| Shelton Capital Management | 1,243 | $773.0K | 0.03% | 00.0% | Unchanged |
| Credential Qtrade Securities Inc. | 1,241 | $772.2K | 0.06% | +47+3.9% | Added |
| SlateStone Wealth, LLC | 1,226 | $763.0K | 0.17% | +254+26.1% | Added |
| Gyon Technologies Capital Management, LP | 1,224 | $762.0K | 0.21% | +664+118.6% | Added |
| Altfest L J & Co Inc | 1,211 | $754.0K | 0.16% | −580−32.4% | Reduced |
| UMA Financial Services, Inc. | 1,135 | $753.0K | 0.21% | 00.0% | Unchanged |
| Camden Capital, LLC | 1,210 | $753.0K | 0.15% | +150+14.2% | Added |
| Welch & Forbes LLC | 1,208 | $751.0K | 0.01% | 00.0% | Unchanged |
| Tectonic Advisors LLC | 1,204 | $749.0K | 0.15% | −178−12.9% | Reduced |
| Beta Wealth Group, Inc. | 1,184 | $737.0K | 0.53% | +79+7.1% | Added |
| Twin Focus Capital Partners, LLC | 1,183 | $736.0K | 0.17% | −12−1.0% | Reduced |
| Capital Square, LLC | 1,160 | $734.0K | 0.52% | +10+0.9% | Added |
| Gsa Capital Partners LLP | 1,174 | $731.0K | 0.07% | +721+159.2% | Added |
| Altium Wealth Management LLC | 1,172 | $729.0K | 0.05% | +22+1.9% | Added |
| Gryphon Financial Partners LLC | 1,167 | $726.0K | 0.17% | −44−3.6% | Reduced |
| Sawtooth Solutions, LLC | 1,155 | $719.0K | 0.11% | +213+22.6% | Added |
| Frank, Rimerman Advisors LLC | 1,149 | $715.0K | 0.28% | +1,149 | New |
| Copperwynd Financial, LLC | 1,145 | $712.0K | 0.29% | +114+11.1% | Added |
| Mather Group, LLC. | 1,121 | $697.0K | 0.02% | −445−28.4% | Reduced |
| Dock Street Asset Management Inc | 1,119 | $696.0K | 0.13% | 00.0% | Unchanged |
| Mayflower Financial Advisors, LLC | 1,022 | $695.0K | 0.09% | +1+0.1% | Added |
| St. Louis Trust Co | 1,114 | $693.0K | 0.18% | +1,114 | New |
| NorthCoast Asset Management LLC | 1,101 | $685.0K | 0.02% | −30−2.7% | Reduced |
| Wealth Management Associates, Inc. | 1,100 | $684.5K | 0.40% | 00.0% | Unchanged |
| Cutler Group LP | 1,098 | $683.0K | 0.05% | −29,301−96.4% | Reduced |
| RMR Wealth Builders | 1,098 | $683.0K | 0.20% | 00.0% | Unchanged |
| Acorn Financial Advisory Services Inc | 1,088 | $677.0K | 0.21% | −7−0.6% | Reduced |
| Evanson Asset Management, LLC | 1,206 | $674.0K | 0.07% | −13−1.1% | Reduced |
| Evoke Wealth, LLC | 1,084 | $674.0K | 0.03% | −17−1.5% | Reduced |
| Breiter Capital Management Inc | 1,072 | $667.0K | 0.38% | 00.0% | Unchanged |
| Brookstone Capital Management | 1,042 | $666.0K | 0.01% | −85−7.5% | Reduced |
| Engine No. 1 LLC | 1,070 | $666.0K | 0.17% | +443+70.7% | Added |
| Windsor Group LTD | 1,049 | $664.0K | 0.14% | +53+5.3% | Added |
| People's United Financial, Inc. | 1,061 | $660.0K | 0.01% | +9+0.9% | Added |
| Mark Stevens | 1,059 | $658.0K | 0.07% | −250−19.1% | Reduced |
| Stelac Advisory Services LLC | 1,042 | $648.0K | 0.17% | +211+25.4% | Added |
| Wealth Management Partners, LLC | 1,039 | $647.0K | 0.48% | −18−1.7% | Reduced |
| Financial Advocates Investment Management | 1,039 | $647.0K | 0.05% | +2+0.2% | Added |
| Keebeck Wealth Management, LLC | 1,033 | $643.0K | 0.13% | −123−10.6% | Reduced |
| Paces Ferry Wealth Advisors, LLC | 1,027 | $639.0K | 0.51% | −9−0.9% | Reduced |
| Greenwich Wealth Management LLC | 1,025 | $638.0K | 0.05% | +1,025 | New |
| RFG Advisory, LLC | 1,018 | $633.0K | 0.05% | −124−10.9% | Reduced |
| Wolff Wiese Magana LLC | 1,018 | $633.0K | 0.45% | 00.0% | Unchanged |
| Avantax Planning Partners, Inc. | 1,004 | $625.0K | 0.03% | +111+12.4% | Added |
| Perigon Wealth Management, LLC | 1,004 | $625.0K | 0.05% | +178+21.5% | Added |
| Quadrant Capital Group LLC | 1,001 | $623.0K | 0.09% | +82+8.9% | Added |
| Bristlecone Advisors, LLC | 984 | $612.0K | 0.08% | +5+0.5% | Added |
| Parsons Capital Management Inc | 981 | $610.0K | 0.05% | +37+3.9% | Added |
| Beaton Management Co. Inc. | 975 | $607.0K | 0.40% | 00.0% | Unchanged |
| Gilbert & Cook, Inc. | 976 | $607.0K | 0.11% | +336+52.5% | Added |
| Centaurus Financial, Inc. | 972 | $605.0K | 0.05% | −474−32.8% | Reduced |
| Symmetry Partners, LLC | 953 | $604.0K | 0.04% | 00.0% | Unchanged |
| J.W. Cole Advisors, Inc. | 967 | $602.0K | 0.04% | −39−3.9% | Reduced |
| West Oak Capital, LLC | 966 | $601.0K | 0.23% | +5+0.5% | Added |
| Meristem Family Wealth, LLC | 964 | $600.0K | 0.06% | +119+14.1% | Added |